Disruptive Innovation Pushing the Boundaries

Transcription

1 Disruptive Innovation Pushing the Boundaries LISA THOMSON CHIEF MARKETING AND STRATEGY OFFICER W W W. PAT H WAY H E A LT H. C O M Objectives Understand the concept of disruptive innovation and its impact on your operation Develop a leapfrog mindset for creating change and sustainability Identify how to lead through uncertainty with 3 key strategies - positioning for success Pathway Health 1

2 Reality The C Word Change Complacency Creativity Leadership in Health Care CONCEPT TO PRACTICE Pathway Health 2

3 Redesign of Health Care Lower Cost Quality Expectations Patient Centric Post Acute Care Figure out a better way of doing things Uproot existing systems in favor of new approaches that simplify processes Reach new markets Health System Collaboration Across Continuum PAC is The Center of Change Pathway Health 3

4 How? Where to Begin? What do we need to Change? Change DISRUPTING STATUS QUO Pathway Health 4

5 Disrupt disrupt: (verb dis rupt \dis-ˈrəpt\) to cause (something) to be unable to continue in the normal way; to interrupt the normal progress or activity of (something) Innovate Innovate: (verb ˈinəˌvāt/) make changes in something established, especially by introducing new methods, ideas, or products. "the company's failure to diversify and innovate competitively introduce (something new, especially a product). "innovating new products, developing existing one Disruptive Innovation An innovation that creates a new market and value network and eventually disrupts an existing market and value network, displacing established market leading organizations, their products/services and alliances. Harvard professor Clayton M. Christensen Pathway Health 5

6 Efficiency Collaboration Outcomes and Val Prop Disruptive Leadership - PAC Competitive Pressure to Innovate Shake Up Established Marketplace Reimagine Shake up Slumber within Disruptive Innovation Three key ingredients: Enabling Technology Innovative Business Model Coherent Value Network Disruptive Forces LEADERSHIP UNDERSTANDING Pathway Health 6

7 Disruptive Forces In Health Care Swift Changes 1. Transition to VBP Reimbursement More affordable Higher Quality Lower Reimbursement 2. Shift Acute to Community New Models Post-Acute Care importance APMs Medical Models 3. Quality Measurement and Expectations 4. Advances in health information and technology 5. Advancements in technology and provider/consumer expectations Telemedicine POC testing Virtual or econsultation Wearable technology Efficiencies Disruptive Forces In Health Care Swift Changes 6. Shifting demographics Older More Diverse Larger income disparities Greater access 7. Projected provider shortages Proper match - necessary care and best provider 8. Informed and involved patients Greater access to care Choice PAC options and opportunities 9. Increasing regulations RoP Others 10. Shrinking access to capital if not innovative Response to Change ASSESS. PREPARE Pathway Health 7

8 Organization Traits: Preparing for Change Assess Organization Resilient Nimble Evolving Innovative Necessary Leadership Traits Look within yourself: Agility Break out of mental comfort zones See beyond your mental blind spot Use all brain power available to you Leap Frogging Your Competition Innovation - Moving Forward Business Breakthroughs Pathway Health 8

9 Leadership Competencies Essential for Success in Today s Unpredictable World Leap Frogging Mindset Soren Kaplan Harness the Power of Surprise for Business Breakthroughs 1. A Leapfrogging Mindset 2. Boundary Pushing 3. Data-Intuition Integration 4. Adaptive Planning 5. Savoring Surprise A Leapfrogging Mindset Rapid/swift change made by an organization to a higher level of development Creating or doing something radically new or different that produces a significant leap forward Posses an unyielding desire to create a breakthrough NEW Service Adding a new level of value to: Customers Market Organization Develop/Design- leap frog project Boundary Pushing Push Boundaries on two levels 1. Personal Style Preparation Diverse team broaden mindset and creative problem solving 2. Strategic Perspectives push limits Colleagues Teams Organizations Partners Soren Kaplan Pathway Health 9

