Template Two. Tips: name the one challenge that even successful businesses face and list the challenges that come from it

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1 Template Two Template Two features 14 Steps in order to create a Script that s been most successful in selling software products. This is a carefully crafted script that s brought in well over $400,000 of sales in Originally created to give viewers a walk-through of the Social Mobile Press software that Sam Bakker and Joe Veloz created, this script has since become one of their most highly-converting templates, and it is here for you to use! Below is the sequence of the Steps of writing the script along with key ideas you need to have developed prior to starting generating it: Step 1: Introduction Capture attention and introduce yourself; this is a chance to build subtle credibility. Introduce the topic and who you are and get straight to the point. This helps the audience understand who you are and why they should listen to you. Tips: know what result you re trying to sell to the customer, what action/s you propose they take in order to reach it, and what benefits they may hope to achieve. Most importantly, relate to the audience Step 2: Establish the Problem With Their Environment Give some examples of what successful businesses are doing that s right Tips: front-on, tackle and show the examples Step 3: Address The Problem Acknowledge the key challenge faced by all and describe Tips: name the one challenge that even successful businesses face and list the challenges that come from it Step 4: Relate Relate to the audience by asking if they experience the same challenges

2 Step 5: Solution Introduce the solutions you ve been working on Tips: this is your lead-in into the product sale make it good! Step 6: Introduce Product Introduce your Product s name and outline what it does Tips: know the exact name of the product/service you re selling in this video & focus on the endresults achievable through this product here Step 7: How It Works Explain the way the product works; it s flow and ease Step 8: Showcase the Software Outline the benefits through continuing the demonstration Tips: focus on the physical aspects of what this product can give the customer Step 9: Create A Guarantee/Need Paint the picture of why the product creates a solution Tips: re-iterate the solution this product creates Step 10: End Result of Demonstration Final demonstration of product Tips: have your case study information ready to customize this part of the script the case study person s name, their results and time taken to achieve them Step 11: Building Into Demonstration Paint a situation your target market is likely to come across and how the software will solve it

3 Step 12: Summarize Demonstration Outline the Unique Selling Proposition of your product Step 13: Results Give some social proof of your product and invite your audience to scroll down below to find other information and walk-throughs Step 14: Close Sign off and call to action to act below

4 Example of Full Template Two Script Hey, I m [YOUR NAME] and in the next few minutes I m going to demonstrate why [PRODUCT] is the most powerful SOFTWARE/TRAINING,PLATFORM has ever seen. Watch me leverage a massive loophole we uncovered that enables me to DO WHAT TeeSpring offers, Opt-In forms or online marketing campaigns of any kind OF WHAT E.G. OVER THE TOP OF A WEBSITE literally making money from [WHAT CONTENT]. In the next 60 seconds or less I ll show you how you can generate more TRAFFIC, LEADS and SALES on autopilot with [PRODUCT]. It s my guarantee that by the end of this video your eyes are going to be opened to what is going to be the most profitable [WHAT KIND] [SOFTWARE/TRAINING] you ve ever got your hands on. Forget manually [DOING WHAT], struggling for [WHAT] or having to create [WHAT PAGE], [PRODUCT] is going to do everything for you. It s going to enable you to [DO WHAT], [FOR WHOM], [FEATURE 1]. While that is pretty cool it doesn t just stop there. Once [WHAT CONTENT] and [WHAT FAN], PRODUCT will [DO WHAT POPUPS]. This is perfect for any online or offline marketing business. Join me now as I hop across to my laptop and show you how. As you already know businesses all around the world use [WHAT PAGE] to [DO WHAT] TeeSpring campaigns, Affiliate Marketing campaigns or local business campaigns. Here s an example of [BUSINESS 1], they [DO WHAT]. Here is a [WHAT PAGE] created for [BUSINESS 2] a [WHAT HEALTH]. Here s a [WHAT BUSINESS] called [BUSINESS 3], [DOING WHAT]. Even in my own business I use [WHAT] on a regular basis. I create [WHAT PAGE] for clients of mine and engage my own audiences promoting TeeSpring campaigns, Affiliate marketing campaigns and products. There is one major problem that affects all of the businesses I just mentioned as well as my own business. That problem is [WHAT TIME]! It s hard [CHALLENEG 1], it s hard [CHALLENEG 2] and it s hard [CHALLENGE 3] without coming across as being overly salesy or spammy Have you been experiencing these problems? It s near impossible to [GENERAL CHALLENGE] if you re constantly having to [DO WHAT PAGE] while [DOING WHAT]!

