Strengthen Stewardship. with Elec tronic Giving. an ebook for your church committee

Transcription

1 Strengthen Stewardship with Elec tronic Giving an ebook for your church committee

2 Chapters 1. Benefits of electronic giving 2. How electronic giving works 3. Why members appreciate electronic giving 4. Why your church will enjoy working with Vanco 5. Starting your electronic giving program

3 Benefits of electronic giving Your church members have changed their payment habits. Have you updated your payment options? Consumers write about half as many checks as they used to, relying more often on Automated Clearing House (ACH) or credit/debit card payments, according to the Federal Reserve s most recent study. Offering your members electronic giving options meets them online and on mobile where they can conveniently schedule donations in the same way they pay for other obligations. Plus, providing members the ability to set up recurring contributions allows them to support the mission even when they re not able to attend worship services. Increase contributions and consistency Fulfill 98% of pledges vs. other giving options Free up staff time Allow more time to focus on your mission Reduce risk More secure than collecting cash and checks Support green initiatives Reduce use of envelopes and paper checks Chapter 1

4 How electronic giving works Vanco can set up your website to accept electronic contributions in less than a week. Once members reach your online giving page, it s simple for them to set up recurring or one-time contributions by filling out an online form with the specifics of their gift, including: Dollar amount to pay Frequency (one-time, weekly or monthly) Start date Personal information (name, address, etc.) Payment method (bank account or credit/debit card) A summary of the member s transaction(s) appears in the upper-right corner of the screen, and a confirmation page is displayed after clicking the Process button. The growth of electronic giving Overall giving grew 4.9% in 2013, while online giving grew 13.5% 4.9% 13.5% 1.4% 7.5% 126% Overall giving rose 1.4% in December 2014 and online giving grew 7.5% Donations made via mobile were up 126% in 2013 Chapter 2

5 Why members appreciate electronic giving Your members are increasingly online to pay bills, socialize, read s, get news and research answers to questions. As people write fewer checks, the ability to give online provides a convenient way for members to be generous and faithful in their financial support. In many churches, 25 to 30 percent of regular churchgoers are absent each weekend due to vacations, sports, family commitments, illness and other reasons. So, making it easier to give while they re away helps them to fulfill their intentions. Churches can adopt e-giving and still accommodate members who want to make offerings using a hand-written, hand-delivered check. The more options a church provides for people to give, the more gifts it is likely to receive. Convenience No need to carry a checkbook or cash Control Available 24/7 Manage recurring contributions Make one-time donations View online history Consistency Automating contributions keeps members on track with pledges and planned giving even if they miss services Speed Online giving provides an immediate response for disaster relief Timing Recurring contributions can be scheduled to coincide with payday Chapter 3

6 Why your church will enjoy working with Vanco At Vanco, we specialize in solutions for recurring contributions, and help more than 18,000 churches and nonprofits receive electronic donations and payments via credit/debit cards and direct debit or ACH. Set up - easy as 1,2,3 1. Setting up your website to accept electronic contributions takes less than a week. 2. We don t require long-term contracts or charge cancellation fees. 3. We offer personalized training and support, as well as success strategies and customizable materials to help you grow your e-giving program. Why choose Vanco? Complete suite of payment services (online, kiosk, mobile, and text) to support and help ministries grow Simple, fast setup Integrates with over 60 church and nonprofit software solutions Automates cash management between various church levels Reports of all transactions and deposits are available online 24/7 Enables contributors to track a project s fundraising, progress and impact Allows contributors to split their donation between various funds; individual funds and payments can be listed separately VANCO OTHERS Chapter 4

7 Services, security, and special features Members have different giving preferences, and Vanco accounts for that with kiosk, mobile and text options that allow churches to accept donations, pledges and payments for events. We make it easy for churches of all sizes to accept credit cards through mobile and desktop readers that send receipts through , or card terminals that connect to a wireless network and print receipts. Vanco is a PCI Level 1 Compliant Service Provider with standards implemented for all IT systems, payment solutions and business applications (this is not true for all processors). We perform annual independent PCI and SOC 1SM Type 1 audits, and offer extensive network redundancy and data backups. Free QR (Quick Response) code A unique QR code gives members instant access to your online giving page Unlimited number of funds Tithing, vacation bible study, mission trips, building funds -- you name it Dedication option In memory of or In honor of field available Additional gift option An additional percentage can be donated to offset card processing fees Page sponsorship option Electronic version of a bulletin ad Spanish version Complimentary Spanish version available

8 Starting your electronic giving program 6 easy steps to get your church started 1 Choose your e-giving options > Click here Web, mobile, text and kiosk Our giving consultants can help you Call to discuss Get leadership on board > Click here Get help convincing your church of the value of e-giving Download our presentation on the benefits of e-giving Complete the application > Click here Complete our easy to use online application and get started Gather a team to educate > Click here Use our customizable messages to spread the word 5 6 Ask givers to sign up Online Enter donation information on the church s online giving page Members can manage recurring contributions and view giving history Paper Form Complete and sign an authorization form Church staff logs in to set up a recurring contributions Celebrate results Measure how e-giving creates consistency in contributions and helps members to fulfill their intentions Share community and ministry successes with members Chapter 5

9 Promoting your electronic giving program In addition to carefully selecting your provider, it s essential your church raises awareness by promoting the possibilities for giving. Pastors need to promote from the pulpit and church leadership needs to provide information about e-giving through many different sources and in a variety of ways. Vanco s library of resources can help: 20 CUSTOMIZABLE CHURCH MESSAGES TO HELP LAUNCH & MANAGE E-GIVING Whether it is through , a church bulletin, or direct mail a key to successfully launching E-giving solutions for your faith based organization lies in good communication with members. Here are 20 customizable messages to use in outreach to your community. 1 DIRECT MAIL POSTCARD Note: Download this template HERE. A message from Pastor [Name]: IS THIS YOU? 5x7 Direct Mail [FRONT] 5x7 Direct Mail [BACK] Bulletin messages and inserts Offering plate cards Signs/postcards Guide to electronic giving Weekly blog tips and strategies For more information on electronic giving or our services, call or visit VancoPayments.com

10 VANCOPAYMENTS.COM About Vanco Payment Solutions Vanco Payment Solutions is focused on addressing the unique needs of clients that count on predictable, recurring revenue. Faith-based and other relationship-oriented organizations and the software providers and professional associations that serve them rely on Vanco s specialized approach to adding electronic payment options and enhancing current capabilities. The company s experienced team helps more than 30,000 clients across the U.S. conveniently, securely and efficiently accept a broad range of electronic payments, and more effectively manage their operations. Industry leaders Vanco Services (founded in 1998) and Veracity Payment Solutions (founded in 2007) recently merged to form Vanco Payment Solutions.