The Creativity in Creen Care Activities

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The Creativity in Creen Care Activities The Socio-Cultural Perspective to the Possibilities of Care Farming Green Care: Health Effects, Economics and policies 21 June 2007, Finland Futures Research Centre, Turku School of Economics, Finland Anna Kirveennummi & Katariina Heikkilä

Questions and special interests in Green Care - What are the creative and innovative contents of the care farm practises? - How can the creative place bounded dimensions be analyzed? - How can they promote well-being?

Creativity as a Power in Cultural Context Culture refers here to creative temporal, spatial and social processes: 1) the artefacts and landscapes which are produced in human practises 2) the meanings and symbols produced by interaction between people and their surroundings the sense of place, the resources of a place Creativity can be constructive but even destructive

Innovations in interaction How people produce, experience and consume care farms as places and social spaces? Resources Place Affordances What are the sustainable & renewable cultural resources for innovations from the perspective of well-being? Wellbeing Customers Entrepreneurs Developers Municipals Neighbours

Different aspects of care farming and their use of environment Farm camp schools, environmental education, local farm school cooperation etc. Therapy Garden therapy Animal Assisted Therapy, Animal Assisted Activities, Education Care farming Nature&place experiences Sheltered homes, Day care centres, home help services, welfare for intoxicants, care for disabled etc. Social services Wandering in the nature and in the farming surroundings Source: Soini 2007

Peace of Mind & Slow Time Care & Interaction - Experience of being close to the nature: woods, fields, water, snow, rain, trees, animals etc. - Landscapes of Presence - the Audio Landscape of Silence - Satisfaction of basic needs - Promotion of health and well being - Prevention of problems Farms as Places for Creative Practices Convictions & Ethics - Think global - act local - Local resources - Human perspective - Sustainable development Who-Am-I & Who-Are-We - Positioning oneself by memories and stories - Places of belonging - Landmarks of local history Daily Excercices & Experiences - Taking care of animals - Chopping fire wood - Manual skills and learning by doing - Physical work, daily rhythm Environments of learning Garden Therapy Riding Therapy Togetherness, Friendship and Love - The sociality and rhythm of attending other people - Interaction and networks Gemeinschaft Care Farms Social farming (Jensen 1999; Kirveennummi s.a)

Observing the Case Study Enterprises: The values The elements of interaction The daily rhythm The cultural resources and disadvantages of the place (and farm) The possibilities and threats regarding the future

Elements of Interaction on Care Farms - Actors: animals, emotions, care routines - Active or passive use of surroundings? - Same place for different ages, different meanings? - Different time spans: slow time >< high season of work on the farms

Paradoxes and constraints Market profiles => commodification of practices Instrumental values Non-market time for creative individuals => meaningful sphere of human practices (doing things for their own sake) Intrinsic values Interaction between the different actors reflection of values, goals and visions =>alternative scenarios long time perspective ( public spaces for free access ) Values and the future in the making Cf. Jalas 2005, 73-79;

Social Economy & Space for Interaction: Development of the Ideas in Future Workshops - interaction and empowerment: new discussions and processes based on the participants own ideas - open discussion about the problematic questions, trends and weak signals in the field of action - more specific innovations, networks and action => new economy based on the creativity of the individuals

Links and References COST866 Green care in Agriculture http://www.umb.no/greencare Farming for Health http://www.farmingforhealth.org/ MAPA Maatilat maaseudun palvelutoiminnassa - Experiences and Interaction at Care Farms Futures Research Centre & Agrifood Research Centre (MTT) anna.kirveennummi@tse.fi, anja.yli-viikari@mtt.fi katariina.heikkila@tse.fi Jalas, Mikko 2005. Busy, Wise and Idle Time. A Study of the Temporalities of Consumption in the Environmental Debate. Helsinki School of Economics A- 275. Jensen, Rolf 1999. The Dream Society. How the Coming Shift from Information to Imagination Will Transform Your Business. McGraw-Hill, New York. Wilenius, Markku 2006. Cultural Competence in the Business World: A Finnish Perspective. Journal of Business Strategy, vol. 27. No 4. (2006), pp. 43-49.