THE EUROPEAN SPECIALIST ON CHANNELS TO MARKET

Transcription

1 THE EUROPEAN SPECIALIST ON CHANNELS TO MARKET

2 MARKET INTELLIGENCE DATABASE REPORTS IT EUROPA S DATABASE REPORTS HELP VENDOR AND CHANNEL ORGANISATIONS TO: Identify appropriate partners Develop European channels and identify sales prospects Form strategic alliances Penetrate existing & new markets Assess the competition Boost sales & margins TYPICAL INFORMATION INCLUDED IN THE MARKET INTELLIGENCE REPORTS: Turnover revenue details by year Key Director Contact information address, telephone, individual s etc. Staff Breakdown Service/development/sales Sales Breakdown Hardware/software/services & customer size Target Markets Sales by country Vertical Markets Public, Education, Bank/Finance, Manufacturing, Construction, Telecoms, Utilities, Healthcare, Transport/Logistics, Retail, Others Sales by product area Hardware/Software Partners key vendor relationships Ownership & Overview including future strategy plans IT Europa s range of market Intelligence database reports include: MANAGED SERVICE PROVIDERS (MSPS) IN EUROPE - THE TOP 1000 This covers Managed Services Providers (MSPs) companies who are third-party contractors that deliver network-based services, applications and equipment. As well as pure managed services providers, the report includes the major solution providers, value-added resellers, corporate resellers and systems integrators that are offering managed services and increasingly focused on this activity. ISVs IN EUROPE - THE TOP 500 This covers companies that derive at least 50% of revenue from own software sales and related services, and with development offices in Europe. The report includes the applications areas they focus on and the platforms on which they develop. SYSTEM INTEGRATORS IN EUROPE THE TOP 500 This covers companies that normally have a core consulting activity that will assess the broad needs of a corporate client, and implement hardware and software, including support and maintenance. Revenue is normally split 95% services, 5% resell. SOLUTION VARS IN EUROPE - THE TOP 1000 This covers companies that develop, customise or resell software applications combined with hardware and related services to form a complete solution. At least 50% of revenue comes from complete solutions. DISTRIBUTORS IN EUROPE THE TOP 500 This covers wholesalers of hardware and unit-based software who sell large volumes of units/boxes, normally to retailers and resellers. The report covers both broadliners offering a wide range of products, as well as specialist distributors of niche products. CLOUD & HOSTING PROVIDERS IN EUROPE - THE TOP 300 This profiles the leading providers of hosting and cloud services throughout Europe, including managed, web and cloud hosting, and cloud-based services. The report includes sales figures, breakdowns by software vendor and major partners. COMMUNICATION RESELLERS IN EUROPE, THE TOP 750 This database report profiles the leading telecommunication convergence resellers, SI s and solution VARS in Europe. These companies are reselling telecoms hardware and/or software, as well as related telecoms services. Each company profile contains around 5+ senior-level contacts with individual addresses. We provide you with searchable on-line access to the market intelligence profiles. The company profile intelligence and the contact details can be exported into Excel and used for sales and marketing purposes. Data can be extracted by country, region or on a bespoke basis.

3 WEBSITE IT Europa is the leading provider of strategic business intelligence, news and analysis on the European IT marketplace and the primary channels that serve it. The company publishes information on European indirect IT and Telecoms channels and markets a range of database reports. The company also organises European conferences and events for the IT and Telecoms sectors including the European ISV Convention, European IT & Software Excellence Awards, the Managed Services & Hosting Summit and Mobility in Enterprise. In more than 15 years of serving the ICT industry, IT Europa has established a reputation for quality and accuracy and its publications, e-news bulletins and web-site ( have come to be seen as a valuable source of knowledge and insight by leading vendor and channel organisations worldwide. As such they now represent authoritative and cost-effective media platforms for vendors, service providers and distributors looking to deliver their marketing messages to director-level contacts within the UK and Europe s leading channel organisations. IT EUROPA WEB-SITE / The IT Europa web-site attracts more than 10,000 visitors per month. The site s unique blend of content, built upon a continuous stream of high quality news and analysis of the European IT market and the primary channels that serve it from the IT Europa editorial team, attracts a loyal following from directors and senior managers of Europe s leading channel organisations. The web-site is currently being further developed to increase coverage of vendor news and announcements and to enable the hosting of more related information such as videos, white-papers and events. WEB-SITE ADVERTISING 1 month 3 month 6 month MPU 300x SkyScraper 160x LeaderBoard 575x FirePlace 160x x x IT EUROPA EVENTS PAGE Monthly Event listing 100 sales@iteuropa.com / +44 (0)

4 MARKETING IT EUROPA E-NEWS BULLETIN IT Europa s E-News is a weekly e-shot that keeps over 12,000 European directors and senior managers informed about the latest news and developments impacting Europe s IT industry. IT Europa s E-News provides a highly efficient and cost effective vehicle for advertisers to reinforce brands and communicate their messages to a highly qualified audience of the decision-makers within Europe s leading channel organisations. Per issue Monthly Leader-board 725 x Wide Skyscraper 160x MPU 300x Sponsored Message MARKETING SERVICE (E-SHOTS) IT Europa e-shots allow you to have your marketing messages delivered direct to the inboxes of directors and senior management within the UK and Europe s leading channel organisations. We can send out single e-shots or a series over a period of months. Selections can be made from our market-leading database by job title, company activity and geographical location. Database 3000 Senior European Systems Integrators Contacts 3500 Senior European Distributor Contacts 10,000 Senior UK ISV Contacts 15,000 Senior European ISV Contacts 19,000 Senior UK Reseller/VAR/MSP Contacts 25,000 Senior European Reseller/ VAR/MSP Contacts 40,000 European IT Organisation Contacts 1 E-shot 3 E-shots 6 E-shots 12 E-shots

