MSC Software s. Anniversary. 50thUser Conferences Sponsor and Exhibit Opportunities

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1 MSC Software s Anniversary 50thUser Conferences 2013 Sponsor and Exhibit Opportunities

2 A Unique Opportunity to Connect with MSC Software Users in Aerospace & Defense, Automotive, and a multitude of other Industries In February 2013, MSC Software will reach a major milestone: the company will celebrate half a century of driving engineering simulation innovation forward. With new products, new advancements in technology and a new surge of inspiration, MSC continues the tradition of helping engineers around the world to design, develop and analyze their products with certainty. MSC Software will celebrate this achievement during its international 50 th Anniversary User Conferences. These events will present significant and unique opportunities for MSC, our customers and you, our Technology Partners. It is expected that the conferences will be attended by several thousand attendees from the world s largest product manufacturers, researchers and engineering schools. They will gather at these events to gain a competitive advantage by hearing the latest simulation technology innovations and to see the application to real world engineering problems for skills development and unique networking opportunities. 2

3 th Anniversary User Conference Overview User Conference Highlights Duration: 1.5 to 2 Days Networking Opportunities (Day 1 and 2) General Sessions & New Technology Product Previews (Day 1) Exhibits (Day 1 and 2) Industry Tracks (Day 1) Press Meeting/Interaction (Day 1) Discipline Tracks (Day 1) Technology Tracks / Demo Stations (Day 1) Welcome Reception (Day 1) Training Workshops (Day 2) 50 th Anniversary Evening Celebration (Day 1) User Conference Dates and Locations Americas Tuesday / Wednesday - May 7/8 EMEA Sweden - Monday / Tuesday - May 13/14 Germany - Tuesday / Wednesday - May 14/15 UK - Wednesday / Thursday - May 15/16 France - Thursday / Friday - May 16/17 Russia - Tuesday / Wednesday - May 21/22 Italy - Wednesday / Thursday - May 22/23 Japan Thursday - May 30 th APAC Korea - Monday / Tuesday - June 4/5 China - Wednesday / Thursday - June 6/7 India - Thursday / Friday - September 5/6 3

4 Why Participate? MSC s 2013 User Conferences will combine technology, education, interaction, and community. The unique audience mix will give you the chance to interact and network with industry leaders and influencers and build relationships that promote new ideas and business opportunities. If you are looking to build on your partnership with MSC Software, showcase your products and services, and position your company as a technology leader with a forward thinking audience, our sponsorship opportunities are designed to help you reach your objectives. Sponsorship at the MSC User Symposiums has been one of our best marketing investments, helping us raise awareness and reach out to CAE users who can benefit from Cray XO. - Cray, Inc. 4

5 th Anniversary User Conference Promotion Plan MSC will provide you with marketing materials to help you promote the conferences to your customers. These include: MSC will conduct activities to drive attendance and generate awareness for the User Conferences. These activities include: Advertisement Official Sponsor Logo Web Marquee for use on your website Event Flyer signature Communication to Global Customer Base Press Release Web Banner Advertisement on (Industry Websites) enewsletter (via publications) Telemarketing campaign Post event survey metrics will be provided to all sponsors. 5

6 Ideas for Promoting Your Sponsorship Promote your sponsorship to maximize return on your investment. Here are a few ideas to create interest and excitement around these events to your contacts and customer base. Post a press release that announces your sponsorship of this event and describes a clear and appealing rationale for your partnership with MSC. Post a Proud Sponsor of 2013 MSC 50 th Anniversary Users Conference logo on your website s homepage with a link to the event landing page. Distribute an to your user base inviting them to the event. Promote a customer paper that you will be delivering at the user conference. 6

7 2013 User Conference Sponsors All conference sponsors will receive the following. Opportunity to present your solutions during the Technology/Industry tracks Logo placement on MSC th Anniversary User Conference webpage Logo placement on Sponsor Banner that will be displayed in high traffic area Recognition and logo placement in print program (where applicable) Official Proud Sponsor of MSC th Anniversary User Conference logo The MSC Users Symposium was an exceptional venue for allowing us to build awareness and brand equity for our products and our MSC Optimization solutions. - Platform Computing 7

8 2013 User Conference Sponsorship Opportunities Important Note. Some Opportunities may not be available or vary slightly in some countries. Please contact the Field Marketing contact person on page 12 to learn more about specific sponsorship opportunities for a particular conference location. Exhibitor Sponsorship Package Below is the Base Exhibitor Sponsorship Package. Additional sponsorship opportunities can be found on page 9 and can be purchased separately and in addition to the exhibitor sponsorship package. Opportunity Description Pricing* Exhibition Space (Description of Exhibition space e.g. 10 x10 Tabletop Exhibit Space/location etc ) Complimentary Registrations Free Registrations for up to 2 people Included Speaker Slot Opportunity to present your solutions during the Technology/Industry tracks Included Full Page Ad Full page Advertisement in Simulating Reality with exposure to over 25,000 Recipients (must be submitted by January 18, 2013) Included Networking Attendance at all open sessions and social networking events Included Access Full access to general session, meals and special events Included Private Meeting Room Meeting room available during published conference hours Included Logo Placement and Exposure Logo placement on a sponsor banner in high traffic common area(s) Logo Placement on the 2013 MSC User Conference webpage Logo placement and company description in 2013 MSC User Conference guide Included Sponsor Recognition Sponsor ribbons for all partner organization s attendees Thank you and acknowledgement in General Session Keynote speech Included Event Survey Your Survey Question Included in Overall Post-event Survey & Results Included Event Logo The th Anniversary User Conference official proud sponsor logo to be displayed on your company s website and other event promotional materials Included 8 *For details about sponsorship opportunity pricing at these events, please contact Field Marketing Team Members listed on Page 12.

