SAP HANA Cloud Platform @ Danone Suresh Ramakrishnan, Senior Director, Cloud Technology Marketing, SAP Ralf Steinbach, Director Software Architecture, Groupe Danone May 16 th, 2013
Agenda Groupe Danone - Company Overview Why a Cloud Solution? Why SAP HANA Cloud Platform? Current SAP HANA Cloud Platform Projects at Danone B2E Danone South Africa - A Lightweight Call Center B2C Nutricia Germany Selling Healthcare via the Web Demo Lessons Learned 2013 SAP AG. All rights reserved. Public 2
A global presence with strong market positions 101,885 employees worldwide - 186 plants 2013 SAP AG. All rights reserved. Public 3
Innovation: thinking outside the box to forge closer ties with consumers New / targeted benefits Differenciation through packaging Aqua caps against counterfeiters Plant based bottles New Danone KISS Pot Better ingredient and responsible sourcing Developping the categories Innovative partnership for CO2 reduction Web & digital applications Aquadrinks New consumer experience Yogurteria Products size and format Black shelves 2013 SAP AG. All rights reserved. Public 4
Why a cloud solution? 2013 SAP AG. All rights reserved. Public 5
Why SAP HANA Cloud Platform? Standards-based development and runtime environment Seamless integration with SAP and other systems Federated Identity Management via the SAP ID Service Persistency service leveraging the speed of SAP HANA Expanding suite of fully functional enterprise-class SaaS (e.g. SAP HANA Cloud Portal) Robust, high-performance, reliable, scalable PaaS World-class IaaS which leverages SAP HANA 2013 SAP AG. All rights reserved. Public 6
2 different solutions / The same cloud platform B2E Danone South Africa - A Lightweight Call Center B2C Nutricia Germany Selling Healthcare via the Web
B2E - Danone South Africa CRM Call Center Managing the whole customer order-to-cash cycle in one web application Order SAP web portal allows Management benefiting of all SAP Call Center functionalities while enjoying the ergonomy of a web application. Telephony Integration Inquiry Management SAP web portal is not requiring any interface with SAP Credit Check Cockpit Customer Portfolio Managment Order History 2013 SAP AG. All rights reserved. Public 8
B2E - Danone South Africa CRM Call Center Example : Sales Order Entry SAP web portal allows benefiting of all SAP functionalities while enjoying the ergonomy of a web application. SAP web portal is not requiring any interface with SAP 2013 SAP AG. All rights reserved. Public 9
B2C - Nutricia Germany Webshop Highlights Support for credit card payment Product catalog fully integrated with SAP Material master data Product images from SAP DMS Nutrition values from PLM Characteristics Pricing from SAP price catalog (PRICAT) SAP Business partner database (BUPA) as central consumer database 2013 SAP AG. All rights reserved. Public 10
B2C - Nutricia Germany Webshop 2013 SAP AG. All rights reserved. Public 11
DEMO and Lessons Learned Easy integration with on-premise back-end systems by using the SAP Cloud Connector and Netweaver Gateway (ODATA protocol) Development process is much faster than expected with SAPUI5 platform Straightforward authentication including SSO by using SAML 2.0 standard Expect some delays due to your legal department, but terms and conditions is an important topic in the cloud Communicate well within your IT organisation to avoid any kind of reservations or even fears Good SAPUI5 resources are rare you might need to train your own staff 2013 SAP AG. All rights reserved. Public 12
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