Company Overview.

Transcription

1 Company Overview

2 Our mission is to inspire, shape and support the conversions that exist within every customer journey. Dominic Edmunds, Founder & CEO, SaleCycle

3 We work with companies to help inspire, shape and support the conversions that exist within every customer journey. From the moment someone lands on their website for the first time, through to following-up purchases in style, and ensuring the journey is truly cyclical. We do it by putting the customer at the heart of everything we do. And by never settling for good, when we could do something great. Dominic Edmunds, Founder & CEO Channels: On-Site SMS Why settle for good. When you could do something great.

4 Why we exist: Online conversion rates are really low. Only 3% of website visitors end up making a purchase.

5 Increase Conversion Rates Turn them from browsers into buyers. Every one of your visitors is unique and has their own reasons for being on your website. Instead of campaigns geared towards one-size-fitsmost, we track the behavior of everyone who visits your site, enabling you to personalize their experience and inspire them to convert. We ll help you to reduce bounce and exit rates, and ultimately turn more of your browsers into buyers. Features Live Trends Promo Codes Progress Bars Countdown Timers Acquisition Call Me For every $92 spent acquiring website visitors, only $1 is spent converting them. econsultancy

6 Live Trends Never underestimate the power of the crowd. With live trends you can demonstrate how many people have viewed or bought a certain product recently, adding an element of urgency and speeding up conversions. It s not just about conversion rates. You have to create online experiences that are valuable for both you and your customers. Seth Godin Promo Codes Shout about your sale. Targeted promo codes highlighted on pages with high bounce rates can be just the incentive shoppers need to take advantage of free delivery or convert before your sale ends. Progress Bars Let them know how close they are. Calculate how much extra your shopper needs to spend to qualify for extra benefits or show visitors how far through the checkout process they are to increase conversion rates and order values.

7 SaleCycle have not only improved our numbers, but improved our overall customer experience. Khadidja Konate, Hertz Countdown Timers Get em before they re gone. We all need an extra nudge sometimes. Countdown timers help you to highlight how long is left until the end of a sale or the deadline for a delivery day. Acquisition The start of a beautiful relationship. The average address is worth US$103 to marketers. Make sure you re getting full value from your new visitors by asking them to join your mailing list in a non-disruptive way. Call Me Extend in-store service online. Deliver excellent on-site service by offering to call visitors who look like they need a helping hand. You ll increase conversions and improve customer experience in the process.

8 It s written on the walls and on our t-shirts but most importantly it shows in our work. We believe that the only way to do great work is to #LoveWhatYouDo

9 75% of visitors add something to their shopping cart but leave your site. Reconnect with your hottest prospects.

10 Recover Abandoned Sales Remind them what they left behind. The reasons for abandonment are endless and the reality is that some website abandonment is inevitable. We identify the moment someone is about to leave your website and offer them a handy route back to purchase when they re ready, and reconnect you with those who ve already left. We ll help you to remind them what they left behind and recover more sales. Features Cart Abandonment Recovery Form Abandonment Recovery Browse Abandonment s My Basket Abandonment Surveys 87% of people who abandon say they would consider returning to purchase. SaleCycle Abandonment Survey

11 Cart Abandonment Recovery Reconnect with your hottest prospects. Reconnect with visitors who ve abandoned their shopping cart; reminding them what they ve left behind and tempting them back to purchase. Form Abandonment Recovery Help them finish what they started. If you struggle with visitors bailing out before the finish line, send them a copy of where they got up to, to finish at a later time. Browse Abandonment s Turn window shoppers into buyers. Sometimes folks are just-looking. Browse Abandonment s enable you to reconnect with those visitors and provide suggestions based on their browse history.