9 2013 User Conference Sponsorship Opportunities A La Carte Sponsorship Opportunities These options are available to both exhibiting and non-exhibiting sponsors. Opportunity Description Pricing* Breakfast Sponsor Table Tent signs and Poster Board sign customized with your logo and text will be placed in the food and beverage area. Lunch Sponsor Table Tent signs and Poster Board sign customized with your logo and text will be placed in the food and beverage area Mints with your logo for a pleasant impression Session Break Sponsor Conference Guide Sponsor Conference Badge Sponsor Table Tent signs and Poster Board sign customized with your logo and text will be placed in the food and beverage area. Full page color advertisement on the inside front cover of the Conference Guide included in each attendees Welcome Packet Make an impression with every attendee. Your full color logo prominently displayed on each attendees Conference badge Evening Celebration Sponsor Your full color logo on the evening s drink menu presented to attendees at the event Standing signs will also be set around the bars customized with your image and text Your logo displayed in reception room through Gobo Lighting Your logo and text on table tent signs placed within the food and beverage area Private Suite Sponsorship Your logo displayed on signage and strategically placed in the private meeting space where executives and high level decision makers will meet. Attendee Bag Sponsor Your one-color logo prominently displayed along with the MSC Software logo on the reusable Attendee Bag. Each attendee will receive (1) reusable attendee bag along with their welcome packet. *For details about sponsorship opportunity pricing at these events, please contact Field Marketing Team Members listed on Page 12. 9

10 2013 User Conference Sponsorship Opportunities A La Carte Sponsorship Opportunities (continued) These options are available to both exhibiting and non-exhibiting sponsors. Opportunity Description Pricing* Water Bottle Sponsor Welcome Packet Insert Birds-of-a-Feather Session Sponsor Your one-color logo prominently displayed with the MSC Software logo on the reusable water bottle. Each attendee will receive (1) reusable water bottle along with their welcome packet. Your company s collateral (1 piece of literature or 1 promotional item) placed within each attendees Welcome Packet. Conference attendees use this opportunity to network with each other and discuss shared interests. Benefits of being the BoF Sponsor include: 5-10 minute opportunity to introduce company and thank attendees for participating Citation in all references to the Breakfast or Lunch in printed literature and on-line Acknowledgment on table signage at the event The opportunity to include your corporate logo on the event signage 1 full access conference pass for your use Reception Sponsor (2 Available per conference) Exclusive Sponsor of Welcome Reception (Day 1) or 50th Anniversary Evening Celebration (Day 2) Company logo featured on signage at the reception Opportunity to distribute 1 piece of literature or 1 promotional item at the reception 15-minute opportunity to address the attendees at the reception 1 full access conference pass for your use *For details about sponsorship opportunity pricing at these events, please contact Field Marketing Team Members listed on Page

11 2013 User Conference Sponsorship Opportunities MSC Demonstration Center Sponsorship The MSC Demonstration Center will be a special location at the conference where attendees will have the opportunity to use MSC Software products together with Technology Partner s products. This user experience will provide a powerful way to showcase how your products expand the capabilities of MSC products. This opportunity is only available to exhibiting sponsors. Important Note. This opportunity may not be available or vary slightly in some countries. Please contact the Field Marketing contact person on page 12 to learn more about specific sponsorship opportunities for a particular conference location. Opportunity Description Pricing* Demonstration Center Sponsorship One (1) Demo Station One (1) stool per station Electricity One (1) 10-amp drops will be provided Wired Internet One (1) hardwired internet drop will be provided Booth Header Company logo on white; provided by MSC Software Graphic Panels Quantity based on final design, company to provide art files to specification by deadline for production by MSC Software, any late fees will be at the exhibitor s cost Materials handling included 100 lbs weight allotment, must be shipped to advance warehouse by applicable deadline. *For details about sponsorship opportunity pricing at these events, please contact Field Marketing Team Members listed on Page

12 MSC Field Marketing Contact Personnel Please contact Field Marketing Personnel below for details about sponsorship package pricing and specific sponsorship opportunities for a particular conference location at these events. Thank You. w Country Contact Phone North America Tony Davenport (410) tony.davenport@mscsoftware.com Lisa Waite (714) lisa.waite@mscsoftware.com Sweden Samyra Agiel samyra.agiel@mscsoftware.com Germany Syllvett Tsialos syllvett.tsialos@mscsoftware.com France Karine Colagiorgio karine.colagiorgio@mscsoftware.com UK Samyra Agiel samyra.agiel@mscsoftware.com Russia Syllvett Tsialos syllvett.tsialos@mscsoftware.com Italy Karine Colagiorgio karine.colagiorgio@mscsoftware.com Japan Eishi Matsumoto eishi.matsumoto@mscsoftware.com Korea Yumi Yi yumi.yi@mscsoftware.com China Vivien Zhang jian.zhang@mscsoftware.com India Vijesh Rao vijesh.rao@mscsoftware.com 12