WIDIA-GTD Announces a New High Performance Solution for Multi-purpose Tapping: VariTap

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1 Page WIDIA-GTD Announces a New High Performance Solution for Multi-purpose : VariTap Tap into the power of the original with WIDIA-GTD VariTap. Built on a 140-year legacy of providing the industry with the highest quality performance in taps. Our history propels us to keep delivering the most advanced tapping solutions. The WIDIA VariTap is the next generation of highperformance tapping for various materials and manufacturing environments. Target Application The VariTap continues the success story of the WIDIA Vari family of round tools: one tool that can do the job where typically several application specific tools would be needed. With its optimized geometry, the VariTap is capable of working with a wide variety of ductile materials including carbon and alloy steels, stainless steels, ductile iron and cast aluminum, while providing low torque and superior reliability. This new tool reduces inventory cost without losing the benefit of high-quality finish and consistent tool life. With this profile, the VariTap is the perfect solution for machining centers with smaller lot sizes and changing materials as well as high volume production. With a wide range of inch and metric standard sizes, pitch diameter limits, classes of fit, chamfer styles, and coatings, the new VariTap offers the most expansive portfolio of multipurpose taps available on the market. Target Markets General Engineering 60% VariTap by Segment Aerospace & Defense 10% Energy 5% Transportation 20% Earthworks 5%

2 Page Due to its versatility, there is basically no restriction for application of the VariTap. Representative examples for opportunities to use the VariTap would be: General engineering engineering industrial components Transportation engine crankcase, blocks, heads, and components Aerospace & Defense aerospace components and fasteners Energy natural gas compressors Earthworks earthmoving engines and drivetrain components The VariTap will be available in several styles and standards (ANSI, DIN-ANSI, DIN, JIS), and with that, it is targeted at global markets. WIDIA distributors in every Region and country have a comprehensive and competitive portfolio now to offer tapping solutions to their end customers. Competitors VariTap can provide measurable increases in tool life against competitors such as OSG HY-PRO, Emuge MultiTAP, YMW ZELX SS, Guhring Green, Blue & Black Ring Taps. How to Beat the Competition In combination with our Solid Carbide, HSSE-PM and HSS production taps (ANSI only), the VariTap offers our distribution partners two main benefits: 1) a comprehensive tapping portfolio to fully rely on and 2) an easy to select tapping solution. The VariTap program has a complete offering over 1,600 line items including ANSI, DIN, JIS, DIN/ANSI, with a wide range of inch and metric standard sizes, pitch diameter limits, classes of fit, chamfer styles, and coatings Capable of tapping P, K, M, N class workpiece materials Consistent long tool life o Unique spiral point design as a result of extensive testing o In-house proprietary coating Competitive pricing Quick custom solutions VariTap is part of a complete WIDIA holemaking solutions portfolio of drilling, tapping, and reaming. Strategy Introducing the VariTap is another innovative addition to the well know WIDIA-GTD portfolio leveraging WIDIA as the market leader with a comprehensive line-up of high performance multi-application taps. The VariTap will position WIDIA-GTD to gain market share with distributor partners and end-users that have a need for high performance multiapplication taps. The current EM-SS taps will become a part of the VariTap family; you can expect the same consistency, same price level and discount structure, with the addition of hundreds of new sizes, H limits and coatings to expand our market share. Appearance and Packaging VariTap packaging will use the standard clear snap-pack ANSI & DIN/ANSI will be in WIDIA-GTD 6 and 3 packs depending on size.

3 Page DIN will be in WIDIA-GTD 5 pack only, and above M16 individual square packaging To help with the transition of EM-SS to VariTap, the replacement number will be printed on the label as the example below. Example nomenclature for ANSI dimension option:

4 Page Features, Functions and Benefits Features Functions Benefits Proprietary geometry for cutting a wide variety of materials One tap design needed for steel & steel alloys, stainless steel, ductile iron, and cast aluminum Significant reduction of taps required to be inventoried Manufactured with high vanadium HSS-E Improved wear resistance Extended tool life Unique spiral point geometry Low tapping torque Efficiently drives chips forward in through holes Chip easily drops off tap upon exit Superior thread finish Extended tool life Optimized spiral flute geometry Efficient chip evacuation in blind holes Reduces bird nesting of continuous chips Superior thread finish Extended tool life Proprietary PVD coatings applied at in-house coating center Multiple tap dimension options Improved wear resistance Low tapping torque ANSI DIN length/ansi shank DIN 371, 374, 376 JIS Superior thread finish Extended tool life Application versatility Application Recommendation VariTap is a multipurpose tap designed to machine carbon & alloy steels, stainless steel, cast aluminum, and ductile iron Best Better Good Steel WP42EG or WU41EG WP49EG WU40EG Stainless WP42EG WU41EG or WP49EG WU40EG Ductile Iron WP42EG WU41EG or WP49EG WU40EG Cast Aluminum WP42EG WU41EG WU40EG

