EMEA Summit Sponsorship Opportunities 2017 CONTENTS: The Garttner Summit Spotlight Top Five Reasons to Sponsor a Gartner Summit Event For more information about sponsoring, email european.exhibits@gartner.com gartner.com Deliverables: Premier Platinum Silver
The Gartner Summit Spotlight Gartner Summits are in-depth, authoritative conferences focusing on the disciplines that senior IT strategists and line-of-business leaders care most about. The subjects are selected based on our experiences with the world s most successful IT users as well as rigorous research within our client base and beyond. They combine the areas CIOs are prioritizing today and those which Gartner believes they should be focusing on. Each is a rich subject area with implications that extend throughout the extended enterprise. And each deserves the full Gartner treatment. The Summit experience is unique in the world of IT. For two or three days, senior strategists with an active interest in the chosen theme gather together for an intensive, engaging program that leaves no stone unturned. The ingredients include: The latest Gartner research specialist Gartner analysts present their latest findings, map out the trends, offer advice and share best practice. Pioneering case studies top organizations from across Europe share their experiences as leaders in the chosen discipline. High-profile keynotes featuring top users and visionaries in the field, sharing their unvarnished views. Multi-disciplinary panels lively debates that throw different lights on the most controversial subjects. Gartner Analyst One-on-Ones the opportunity to spend 30 minutes privately discussing a topic of your choice with a Gartner analyst who specializes in that area. Analyst/User Roundtables small groups analyze a topic and share their experiences, moderated by a Gartner analyst. Networking receptions Summits are known for the quality of the networking, both structured and informal, providing the opportunity to interact with colleagues and selected technology providers. Pre-conference tutorials to help delegates get up to speed on the key topics in order to maximize their Summit experience. Technology providers the world s most important technology solution providers use Summits as a primary customer engagement platform through demonstrations, case studies and product road maps. These ingredients are an important part of the Summit experience. But it s the way they all come together, under the stewardship of our most senior analyst teams, that make Gartner Summits the energizing, challenging and memorable events that they are.
Top Five Reasons to Sponsor a Gartner Event 1Leverage the power of the Gartner name and client base. The world s leading IT conference provider, Gartner hosts more than 70 events each year, attended by over 50,000 IT and business executives, ninety percent of which are Gartner clients. Sponsors benefit from the trust and loyalty we ve built with our clients over a quarter century - a bond that draws the best and brightest to our events year after year. 2 Connect with the hard-to-reach executives in person. The executives that attend Gartner Events are busy and well-insulated from cold calls and direct mail. Even if you manage to reach them, it s often difficult to set up a meeting. At Summit Events, these same executives are onsite and on topic, ready to listen to what you have to say. 3 Reach a sophisticated audience that s ready to buy. Summit Event delegates have more than a passing interest in IT. They re Gartner clients who follow technology closely, stay current on the latest trends and issues, control large IT budgets and rely on Gartner sponsors to help them meet these significant IT needs. 4 The power of face to face. Can you articulate your message in a meaningful and compelling manner in five words or less? Most technology providers can t, and shouldn t have to. Today s technology solutions are complex and customized. It takes the sort of in-depth, deep-dive you find at Summit Events to build the relationships that translate into major sales and partnerships. These same conversations also yield valuable insights into the trends, challenges, and growth avenues in a particular technology segment. 5 Align yourself with the best in the business. Summit Events attract the key solution providers in a given segment, and as a sponsor, you identify yourself as a key player. Thanks to dedicated exhibit floor hours and turnkey booths, the setting is always professional and conducive to doing business, whether your company is an emerging innovator or an established force. Year after year, sponsors come back knowing they can count on a unique opportunity to network with an elite group of technology-minded professionals.
