You know your customers. We know digital signage.

Transcription

1 Every Solution Needs a Seller You know your customers. We know digital signage. Modernize your message and bring information to the next level with the Intel NUC. Paired with a digital display, this pint-sized powerhouse delivers eye-popping communication and creates engaging experiences. Plug into the power of digital signage and unlock new potential across industries.

2 Personal Shopping Many consumers first saw digital signage pop up in the retail environment, but there remains plenty of room for growth even in markets that adopted the technology early on. Today s technology has evolved beyond simply replacing signs with screens. Now, digital displays and kiosks are allowing retailers to create interactive in-store experiences that serve to develop more meaningful relationships with shoppers. An eye-catching sign or display is capable of so much more than bringing customers into the store or promoting a sale. Using digital signs in conjunction with other traditional marketing and merchandising strategies helps business owners to create opportunities that enhance the shopping experience and build customer loyalty, which has been shown to increase sales by up to 33%. 1 Digital signage allows retailers to provide customized communications for a personalized shopping experience. With digital displays, it s possible to reach consumers on a new level, offering exclusive access to products, promotions and services. Digital displays can even be linked to store loyalty programs, enabling shoppers to scan membership cards to see offers and options uniquely tailored to them. This level of individualized attention empowers shoppers, and creates a stronger connection between store and customer. And with this bond, retailers can foster a sense of loyalty that eventually increases revenue from existing customers who return time and time again. Increase sales By up to 33 %1 2

3 Up and Away Signs have long been crucial to transportation, carrying out the important job of informing travelers of arrival/departure times, locations, and changes. Quality digital signage has the power to give travelers more confidence at the concourse, subway, or station with instant updates and reliable information. Well-placed digital signage helps get people where they need to be without any further delay. In addition to real-time updates and network connectivity, effective digital signage can improve the flow of traffic within stations and airports, by allowing people to see the flight information at multiple locations as they find their way to terminals and gates. Plus, digital kiosks enable up to 25% faster passenger check-in, 2 resulting in lines that move quickly and smoothly for more pleasant travel. The possibilities go on and on for digital signage in the transportation sector. In addition to easy access to self-service ticketing, these digital solutions are also replacing maps and being utilized to display news, weather, and entertainment, all of which improve the travel experience, for higher levels of customer satisfaction. Enable 25 % faster passenger check-in 2 3

4 To Your Health Healthcare is a fast-emerging market for digital signage as displays make their way into hospital lobbies, waiting rooms, and even patient rooms. Digital solutions can breathe new life into the healthcare sector and enhance the waiting room experience. Engaging and informative signage is an effective way to promote a healthier lifestyle, or to simply help pass the time in a doctor s office waiting room. Like a modern-day magazine rack, digital signs have the ability to support patient health with wellness tips, while keeping them entertained, for an overall more positive experience. And compared to other mediums, like television, an audience is more likely to remember information presented to them by a digital display, with recall rates of 52%. 3 Outside the waiting room, digital displays can serve an interactive purpose. Placing digital signage in patient rooms and hospital lobbies allows patients to gain information on procedures, watch videos, or view profiles of doctors. Way-finding is simplified, too, helping visitors find their way on large medical campuses with high-quality digital maps. Highest recall rates of any medium at 52 %3 4

5 Connect on Campus Reaching a generation of students who grew up immersed in technology and media is easy with high-quality digital signage. Institutions of higher learning are prime locations for a wide range of digital applications. Today s students expect real-time information delivered where and when they need it, across multiple devices. Event promotion, campus safety, and way-finding are all simplified with the right technology. Digital solutions allow schools and universities to create a campus-wide communication network to ensure that students, faculty, and visitors are always connected. With eye-catching and vibrant digital visuals, digital displays are 400% more effective than static signs. 4 This not only ensures that current students notice important bulletins, but helps make stronger, longer-lasting impressions on prospective students. Digital signage on campus improves the educational experience while showing visitors that the school is on the cutting edge. It also opens up new doors to generating revenue with sponsored advertisements that are relevant to the student body. With all the possibilities for digital displays, there is enormous potential for improved communications and increased resources on campus. 400 % more effective than static signs 4 5

6 Staying Power From checking in at the hotel to hailing a cab, hands-on digital signage provides guests with the ultimate comfort and convenience. With digital displays, it s easier and more aesthetically appealing to offer the best solutions for self check-in, traffic updates, and dining/entertainment options. In fact, 55% of guests prefer to stay in a hotel that offers self check-in. 5 Amenities like this make travelers feel pampered, which improves the guest experience and encourages loyalty. 55 % Travelers prefer hotels with self check-in 5 Digital displays assist hotel staff in offering recommendations, promoting package deals and specials, and gathering valuable feedback. Interactive kiosks in hotel lobbies encourage guests to leave their comments and contact information, enabling hotels to deliver more effective mailings and targeted promotions in the future. 6

7 Messaging with Meaning More than just a means of advertising, digital signage is a powerful tool for any organization that wants to disseminate information and communicate messages to a large audience in a timely manner. The ability to strategically place and deliver targeted content in a wide variety of locations has made digital signage integral to the success of many businesses. The Total Package: Digital Signage Promotion Bundle In one convenient package, you ll find everything you need to deliver a top-of-the-line digital signage solution, including: Intel NUC Kit NUC5i3RYK with 5th gen Intel Core i3 processor Intel Retail Client Manager software NEC MultiSync* 46 LED display Peerless SmartMount* hardware On-site installation End user support Contact Cameron Trinkle at intel@ingrammicro.com or (716) , ext to learn more! Discover digital at inte.ly/digitalsignage 7

8 1. Why Digital Signage is a Decision Maker for Business. Lavi Industries, Technology Helps Airports Improve the Passenger Experience. Airways News, Capturing Customer Recall. Nielsen, A Report On A Field Trial Of Anonymous Video Analytics (AVA) In Digital Signage. Intel Corporation, The Key to Advanced Hotel Check-In: Building a Self-Service Program That Will Keep Your Guests Coming Back. NCR Corporation, Copyright 2015 Intel Corporation. All rights reserved. Intel, the Intel logo, Intel Core, Intel. Experience What s Inside, and the Intel. Experience What s Inside logo are trademarks of Intel Corporation in the U.S. and/or other countries. *Other names and brands may be claimed as the property of others. Ingram Micro and the Ingram Micro logo are trademarks of Ingram Micro in the U.S. and/or other countries.