Session 3 case study: Improving corporate decisionmaking by valuing ecosystems James Griffiths, WBCSD

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Payments for Ecosystem Services: What role for a green economy? United Nations, Geneva 4 5 July 2011 Session 3 case study: Improving corporate decisionmaking by valuing ecosystems James Griffiths, WBCSD

Agenda 15 minutes on Introduce World Business Council for Sustainable Development (WBCSD) Business case for company action on biodiversity & ecosystem services Payments for ecosystem services: WBCSD perspective Case studies Guide to Corporate Ecosystem Valuation (CEV) released April 2011 Final remarks 2

WBCSD 200 global company members Annual US $ 7 Trillion sales revenue in 2010 3

Regional Network We also benefit from: 61 independent national and regional partner organizations involving thousands of business leaders two-thirds in developing countries and emerging economies. www.wbcsd.org/regional/htm 4

The case for business action Business impacts on ecosystems and ecosystem services Ecosystem change creates business risks and opportunities Business depends on ecosystems and ecosystem services 5

Business & ecosystem risks & opportunities Operational (e.g. increased scarcity and cost of raw materials) Regulatory and legal (e.g. public policies like taxes and moratoria on extractive activities) Reputational (e.g. relationships and image from media and NGOs) Market and product (e.g. consumer preferences) Financing (e.g. availability of capital) 6

How can business respond to their biodiversity & ecosystem-related issues? 1. Measure, manage and mitigate dependence & impacts risks 2. Improve decision-making by undertaking corporate ecosystem valuation to quantify business risks and opportunities 3. Innovate and help develop new markets for ecosystem services and eco-efficient goods, services & technologies 4. Encourage suppliers & purchasers to adopt best practices 5. Enter into local partnerships to address on-the-ground issues 6. Promote smart ecosystem regulation that leverages market forces and business solutions that halt degradation and levels the playing field for all 7

Effective biodiversity and ecosystem policy and regulation Business input to the COP10 of the Convention on Biological Diversity October 2010

Biodiversity policy options covered: Intergovernmental Platform on Biodiversity & Ecosystem Services Green Public Procurement Access & Benefit-Sharing Subsidies reform Payments for Ecosystem Services (PES), environmental markets & compensation for loss of ecosystem services Mitigation hierarchy, biodiversity offsets & no net loss Taxes & fiscal incentives Protected areas & managed areas with conservation targets National Green Accounting Investments in natural capital Environmental regulation, standards & certification 9

Payments for Ecosystems Services WBCSD perspective Potentially a powerful market mechanism complimenting existing strategies to conserve ecosystems (WBCSD/IUCN 2007) Clear buyer and seller Prices to reflect true costs/benefits and incentivize ongoing provision Create conditions for competition and accountability A phased approach to REDD+ (The Forests Dialogue, 2007/11) Public policy reform to enable SFM, generating forest carbon credits to supply the formal/mandatory market Social, ecological and economic safeguards needed Can be an effective public policy option (WBCSD @ CBD COP 10) Establish a level playing field both for companies competing in the same markets that use the same resources Manage transaction costs which can be high in start-up phase Based on clear property and tenure rights 10

WBCSD Vision 2050: 9 billion people living well within limits of the planet, including Forests Pathway The pathway to Vision 2050 TODAY 11

Responding to the biodiversity challenge company case studies Business contributions to the Convention on Biological Diversity

Conserving a unique transboundary ecosystem CBD Objectives Country covered Mexico CBD Strategic Goal D.15 Restoration of at least 15 of degraded ecosystems by 2020 Business case Part of CSR program Build stakeholder relationships The issue Owns land in a biodiversity hotspot located in the border region of Mexico and USA A region that has been heavily exploited by logging, mining and overgrazing for more than 100 years The response El Carmen Transboundary Conservation initiative Unique partnership between a large number of stakeholders: government, private landowners, NGOs, universities, etc The results 200,000 ha of protected area (CEMEX and other private landowners) 500 species of plants, 290 species of birds, 80 species of reptiles & amphibians, 81 species of mammals and 140 species of butterflies Expertise building in land management and biodiversity conservation Possibility to participle in emerging markets for carbon sequestration and watershed protection

Creating business value through ecological stormwater management US BCSD Member Company CBD Objectives Country covered US CBD Strategic Goal D.14 Ecosystem providing essential services (inc. water) are restored Business case Reduction of natural hazards (flooding) Cost efficiency The issue Ageing stormwater management infrastructure recurrent flooding The response Restoration of the local ecosystem through construction of a wetland, able to regulate stormwater Worked in partnership with stakeholders to analyze, design and construct the wetland Valuation study of the two options (management infrastructure vs. wetland) The results Wetland more cost efficient in the long run Improvement of stormwater regulation Improvement of the public water system in the region Biodiversity enhancement: plant diversity expected to increase by 30 species

