woopsocial.com GET STARTED WITH Advanced Analytics

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1 woopsocial.com GET STARTED WITH Advanced Analytics

2 SUMMARY 3 Facebook Overview 7 Facebook Content Advanced Analytics HOW TO FIND QUICK ANSWERS ON COMPREHENSIVE ANALYTICS AND GET ACTIONABLE INSIGHTS Facebook Post by post Facebook History Instagram Overview Instagram History woopsocial.com Twitter Overview Linkedin Overview

3 FACEBOOK ANALYTICS OVERVIEW woopsocial.com

4 USE FOR FREE NOW FACEBOOK ANALYTICS OVERVIEW Here you can keep up the rating of the principal metrics, according to the select period. On the side of the results, you can compare the information to see if they got up or down, in relation to an earlier result that you can select. Keep up the fans you already have and the ones you lost per day. The balance is the difference between the ones you accomplish and the lost ones on the period. Here you can also verify the day of the selected period you had the best balance. This graphic shows you the growth of your fans base per day.

5 Review the distribution of your audience by age range and gender and improve the targeting of your actions. It is important for you to see that you can analyze this information by page fans and reach users. You just have to select the option you wish on the top of the graphic. Find out who are the top 20 users that interact most with your page on the select period. This information is very important for your specific actions with your most engaged fans. Detect the time that your base fans are more active to direct content and have best results. You can analyze the total number of fans and the average of fans per hour. Discover the days of the week that your base fans are more active and the percentage of the day that you had the biggest number of online fans.

6 Detect the activities that happened and are relation to the page beyond the principal metrics. Keep up the distribution of fans and users achieved by country, and improve the direction of your actions. Find out the sources that the facebook users are becoming page fans, and promote actions to approach. On this list you can discover the places outside the facebook that your page have been found. woopsocial.com

7 FACEBOOK ANALYTICS CONTENT woopsocial.com

8 USE FOR FREE NOW FACEBOOK ANALYTICS CONTENT Analyze the number of posts by period, the average range and interactions on these posts. Keep up the distribution of the interactions on the posts per day. See the reactions that are used most by your fans and the days with the biggest number of comments and shares on all content posted on the period.

9 Analyze the number of people that your content reached in the organic form and the paid one per day, during the period. Discover the average of the reached people per day. Analyze the number of impressions that your content created in the organic and the paid form per day, during the period. Discover the average of the impressions per day too. Know other interactions beyond likes, comments and shares that are happening on your content. Keep up the negative feedbacks of your fans in relation to your page, a specific post or about spam.

10 All the informations on this final block are about the content on videos. You can measure the total number of the visualizations organic and paid, the whole number of visualization until the end of your videos, the partial visualization of your videos, the watching time and the number of repeats. See the number of visualization of your videos per day, and the number of autoplays, clicks and the day withs the biggest number of visualization on your videos contents. Discover the gender and the age range that consume most your videos contents. It is important for you to know that this graphic is only exhibit if there is a minimum number of people reached by age range. The facebook do not specify this number. woopsocial.com

11 FACEBOOK ANALYTICS POST BY POST woopsocial.com

12 USE FOR FREE NOW FACEBOOK ANALYTICS POST BY POST Discover the posts that had the best performance during the period. Analyze the number of the organic and the paid reach, and the number of reactions by type. If the post have one video, an adicional line of metrics will be exhibited with some important information like; audience retention, views, autoplays, clicks and age range of the video audience. woopsocial.com

13 FACEBOOK ANALYTICS HISTORY woopsocial.com

14 USE FOR FREE NOW FACEBOOK ANALYTICS HISTORY This graphic shows the growth of your fans base per month. Analyze the distribution of your audience by gender and age range and improve the direction of your actions. It is important for you to know that you can analyze this information by page fans and reach users starting from all the historic of data from the page. You just got to select the wished option on the top of the graphic.

15 Keep up the distribution of the interactions on the posts per month. See the reactions used most by your fans and the months with the bigger number of comments and shares on your content.

16 Keep up the distribution of fans and users reached by city and improve the direction of your actions. Discover the top 20 users that interact most with the content of the page in numbers all the time with available data. This information is very important to specific actions with your most engaged fans.