5 Page Through Hole Blind Hole Spiral Point Gun VT-SPO Spiral Flute VT-SFT Preferred Clamping System and Tool Combinations VariTap can be used in a variety of machining centers including: CNC machines Screw machines Rotary index machines Secondary tapping units Dedicated tapping machines such as inclined tapping machines VariTap can also be used with all styles of tap holders including: Tension/Compression holders Rigid holders Synchronous tap holders Key Selling Arguments Ideal for customers who have a variety of materials to machine. Perfect price-value ratio wherever tapping is not the bottleneck for productivity increases. Manufactured from high-vanadium HSS-E to provide long and consistent life. Geometry and grades were designed with a focus on reduced tapping torque, which results in superior reliability Geometry designed to allow tapping of a wide variety of ductile materials: carbon and alloy steels, stainless steels, ductile iron, and cast aluminum. Unique spiral point geometry provides low tapping torque while pushing chips ahead of the tap in through holes. Spiral flute geometry optimized to provide efficient chip ejection in blind holes. Can be used on both synchronous and non-synchronous tapping machines. Proprietary PVD coatings deposited in a state-of-the-art in-house coating center yields reliable performance.

6 Page Product Portfolio Available August 05 Product Availability August 05, 2013 All ANSI taps will be available to order and in stock. September 1, 2013 All DIN, JIS, DIN/ANSI will be available to order and in stock. Product Life Cycle Management (PLCM) The EM-SS product line will be available until stock is depleted, cross reference list will be send to all distributors, will be available on the web, CAS and customer service. Every time an EM-SS is out of stock customers will be directed to VariTap. The conversion plan is being put in place; product management and sales leadership will be monitoring the conversion and monthly report will be released, the goal is to complete the whole transition until June, New Video On YouTube Coming Soon Watch out the new WIDIA VariTap application video on our YouTube channel. New video will be coming soon.

7 Page Contacts for Our Internal Sales Teams Americas CAS Customer Application Support Marcelo Campos Manager Product Management - Global Mark Ford Regional Product Manager AM David Miskinis Senior Application Engineer - CMP EMEA CAS Customer Application Support (toll free) Emmanuel Puviland Regional Product Manager EMEA Henric Fabry Senior Application Engineer +49 (0) Maurizio Fontana Senior Application Engineer AP CAS Customer Application Support Yvette Gao Regional Product Manager AP David Randal (DJ) Sales Manager Widia Product Group +61 (0)

8 Page Contacts for Our Distribution Partners Authorized WIDIA Distributors should contact their local WIDIA Representative or one of the below contacts for additional information. Country Language Phone Fax Australia English * * ap.techsupport@widia.com Austria German eu.techsupport@widia.com Belgium English / French eu.techsupport@widia.com China Chinese w-cn.techsupport@widia.com Denmark English na.techsupport@widia.com Finland English na.techsupport@widia.com France Frensh eu.techsupport@widia.com Germany German eu.techsupport@widia.com India English * * ap.techsupport@widia.com Israel English na.techsupport@widia.com Italy Italian eu.techsupport@widia.com Japan English * * ap.techsupport@widia.com Korea (South) English * * ap.techsupport@widia.com Malaysia English * * ap.techsupport@widia.com Netherlands English na.techsupport@widia.com New Zealand English * * ap.techsupport@widia.com Norway English na.techsupport@widia.com Poland Polish eu.techsupport@widia.com Singapore English * * ap.techsupport@widia.com South Africa English na.techsupport@widia.com Sweden English na.techsupport@widia.com Taiwan English * * ap.techsupport@widia.com Thailand English * * ap.techsupport@widia.com United Kingdom English na.techsupport@widia.com USA English * na.techsupport@widia.com *) no toll free numbers Download Marketing Bulletins Please download this Bulletin and other helpful marketing material at the following sites: For WIDIA Products Group, internal employees: For our Distribution Partners: The price list is available and can be downloaded from WIDIA Center. Prices valid since 05/01/2013. NOTICE: The information contained in this bulletin is intended for comparative purposes only and is based upon a limited test sample. The information is no guarantee of actual future results. The information is provided as is without warranty of any kind whether express or implied.