Achieving Sustainable Mobility through Integrated Transport Planning. Rafael Cuesta Head of Commissioning Centro, UK

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Achieving Sustainable Mobility through Integrated Transport Planning Rafael Cuesta Head of Commissioning Centro, UK

Purpose of today Assist you to develop a good Urban Sustainable Mobility Plan by reviewing good practices and adapting those that can help the region in becoming more competitive.

The West Midlands Metropolitan Area 2.6 m population Distinct sub-regions: - Birmingham/Solihull, - The Black Country, - Coventry Industrial legacy The workshop of the world Cross-roads of the UK Challenges Skills 15bn Regional GVA productivity gap with UK average Jobs global economy jobs, fit for the future. Region s unemployment rate currently 9% Connectivity to jobs and to skills Homes Circa 160,000 net new homes in the Metropolitan area by 2026 Carbon 80% reduction in UK greenhouse gas by 2050; 34% reduction by 2020

. Centro is the West Midlands Integrated Transport Authority (WMITA) The ITA is responsible, since 2008, for the West Midlands Metropolitan Area s: - Local Transport Plan (LTP) (including freight policy) Concessionary fares Multi-operator integrated ticketing Passenger information strategy Subsidised bus services (90% market is commercial, 10% subsidised contracts with Centro socially necessary services) Bus stops, shelters and interchanges Promotion of local bus travel with bus operators Promotion of local rail travel with rail operators Development of rapid transit Midland Metro Line 1 light rail (operated by a concessionaire)

Long Term Vision Two Key Outcomes: Economic Growth Low Carbon Together, these will create the conditions for an enhanced quality of life for our people and communities A Golden Thread leads to the Policies 5

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Strategy Three Strategic Principles 7

Key Objectives Underpinning private sector-led Economic Growth and Regeneration Tackling Climate Change Improving Health, Personal Security and Safety Tackling Deprivation and Worklessness Enhancing Well-Being and Quality of Life 8

Promote low carbon, economic growth: Smart routes Strategic Highway Network/Principal Bus Corridors (Smoother flows, improved reliability) Increased public transport capacity Hierarchical public transport system Enhanced local walking, cycling Smarter Choices

Connectivity to Jobs (1) Existing

Connectivity to Jobs (2)- Existing Vision agglomeration benefits

Key Remarks Our experience in the West Midlands: partnership, partnership, partnership... Convenor of a clear transport strategy and its delivery by many agents Support low carbon economic development and regeneration of the West Midlands Achieving Sustainable Mobility through Integrated Transport

Future of EC transport white paper (March 2011) Priorities for urban sustainability: Higher public transport share including minimum service obligations (frequency, reliability, intermodality) Public service contracts: competitive tendering Interface long-distance and (clean) local freight; CO2free logistics 2030 Phasing out conventional vehicles : halve car use 2030, phase out 2050 SUMPs: encouraging/requiring, conditionality

Key Messages from EC Technological innovation & smart cities Optimising existing infrastructure Market based initiatives Modal shift soft measures complemented by hard ones Seamless door to door mobility Intelligent transport systems

European Funding Themes 2020 ERDF: Infrastructure, business services, support for businesses, innovation, ICT, research, energy, online services, education, health, social and research infrastructures, accessibility, quality of the environment Some regional restrictions Thematic concentration: 80% nationally on clean energy, innovation and SME competitiveness ESF: Employment and labour mobility; educaiton, skills and LLL; promoting social inclusion and combating poverty (20% minimum nationally)

Benchmarking global city competitiveness www.citigroup.com/citi/citiforcities

Benchmark for Global Competiveness Ability to develop & attract top talent Quality of educational systems Cultural activities Institutional effectiveness Entrepreneurial mindset

Benchmark for Global Competiveness Driving market growth through Infrastructure Investment Not just skyscrapers, rail links and other infrastructure but Softer things such as education, quality of life, personal freedoms, smarter choice Health and low pollution

Benchmark for Global Competiveness Cities of all sizes can be competitive! Correctly planed Reduced congestion Strong land use planning Finding a competitive advantage (a niche) Economic strength, human capital, institutional effectiveness, financial maturity, global appeal, physical capital, environment & hazards, social & cultural character.

World Class Integrated Transport Effective governance Strong links with land use planning Clear plans, sustained commitment Clear roles for public, private and voluntary sectors Integrated hierarchical public transport

Strong links with land use planning

A Sustainable Urban Mobility Plan A participatory approach: involving citizens and stakeholders from the outset and throughout the process of decision making, implementation and evaluation; A pledge for sustainability: balancing social equity, environmental quality and economic development; An integrated approach: Shared practices and policies between policy sectors, between authority levels, and between neighbouring authorities;

A Sustainable Urban Mobility Plan A focus on the achievement of measurable targets: derived from short term objectives, aligned with a long term vision for integrated transport; A review of transport costs and benefits: taking into account wider societal costs and benefits, also across policy sectors; A method comprising: 1) status analysis and baseline scenario; 2) definition of a vision, objectives and targets; 3) selection of policies and measures; 4) assignment of responsibilities and resources; 5) monitoring and evaluation arrangements.

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Thank you. Any questions?