5 WHITEPAPER / SUPPLEMENT PROMOTION NEED HELP IN CREATING OR PROMOTING AN EXISTING WHITE PAPER OR SUPPLEMENT? IT Europa can host your whitepapers/supplements on our channel news website and market your reports to the decision makers of the leading Managed Service Providers, Resellers, Solution VARs, Distributors, Systems Integrators, Software Vendors and Hardware Vendors. In addition to hosting, we will also actively promote your whitepapers through marketing to our database of senior channel contacts. The promotion of your white paper/supplement is a fully integrated lead generation service as we will provide you with the contact details for anyone who has registered to receive it. Costs for promoting an existing white paper/supplement to 25,000 European VARs/MSP Contacts: Whitepaper / Supplement Hosting Period Dedicated E-shot to 25,000 European VAR/MSP Contacts* Listing on IT Europa s monthly whitepaper circulation e-shot Listing on IT Europa s weekly e-news bulletin sent to 10,000 registered readers Whitepaper/Supplement hosting on IT Europa website 1 Month 3 Month 6 Month 12 Month 2 E-shots 6 E-shots 12 E-shots 24 E-shots 1 per month 1 per month 1 per month 1 per month 4 Issues 12 Issues 24 Issues 48 Issues 1 month 3 month 6 month 12 month Total 1,995 3,995 6,995 9,995 *Dedicated E-shots can also be sent to 19,000 UK VARs/MSP Contacts. Separate software vendor (ISV) & Distributor databases also available. Contact details of members who choose to register for your whitepaper will be passed forward for your sales and marketing purposes. These will be provided at the end of each month. If you need help in writing and designing a white paper/ supplement, IT Europa s experienced journalists and marketing team can help you compile hard copy and digital versions. This includes the writing, design and distribution. We also carry bespoke market research and surveys if you are looking to gain insight and a greater understanding of your markets. FOR MORE INFORMATION PLEASE CONTACT: Telephone: +44 (0) Sales@iteuropa.com Website: sales@iteuropa.com / +44 (0)

6 OPTIMISE CHANNELS TO MARKET IT Europa specialises in helping organisations optimise their channels to market. Our services range from assisting in the identification of appropriate channel partners to defining and articulating value propositions and optimising channel communications. Services include: SURVEYS One of the best ways of identifying marketing opportunities is through the use of carefully developed market surveys. IT Europa can develop and deliver your survey and help you to gain insight and a greater understanding of your markets. SUPPLEMENTS IT Europa s experienced journalists and marketing team can help you compile hard copy and digital supplements. Supplements/features include writing, design and distribution. BESPOKE MARKET RESEARCH If you are looking to gain insight and understanding in a particular geography or market, our team of multi-lingual researches can identify and profile the most appropriate potential partners to help you achieve your marketing objectives. INTEGRATED CHANNEL MARKETING CAMPAIGNS We can help you put together a complete integrated lead generation marketing campaigns. From the development of campaign microsites to lead generation and qualification.

7 EVENTS IT EUROPA SPECIALISES IN STAGING CHANNEL EVENTS RANGING FROM INTERNATIONAL CONFERENCES AND EXHIBITIONS TO SEMINARS, ROAD-SHOWS AND VIRTUAL EVENTS. ANNUAL EVENTS INCLUDE: The European Software & Solutions Summit is a pan-european event that brings together the leading Independent Software Vendors with leading hardware and software platform providers, service providers, Systems Integrators and Solution Providers to develop business partnerships, capitalise on the latest trends and innovations the IT industry and develop partnerships aimed at generating business growth. An executive-level event exploring the business opportunities for the ICT channel around the delivery of Managed Services and Hosting. The rapid and accelerating change in the way customers wish to purchase, consume and pay for their IT solutions is making the channel completely redefine its role, business models and relationships. The annual European IT & Software Excellence Awards, which recognise best practices in customer solutions by Systems Integrators, Solution VARs and ISVs across Europe. These are the only pan-european awards that recognise real world solutions delivered by ISVs and Solution Providers, as well as channel support and partnerships with suppliers. The awards are split into three sections. The first set of awards are for Systems Integrators and Solution VARs and acknowledge their skill and endeavour delivering world class IT solutions for their customers. The second set of awards, exclusively for Independent Software Vendors (ISVs) and software developers, highlight the applications that they have developed and delivered for their customers. The final set of awards, for suppliers, highlight those vendors, distributors and service providers who best support their channel partners to deliver excellence. The Managed Services & Hosting Summit Europe examines the issues facing European Managed Service Providers, hosting companies, channel partners and suppliers as they seek to add value and evolve new business models and relationships. IF YOU NEED HELP IN ORGANISING AND RUNNING YOUR OWN EVENT, IT EUROPA S RANGE OF CAPABILITIES INCLUDE: National and international conferences, exhibitions and awards events National and international seminars and roadshows Event Speaking/Hosting Webinars For further information about these events and for sponsorship opportunities please contact: Sales@iteuropa.com / +44 (0) sales@iteuropa.com / +44 (0)

8 IT Europa Media & Intelligence Ltd 2nd Floor, Highbridge House, Oxford Road, Uxbridge, Middlesex, UB8 1LU, United Kingdom T: +44(0) F: +44(0) E: twitter.com/iteuropa