PALATINE PARK DISTRICT ADVERTISING 2017 PARTNER PROGRAM 250 E. Wood Street Palatine, IL 60067 palatineparks.org Julie Selof 847.496.6246 jselof@palatineparks.org
PARTNER PROGRAM COMMUNITY VISIBILITY 83,000 PPD residents 50,000 Website pageviews monthly 38,500 Program catalogs printed quarterly 33,500 Rounds of golf played 13,500 Special event participants 11,600 Active email contacts 10,500 Concert goers 5,000 Followers on social media 3,500 Sounds of Summer programs printed 2,500 Race participants A PARTNERSHIP WITH THE PALATINE PARK DISTRICT provides an affordable and effective way to attain greater visibility, generate brand awareness, and impact the community. Whether it is by providing in-kind or food donations, goody bags, or monetary sponsorships, we will help you find the best fit for your business. We serve everyone from children to seniors so you can find the right sponsorship opportunity. WHAT WE OFFER We offer sponsorships of events and programs, advertising in our Sounds of Summer program and our quarterly Program Catalogs, and in-kind partnerships. GIVING BACK We believe so strongly about giving back to the community that we give $20,000 in scholarships annually to those facing financial challenges. This scholarship program is funded by our partner program. PARTNER OPPORTUNITIES Catalog advertising Program advertising Family events Community events Canine events Races Music events Sports leagues In-kind donations Golf packages Senior event Disc golf packages Birchwood Recreation Center 435 W. Illinois Avenue Community Center 250 E. Wood Street Cutting Hall 150 E. Wood Street FAC Parking Lot 340 E. Palatine Road LOCATIONS Falcon Park Recreation Center 2195 N. Hicks Road Fred P. Hall Amphitheater 256 E. Palatine Road Harper College 1200 W. Algonquin Road Margreth Riemer Reservoir Quentin and Palatine Roads Palatine Hills Golf Course 512 W. Northwest Hwy Palatine Stables 1510 W. Northwest Hwy Towne Square 150 W. Palatine Road
PALATINE PARK DISTRICT OUR PARKS AND FACILITIES 42 Public parks with 24 picnic areas 1 18-hole championship golf course with clubhouse, pro shop, and practice facility 1 9-hole FootGolf course 3 Outdoor pools 1 18-hole Disc Golf course 13 Outdoor tennis courts 4 Outdoor pickleball courts 3 Recreation centers, with 3 gymnasiums and multipurpose indoor turf 4 Preschool sites 3 Walking tracks (2 indoor and 1 outdoor) 2 Sand volleyball courts 1 Bike trail (26 miles) 1 Skate park 1 Dog park 1 Performing Arts Center with 430-seat auditorium 1 Amphitheater 1 Historical museum and library 1 Horse stable 1 Fitness center PREMIER SPONSORSHIP Annual partnerships of $1,800 or above will be recognized as a Premier Partner. Benefits include: Logo and link on the bottom of the Palatine Park District website home page. Sponsor literature (supplied by sponsor) displayed in the lobby of Community Center for one month during the year. OUR MISSION The mission of Palatine Park District is to provide a variety of safe, enjoyable and affordable parks, programs, and recreational facilities that will enhance the quality of life by promoting good health and well-being for all residents and visitors while being fiscally responsible stewards of community assets and tax dollars. OUR REACH Be part of the lives and activities of residents of the Palatine Park District by partnering with us. Your partnership serves 83,000 people including residents from Palatine as well as portions of Rolling Meadows, Arlington Heights, Barrington, and Schaumburg. IN-KIND DONATIONS The Palatine Park District has a variety of in-kind partnership opportunities designed to enhance events. Most of our events would benefit from in-kind donations such as Goody bags to be given out to participants (co-branding available) Event refreshments for participants (includes Big Trucks, Halloween Party, Feet Fest, and Turkey Trot) Items for raffles, auctions, or giveaways Meals for volunteers and staff In exchange, the Palatine Park District offers a variety of potential exposure opportunities which can be customized for your business.
QUARTERLY PROGRAM CATALOG The Palatine Park District quarterly Program Catalog is distributed 4 times annually to over 37,000 households within the Palatine Park District. An additional 1,500 copies are distributed at Palatine Park District locations and partner businesses each quarter. Catalog Season: Timeline: Distributed: Ad Committment: Ad Deadline: Spring 2017 March June February 17, 2017 December 16, 2016 January 6, 2017 Summer 2017 June August April 24, 2017 February 27, 2017 March 6, 2017 Fall 2017 September December July 10, 2017 May 15, 2017 May 22, 2017 Winter 2018 December March November 15, 2017 September 18, 2017 September 25, 2017 ADVERTISING OPPORTUNITIES EXTERIOR BACK COVER FRONT COVER BACK COVER FULL PAGE HALF PAGE QUARTER PAGE AD DIMENSIONS W: 8.25 H: 7.50 W: 8.25 H: 10.75 W: 8.25 H: 10.75 W: 8.25 H: 10.75 W: 7.5 H: 4.54 W: 3.67 H: 4.54 One Season $1,950 $1,500 $1,500 $1,350 $1,000 $500 Two Seasons (10% discount) N/A $2,700 $2,700 $2,425 $1,800 $900 Three Seasons (10% discount) N/A $4,050 $4,050 $3,650 $2,700 $1,350 Four Seasons (15% discount) N/A $5,100 $5,100 $4,590 $3,400 $1,700 ADDITIONAL BENEFITS Name listed on Partner Program page in quarterly Program Catalog PRINT AD SPECIFICATIONS PRINT AD DIMENSIONS Submit ads with the following specifications: Full color pdfs with the fonts outlined or full color, 300 dpi jpgs Ads saved as.doc,.xls,.ppt, or.pub will not be accepted For files larger than 10GB, please submit via tiny.cc/ppduploads A. Interior Front Cover, Interior Back Cover, Interior Full Page: W: 8.25" x H: 10.75" 1/4" bleed B. Exterior Back Cover: W: 8.25" x H: 7.5" 1/4" bleed C. Interior Half Page: W: 7.5" x H: 4.54" D. Interior Quarter Page: W: 3.67" x H: 4.54" If an ad is received and is unusable due to format, design or content, corrected artwork may be submitted prior to the deadline. If design assistance is needed, arrangements may be made at a rate of $50 per hour. All ads are subject to final approval. A B D C Please send ads to Julie Selof at jselof@palatineparks.org.
