Transport And Innovation Logistics by Local Authorities with a Zest for Efficiency and Realization

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Transport And Innovation Logistics by Local Authorities with a Zest for Efficiency and Realization O2.1 CASE STUDY Lucca, Italy A centre for Eco-Friendly City Freight Distribution: Urban Logistics Innovation in a Mid-size Historical City in Italy The sole responsibility for the content of this document lies with the authors. It does not necessarily reflect the opinion of the European Union. Neither the EACI nor the European Commission are responsible for any use that may be made of the information contained therein.

Abstract The Centre for Eco-Friendly City Freight Distribution (hereafter referred as CEDM) represents a scheme of actions whose goal is the implementation of a number of measures regulatory, organisational, operational and technological to enable the realisation and operation of a new city logistics system. The key operational concept behind CEDM is based on a City Distribution Terminal (CDT) as a main infrastructure to support rationalized eco- and business-efficient city distribution schemes. The CEDM terminal is the pivotal component of the new city distribution system, aimed, initially, to support delivery operations within the historical centre of Lucca the area enclosed within the ancient walls and in the immediate surroundings and possibly, in the future, in other areas of the economic and production milieu within Lucca province. The CEDM measures are based on city logistics schemes integrated in the broader context of mobility and transport measures, thus allowing Lucca to achieve high standards of energy efficiency and environmental quality. Introduction and summary Figure 1 - The CEDM Logistics Base Freight distribution urban processes are, together with private traffic flows, one of the major sources of energy consumption, noxious gas emissions and noise levels in urban areas and result in the well known negative impacts on life and environmental 1

quality of our cities (Koriath et al., 1998; Bestufs, 2001). Looking at the situation in Italy, 80% of deliveries normally take place in urban areas and although the related freight flows correspond to about 10% of total vehicles, they are responsible for 20% of traffic and 50% of environmental effects. The importance of adequate infrastructures and systems for an efficient management of City Logistics is increasing in most developed countries (Ambrosino et al., 2005 a). In Europe, and particularly in Italy, given the large number of midsized cities, often including historical centres and dense urban areas with their typical constraints for traffic and mobility processes, this is a major theme, a central one in the larger context of the continuous search for and realisation of integrated city mobility management schemes, involving a mix of measures (e.g. traffic management, access control, parking guidance, etc.) and their supporting ITS applications. CEDM is an innovation project aiming at the implementation of a number of city logistics measures in Lucca, based on the realisation and start up of a Centre for Eco-Friendly City Freight Distribution (CEDM). CITY FREIGHT DISTRIBUTION IN LUCCA The urban context: Lucca historical centre Lucca is a mid-sized city with an important historical centre located in central Italy, in the north-west part of Toscana Region. The town lies within a circle of 16th century walls (Fig. 1) which, in the 19th century, were transformed into a tree-lined avenue. It h a s t h e r e f o r e m a i n t a i n e d i t s characteristic medieval structure and counts, nowadays, about 79.800 inhabitants over a total surface of 185,54 Figure 2: Aerial view of Lucca historical centre and (part of) conurbation 2

square kilometres, thus showing a population density of about 430 inhabitants per square kilometre. Lucca s economy is based on agricultural produce from the fertile surrounding countryside (olives, fruit, cereals, grapes) and the town acts as a commercial and transformation centre (oil mills). Industry is traditionally present in pulp and paper, textiles and clothing but there are also chemical, engineering and building firms. The Renaissance Walls, the most significant monument of the city, is an intact circle of about 4 km in length, with a series of ramparts. These walls have allowed the historic centre to maintain its homogeneous and balanced appearance. However, as can be understood, the historical centre poses by itself a number of problems for traffic and mobility of both people and goods. This requires special attention and search for innovative solutions able to guarantee efficient processes while ensuring environmental respect, preservation of the high value historical assets and of the high level of quality of city life. As previously observed, this situation and the background urban context are rather common in Italy, thus the Lucca application case is to be seen as a paradigmatic example of both the type of problems addressed and the innovative solutions searched. City freight transport and distribution: applied measures and problems Given the relevance of the problem for the quality and development of city economic context, Lucca administration has invested over the last years relevant resources to achieve significant reductions of traffic related energy consumption, noxious gases emissions and noise, and to preserve the quality of the environment and the historical and tourist assets. This has been done through specific regulatory initiatives and mobility schemes and the realisation of telematics infrastructures devoted to mobility management, improvement of quality of public transport and regulation of city logistics processes under environmental preservation constraints. The set up of the first pedestrianised area in Lucca dates back to 1976. Since then, several city regulations and norms have been issued by the city administration providing various policies and constraints as regards the regulation of access, transit and parking of vehicles within Lucca historical centre. Specifically, two types of 3

