AFFILIATE MARKETING CALENDAR Including Transportation Industry Events

Transcription

1 AFFILIATE MARKETING CALENDAR Including Transportation Industry Events PROUD PARTNER OF MARKETING & OPERATOR OF THE YEAR WINNERS SINCE 1986

2 AFFILIATE REFERRAL DIRECTORY NEW YORK - TRI STATE AREA PENNSYLVANIA - PITTSBURGH WASHINGTON DC - VA /MD COLORADO - VAIL/ASPEN GEORGIA - ATLANTA REDOAKTRANS.COM ELITE-CORPORATION.COM AETWORLDWIDE.COM ELITELIMOINC.COM CCTATLANTA.COM PENNSYLVANIA - DELAWARE NEW YORK - LONG ISLAND BRAZIL ASIA CALIFORNIA - HOLLYWOOD/LA PARKAVENUELIMOUSINE.COM MVLIMO.COM (11) CSBRAZIL.COM.BR ASIALIMO.COM LIMOUSINECONNECTION.COM CALIFORNIA - NORTHERN MASSACHUSETTS - BOSTON PENNSYLVANIA - PHILADELPHIA SOUTH CAROLINA CONNECTICUT ELPASEOLIMO.COM ABOVEALLTRANS.COM 866.SLS.RIDE STERLINGLIMOSERVICE.COM RIDEGCT.COM HYSLIMO.COM PENNSYLVANIA - PHILADELPHIA COLORADO - DENVER MASSACHUSETTS - BOSTON CALIFORNIA - NORTHERN FLORIDA - SOUTH ALLIEDLIMO.COM MTLIMOSERVICES.COM BOSTONCAR.COM ANGELLIMO.COM A1ALIMO.COM

3

4

5 Marketing Professionals for the Transportation Industry Since LIMOMARKETING.COM New Year s Day Fort Lauderdale, FL Fort Lauderdale, FL Fort Lauderdale, FL Fort Lauderdale, FL Fort Lauderdale, FL Arthur Messina s Birthday Nashville, TN Martin Luther King Jr. Day Nashville, TN Hollywood, FL Louisville, KY Louisville, KY Louisville, KY Louisville, KY General Meeting Princeton, NJ *Event dates subject to change. Local Search Success in 6 Easy Steps Ready to turn your website into a lead generator, but still not sure exactly how? Search engine optimization can help get you there by generating a steady stream of web traffic. 1- Define your target customer. 4- Optimize your site based on Google s best practices. 2- Map out the buyer s journey every step of the way. 5- Create content that raises awareness and helps potential customers. 3- Build a mobile-responsive website. 6- Invest time in link building and raising the authority of your website. For more information on this contact DriveProfit for a FREE Consultation.

6 NEW YORK - TRI STATE AREA PENNSYLVANIA - PITTSBURGH

7 Marketing Professionals for the Transportation Industry Since LIMOMARKETING.COM Groundhog Day Super Bowl LIII Atlanta, GA Lincoln s Birthday Valentine s Day Presidents Day *Event dates subject to change. Are you working on your marketing strategies? Strategies to consider: 1- Networking: Go where your market is. 6- Direct/personal selling. 2- Direct marketing: Sales letters, brochures and flyers. 7- Publicity/press releases: Gain third-party referrals through articles and media coverage. 3- Advertising: Print media, directories. 8- Trade shows: Selling, awareness. 4- Training programs: To increase awareness. 9- Digital presence: Online marketing including website and pay-per-click promotions. 5- Thought leadership: Write articles, give advice and become known as an expert.

