2018 ENTRY KIT. Last Chance Deadline: June 28, 2018

Transcription

1 2018 ENTRY KIT Last Chance Deadline: June 28,

2 The Digiday Technology Awards The Digiday WorkLife Awards The Digiday Technology Awards, formerly known as the Digiday Signal Awards, recognize the technology platforms that are bringing efficiency, effectiveness and creativity to the media and marketing processes for brands, agencies and publishers. The program honors a range of platforms including the best DMPs, ad fraud platforms and more. As a bonus, many winning platforms are able to utilize their win as leverage when pitching to potential partners. Taking home a neon trophy will put you in the same category as: DEADLINES & ENTRY FEES Early Deadline: June 1, $445 per entry Regular Deadline: June 15, $545 per entry Final Deadline: June 29, $695 per entry 2

3 Categories Please note: As a platform, you must submit your entry from a case-study POV. So, demonstrate how X client utilized your platform to do Y. NEW CATEGORIES Best Ad Fraud Platform Honoring the best ad fraud platform that works with publishers and brands to guarantee clean traffic, viewability and quality, human views. Best Display/Video Programmatic Platform Honoring the best display/video programmatic platform that focuses on header bidding wrappers/solutions. Best Conversational Marketing Platform Recognizing the best conversational marketing platform and AI chatbot service to automate and scale marketing and sales efforts and create lasting customer relationships. Best Audience Measurement Platform Recognizing the most outstanding audience measurement data platform and solution. Best Cloud Data Integration Platform Recognizing the leading platform in cloud and data integration and tag management. Best Data Management Platform Honoring the top DMP in today s industry. Best Marketing Analytics/Attribution Platform Honoring the leading analytics tools and platform that measures the entire marketing funnel. Best Marketing Dashboard Software Honoring the best dashboard platform for marketing and data visualization. Best Mobile (& Web) Analytics Platform Recognizing the top platform for mobile app analytics. Best CMS and Web Content Management Platform Recognizing the top CMS platform that hosts and displays data across the web. Best Content Marketing Platform Recognizing the best content marketing software for content creation, management, distribution and beyond. Best Marketing Platform Recognizing the best service provider that delivers personalized communications and drives customer engagement. Best Interactive Content Platform Recognizing the best survey and feedback platform that maximizes user interactivity. 3 Best Marketing Automation Platform Recognizing the top technology platform that promotes effective marketing across multiple channels. Best Mobile App Platform Recognizing the best mobile app development platform. Best Testing & Personalization Platform Recognizing the best all-in-one optimization, personalization and testing platform. Best Location-Based Platform Honoring the best location-based services technology platform for consumer marketing. Best Sales Automation Tools & Platform Recognizing the best sales automation tools that turn leads into customers and minimize the manual effort. Best Video Marketing & Advertising Platform Recognizing the leading video platform and ad serving solution. Best Influencer Marketing Platform Recognizing the best influencer marketing platform used to amplify content across appropriate platforms to amplify brand objectives. Best Social Advertising Platform Recognizing the best social advertising platforms that automate advertisement placement for social networking sites.

4 Categories Cont. What you need to enter Best Native/Content Advertising Platform Recognizing the leading recommendation and native advertising platform that boosts ad revenue and higher engagement. Best Mobile Marketing Platform Recognizing the technology platform that provides the best cross-device solutions for optimal mobile marketing. Best CRM Platform Recognizing the best CRM software and tools for managing customer data, interactions and relationships. Best Social Media Marketing Platform Recognizing the best social media marketing tools, platform and services that manage and scale online marketing efforts. Best Display & Programmatic Advertising Platform Recognizing the top supply and demand side platforms in today s programmatic advertising ecosystem. Best Retail Technology Recognizing the technology most enhancing the shopping experience, online or offline. An account with our Digiday Awards Submission platform. If you do not already have an account, you may register using this link: Supporting Materials (across all categories) These are not required, but do enhance the overall quality of your entry. URL: Link to your case study or platform Company Logo: File must be in.eps format Other Media: You may include images or videos that support your submission by illustrating your platform An accepted method of payment: Visa MasterCard American Express Discover Entry questions Each question should be answered in 175 words or less Please note: As a platform, you must submit your entry from a case-study POV. So, demonstrate how X client utilized your platform to do Y. Company - Describe the industry you serve and who the end-user/client is Goals - Describe what the platform hoped to achieve Challenges - Describe any challenges the team had to overcome Results - Describe results, impact on business and ROI for the client 4

5 FAQ We know you have questions. In this FAQ, we will answer the most common questions we receive. If your question is not answered here, please just send us and at and we will respond as soon as we can. Who is eligible to enter this program? Entries must be relevant to June May While there are no geographic limitations for this program, please note that the awards gala to recognize winners will be held in New York City. How do I increase my chances of winning an award? Be sure to emphasize the goals and achievements of your platform and provide supporting materials and specific examples when possible (KPIs, ROI, etc.). Please note: No data will be made public as entries are viewed only by the jury panel who will sign an NDA before scoring. Can I submit the same campaign in multiple categories and awards programs? Yes. You may check the additional categories you would like to submit to when beginning the entry. There is no need to re-enter all of the campaign details. What if my company has a juror on the judges panel? Not a problem. You can still submit to the program. We recuse judges from scoring any categories that their company submits to. Are the entry fees per category? Yes. Further, if you enter the same campaign into multiple categories, which companies often do, you will be charged the entry fee per category entered. 5

6 FAQ How do I know my entry was received? After completing your entry through our system, you will receive an confirmation that we have received your submission(s). If you do not receive confirmation within 24 hours, please us at awards@digiday.com. Can I make changes to my entry once it s been submitted? Yes. You can contact us at awards@digiday.com if there are any elements of an entry that need to be changed or updated. Please note, altering elements is only possible if the work has not yet been judged and the deadline date has not passed. Can I withdraw my entry? Will I get a refund? Digiday is not liable to issue refunds for the entry fee. If for some reason you need to remove the entry from the program, we can allow you to re-submit the campaign (or a different entry) to another awards program. Please contact us at awards@digiday.com for further details. When and how will winners be notified? Entrants will be contacted via regarding their entry, whether they have been selected as a winner or not. The winners will be announced approximately one week after judging closes in July. Then, all winners will be recognized at the Digiday Awards gala held in New York City this upcoming November. What do I receive if I win? All winners will take home a signature neon D trophy from our awards gala. Further, the results of our awards programs are included in our daily coverage of media and marketing that reaches over one million users per month. 6

7 CONTACT 7