pedestrianised areas have been established A Zone, with stricter parking and transit policies, and B Zone, where parking is allowed to specific user categories. As a main instrument to implement access, transit and parking restrictions, as well as to enable control and enforcement operations, a system of Administrative Permits has been set up taking into account the needs of a number of different user categories including freight operators. In the historical centre, size and weight limitations max. weight (full load). 3.500 Kg, max. size 5,40 x 2,00 x 2,20 m as well as speed limitations max. speed 30 Km/h are set for all vehicles. Commercial vehicles meeting these limitations are allowed to circulate in Zone A and Zone B only if they are provided with a work order showing their destinations and type of operation. Parking time is anyway limited to 15 minutes. In addition, more tight restrictions are set to circulation and delivery of specific goods types, which are generally limited to specific time periods of the day. Although in use since a number of years, the current regulation system is not sufficient and a survey conducted in 2004 for the City Administration in the context of MEROPE project (Merope, 2004) has shown that freight access and distribution in the historical centre are still quite ineffective while the impacts of traffic on the environment and quality of city context are rather significant.. In the core area of city distribution the historical centre and its immediate surrounding urban quarters outside the ancient walls approximately 700 shops, retail points and commercial activities are located and constitute main destinations of freight flows travelling in the area. Daily deliveries amount to more than 2000 parcel/ day, with more than 1680 vehicles entering the area each day. About one fourth (27%) of business located in the area use their own means for goods transport. Generally, freight transport is done very fragmented loads and low capacity usage (less than 30%). For these reasons, new solutions started to be investigated by the City Administration with the aim of rationalising the entire distribution system (less travels, better use of available delivery capacity) and reducing the impacts and externalities of traffic flows in the area. 4

THE CEDM PROJECT IN LUCCA With the name CEDM (City for Eco-Friendly City Freight Distribution) the Municipality of Lucca comprehends a system of actions whose goal is the implementation of a number of measures regulatory, organisational, operational and technological to enable the realisation and operation of a new city logistics system. The key operational concept behind CEDM is based on a City Distribution Terminal (CDT) as a main infrastructure to support rationalized eco- and businessefficient city distribution schemes. The CEDM terminal is the pivotal component of the new city distribution system, aimed, initially, to support delivery operations within the historical centre of Lucca the area enclosed within the ancient walls and in the immediate surroundings and possibly, in the future, in other areas of the economic and production milieu within Lucca province. The CEDM measures are based on city logistics schemes integrated in the broader context of mobility and transport measures, thus allowing Lucca to achieve high standards of energy efficiency and environmental quality. include: These measures Adoption of restrictions to regulate freight deliveries in the protected historical centre; e.g. time slots (for different types of goods), minimum load factor (e.g. > 60% of available capacity), electrical vehicles for final deliveries. Access for deliveries in the protected centre granted only to freight operators meeting access requirements Cooperation between freight operators to cover last mile city distribution - e.g. load consolidation, transhipment at freight transit points, etc. meeting access requirements and economic efficiency Implementation of innovative citizens and tourists oriented delivery schemes with goods consignment via dedicated collect points (e.g. at hotels, freight transit points, etc.) Efficient management of reverse logistics, i.e. secondary freight flows originated from shops and retail points and directed outside the historical centre such as flows related to returned goods, delivery waste materials, etc. 5

