Average Monthly Unique Visitors: 150,000 Average Page Views Per Visitor: 14 Total Annual Page Views: 25,200,000 Average Time Spent on Franchise.org: 8 minutes Average Number of Leads Processed Per Month: 3,500 Total Direct Visits Delivered to Advertisers Websites (2016): 520,000 Number of Leads (% of Total) for Advertisers vs. Companies with Membership-Only Listings: 92% Overview Grab their attention by advertising on Franchise.org IFA s Franchise.org gives you the competitive edge in your online advertising matrix. The web has created a new class of entrepreneurs who are savvy and sophisticated when it comes to accessing the latest information to find the best opportunities that fit their unique investment strategies, personal desires, interests and personalities. Franchise.org is the most comprehensive, informative, and private franchise opportunity web portal anywhere today. With a complete suite of credible tools designed for prospective franchisees to find your opportunity, Franchise.org is continually evolving to meet the demands of today s marketplace. Franchise.org Traffic Franchise.org is the oldest and most comprehensive of all the franchising web portals. We have been generating leads for franchisors since 1993. Franchise. org features over 1,100 franchised companies and hosts a search database of more than 600 supplier companies offering services to the franchise community. Companies must be members of the International Franchise Association to be listed on Franchise.org. The Express Employment Professionals brand gets great exposure from teaming with IFA. One example is promoting our franchise opportunity on Franchise.org we see that the traffic referred from Franchise.org has a 51 percent lower bounce rate than our average traffic, and stays on our site 28 percent longer than our average traffic. Rachel Rudisill Express Services, Inc. IFA S MISSION: Protect, Enhance, & Promote Franchising
Advertising Franchise.org is the world s largest searchable database of franchise opportunities for people looking to start their own business. DIGITAL SPECIFICATIONS Electronic Transmission Email all artwork in a GIF or JPEG file format to your Ad Representative and to the Advertising Coordinator, Sara Williamson, at swilliamson@franchise.org. PROSPECTIVE FRANCHISEES Franchise.org boasts the most useful content anywhere as it includes a vast library of related articles on franchising, useful references and economic statistics, and several help directories on franchising. Prospective franchisees can find many answers to the myriad of questions they have when considering investing in a franchise. Franchise.org goes one step further we list more than 1,400 franchise opportunities that comprise 100 industries! And because every franchising system on our site is an IFA member, every franchise opportunity is a vetted opportunity and offers prospective franchisees the largest selection of franchises available from members of the most prestigious, franchise organizations in the world. All IFA members abide by the most stringent code of ethics in the franchising community and we lead the industry in promoting, protecting, and building the franchise business model. Files Needed FRANCHISOR Enhanced Company Profile: Banner: 940w x 350h pixels 4 Images: Logo: 100w x 100h pixels Text: Up to 300-350 words (Microsoft Word Document) Category Logo: Logo: 90w x 65h pixels Home page and Run of Site: Image: 120w x 60h pixels Image: 136w x 136h pixels ADVERTISERS Franchise.org advertisers will be getting one of the best values available on the web today. By advertising on Franchise.org, every program advertiser will now be able to promote their brand and opportunities to an average of 150,000+ unique visitors to each month. Rotating Banners (Max file size 50K): Banner: Banner: 300w x 600h pixels Banner: 160w x 600h pixels Banner: 728w x 90h pixels Home Page Centerpiece Advertorial: Image: 550w x110h pixels Text: Up to 40 words (Microsoft Word Document) IFA S MISSION: Protect, Enhance, & Promote Franchising
Package Summary PREMIUM PACKAGE 1. Premium Category Logo & Listing 2. Enhanced Company Profile Includes a direct link to advertiser s franchise development website 3. Homepage Banner (rotating) 4. Homepage logo (rotating) 120w x 60h pixels 5. Run of Site Banner (rotating) - - 300w x 600h pixels - 728w x 90h pixels 6. Run of Site Logo (rotating) - 120w x 60h pixels - 136w x 136h pixels 7. Franchise Opportunities Blog Banner (rotating) 160w x 600h pixels 8. Franchise Opportunities Blog Banner (rotating) 728w x 90h pixels 9. Popular Franchise Text Link (rotating) 10. Franchisor Homepage Centerpiece Advertorial Image: 550w x 110h pixels Text: Up to 40 words (Microsoft Word Document) 1 week per 6 month contract 11. Color Jumbo Logo placements in the next two Franchise Opportunities Guides $850 per month * Minimum 6-month contract PRIORITY PACKAGE 1. Featured Category Logo & Listing 2. Enhanced Company Profile Includes a direct Link to advertiser s franchise development website 3. Run of Site Banner (rotating) 4. Popular Franchise Text Link Logo: 136w x 136h pixels (rotating) 5. Standard Color Logo placements in the next two Franchise Opportunities Guides $450 per month * Minimum 6-month contract FRANCHISOR VALUE PACKAGE 1. Featured Category Logo & Listing 2. Enhanced Company Profile Includes a direct Link to advertiser s franchise development website 3. Standard Color Logo placements in the next two Franchise Opportunities Guides $3,000 per year * Billed in 3 installments A LA CARTE OPTIONS A. Featured Category Logo & Listing $1,200 12 months B. Franchisor Homepage Centerpiece Advertorial $1,000 Image: 550w x 110h pixels Text: Up to 40 words (Microsoft Word Document) One week continuous placement C. Enhanced Company Profile $1,500 12 months E. VetFran Directory Static Banner $750 One month continuous placement F. Run of Site Banner $400 One month IFA S MISSION: Protect, Enhance, & Promote Franchising
Premium Package 1 Premium Category Logo & Listing Package Includes: 1. Premium Category Logo & Listing 136w x 136h pixels 2. Enhanced Company Profile Includes a direct link to advertiser s franchise development website 3. Homepage Banner (rotating) 4. Homepage logo (rotating) 120w x 60h pixels 5. Run of Site Banner (rotating) - - 300w x 600h pixels - 728w x 90h pixels 2 Enhanced Company Profile 6. Run of Site Logo (rotating) - 120w x 60h pixels - 136w x 136h pixels 7. Franchise Opportunities Blog Banner (rotating) 160w x 600h pixels 8. Franchise Opportunities Blog Banner (rotating) 728w x 90h pixels 9. Popular Franchise Text Link (rotating) 10. Franchisor Homepage Centerpiece Advertorial Image: 550w x 110h pixels Text: Up to 40 words (Microsoft Word Document) 1 week per 6 month contract 11. Color Jumbo Logo placements in the next two Franchise Opportunities Guides $850 per month * Minimum 6-month contract Great Exposure, Great Value!