17 Find out the sources that the facebook users are becoming page fans, and promote actions to approach. On this list you can discover the places outside the facebook that your page have been found. woopsocial.com

18 INSTAGRAM ANALYTICS OVERVIEW woopsocial.com

19 USE FOR FREE NOW FACEBOOK ANALYTICS OVERVIEW In this initial part you can keep up the total number of the metrics and the average of interactions by post and follower, according to the select period. Keep up the followers you accomplish and the ones you lost per day. The balance of the followers is the difference between the ones you accomplish and the lost ones in the period.

20 Analyze the distribution of your audience by gender and age range to improve the direction of your actions. You can also discover easily the age range that has higher number on your audience. Keep up the distribution of your followers by country and city and improve the direction of your actions. Know the time and the days of the week that your followers base is more active to improve your actions.

21 Analyze the distribution of the comments per day, the number of comments in the period and the average of comments per day in the period. Analyze the distribution of likes per day, the total of comments in the period and the average of likes per day in the period Analyze the total number of interactions (likes + comments) by hour and know the 3 perfect times that has a bigger number of interactions on the period.

22 Analyze the chart with your top 10 posts that have more interactions at the period. Remember: The instagram only provide organic metrics here. The paid interactions are not accounted. Discover the hashtags that have a bigger number of interactions. Remember that the hashtags need to be in the description of the posts. Hashtags in the first comment aren t counted. woopsocial.com

23 INSTAGRAM ANALYTICS HISTORY woopsocial.com

24 USE FOR FREE NOW INSTAGRAM ANALYTICS HISTORY In this initial part you can keep up the number of the principal metrics, the number of followers and the number of following. Analyze the density of your content per day of the week and by time range. Keep up the number of publications of the last 3 Years and the distribution per month.

25 Analyze the number of likes of the last 3 Years and the distribution per month. Analyze the number of comments of the last 3 Years and the distribution per month. Analyze the number of interactions (likes + comments) distribute per hour. Here are expose all the available information of the last 3 years. Analyze the distribution of your audience by gender and age range and improve the direction of your actions. You can also discover easily the age range represents the bigger number of your audience. Here are expose all the available information of the last 3 years.

26 Analyze the chart with your top 10 posts that have more interactions on the last 3 years. Remember: The instagram only give organic metrics here. The paid interactions are not counted. Discover the hashtags that have a bigger number of iterations on the last 3 years. remember that the hashtags need to be in the description of the posts. Hashtags on the first comment aren t counted. woopsocial.com

27 TWITTER ANALYTICS OVERVIEW woopsocial.com

28 USE FOR FREE NOW TWITTER ANALYTICS OVERVIEW Analyze the number of send tweets, the daily average of tweets and the distribution of tweets by tipe during the period Keep up the number of followers of the channel, the followers you ve lost per day, and the balance of followers of the period. You can also evaluate the percentage of your growth rate. Keep up the distribution of tweets by time range and discover the range that has the bigger volume of content. Keep up the distribution of tweets by day of week and and discover the week that has the bigger volume of content.

29 Analyze the number of interactions (likes, retweets, replies, mentions) distributed per day and discover which ones were the days with the bigger volume of content.

30 Know the average of followers of your followers, the average of followers on your direct audience, the distribution of your audience by gender and the potential reach of your content that was retweeted on the period. Discover if your followers base is publishing tweets, the average of time of the last activity of your followers and the rate of engagement of your followers with the last content channel. Keep up the distribution of followers by city. Remember that not every followers provide this information. Know the 20 followers that have the bigger number of followers.

31 Discover the tweets that have the biggest engagement rate in the period, and improve your actions of content. woopsocial.com

32 LINKEDIN ANALYTICS OVERVIEW woopsocial.com

33 USE FOR FREE NOW LINKEDIN ANALYTICS OVERVIEW At this initial part you can keep up the number of metrics, the number of impressions, likes, comments, shares an clicks. Analyze the growth of your page per day during the period, the number of organic followers, paid ones, from network and the full number.

34 Analyze the average of posts per day publish on the company page. Keep up the distribution per day of the organic impressions on the posts. Keep up the evolution per day of interactions (likes, comments, shares) on the posts.

35 Discover the stations that your connected users occupy with the company page. Discover industries that the connected users with the company page. Know in specific ways the industries where the connected users of the company page are part. Analyze the size of the companies that the users are connected with. Know in specific ways the industries where the connected users of the company page are part.

36 Analyze the posts that had the bigger number of interactions during the period. woopsocial.com

37 Social media management tool USE FOR FREE woopsocial.com