3 Tips to Grow Your Business on Each Social Site

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1 3 Tips to Grow Your Business on Each Social Site

2 2 of the Original Co-authors of Facebook Marketing All-in-One for Dummies and more...

3 Our plan for today... Go through the checklist first! 3 Tips (start with 3 - master these) Bonus tips are always good!

4 Why use social media for your Business? 1. Engage your current customers 2. Increase current and new customer satisfaction 3. Grow your business

5 Why use social media for your Business? 50% of shoppers surveyed have made a purchase based on a recommendation made through social media 71% of social media users are more likely to purchase from a business they are connected with

6 Why use social media for your Business? 57% of businesses surveyed have generated customers through LinkedIn, 48% have generated customer through Twitter, and 42% have generated customers through Facebook Source:

7 At the end... Introduce you to Social Media Manager School More Money - Better Clients - Less Stress

8 Twitter

9 3 Tips to grow an audience on Twitter 1. Follow to get Followed - use lists, searches, hashtags, tools 2. Tweet with influencers in niche 3. Participate in a TweetChat Bonus tips: Build a Public Twitter List of influencers and spend your time retweeting them

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13 Facebook

14 3 Tips to grow an audience on Facebook 1. Advertise - Typically $ /fan 2. Target other active complementary Pages and post as your Page 3. Regularly invite your audience - , invites, Twitter, LinkedIn Bonus tips: Live Video! Post great content that gets shared. Connect with influencers. Review our Local Business EBook.

15 Share Business Page Posts Share from their post Share Share... Add a comment and TAG the Business

16 Post great content that gets shared

17 Invite

18 Use a Contest or Sweepstakes Timeline Contest or Sweepstakes is best for Fans Use a 3rd Party App for Contests where you want to also capture addresses Be very careful about Facebook Contest rules!!

19 Instagram

20 3 Tips to grow an audience on Instagram 1. Find the right Hashtags to follow 2. Comment and Re-Post Influencers 3. Use Stories and video and GIFs as much as possible. Bonus tips: Spend time there! Connect with established people, comment on posts using your favorite hashtags. Add your Instagram Landing Page URL to your BIO. Use Promoted Posts.

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22 Learn to use Search to find and re-post influencers Stories Images Video

23 Promoted Posts small budget will bump up views Images Video

24 LinkedIn

25 3 Tips to grow an audience on LinkedIn new connections/week 2. People You May Know tool 3. Join Groups and connect with Influencers to come up in searches Bonus tips: To grow company page, invite people to follow.

26 The Magic of Connecting

27 People You May Know Note the People You May Know with a lot of mutual connections

28 Pinterest

29 3 Tips to grow an audience on Pinterest 1. Post images that have how-to in the text description and overlay text 2. Always think SEO SEO SEO for Boards and Pins. 3. Post on the weekend and after 9pm (Not so much about audience as it is about Search) Bonus tips: Use Rich Pins, Promoted Pins, create a Profile or Board widget for website.

30 How To How to text Great image design Rich Pin

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32 YouTube

33 3 Tips to grow an audience on YouTube 1. External links (Cards) to your capture page Big Topic! 2. Partner with well-known YouTuber in niche 3. Rock the SEO (we have a how-to) Bonus tips: Use YouTube LIVE and/or a 3rd party system that will broadcast to Facebook and YouTube at the same time!

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35 Tags!

36 Google+

37 3 Tips to grow an audience on G+ 1. Find the right Communities 2. Post your blog links with uploaded images and share to your best Collection 3. Make sure your Google About Me section is filled in completely Bonus tips: Connect with established people, comment on posts in your favorite Collections. Add your G+ URL to your signature.

38 Collections get better engagement

39 whew!

40 The Checklists Just ONE of the things that we ve created for you!

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46 What our students say...

47 Social Media Manager School Once you register you ll be immediately given access to the first four Social Media Lessons and the private Facebook Group for In-House social media managers. Then each week beginning on Thursday, November 3rd you ll be sent a new Lesson You will have access to the Certificate of Completion Quiz on Dec. 8th and we work with you to make sure you complete the course!

48 First Year and going forward - In House Two seats for your company in the course and in the Facebook Group (must be at the same company) Complete access to 8 In-House Social Media Lessons Complete access to the Private Facebook Group for questions and masterminding And access to the Lesson updates twice a year On your anniversary continued membership is only $397/yr

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50 Join us! More Money - Better Clients - Less Stress Start now!