OwnZones Media Network Business Plan Summary

Transcription

1 OwnZones Media Network Business Plan Summary

2 Company and capitalization Company founded January, 2010 Standard C corporation chartered in Washington State Offering up to 10,000 shares common stock A-Series Funding Round Total to raise -- $2,500, per share/minimum unit $250,000 Please see printed materials for Risk Assessment.

3 The idea Evolve Internet usage from free access to a pay-forcontent model Create a new ecosystem where users, content providers, and advertisers all benefit

4 Brand name and promise OwnZones Control your own content.

5 The transition to a paying environment Historically, other sectors have made the switch TV, radio Readers have traditionally paid for print content Trend on Internet is towards paid content No balanced and robust solution exists in today s market

6 The OwnZones platform Aggregate and up-sell bundled digital content (text, audio, video) in value packages to affinity customers.

7 How it works New Internet User During ISP sign-up, user is asked to select and Internet programming package OwnZones secures programming agreements with content / service providers Existing Internet User Navigates to OwnZones and selects Internet programming package ISP Agreement OwnZones secures agreements with ISPs to include an Internet programming plan as part of the new service sign-up process

8 OwnZones solves problems for three key audiences Digital content owners who exist in a first-generation Internet world but need a second- generation solution to get paid for their content. Internet users who want access to quality content, social context, selection, safety, control. Internet-based retailers/advertisers who need more effective tools to conduct business.

9 OwnZones unique triangulated solution will succeed by: Networking disparate digital content owners in a business alliance Up-selling digital content consumers in individualized content bundles Providing a focused environment attractive to retailers

10 OwnZones is the answer to these marketplace questions: How will the transition of digital content to a paying environment be managed? How will the transition monetize content? How will value be increased for users/subscribers? How will resistance to paying for content be overcome? What company will create the systems to manage the transition? What company will define and lead the transition?

11 What is the centerpiece of what OwnZones does? Creates a platform to provide order and increase revenue for digital content owners Creates an ecosystem to provide value and connectivity for consumers of digital content Creates target market segments for sellers of goods and services

12 How will money be made? By selling bundled content packages through monthly or yearly subscriptions By revenue sharing from digital content owners By revenue sharing from advertising and retail sales By licensing component parts of IP and platform

13 Current situation

14 Content owner pain points How do we convert free users into paying customers? What kind of business model do we use to charge for content? What happened to advertising revenue once behind the subscription wall? How do we retain and grow our customer base? How do we protect rights to digital content?

15 OwnZones: The solution for content owners Turns non-revenue producing digital content into revenue by providing paying customers Enables digital content owners to concentrate on creating higher quality content to more targeted users Allows content owners to be more vastly focused and profitable Allows content owners to assign the subscription management portion of their Webbased operations

16 OwnZones is the platform that enables digital content owners to monetize content without having to create and manage the system for doing so.

17 What types of companies / enterprises will participate? Media companies Newspapers Hulu Facebook Twitter YouTube Bloggers

18 End consumer pain points How do I manage and pay for multiple subscriptions? What about safety and security? How do I get the best deals on the best content? Isn t there a way to avoid all those irritating ads for products I ll never buy? Is there a less annoying way to get useful and honest recommendations for the things I m interested in? How can I find more focused affinity groups? How can I control the Internet vs. it controlling me?

19 OwnZones: the solution for end consumers Packaged Internet Social networking programming with affinity members purchasing same package Subscription management Customized to individual interests Unified / aggregated content Priced less than individually purchased access Content bundled into value packages for a monthly subscription

20 OwnZones is the platform that enables end consumers to select and control digital content by creating their own personalized media network, or zone.

21 Advertiser / Retailer pain points Current Internet advertising model is first generation Costly and highly inefficient Billions spent each year on non-targeted, disinterested buyers Irritating pop-ups / banners Current model does not efficiently connect sellers with buyers Proliferation of malware creates hostile environment for legitimate advertisers

22 OwnZones: the solution for advertisers / retailers OwnZones creates a highly targeted advertising standard Efficiently connects sellers directly with interested buyers Revolutionary model based on actual sales rather than clicks Outcome: greater profitability

23 OwnZones is the platform that enables advertisers/retailers to direct targeted campaigns to interested buyers without having to create and manage the system for doing so.

24 OwnZones creates: New, unifying digital marketplace Access & affinity for subscription customers Buyers for digital content owners Increased profitability for retailers

25 What does the OwnZones platform manage? CONTENT SUBSCRIPTIONS ADVERTISING RETAIL TRANSACTIONS

26 Monthly subscription costs Three distinct ranges for monthly bundling charges: LOW RANGE $29.99 per month MEDIUM RANGE $ $49.99 per month HIGH RANGE $ $ per month

27 Market size Market size 400 million ISP accounts in the world Currently 75 million ISP account in s the world 25+ million accounts in Canada and Mexico High growth Multiple OwnZones bundles per account Thousands of affinity / interest groups and associations

28 What What is is the the financial financial opportunity opportunity for you? for you? Early adoption benefits as key investor Getting in on the ground floor Potential high-growth company Dividends paid -- ASAP Potential for liquidity event: IPO/M & A Sustainable Blue Ocean High growth No guarantees See Risks section of Business Plan and Subscriber Agreement

29 OwnZones envisioning the future Superior customer experience OwnZones creates a highly targeted advertising standard High profitability through triangulated approach to customers, content providers, and advertisers / retailers Aggregate component parts that bring extraordinary value to the platform High level of financial return for investors First-mover creating a blue ocean strategic opportunity in packaged digital content

30 Building the OwnZones brand OwnZones creates a highly targeted advertising standard Lead the transition to a for-fee digital content system Bundle Internet programming into packages selected by customers Create the platform for a new ecosystem behind the paying wall Enable social networking and commerce related to individual content bundles Form JOAs with marquee partners

31 OwnZones creates a highly targeted advertising standard Thank you.