O2.1 Case study Lucca The CEDM Eco-Friendly City Logistics Agency The CEDM CDT is conceived to operate as a City Logistics Agency providing a number of services to support city distribution processes and the main actors of the city logistics service chains. The main activity of CEDM is organising and implementing freight deliveries to (and collection from) final destinations (shops, services, businesses, private citizens locations) in the CEDM service area. In that, CEDM operates as a traditional CDT (Fig. 3): Figure 3: Base CEDM operational scheme; the CEDM as a city distribution terminal 1. CEDM centre is supplied daily by transport operators and couriers with the freight and goods to be delivered to final destinations in the historical centre of Lucca. It is also collecting and receiving goods from locations (e.g. shops) in the service area, for further deliveries (e.g. outgoing freight flows, reverse logistics). 2. The demand of freight delivery to the CEDM (by transport operators and couriers) is provided in advance (by means of suitable ICT tools) in a way that allows CEDM pre-planning delivery operations in time. 6

3. Incoming goods is processed at the CEDM achieving groupage (i.e. grouping freight items according to final destinations and delivery dates) and load consolidation (reaching high load factors for final delivery vehicles). 4. Deliveries to final destinations are carried out by the CEDM fleet of electrical ecovehicles within the date/time limits required by the customers. However, a major aim of CEDM is to provide an expandable scheme which allows achieving the most rational use of logistics resources and infrastructures in the area, facilitating the cooperation among the different logistics operators in the system with a minimum impact on their normal operations. To this end, the operation of the CEDM is further expanded allowing to involve the logistics resources (warehouses, depots) of participating transport operators, which can be used as additional logistics bases for freight transhipment prior to the final delivery in the CEDM service area. CEDM eco-vehicles are then used to collect freight and consolidate loads not only at the CEDM CDT but also from the depots of the other participating logistics operators (e.g. national couriers, like Bartolini Express Courier, operating in the area) (Fig. 3). This way, the CEDM operational architecture evolves from a single physical CDT to the concept of a Virtual City Distribution Terminal, where several physical logistics infrastructures the CEDM CDT proper and other depots/warehouses colocated in the area are seen and managed as a single infrastructure for coordination and optimisation of city distribution processes. The CEDM platform The CEDM physical platform is placed in a service area outside Lucca historical walls, conveniently located at less than 1 Km distance from the walls as well as from the A11 tollgate (Via Citta Gemelle; figure 4). This will allow proper operation of the fleet of CEDM electrical vehicles on the one hand and, on the other hand, goods accessibility of the distribution terminal by long range freight transport operators using the motorway network for their service within the region and nationwide. The CEDM distribution platform is characterised by a covered area of round 1000 m2 and an open area of 900 m2 and it represent the largest logistics platform in Europe set 7

up from the green field by a local authority in order to optimize the city logistics processes in a city centre area. CEDM City Logistics services The city logistics services provided by CEDM can be distinguished in two main categories: 1. Base city logistics services, 2. Additional, value-added city logistics services. Base city logistics services. The key function of the CEDM as a City Distribution Terminal is providing services to support last mile deliveries to Lucca centre within the wider scale regional (and national) freight logistics chains. In that, CEDM provides all typical CDT services to support cooperation between long-/mid-range freight operators and the local distribution actors (particularly, the CEDM eco-fleet) including: transhipment of goods at the CEDM logistic platform; organisation of best possible operations (e.g. groupage, load consolidation, etc.) for deliveries of goods to their final destinations by the CEDM eco-fleet; provision of ICT services enabling the exchange of updated information including particularly track-and-trace information between the transport operators utilising CEDM delivery services, the CEDM itself and all the actors throughout the logistics service chain. Complimentary to previous services, the CEDM will also provide services to operate freight transport in the opposite direction; i.e. logistic flows with goods collected from locations within Lucca historical centre and final destinations outside the CEDM area. Finally, the CEDM logistics base can also operate, in principles, as a goods collection location for B2C delivery services dedicated to consumers and citizens in general. In this perspective, the CEDM can operate as a pick-up point for any goods purchased in the historical centre and bound for outside destinations. The purchase process may be originated in the ordinary way (i.e. directly at the selling point) or by any distant selling means (e.g phone order placement, e-commerce purchase, etc.) while the transport service between the selling location and the CEDM is provided by the CEDM fleet of electrical vehicles. 8

