WELCOME TO THE VIRTUAL SUMMIT MASTERY (VSM) REVOLUTION!

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2 WELCOME TO THE VIRTUAL SUMMIT MASTERY (VSM) REVOLUTION! I can t wait to help you create a profitable virtual summit that will help you exponentially grow your audience, influence and revenue (even if you re starting from scratch). This workbook accompanies lesson #1 in this workshop series. It will help you write down some of your ideas and put together a gameplan for your virtual summit you go through in the first lesson. I d recommend you print this workbook out to keep handy as you re doing the exercises for lesson #1. If you want to save trees, this is an editable PDF. You can open the file on your computer and type directly into the workbook. Just remember to SAVE the file when you are done. My students and I have gotten results because we take massive action. And I want you to get great results too. See if you can follow along with lesson #1 and this workbook, and set some time aside to actually do the exercises and action steps. And then let me know about it in the comments section below the lesson. Don t overthink it too much, just take action on what you learn. Let s get started! Stay inspired! -Navid Moazzez Lifestyle Entrepreneur & Creator of Virtual Summit Mastery Virtual Summit Mastery is a trademark of Navid Media Ltd. All Rights Reserved. 2

3 Uncover the list building strategy that is more powerful than anything you ve ever tried The Fastest Way To Exponentially Grow Your Audience, Influence & Revenue -- Even If You re Starting From Scratch Growing a profitable platform online isn t as easy as it once was. With all the noise out there, you need to do something spectacular to stand out and increase your influence and revenue. A proven system to show you a whole new way of doing business. Grow your audience, influence and revenue QUICKLY Position yourself alongside other leaders in your industry Leverage expert s knowledge to grow your business If you put this system into action, you ll be able to work shoulder-to-shoulder with the leaders in your industry and place yourself as an authority in your niche. It allows you to leverage the expertise of other people in your niche to rapidly grow your business in a way that is a win-win-win for everyone involved: the speakers, the attendees and you! You don t have to work harder to see success. You just need to focus on the right things. The best part? Once you learn the system, you can use it again and again to continue growing your business, authority and revenue. Virtual Summit Mastery is a trademark of Navid Media Ltd. All Rights Reserved. 3

4 Times are changing, and people are hungrier to learn than ever before. The rise of online education presents a massive opportunity for your business. + Desire to learn from experts and connect with like-minded people Willingness to pay online = RISE OF THE VIRTUAL SUMMIT Virtual Summit Mastery is a trademark of Navid Media Ltd. All Rights Reserved. 4

5 This is why there s been a major shift to virtual summits the past few years. Microsoft, best-selling author Michael Hyatt, and business gurus Neil Patel and Ryan Lee all use virtual summits to make the most of this opportunity. Virtual Summit Mastery is a trademark of Navid Media Ltd. All Rights Reserved. 5

6 A Virtual Summit Is A webinar or podcast on steroids Leverage other people s success to build your list and authority WIN-WIN-WIN for your speakers, attendees and YOU! A Virtual Summit Will Take Your Business To New Heights It gives you: A product to sell Cash in your pocket Instant authority Thousands of engaged subscribers Relationships with top influencers in your industry It s an entire business model in one stroke! Virtual Summit Mastery is a trademark of Navid Media Ltd. All Rights Reserved. 6

7 THE FIRST STEP: FINDING YOUR PERFECT TOPIC 1. What are you interested in or passionate about? 2. What are you good at or have experience in? What skills do you currently have? Think about past jobs you ve had and hobbies you ve spent time on. 3. How do you spend your free time? What books, blogs, or podcasts do you enjoy? Virtual Summit Mastery is a trademark of Navid Media Ltd. All Rights Reserved. 7

8 Not Targeting A Specific Audience Is the #1 Reason Most Summits Flop Niche down until it hurts! Target specific pains and desires with tailored solutions. Narrow it down enough to attract the right audience. Make it so specific, you re afraid it s too specific. Brainstorm some topic ideas for your summit: Virtual Summit Mastery is a trademark of Navid Media Ltd. All Rights Reserved. 8

9 Examples of broad summit topics that don t attract a specific audience: The Business Summit The Retail Summit The Writers Summit Examples of good summit topics that appeal to a targeted market: Virtual Summit Mastery is a trademark of Navid Media Ltd. All Rights Reserved. 9

10 STEP TWO: VALIDATE YOUR IDEA Are people spending money in this market? Are there books or podcasts in this market? Do live events, trade shows, workshops, or virtual summits already exist for this market? Virtual Summit Mastery is a trademark of Navid Media Ltd. All Rights Reserved. 10

11 Places to look for other similar events or products: Amazon Google Udemy itunes Twitter chats Forums Facebook groups Subreddits Membership sites Live conferences and events Virtual Summit Mastery is a trademark of Navid Media Ltd. All Rights Reserved. 11

12 MYTH: But I m not an expert! To host a successful virtual summit, you don t need to be an expert yourself. All you need to do is bring the experts in your field together. Virtual Summit Mastery is a trademark of Navid Media Ltd. All Rights Reserved. 12

13 For more information about how to use the Virtual Summit Mastery Method in your business, check out the free Virtual Summit Mastery Workshop. Click here to access the entire VSM Workshop. Virtual Summit Mastery is a trademark of Navid Media Ltd. All Rights Reserved.