Premier Pre-Event BRANDING OPPORTUNITIES BROCHURE Premier large 75 words URL 3 EMAIL BROADCASTS Premier on HTML Marketing Communications 3 Customized Email for Prospects 3 WEBSITE (also available Onsite and Post-Event) Link Presenters & Session Onsite EXHIBIT SPACE Premier standard 75 words through logo speaker pages Booth Space 4.5m x 2m Premier Sponsor 3 High Stools (2) 3 Spot Lights 3 Lockable Cupboard 3 Literature Rack 3 Power Supply 3 Sponsor Graphics (Sponsor to pay) 3 SPEAKING OPPORTUNITIES Solution Provider Session (SPS), in tracks 30-minutes NETWORKING OPPORTUNITIES Meeting Room 3 Invited Function 3 One Drinks Reception 3 Two Lunches 3 Series of Refreshment Breaks 3 CONFERENCE PASSES Staff Complimentary Registrations 5 Client Complimentary Registrations 7 Speaker Passes 2 Booth Staff Passes 6 Additional Passes (at discounted rate) 3 ONE-ON-ONE MEETINGS (as part of the complimentary registrations) BRANDING OPPORTUNITIES DIGITAL GUIDE 3 Premier large 75 words URL 3 Presenters & Session DELEGATE PACK speaker pages 3 Product Literature 3 SIGNAGE and logo in the Registration Area 3 and logo on Breakout Signs 3 MARKETING SUPPORT Account Manager Assistance 3 Lead Retrieval Device 3 Post-Event MARKETING SUPPORT Solution Provider Session Evaluation 3 Delegate Demographic Analysis 3 Overall Delegate Feedback 3 Leads Captured over 2 Days 3 Sponsorship-Level Benefits Premier: Our most significant and exclusive sponsorship level, Premier Sponsorship delivers a powerful suite of marketing and branding opportunities. Premier Sponsors have a significant presence at the event, with their company name and logo integrated throughout the conference experience. They enjoy exclusive access to the entire audience through a solution provider session as well as key marketing and promotional opportunities for increasing brand awareness and building relationships with attendees. The Premier Sponsor package includes our most significant booth space as well as integrated marketing exposure in the program guide, website, pre-event attendee marketing and onsite information kiosks. Optional Items for Purchase: AV equipment Fixed Internet connection (wireless Internet access provided) Food and Beverage for the Networking Reception on the Showfloor *NOTE: The above referenced list of deliverables, while intended to describe for sponsors the types of entitlements available to them, is not legally binding and may be subject to minor modification in keeping with Gartner s ongoing efforts to deliver the best possible Event experience.
Premier Deliverables Booth
Platinum Pre-Event BRANDING OPPORTUNITIES BROCHURE Platinum medium 50 words URL 3 EMAIL BROADCASTS Platinum on HTML Marketing Communications 3 Customized Email for Prospects 3 WEBSITE (also available Onsite and Post-Event) Link Presenters & Session Onsite EXHIBIT SPACE Platinum standard 50 words through logo speaker pages Booth Space 3m x 2m Spot Lights 3 Lockable Cupboard 3 Literature Rack 3 Power Supply 3 Sponsor Graphics (Sponsor to pay) 3 SPEAKING OPPORTUNITIES Solution Provider Session (SPS), in tracks 30-minutes NETWORKING OPPORTUNITIES One Drinks Reception 3 Two Lunches 3 Series of Refreshment Breaks 3 CONFERENCE PASSES Staff Complimentary Registrations 5 Client Complimentary Registrations 5 Speaker Passes 1 Booth Staff Passes 4 Additional Passes (at discounted rate) 3 ONE-ON-ONE MEETINGS (as part of the complimentary registrations) BRANDING OPPORTUNITIES DIGITAL GUIDE 3 Platinum medium 50 words URL 3 Presenters & Session DELEGATE PACK speaker pages 3 Product Literature 3 SIGNAGE and logo on Breakout Signs 3 MARKETING SUPPORT Account Manager Assistance 3 Lead Retrieval Device 3 Post-Event MARKETING SUPPORT Solution Provider Session Evaluation 3 Delegate Demographic Analysis 3 Overall Delegate Feedback 3 Leads Captured over 2 Days 3 Sponsorship-Level Benefits Platinum: A great way to expand brand identity to our tech-savvy audience, Platinum Sponsorship includes an exclusive speaking opportunity as well as an elevated presence in a wide variety of event materials and marketing. Platinum Sponsors have a booth with plenty of room to display products and marketing materials. Optional Items for Purchase: AV equipment Fixed Internet connection (wireless Internet access provided) Food and Beverage for the Networking Reception on the Showfloor *NOTE: The above referenced list of deliverables, while intended to describe for sponsors the types of entitlements available to them, is not legally binding and may be subject to minor modification in keeping with Gartner s ongoing efforts to deliver the best possible Event experience.