SOUNDS OF SUMMER PROGRAM The Sounds of Summer program includes the complete calendar of free summer concerts along with a variety of Palatine Park District special events. 3,500 color programs are distributed throughout the summer. Attendance: 9,000 10,000 children & adults Timeline: June August Ad Commitment: Passed Ad Deadline: April 4, 2017 ADVERTISING OPPORTUNITIES EXTERIOR BACK COVER FRONT COVER BACK COVER FULL PAGE HALF PAGE QUARTER PAGE AD DIMENSIONS W: 8.375 H: 10.875 W: 8.375 H: 10.875 W: 8.375 H: 10.875 W: 8.375 H: 10.875 W: 7.375 H: 4.850 W: 3.60 H: 4.85 Price for Ad $600 $450 $425 $400 $250 $175 ADDITIONAL BENEFITS LOGO PLACEMENT PPD Sounds of Summer webpage with link to your website NAME PLACEMENT Listed in Sounds of Summer program Sounds of Summer flyer, including distribution in 5,000 copies of the Daily Herald Listed on Partner Program page in quarterly Program Catalog Concert event banner displayed at each concert (made by PPD) PRINT AD SPECIFICATIONS Submit ads with the following specifications: Full color pdfs with the fonts outlined or full color, 300 dpi jpgs Ads saved as.doc,.xls,.ppt, or.pub will not be accepted For files larger than 10GB, please submit via tiny.cc/ppduploads If an ad is received and is unusable due to format, design or content, corrected artwork may be submitted prior to the deadline. If design assistance is needed, arrangements may be made at a rate of $50 per hour. All ads are subject to final approval. Please send ads to Julie Selof at jselof@palatineparks.org.
GUIDE TO PARKS AND TRAILS This annual folded guide is handed out in facilities and at events throughout the year. The guide includes a detailed map of the Palatine area showing parks and the Palatine Trail. A complete listing of all park amenities is also included. 5,000 Guides are printed Guide will be listed on PPD website Your business location will be denoted on the map with a star Reach: 5,000 printed annually Ad Deadline: Passed ADVERTISING OPPORTUNITIES PRIME LOCATION: FIRST FOLD, BOTTOM LEFT MAX: 1 MAP SIDE AD (LABELED 1 6) MAX: 6 AD DIMENSIONS 3" X 5.4" 3" X 5.4" Price for ad $600 $500 ADDITIONAL BENEFITS Name listed on Partner Program page in quarterly Program Catalog SOLD OUT SOLD OUT Logo on promotional slide on PPD lobby screens PRINT AD SPECIFICATIONS Submit ads with the following specifications: Full color pdfs with the fonts outlined or full color, 300 dpi jpgs Ads saved as.doc,.xls,.ppt, or.pub will not be accepted For files larger than 10GB, please submit via tiny.cc/ppduploads If an ad is received and is unusable due to format, design or content, corrected artwork may be submitted prior to the deadline. If design assistance is needed, arrangements may be made at a rate of $50 per hour. All PPD FRONT COVER PPD BACK COVER 1 4 MAP SIDE 2 5 3 6 TRAIL AND PARK LISTING WITH AMENITIES PRIME LOCATION, FIRST FOLD
DOG WASTE STATIONS Showcase your logo above our dog waste bag dispensers located in our parks and along our trails. Location choice is first come, first served. Sign dimensions are 9" x 12" and will be located above the dispenser and directly below the trail sign (size 18" x 24") when applicable. Park Locations and Available Quantities: Hamilton Reservoir (0) SOLD OUT Osage Park (2) Falcon Park (1) Celtic Park (1) Dog Park (0) SOLD OUT Bike Trail Locations and Available Quantities: Anderson Dr. (1) Jonathan Dr. (1) Williams Dr. (1) Glenn Dr. (1) Stark Dr. (1) Library Spur (1) Ashwood Park (1) Smith St. (0) SOLD OUT Dutch Schultz (0) SOLD OUT Reach: 240,000 waste bags used each year Dates: January December (annually) Logo Deadline: Passed ADVERTISING OPPORTUNITIES ONE LOCATION MAX: 19 BUNDLE DISCOUNT: THREE LOCATIONS MAX: 6 One year $200 $550 Two years (Discount) $350 $1,000 ADDITIONAL BENEFITS Name listed on Partner Program page in quarterly Program Catalog Name listed in Guide to Parks and Trails
250 E. Wood Street Palatine, IL 60067 palatineparks.org March 20, 2017