12 This activity is one of our strongest performing digital channels in terms of ROI. Jason Black, IKEA My Basket Make it easy for them to come back. My Basket puts the control with your visitors, enabling them to request a handy reminder to return and complete the purchase when they re ready. Abandonment Surveys Understand their reasons for leaving. Abandonment surveys gather feedback from people who abandon a purchase on your site. Triggered onsite or by , they ll give you invaluable insights on how you can improve your checkout.

13 Everyone says they re great. We ve got the verified client reviews to prove it. 98% recommend us. Average score: 8.4/10

14 It costs 5x more to acquire a new customer than keep an existing one. So keep yours happy, engaged and spending.

15 Drive Customer Loyalty Tempt them back to spend a little more. With more choice online than ever before, it s vitally important for brands to keep their customers happy, engaged and loyal for longer. We help you bring customers back to re-order products that are about to run-out, cross-sell complementary products and turn your happiest customers into advocates. We ll help you to reduce churn, drive loyalty and increase customer lifetime value. Features Upsell & Cross-Sell Product Replenishment Satisfaction Surveys Loyalty Programs Loyalty customers spend 67% more than new ones. CMO by Adobe

16 Relevancy is everything. SaleCycle helps us deliver an experience that our customers appreciate just as much as we do. Serena Chan, French Connection Upsell & Cross-Sell Tempt your customers to buy more. Upsell & Cross-Sell enables you to take your customer relationships to the next level by offering personal recommendations based on their recent purchase. Product Replenishment Remind your customers to buy another. Product replenishment helps you ensure that your customers never run out of their favorite things. They ll get a great service and you ll boost customer lifetime value.

17 I ve been very impressed by the service and support we ve received from our SaleCycle team, as well as the fantastic commercial performance of our campaign. Darren Drew, Virgin Atlantic Satisfaction Surveys Give your loyal customers a voice. We all like to be heard. Proactively reach out postpurchase to find out what your customers think and they ll thank you with their repeat business for years to come. Loyalty Programs Keep them coming back. If you ve got a loyalty program, make sure your customers know about it. You ll boost memberships and keep your customers away from the competition.

18 Through changing their data handling culture, organisations can derive new value from customer relationships. Steve Wood, ICO

19 Manage Marketing Permissions Keep your marketing campaigns compliant. Not only can our Marketing Permission Service help to supercharge your SaleCycle campaigns but could also help you to manage compliance for your own marketing messages. The service works in three ways: On-Site Notifications Real-Time Permission Collection Permission File Import By using one, two or all three of these methods, SaleCycle s Marketing Permission Service will store and use your visitor s permission status to help keep your marketing campaigns legislatively compliant. Every contact we have with a customer influences whether they ll come back. We have to be great every time or we ll lose them. Kevin Stritz

20 On-Site Notifications We ll capture permission when an address is given. When a visitor fills in an field on your site, we ll trigger a notification style message presenting the them with the option to opt-in or opt-out of your marketing communications based on what s legislatively required. Real-Time Permission Collection We ll collect the permissions you gather yourself on-site. We can collect the marketing permission from your visitors as they opt-in or out anywhere on your site. This happens in real-time meaning that you ll never miss an opportunity to deliver effective marketing to your opted-in visitors. Permission File Import We ll import your own permission files into our service. It couldn t be simpler. Just send us your own permission files and we ll import them into our service to keep an accurate record of who we can and can t market to.

21 Trusted by over 500 of the biggest and best known companies in the world. SaleCycle Company Overview

22 SaleCycle have a fantastic ability to adapt and take on any region or market globally at short notice. Brilliantly flexible. Cheska Bennett, Dungeons, UK From 7 offices around the globe, we work in 36 languages, and 141 currencies.

23 We play nicely with others, partnering with the world s smartest companies to make working with us easy.

24 Our mission is to inspire, shape and support the conversions that exist within every customer journey. Dominic Edmunds, Founder & CEO, SaleCycle

25 Why SaleCycle? Get in touch. Americas Sterling, VA Asia-Pacific Singapore N. EMEA United Kingdom S. EMEA France