Value Added city logistics services. In addition to the base services introduced in previous section, the CEDM operational model includes also a number of valueadded services that will be gradually implemented and offered to the users and operators of the city logistics system in Lucca after the start up phase and consolidation of base CEDM services. Such additional services address different city logistics market segments as well as some services with a a social relevance and include: Home delivery services, for generic users (i.e. citizens living in the service area) or specific user categories (e.g. elderly people, etc.). Delivery services to specific locations within the historical centre, such as hotels and other service locations. Reverse logistics services, for collection and delivery (through the CEDM) of refused/returned goods, packaging materials, logistics wastes, etc. Supporting ICT infrastructure Central for the operation of CEDM is a distributed, internet based e-services platform, hosted in the CEDM and linking all main actors within the city logistics chain long-/mid-distance freight transport operators, city distribution operators, shops and delivery destinations, freight transit points, ecommerce infrastructures, etc. This multi-service architecture operates as a City Logistics Virtual Agency providing business-to-business (B2B), business-to-consumer (B2C) and business-toadministration (B2A) services to enable cooperation between the different involved actors and improve the operation of city logistics schemes. The solutions adopted for CEDM operation is based on innovations previously achieved in the IST edrul project (Ambrosino et al., 2005 b) involving a number of ebusiness and ecommerce solutions developed to improve city logistics processes (Boero et al., 2005; Wild et al., 2005). Overall, the CEDM ICT infrastructure is based on the integration of the following main components (Figure 5): a. A planning and operation ICT platform, providing a number of tools and services in the City Logistic Agency for planning and management of the goods delivery system, including support to the operators in managing system information, data 9

and geographical information related to the logistics network (Figure 6), algorithms for distribution planning and optimization, etc.; b. A multi-service web portal providing access to a number of B2B and B2C services related to the city distribution processes operated by the CEDM Agency. This involves the functionalities enabling the interfacing between the end-customers and the goods retail/delivery system, as well as the integration between the management centre and the parties involved in the logistic chain (traders and sale points, wholesalers and goods distribution centres, transport operators) by means of services for information exchange (e.g. track-and-trace information) and for workflow support (e.g. transhipment booking and information); c. Wired and wireless (e.g. GSM/GPRS, UMTS, WiFi) communication infrastructures to support the flows of information among the logistic operators and between the end-customers and the logistic system; d. Mobile terminals in-vehicle and hand-held (PDAs, 2.5/3G smart phones based on GPRS and UMTS) to ensure the exchange of information among the logistic planning and operation services of the platform and the goods delivery fleet (using real time data exchange) as well as for external parties involved in logistics related administrative operations (e.g. city police for control and enforcement related to access to the restricted area, occupancy of load/unload dedicated spaces, etc.). e. Interfaces to the other external ITS elements of the overall city mobility management system, the freight system is planned to interact with (eg Access Control System). Results The results achieved so far are relevant since they offer an innovative and more efficient solution to the freight transport processes in an urban context, specially targeted at small and mid sized historic city centres. The quality and efficiency of the service and customer satisfaction, energy consumption and CO2 emissions, impacts on the urban environment, services efficiency, social-economic aspects are monitored by specific surveys periodically conducted. Comments and observations from citizens, shop-keepers and transport operators are systematically collected so as to evaluate the offered services. The collected data 10

