Smart-Shirt. By: Aekn Admal, Yechan Lee, Jesse Watson

Transcription

1 Smart-Shirt By: Aekn Admal, Yechan Lee, Jesse Watson

2 Problem: Many people are not able to regulate their body temperature Esp. the newborn and elderly It s too hot and there s no convenient way to cool down, or it s too cold and there s no convenient way to get warm.

3 Solution: A piece of clothing that cools down and heats up so that the user s body stays at the right temperature

4 More About Our Product

5 The Problem - Problem that we are trying to solve is that many people cannot regulate their body temperature - esp. the newborn and the elderly - Problem because when you can t have a stable body temperature, your body doesn t adjust to the weather and this affects your day to day activities - Ex: exercising - This problem mainly affects the elderly and newborn, because they are not usually able to well regulate their body temperature - Market would probably be a niche market - We do not think that this problem will go away in a few years, because this is a natural process that humans go through, and the more elderly you get, the more problems you start having

6 Competitor Products/Solutions That Already Exist Pros: - Uses NASA technology Cons: - Expensive - $110 Apollo Shirt Pros: - Cheap - $25-40 Cons: - Wicks moisture off skin - Doesn t actually work

7 The Science

8 Our Idea/Solution

9 Business Model Canvas

10 Week 1 Key Partners Key Activities - Clothing making Value Proposition - The issue of too hot or too cold weather will be solved. Customer Relationships - self-service Customer Segments - Mass marketing - People who have temperature sensitivities Key Resources - electronic stores - Clothing material stores Channels - online sales - delivery using UPS Cost Structure - Shirt - Shipping Revenue Streams - Average ideal cost thought by the customers seemed to be around $95

11 Key Partners - Places that can do business with us and that has products we need Key Activities - Clothing making - Making the cooling/heati ng system Key Resources - Shirts - Something to do to make the cooling/heati ng system. Cost Structure - Materials for building the shirt itself - Shipping - Cooling/heating system Week 2 Value Proposition - Wont need a shirt and a coat. - The problem of being too hot or cold is solved. Customer Relationships - self - service Channels - Sold on website - Delivered using UPS/FedEx Customer Segments - Mass marketing - People that have a lot of temperature sensitivity Revenue Streams - Ideal price for shirt still seems to be around $95

12 Key Partners Places that can do business with us and that has products we need HyperDuino Key Activities Clothing making Learning HyperDuino Making the cooling/heati ng system Key Resources - Shirts - HyperDuino - Something to do to make the cooling/heating system. Cost Structure - Materials for building the shirt itself(cotton/fabric) - Shipping - Cooling/heating system Week 3 Value Proposition - Wont need a shirt and a coat. - Won t need an additional coat with the shirt - The problem of being too hot or cold is solved. - The problem of not being able to regulate body temperature is solved Customer Relationships - self - service Channels - Sold on website - Delivered using UPS/FedEx Customer Segments - Mass marketing - People that have a lot of temperature sensitivity Revenue Streams - Ideal price for shirt still seems to be around $95 - Many contrasts in price, from around $50 to $500; one particular person said that the price should be +$10 to the price it cost to make our product

13 Week 4 Key Partners - HyperDuino Key Activities - Continuing to learn HyperDuino Key Resources - HyperDuino Value Proposition - Won t need an additional coat with the shirt - The problem of not being able to regulate body temperature is solved - Customer Relationships - Channels - Customer Segments - Cost Structure - Revenue Streams -

14 What We Learned. - How to navigate through and use HyperDuino - Sometimes doing interviews together could work better -

15 What s Next? - Continue to find customer needs/wants learn HyperDuino - Get hooked up to an expert for advice - Talking to our mentor/partner/expert, Roger Wagner - Find a way to start physically develop our product

16 Thank you!