Platinum Deliverables Booth
Silver Pre-Event BRANDING OPPORTUNITIES BROCHURE Silver small 25 words URL 3 EMAIL BROADCASTS Customized Email for Prospects 3 WEBSITE (also available Onsite and Post-Event) Link Onsite EXHIBIT SPACE Silver standard 25 words through logo Booth Space 2.5m x 2m Spot Lights 3 Lockable Cupboard 3 Literature Rack 3 Power Supply 3 Sponsor Graphics (Sponsor to pay) 3 NETWORKING OPPORTUNITIES One Drinks Reception 3 Two Lunches 3 Series of Refreshment Breaks 3 CONFERENCE PASSES Staff Complimentary Registrations 2 (Outsourcing Summit 3) Client Complimentary Registrations 2 (Outsourcing Summit 3) Booth Staff Passes 2 Additional Passes (at discounted rate) 3 ONE-ON-ONE MEETINGS (as part of the complimentary registrations) BRANDING OPPORTUNITIES DIGITAL GUIDE 3 Silver small 25 words URL 3 MARKETING SUPPORT Account Manager Assistance 3 Lead Retrieval Device 3 Post-Event MARKETING SUPPORT Delegate Demographic Analysis 3 Overall Delegate Feedback 3 Leads Captured over 2 Days 3 Sponsorship-Level Benefits Silver: Silver Sponsorship provides an ideal platform for building relationships. It includes our standard turnkey booth and custom signage, as well as a blend of pre-event, onsite, and post-event marketing opportunities to ensure repeat exposure to attendees. Optional Items for Purchase: AV equipment Fixed Internet connection (wireless Internet access provided) Food and Beverage for the Networking Reception on the Showfloor *NOTE: The above referenced list of deliverables, while intended to describe for sponsors the types of entitlements available to them, is not legally binding and may be subject to minor modification in keeping with Gartner s ongoing efforts to deliver the best possible Event experience.
Silver Deliverables Booth
Use Proven Strategies to Achieve Your Key Objectives While companies use MPOs for a variety of purposes, everyone agrees that a strategic plan to build brand identity and increase brand awareness before, during, and after a conference helps secure more leads and do more with them. Whether your company is a market leader or a new player, MPOs can help support your marketing and sales efforts in a variety of ways. Sponsors use MPOs to: Drive booth traffic A strategically placed logo serves as a well-timed reminder for delegates to visit your booth. A variety of options such as branding on the delegate documentation holders and conference notebooks are available. Guarantee an event audience A great deal of effort goes into producing a winning Solution Provider Session or other activity. Ensure it s well-attended with opportunities that are designed to enhance visibility of your event activities. Registration Sponsorship Demonstrate the value proposition Some MPOs may have relevance to your product or service and can be leveraged to connect with new customers. Bring your product/ solution to life with a hands-on Tech Lab session that enables delegates to try and experience your product. Extend presence beyond the exhibit floor MPOs are a proactive way to reach out to delegates, instead of waiting for them to come to you. With VIP Networking Lunches or Dinners you can reach delegates when their attention is most available. Reinforce connections It is smart to stay top-of-mind throughout the summit. Even after your sales team has met with an executive, MPOs can serve as a reminder of your value proposition and help seal the deal. VIP Dinner For a complete list with descriptions contact your account manager or reference the Marketing & Promotional Opportunities Brochure. Lanyards
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