5 That is until now behind closed doors the PRODUCT team and I have been working on a way to save [WHO] [WHAT 1], [WHAT 2] and [WHAT 3] while generating more [WHAT LEADS] than ever from [WHAT]! We call it PRODUCT and it s changing the way that [WHO] like you and I [DO WHAT] [WHAT PLATFORM] Here s how! [PLATFORM] is all about [WHAT]. He who can provide the best and most relevant WHAT for his customer has the ability to generate more results! But [WHAT ENGAGEMENT] takes [WHAT TIME]! You have to [DO WHAT] trying to [DO WHAT] Enter the [PRODUCT USP]! This unique technology allows you to [DO WHAT] in SECONDS/MINUTES/HOURS and with [WHAT BUTTON] [DO WHAT] without a hassle or a hitch. Let me show you how! The best way to generate [WHAT ENGAGEMENT] on [PLATFORM] is with [WHAT RELEVANT]. With [WHAT CLICK] I ve just [DONE WHAT] for my [TARGET MARKET]. I [DO WHAT]. Simple! Also if you already know what [WHAT ADD CONTENT] you can do that to with the click of a button. We then open up the PRODUCT software. The first step is to [STEP 1]. Once we ve done that we then need to select what kind of [STEP 2] we want to [DO WHAT]. You can see we ve got everything from Tee Spring campaigns to Affiliate offers For this particular promotion I want to make money with [WHAT ] so what I m going to do is I m going to use the [WHAT POPUP] feature of the software to [PRODUCT RESULT] whenever a user [USER ACTION]. One of the biggest benefits of PRODUCT is the fact it takes less than AMOUNT minutes for a beginner to [DO WHAT]. It literally is push button simple. Now that I ve setup my [WHAT POPUP] it s time to [DO WHAT]. I use the [WHAT SEARCH] feature to [DO WHAT] the [TOPIC] audience on [PLATFORM] I m building would be interested in.

6 Once you ve [DONE WHAT] then here s what happens: Now I know what you re thinking how am I able to make money from these [WHAT POST] on my [PLATFORMS]? How is this new [WHAT TIME] technology going to make me money? Well [PRODUCT RESULT] equal money. When you are able to generate [PRODUCT RESULT] you can make money. Let me show you quickly how this system can help you make more money. This is a [WHAT POST] that I just created with PRODUCT for my [TOPIC] offer. Now when people land on my [PLATFORM OPTION] or [DO WHAT CLICK] on [WHAT CONTENT], they go to the [PLACE] and my [WHAT POPUP] giving the user the option to [DO WHAT SUBSCRIBE]. Once they [DO WHAT SUBSCRIBE] they are [WHERE] and I can [DO WHAT] (E.G. direct their attention to wherever I want it to go). Remember if they were to [DO WHAT THOUGH] and purchase through a link I directed them to that I was an affiliate of, I make money. Let s say for a minute that you are promoting a product from Clickbank. Clickbank is one of the biggest affiliate networks on the web today. It allows us to locate and the make money from products other people have already created. Here s a product called [WHAT ABOUT]. I can copy this link and if anyone clicks on this link for this fitness product and then purchases I make about $47 or more. I create a quick [PLATFORM OPTION] about [PLATFORM NAME] my audience can [DO WHAT FAN] and I might even do some additional [WHAT ADVERTISE] my [PLATFORM OPTION] about it to get some initial [WHAT FAN]. This is just one way you can make money with this software! You don t have to limit yourself to Clickbank offers though, you can use this software with local businesses, your own products, TeeSpring or CPA offers and unlike anything you ve ever seen before this software actually [USP 2]. USP MEASURE 1, USP MEASURE 2 and [USP MEASURE 3] this software is your [PLATFORM] solution. In testing we were able to generate a ton of results because we identified what [WHAT POST], and then combined that with [WHAT OFFER] that would appeal to them. Look below for THING 1 as well as a [THING 2] I look forward to helping you make more money in your business and even if you re starting out, arm you with a tool that will enable you to gain an unfair advantage over your competition. This is [YOUR NAME], and see you inside!