highlight a very good acceptance of the eco-friendly services provided by the CEDM logistic platform showing that they are preferred to the traditional service with diesel vehicles. Figure 4: CEDM Service Quality Evaluation The activity of the CEDM platform is constantly increasing both in terms of volumes of transported goods and on the number of completed deliveries. New market share are constantly gained and the expected target of 80% of all deliveries in the target area seems to be an achievable result by the end 2013. The freight traffic flow reduction following the CEDM start up and the use of ecofriendly vehicles led to the reduction of the polluting emissions (both atmospheric and acoustic) in the urban area and, as a consequence, to the enhancement of the quality of life of residents, workers and tourists within Lucca historical centre. This aspect is increasingly important due to the relevance that the tourism field is acquiring among Lucca business activities. In particular, the Italian Energy Agency (ENEA, www.enea.it), in charge of evaluating the environmental impacts of the CEDM actions, has shown the results illustrated in the following table and referred to two possible scenarios. The less restrictive scenario (Hypothesis "A") foresees that the CEDM system will acquire in the future a market share leading to a reduction of about 1/3 of freight vehicles 11

circulating the historical centre. The second scenario (Hypothesis "B"), more restrictive, implies a reduction of about 2/3 of not eco-friendly freight vehicles circulating in the historical centre. Emissions Reference Scenario Project Scenario (Hyp. "A") Red. % Project Scenario (Hyp "B") Red. % CO (kg) 4,693 3,117 34 1,008 79 PM (kg) 299 185 38 73 76 Nox (kg) 4,281 2,632 39 1,061 75 VOC (kg) 899 701 22 127 86 Table 1 Results achieved (COPERT methodology by ENEA) Future plans Besides the current findings, CEDM aims to extend the provision of services provided by the realization of the Centre for Eco-Friendly City Distribution and further sustained by the project LUSLIN (LUcca Servizi Logistici Innovativi (cofinanced by the Italian Envirnoment Ministry (September 2008 September 2010), aimed at the final establishment of the logistics infrastructure that is hosting the logistics base and to the further development of the base urban distribution services (delivery and pickups by the local operators, delivery to the hotels, third party storage). In addition to those base services, the CEDM operational model will exploit also a number of value-added services that will be gradually implemented and offered to the users and operators of the city logistics system in Lucca during the escalation phase of CEDM. Such additional services address different city logistics market segments as well as some services with a a social relevance and include: Delivery services via dedicated goods collect points (Pick-up-Points, e-lockers, Safe Boxes, etc.). Loading/Unloading Areas within the historical centre, dedicated to own delivery operations and supported by electronic reservation services, used identification, payment. 12

Third-party remote warehousing services, providing space rental, remote stocking services and related electronic services (e.g. stock state information, replenishment order submission, etc.) for interested shops and other service operators. Recently financed project LOVE LUCCA (also co-financed by the Italian Environment Ministry (September 2008 September 2010), intends to further build upon the achieved goals through the implementation of an integrated management of innovative services for "green logistics" that includes a set of new and advanced and qualified services, capable of responding adequately to rising demand for urban transport of goods, and at the same time to the need to further improve the quality of urban environment. The actions which will be developed with the project LOVE LUCCA consist mainly in upgrading the fleet of environmentally friendly vehicles already operating at the CEDM and optimization of their use, through location-based systems and management of the vehicles in mission, the implementation of operating procedures by advanced facilities for dedicated asynchronous delivery (CEDMStation) aimed at minimizing the problem of failure to deliver at destination, the realization of intelligent areas for loading / unloading in the urban center of city, aimed at reducing the impact of deliveries, the introduction of policies aimed at discouraging access to the center and finally in the provision of qualified information on mobility and network status (in particular, for citizens and economic operators). 13