Restoring wetlands to secure water supply CBD Objectives CBD Strategic Goal B. 7 Areas under forestry are managed sustainably Country covered Business case The issue South Africa: a water scarce country, where 55% of wetlands have been damaged Mondi high reliance on water (commercial forests and processing plants) The response Creation of Mondi wetland programme partnership between Mondi, WWF, Wildlife and Environment Society of South Africa and the Mazda Wildlife Fund: 1) awareness program (incl. training on management tools and resources) and 2) removal of commercial trees on or close to riparian or wetland areas The results Substantial contribution to the maintenance of functioning freshwater systems (renounced to 5% of its productive forestry land) Costs are part of social and environmental license to operate and commitment to communities South Africa Dependency of water for operations Social and environmental license to operate

Using market mechanisms to protect biodiversity in the Panama Canal basin CBD Objectives CBD Strategic Goal D.14 Ecosystems providing essential services (incl. water) are restored Country covered Business case The issue High consumption of water: freshwater from the basin supply more than half the country s population and the Panama Canal operations More pressure on natural resources due to population growth and development of economic activities in the region The response 20-year project The Environmental Economic Incentives Program aiming at ensuring freshwater availability in quantity and quality: Protection of existing forest cover and regulation of land use Improvement of biological connectivity among national protected areas Recovery of specific areas through agroforestry, silvopastoral systems, and commercial reforestation activities involving local farmers Financing through market instruments (certified emissions reduction in voluntary markets) The results Restore over 20,000 ha of lands and natural resources, and reduce CO2 emissions for a 20-year period Panama High dependency on freshwater New business opportunities

Guide to Corporate Ecosystem Valuation (CEV) What the Guide is A framework for improving corporate decisionmaking by valuing ecosystem services A set of resources to navigate through related jargon and techniques What the Guide is not X A price list of biodiversity & ecosystem services X A calculator to crunch numbers X A stand-alone methodology 18

Partners and Road Testers Partners Road Testers 19

Part 1: Screening decision support tree: Do you need to conduct a CEV at all? Have you done an ecosystems impacts & ecosystem service dependence assessment? Are results material? How will valuation help? Mandatory requirement? WRI/WBCSD Corporate Ecosystem Services (ESR) guide resource available since 2008

Part 2 - Methodology: 5 stages to undertake a CEV exercise Preparation Valuation Post valuation 1) 2) 3) 4) 5) Scoping Planning Valuation Application Embedding define scope for valuation exercise, using checklist of questions develop suitable plan to undertake valuation effectively actual valuation: may be qualitative, quantitative and/or monetary use & communicate valuation results to influence internal & external decisionmaking embed the CEV approach within company processes & procedures 21

Hierarchy of valuation approaches Monetary Quantitative Monetary values not always available or required Qualitative Source: P. ten Brink as cited in TEEB an interim report (2008) 22

How CEV helps improve decision-making and Save costs e.g. cheaper & more effective waste management options Reduce taxes e.g. gain deductions in Federal taxes Get new revenue streams e.g. implement a fee-to-access program for recreational users of unused lands Assess liability & compensation risks e.g. calculate oil spill natural resource damages to be used in courts of laws and more 23

CEV road test example - Weyerhaeuser Assess the economic value of ecosystem services produced under different management scenarios for forested land including different mixes of tree species, bio-fuel crops and other land uses Framework and methodology to evaluate forest productivity and ecosystem service values for any site Used trade-off analysis and change in productivity approaches Improve land use and forest management decision making taking into account wider range of potential revenue streams 24

CEV Guide additional features and benefits Developed with business for business 14 case studies Compelling illustration, helpful hints Builds the business case Principles how to conduct a CEV Valuation techniques and selection Check lists who to involve, assessing costs, time estimates Corporate level response to TEEB 25

Resources available on www.bcsd.org/web/cev.htm Reports & guide Additional resource notes Concepts Selection & application of techniques Road tester summaries PPT packs 26

In summary Business depends and impacts on biodiversity & ecosystem services CEV can help business manage risk and consider new business opportunities Anticipate changing stakeholder expectations & regulatory frameworks Valuing these impacts and dependencies helps business make better decisions Ecosystem valuation will increasingly be considered by governments, finance sector and business-to-business customers CEV process is complementary to other business tools (e.g. ESIAs, LCAs) 27