10 Data-Intuition Integration Data Strategy Data Literacy Analytics Data=Competency=Quality Source inside and outside the organization Data Val Prop Use your gut Soren Kaplan Adaptive Planning Taking action to drive results Modifying assumptions and approaches accordingly These new insights shape our future strategies, plans, and actions, which are better aligned to the needs of the market. Action leads to results leaders learn from the actions modify assumptions and approaches Soren Kaplan Savoring Surprise Surprises Failures Successes Unexpected technological advancements Competitive moves Customer feedback Political and regulatory shifts Find it by accident! Other unforeseen events. Surprises are an inevitable part of business - strategic tool - agile Soren Kaplan Pathway Health 10

11 No Matter What Break the rules & write new ones normal doesn t exist Market is constantly changing Aim is always to be at its forefront Open-minded Be open to explore new opportunities, technologies, tools, markets, etc. Evaluate where they have the most opportunity to succeed. Decisive Even if some decisions involve gut feels, disruptive leaders need to tell their teams precisely what they want, when, and why, then help them to make it happen. Summary Disruptive Leader Be curious ask why Diversify Your Circle of Influence Self Confidence Build your Intellectual Bank Leading Edge - Agility Where to Begin PREPARE.PLAN.IMPLEMENT Pathway Health 11

12 Innovation Leadership Strategies Implement Understand Evaluate and Refine Observe Visualize Integrated Care Models FUTURE STATE Pathway Health 12

13 Where to begin Understand the market and what needs to change Collaboration at all levels skin in the game! Guide through change Steady hand on the tiller not to steer the same course but to steady the course during change Communication Pursue the truth what is working and what is not Disruptive leaders empathize with their teams and involve them in their thinking. Take your staff on the journey with you roles and opportunities Critical Success Factors Commitment Capacity Reinvention and Innovation -Insigniam Holding, LLC. Indispensability Reinvent the Patient Experience New Revenue Cycle Diversify Integrated Specialization Mindset of Well Being New Horizons Embedded Innovation Leverage New Technology Transformational Leadership Culture of Responsibility and Accountability -Insigniam Holding, LLC. Pathway Health 13

14 Innovation Thoughts for Consideration The Lone Innovator Successful innovation is not a single breakthrough. It is not a sprint. It is not an event for the solo runner. Successful innovation is a team sport. Quyen Nguyen Pathway Health 14

15 Innovation Considersations Retail Clinics Staffing Model Work design - reimagine Certified and non certified Workforce scheduling reimagine - empowerment and ownership SME create new leaders Organization Data Self Assessment today and future Reimagine care Telemedicine econsultation PCP and Specialty Re-conceptualize customers, and understanding their motivators Tap into the skill sets of tomorrow's successful healthcare leaders Create the standard of practice NEW!!! Innovation Considersations Clinical leader redesign Hire data analytic individuals managing data and determining competencies and education needs POC - lab, diagnostics Chronic disease process Clinical documentation - truly going paperless Customer experience model Starts with the leader Disease state program - PAC Find difficult customers and make them shine! Transitions of care Comfort and Recovery Suites Rent apartments to PAC Admission Suites Final Thoughts Pathway Health 15

16 How to Manage Disruptive Innovation Having a clear vision of the future Challenging employees to be better than they think possible Forgiving mistakes and learning from them Remember That The Airplane Takes Off Against The Wind, Not With It -Henry Ford Start simple and small. Success is built on replicating effective principles. Pathway Health 16

17 Questions and Final Thoughts Disruptive Innovation Pushing the Boundaries LISA THOMSON CHIEF MARKETING AND STRATEGY OFFICER W W W. PAT H WAY H E A LT H. C O M Resource Precision medicine reduces costs and makes good on the promise of personalized care Disruptive business models improve quality, accessibility, and affordability by changing the way hospitals and doctors work Patient networks enable better treatment of chronic diseases Employers can change the roles they play in health care to compete effectively in the era of globalization Insurance and regulatory reforms stimulate disruption in health care Pathway Health 17