8 $ 50 Off Mention Code CAL2019RC $ 100 Off Mention Code CAL2019TRI $ 100 Off Mention Code CAL2019AD $ 50 Off Mention Code CAL2019GC $ 250 Off Mention Code CAL2019TSP TRADE SHOW SEASON Rack Cards 4 x 9 Minimum Order of 1000 Qty. WEDDING SEASON Trifold - Bifold Brochures Minimum Order of 1000 Qty. SUMMER SAVINGS Ad Design Services Minimum Order of $300. GIFT CARD GALORE Custom Gift Cards Minimum Order of 500 Qty. TRADE SHOW PACKAGE Complete Show Package Call for more details. SELLING SEASON Stock Up on Promotional Items Minimum Order of 250 Qty. SUMMER SUNSATIONAL Post Card Bonanza Minimum Order of 1000 Qty. STOCK UP FOR SAVINGS Presentation Folders Minimum Order of 500 Qty. BANNER BLOW OUT 33 or 47 Retractable Banner END OF YEAR BONUS Any Purchase Minimum Order of $100. FREE SET-UP CHARGE Mention Code CAL2019PROMO $ 75 Off Mention Code CAL2019PC $ 250 Off Mention Code CAL2019PRES $ 75 Off Mention Code CAL2019BAN $ 50 Off Mention Code CAL2019EOYB Business Cards Post Cards Brochures Booklets Digital PDF Files Presentation Folders Trade Show Marketing Promotional Items Ad Designs Eblast Designs Flags & Signs Retractable Banners Holiday Marketing Materials Letterheads & Envelopes Table Cloths Meet-n-Greet Signs No Cash Value. Can not be combined with any other offers. All Coupons/Discounts END on the last day of the Month. Please use Coupon codes when you order.

9 Marketing Professionals for the Transportation Industry Since LIMOMARKETING.COM Mardi Gras Ash Wednesday Daylight Saving Time Quarterly Meeting St. Patrick s Day March Equinox Spring Begins Las Vegas, NV Las Vegas, NV Las Vegas, NV Las Vegas, NV Las Vegas, NV Golf Outing *Event dates subject to change.

10 WASHINGTON DC - VA/MD COLORADO - VAIL/ASPEN

11 Marketing Professionals for the Transportation Industry Since LIMOMARKETING.COM Palm Sunday Tax Day Good Friday Passover Easter Sunday New Orleans, LA New Orleans, LA New Orleans, LA New Orleans, LA Last Day of Passover *Event dates subject to change. Responding to Negative Online Reviews Every business owner knows the horror of online reviews. Whether on Yelp, Angie s List, Facebook or Google, the sting of a bad review can stick with you for days. And if you ignore them or delete them, chances are they will only get worse. The No. 1 rule of responding to bad reviews is this: Be quick about it. Follow this three-step plan to deliver timely responses: 1- Monitor. Set up notifications on your Facebook page and any other platform you use to interact with customers or sell online. 2- Contact. Reach out to the frustrated customer immediately with a message letting them know you have received their complaint and you are working to resolve it. Do so by phone, if possible. 3- Follow up. Keep in touch with your customer to resolve their issue and, if appropriate, offer something complimentary for their time. This will increase the likelihood that they will keep buying from you and stop trashing you online! Approach bad reviews as opportunities to demonstrate your customer service. And what frustrates customers most? Being ignored or left waiting for proper service.

12 PENNSYLVANIA - DELAWARE NEW YORK - LONG ISLAND

13 Marketing Professionals for the Transportation Industry Since LIMOMARKETING.COM Cinco de Mayo Ramadan Begins Austin, TX Mother s Day Austin, TX Austin, TX Memorial Day Fort Lauderdale, FL Direct mail program without a mailing list What is EDDM? EDDM stands for Every Door Direct Mail. Designed to help businesses deploy promotions and advertisements to a targeted area, this U.S. Postal Service program allows the customer to have their mailer hand delivered to every mailbox along chosen routes. EDDM is a cost effective alternative to traditional direct mail that allows you to saturate the market and promote to every household or business in a desired geography. Benefits of EDDM 1- Reach customers at home or their businesses. Get messages, sales and promotions directly into the hands of your target client. 2- No more mailing lists. Let the USPS do the work of creating precise lists to saturate specific areas, saving you the hassle and cost of generating your own. 3- Flexible size ranges. Choose from a diverse selection of size and finishing options that fit into the USPS s EDDM restrictions for virtually endless marketing possibilities. *Event dates subject to change.