Figure 5 - Escalation phases of the CEDM actions Transferability During the last years it has become more and more evident that planning effective and efficient solutions aimed at optimizing city logistics processes has become more than an option, especially for mid and small sized European towns. It is however a tough task due to the difficulty, as above recalled, in dealing with the problems related to the urban logistics processes in an integrated way, since these processes imply different aspects related to the city management, such as: institutional and normative aspects, mobility policies, politics and social issues, problems linked to the required consensus from all the involved actors, to the operational and commercial processes and to the infrastructural and technological organization. On the top, the setting up of a financial self sustainable Urban Distribution Centre is a very challenging effort for any municipality. The experience of Lucca proved that with attentive and long sighted efforts local authorities with a zest for efficiency and reality can reach goals way above their expectations. 14

Similar experiences on going in Italy, firstly the one in Vicenza, with whom Lucca build since years a strong partnership, prove the possibility for other small and mid sized European towns to deliver viable and sustainable solutions, build upon their competence and capability to tackle the issues and challenges related to a bettered city logistics processes. Conclusion The experience gained in Lucca shows that an integrated and innovative approach to the urban logistics (as the one adopted by CEDM and based on the cooperation among different actors involved in the logistic chain and on innovative freight delivery schemes in urban contexts and historical centres) can contribute to reduce the negative effects of logistic processes on the environment and to sustain the overall management of the goods and people mobility in urban areas. The design of the planned actions must in order to be successfull face all the different aspects related to urban management among which are the institutional and the regulatory ones, the mobility policies, the political and social, issues relating to consensus building by all the stakeholders involved, the management of business and operational processes, and finally the organizational, technological and infrastuctural issues. The CEDM actions undertaken by the Municipality of Lucca go beyond the commitments of the first two EC white papers on transport encouraging environmental sensitization on freight transport costs (e.g. by prompting authorities toward the commitment to making the polluter pay). The undertaken actions are down-to-earth examples on how to build progressively local actions based on resource efficiency, low carbon, energy-secure or resource-efficient policies to include the shift to a low-carbon society and set local development policies (e.g. local freight transport) within a long-term sustainable framework. The CEDM approach includes concrete measures to reduce emissions from local freight transport encompassing full internalisation of external costs to support a transition to clean energy use in transport and support the efforts of the EC and its roadmap for a lowcarbon economy by 2050. 15

The CEDM approach is proving its efficiency in other Italian context (firstly Vicenza) and may allow mid size historic European towns to achieve high standards of resource efficiency and quality on urban environment. References 1. Di Bugno M., Guerra S., Liberato A., Ambrosino G. (2008), Centro Ecologico Distribuzione Merci: Un approccio integrato alla City Logistics, Lucca, Italy. 2. Ambrosino, G., M. Boero, J.D. Nelson and M. Romanazzo (2005). Systems and Advanced Solutions for elogistics in the Sustainable City. ENEA, Italian National Energy for New Technologies, Energy and the Environment, Rome, Italy. 3. Ambrosino, G., M. Boero and A. Liberato (2005). edrul Final Report. edrul Project IST-2001-24241. European Commission, Brussels, Belgium. 4. Boero, M., G. Ambrosino and A. Saffran (2005). City Logistics Agency Concept: B2B and B2C Services. In: Systems and Advanced Solutions for elogistics in the Sustainable City (Ambrosino et al. ed.), ENEA, Italian National Energy for New Technologies, Energy and the Environment, Rome, Italy. 5. Merope (2004). Proc. of MEROPE Intl. Workshop on Innovative Urban Logistics Services for the Sustainability and Accesibility of European Cities. Firenze, Italy 6. Wild, B., A. Saffran, L. Vosilla and P. Eloranta (2005). ebusiness and ecommerce Software Techniques. In: Systems and Advanced Solutions for elogistics in the Sustainable City (Ambrosino et al. ed.), ENEA, Italian National Energy for New Technologies, Energy and the Environment, Rome, Italy. 7. Bestufs (2001). Proc. of Conference BESTUFS Best Urban Freight Solutions. Barcelona, Spain Contacts Comune di Lucca (www.comune.lucca.it), Mauro Di Bugno, m.dibugno@comune.lucca.it Lucense SCpA (www.lucense.it), Stefan Guerra, stefan.guerra@lucense.it 16