Premium Package (Continued) 3 Homepage Banner (rotating) 300 x 250 5 Run of Site Banner (rotating) 728 x 90 (rotating) 300 x 250 4 Homepage Logo (rotating, 120 x 60) 6 Run of Site Logo (rotating) 120 x 60 (rotating) 136 x 136 5 Run of Site Banner (rotating) 300x600
Premium Package (Continued) 7 8 Franchise Opportunities Blog Banner (rotating) 160 x 600 (rotating) 728 x 90 10 Franchisor Homepage Centerpiece Advertorial 9 Popular Franchise Text Link (rotating) 11 Color Jumbo Logo placements in the next two Franchise Opportunties Guides SAMPLE Great Exposure, Great Value!
Priority Package 1 Featured Category Logo & Listing Package Includes: 1. Featured Category Logo & Listing 2. Enhanced Company Profile Includes a direct Link to advertiser s franchise development website 3. Run of Site Banner (rotating) 4. Popular Franchise Text Link Logo: 136w x 136h pixels (rotating) 5. Standard Color Logo placements in the next two Franchise Opportunities Guides $450 per month * Minimum 6-month contract 2 Enhanced Company Profile Online display advertising has shown a notable increase in 2016. 1 Franchise.org offers a variety of options to showcase your brand and increase exposure. Contact your IFA ad representative today! 1 Source: Kantar Media Great Exposure, Great Value!
Priority Package (Continued) 3 Run of Site Banner (rotating) 300 x 250 5 Standard Color Logo placements in the next two Franchise Opportunties Guides 4 Popular Franchise Text Link Logo: 136w x 136h pixels (rotating) SAMPLE IFA S MISSION: Protect, Enhance, & Promote Franchising
Franchisor Value Package 2 Enhanced Company Profile Package Includes: 1. Featured Category Logo & Listing 2. Enhanced Company Profile Includes a direct Link to advertiser s franchise development website 3. Standard Color Logo placements in the next two Franchise Opportunities Guides $3,000 per year * Billed in 3 installments 1 Featured Category Logo & Listing 3 Standard Color Logo placements in the next two Franchise Opportunties Guides IFA S MISSION: Protect, Enhance, & Promote Franchising
A Featured Category Logo & Listing B Franchisor Homepage Centerpiece Advertorial A La Carte Options A. Featured Category Logo & Listing $1,200 12 months B. Franchisor Homepage Centerpiece Advertorial Image: 550w x 110h pixels Text: Up to 40 words (Microsoft Word Document) $1,000 One week continuous placement C Enhanced Company Profile D VetFran Directory Static Banner C. Enhanced Company Profile $1,500 12 months D. VetFran Directory Static Banner $750 One month continuous placement E. Run of Site Banner $400 One month E Run of Site Banner (rotating) 300 x 250 Great Exposure, Great Value!
Franchise.org Regional Advertising Managers Locate your state below to find your advertising manager who can secure future success for your company on Franchise.org. Contact Greg Cook Vice President, Advertising & Strategic Partnerships gcook@franchise.org 202.662.0791 Contact Tim Evans Senior Manager, Regional Advertising tevans@franchise.org 202.662.0795 International Members Contact Carly Wooley Senior Manager, Regional Advertising cwooley@franchise.org 202.662.0788 WASHINGTON NORTH DAKOTA MAINE MONTANA MINNESOTA VT NH SOUTH DAKOTA WISCONSIN NEW YORK MASS OREGON MICHIGAN CONN RI IDAHO WYOMING NEBRASKA IOWA PENNSYLVANIA DC NEW JERSEY DELAWARE MARYLAND NEVADA UTAH KANSAS MISSOURI VIRGINIA CALIFORNIA OHIO ILLINOIS INDIANA COLORADO WEST VIRGINIA KENTUCKY NORTH CAROLINA TENNESSEE ARIZONA NEW MEXICO OKLAHOMA ARKANSAS SOUTH CAROLINA ALABAMA GEORGIA TEXAS LOUISIANA MISSISSIPPI HAWAII 0 200 Miles FLORIDA ALASKA 0 600 Miles International Members