14 BRAZIL ASIA

15 Marketing Professionals for the Transportation Industry Since LIMOMARKETING.COM Ramadan Ends Chauffeur Appreciation Day Flag Day Annual Meeting Father s Day June Solstice Summer Begins *Event dates subject to change. Critical Tips For International Business Travel - Traveling for business often takes you places you otherwise might never visit. It s important to follow some specific rules of business etiquette to avoid offending your international counterparts. If you are uncertain about cultural norms, carefully observe your hosts and co-workers while following their lead. 1- Take introductions seriously. In many cultures, relationships and face-to-face interactions are much more important than they are to North American business professionals. 2- Respect business cards. In Asian countries, for instance, business cards are an extremely important symbol (particularly Japan), business cards are always presented to someone with both hands. When you receive a business card, always read it to yourself while you are still standing in front of the person as a sign of respect. 3- Be on time. Every culture has a different standard for punctuality. Regardless of where you do business, you won t go wrong by being on time. 4- Stay awhile. Leaving an event early can also be an unintentional sign of disrespect to the hosts, particularly in Asian cultures. A premature departure could be the death of a deal. 5- Bring a gift. Bringing a gift is an important way to show respect to your host. Even if gifts are not expected, bringing one will show courtesy and earn you respect. 6- Expect to socialize. Social expectations often go far beyond just having dinner. You may be expected to go out to bars or nightclubs, play golf or attend other social activities.

16 CALIFORNIA-HOLLYWOOD/LA CALIFORNIA - NORTHERN LARGE OPERATOR VEHICLES OVER

17 Marketing Professionals for the Transportation Industry Since LIMOMARKETING.COM Canada Day Independence Day Miami Beach, FL Visual content is a powerful way to get followers attention on social media. These tips will help your photos make a big impact. 1- Forget the Flash: When using a flash, subjects appear washed out and the photo looks overexposed. Natural light yields more flattering results. 2- Move in Rather Than Zoom In: Although the zoom feature on most phones enlarges the image, the photo will probably be too blurry to share. Instead of zooming, get physically closer to your subject. The closer you are, the better the detail. 3- Focus on Composition: Try to shoot your images at an angle or asymmetrical. Simply use the gridlines on your phone to position the important elements of your photo along the lines and at their intersections. 4- Get Creative: Photographing a team meeting? You might want to focus on a coffee mug (with your company logo) at the corner of the table, leaving the meeting participants in the background. This approach sparks curiosity. *Event dates subject to change.

18 MASSACHUSETTS - BOSTON PENNSYLVANIA - PHILADELPHIA

19 Marketing Professionals for the Transportation Industry Since LIMOMARKETING.COM Chicago, IL Colarullo Memorial Golf Tournament Chicago, IL Chicago, IL Chicago, IL Chicago, IL Golf Outing - Atlanta, GA *Event dates subject to change. Seven Ways To Create A Customer Experience Strategy Customer experience is the interaction between a customer and an organization throughout their business relationship. This interaction can be awareness, discovery, advocacy and, of course, purchases of products or services. Why is the customer experience so important? Customer experience impacts the willingness of a customer to be a loyal advocate for the business. 1- Create a clear customer experience vision. Create a vision statement that acts as a guide post and drives the behavior of your organization. 2- Understand who your customers are. Bring to life the different types of customers for your organization. Corporate or social. 3- Create an emotional connection with your customers. You ve heard the phrase it s not what you say; it s how you say it. Create an emotional connection with a customer. 4- Capture customer feedback in real time. Capturing feedback in real time through surveys and other tools, such as outbound calls. 5- Use a quality framework for development of your team. Use a quality framework to track your team s development through coaching, group training and even e-learning. 6- Act upon regular employee feedback. In fact, set up a channel for employees to provide continuous feedback throughout the year. 7- Measure the ROI from delivering great customer experience. Use the Net Promoter Score, which collects info by asking: Would you recommend this company to others?

