B U L L E T - P R O O F F O R M U L A O F SUCCESSFUL AFFILIATE PROMOTION 1
INTRODUCTION It s commonly known that content creation is one of the best ways to build up audiences, generate traffic and - eventually - earn profit. Writing and creating content is especially useful for the niche of educational technology and online courses, because it requires authoritative knowledge, guiding and in-depth content. It s not the easiest technique of affiliate marketing though, so you might need some tips on the writing topics. 2
TABLE OF CONTENTS 1. Write Your Heart Out 4 2. Banner Placement is the Key 5 3. Utilize Social Media 6 4. Know Your Affiliate Product Well 7 5. Key Benefits Important to the Audience 8 6. Mistakes to Avoid 9 3
1 WRITE YOUR HEART OUT The main types of content related to educational technology online courses are: Course Reviews; Instructor Recommendations; Course Recommendations; Comparison analysis (with other competitors like Udemy, Coursera, Edx and so on); Reviews of the Company Themes of posts/articles: 1. What are the best courses in BitDegree? 2. What makes BitDegree stand out of other similar companies (comparison analysis)? 3. What kind of courses does BitDegree offer? 4. How to get a scholarship with BitDegree? 5. How to buy BitDegree tokens? 6. Where to use BitDegree tokens? 7. What are gamified courses? 8. How can BitDegree help revolutionize education? 9. Review of a specific BitDegree course 10. Sharing your experience as a BitDegree instructor/perks of being an instructor at BitDegree 11. How to choose the best BitDegree course for yourself 4
2 BANNER PLACEMENT IS THE KEY Beautifully made banners deserve to be seen. That is why BitDegree makes sure to only create and provide you with the best engaging banners out there. But it s not all up to us - if you want the banners to not only be seen but also clicked on, place them smartly! The best placement is on a site s homepage or most visited and trafficked pages of the targeted website. Try to place the banners above the fold so the visitors and users can see them without having to scroll down. If you re posting the banners on the sites of others, make sure that the sites are related to our niche - online courses, educational technology and blockchain. 5
3 UTILIZE SOCIAL MEDIA Have a big audience on your social media accounts? Use it to the fullest! Don t have it? Create it! By sharing recommendations, information and news about BitDegree you will not only engage but also attract new visitors and followers of our niche to your accounts. The bigger the number - the higher the chance of purchases! There are a lot of various Facebook groups and pages related to education, blockchain, online courses, information technology and so on. Try to join them and become an active member - they are a huge part of your potential audience. Of course, authority is not created over a day or a week, but with consistent effort - utilizing social media pages and groups can be very useful. Don t forget that you can also join groups of affiliate marketers, because they tend to share their experiences, various tips and news. Be sure to post information on why and how BitDegree will help solve the problems and issues that your followers, readers or fellow group members might have. For example, if you know that your readers are fed up with the low quality or high prices of online courses, you can always suggest them to go ahead and try BitDegree online courses which are free or very affordable and check the awesome quality for themselves! 6
4 KNOW YOUR AFFILIATE PRODUCT WELL Knowing what you promote is crucial! You have to be honest to your readers in order to build trust and a solid connection, and BitDegree supports that fully! So before promoting, make sure to try BitDegree online courses to know what you re talking about. You can choose from a large variety of courses for different subjects related to educational technology. BitDegree team will send you monthly newsletters to inform you about any changes or improvements regarding the products, promotions, policies, etc., so that you ll be the one to know everything about our online courses. We have nothing to hide & we re totally honest with you! Your affiliate marketing manager is always on the reach and always ready to help you. If you have any questions, requests or suggestions, do not hesitate to reach out! 7
5 KEY BENEFITS IMPORTANT TO THE AUDIENCE Motivating students to learn and achieve with smart incentives (scholarships); BDG tokens, which are usable for buying new BitDegree courses and buying hosting services at Hostinger; Gamified courses, which makes learning even the complicated stuff easier and more fun; 99 % of revenue goes to the instructor; Free and very affordable courses; Large variety of courses in subjects like business, cryptocurrency, blockchain, game development, programming languages, graphic design, data science, machine learning, gamified coding courses, marketing, e-commerce, information security, web development and personal development; Courses and learning material for developing skills that are on demand and very up to date; Celebrated and qualified instructors; Motivated and driven students; Job openings and opportunities if one shows good learning results If you want to read more about the concept of BitDegree, its business model, technology and vision, you can always read our Whitepaper. 8
6 MISTAKES TO AVOID Don t spam. Spamming is not allowed anywhere at any time. By spamming you risk the reputation of your name and the name of BitDegree. Google will recognize that kind of activity and may eventually ban you and/or your site. Spamming will also make you lose your authority and will simply be annoying to your audience, which will eventually lead to profit loss. Don t do self-referrals or take part in referring scams. BitDegree recognizes that kind of activity quickly and acts upon it even quicker. If you take part in those kind of actions, you risk losing your affiliate status and reputation, as well as getting a termination administrative fee. No bidding on the keywords of BitDegree or misspellings of it is allowed. Doing that won t be of great value to you. You will pay for keywords that are not very relevant to your audience and you will always have a competitor who will overshadow you - BitDegree, so the money will be thrown down the drain. Don t advertise and promote any kind of material of BitDegree in websites with pornographic, lewd, illegal and offensive content. As Google recognizes that kind of content and holds it as unsafe and unreliable, it certainly won t rank and you will not reach any traffic. Don t do anything that could cause a potential revenue or reputation loss for BitDegree, because you may risk of losing your good name, reputation and any kind of authority. Do not use copyrighted material as your own, as Google recognizes the violations of copyright and won t rank that kind of content, which will lead to no traffic and no profit. Do not give out discounts, bonuses or other types of endorsements to people without the consent of BitDegree. By doing that, you will be simply lying to your audience, because they will complete an action believing your promises and then eventually find out it wasn t true. Eventually, you may risk losing your audience and your profit. To find out more actions and activities that are prohibited in implementation of the BitDegree affiliate program, please read the Terms of Service. 9
FINAL WORD Now that you have a solid understanding on how to optimize your profits through the BitDegree affiliate program & what kind of mistakes to avoid, you re on your way to becoming a profitable affiliate. Go out there and start your successful affiliate promotion by using this bullet-proof formula! If you really look closely, most overnight successes took a long time. Steve Jobs 10