20 SOUTH CAROLINA CONNECTICUT Going Coastal Transportation

21 Marketing Professionals for the Transportation Industry Since LIMOMARKETING.COM Labor Day Quarterly Meeting Dallas, TX Dallas, TX Indianapolis, IN Indianapolis, IN Indianapolis, IN Rosh Hashana September Equinox Autumn Begins Miami Beach, FL *Event dates subject to change. LEARNING & EDUCATIONAL GROUPS Allow the Experts at Driving Results to Lead You onto the Road of Success DrivingResults.org

22 PENNSYLVANIA - PHILADELPHIA COLORADO - DENVER

23 Marketing Professionals for the Transportation Industry Since LIMOMARKETING.COM Yom Kippur Boston, MA Boston, MA Columbus Day Boston, MA Boston, MA Canadian Thanksgiving Halloween *Event dates subject to change. 5 Ways to Build Strong Customer Connections - Small business owners can use stellar customer service to build loyalty and set themselves apart from the competition. 1- Empower Employees to Solve Problems. 2- Follow Up in a Meaningful Way. Follow-up calls need to be genuine and really delve into how well the product is serving the customer. Be sure to ask: Could we do something else to help better your experience? 3- Do Something Unexpected. Consider giving gifts, writing notes or offering a business-related perk. The more on-brand the better, These little things go a long way in building loyalty. 4- Keep Notes. Use software that allows your employees to keep detailed notes on what services they ve provided the client, what their likes and dislikes are, and personal details they ve shared. The information allows the team to recall their likes, even offer clients their favorite beverage during their service. 5- Share Information. Plan a time to discuss areas that might need attention and offers some ideas for improving logistics. Hold free workshops for clients and their friends where you can share information about your services.

24 MASSACHUSETTS-BOSTON CALIFORNIA - NORTHERN

25 Marketing Professionals for the Transportation Industry Since LIMOMARKETING.COM Daylight Saving Time Ends Veterans Day Thanksgiving Day Black Friday Boca Raton, FL *Event dates subject to change. How to Get Great Customer Reviews in Only A Few Minutes A Day - Three easy ways to ask customers for their feedback. Here are a few tips to help invite positive reviews in an easy way: 1- Comment Cards: Have customer feedback cards printed or digital that give customers very simple instructions on how they can give your company a review online, include a link to your preferred site (such as your Facebook page, Google, Yelp, etc.). 2- Face to Face: There s nothing wrong with politely asking your loyal customers for an honest review. They are not required to leave a positive review (or any review at all) but a direct, in-person request is often happily obliged with a positive post. 3- & Social Media: You can include a quick, friendly review request in any automated or marketing s you send to customers (such as an e-newsletter or after service is completed).

26

27 Marketing Professionals for the Transportation Industry Since LIMOMARKETING.COM Cyber Monday Pearl Harbor Remembrance Day Holiday Meeting December Solstice Winter Begins Hanukkah Begins Christmas Eve Christmas Day Kwanzaa Hanukkah Ends New Year s Eve *Event dates subject to change. How to Choose the Right Facebook Cover Photo Eye-catching graphics are an important way to boost your Facebook page. These tips will help you attract customers attention. Take, for instance, choosing a Facebook cover photo the large banner image that sprawls across the top of your page. It is the biggest and most prominent element on your page, and the first thing new visitors see. A great cover photo could pique their interest and keep them on the page to learn more about your business. Three tips to help your Facebook cover photo stand out: 1- Make it Eye-Catching: Vibrant visuals will always win the day, advised Facebook marketing expert Mari Smith. Work with a professional graphic designer to create your images. 2- Keep it Relevant: Your business profile and cover photos should be directly related to your business. Find inspiration by looking at other related business Facebook pages. 3- Refresh as Needed: While some businesses may use the same cover image indefinitely (say, a logo or vehicle), it s good to occasionally switch things up to keep the page fresh and up-to-date. Show new vehicles or services that you offer.

28