SITSI Global Datamart Local Software and IT Services Market Expertise on a Global Scale MARKET RESEARCH FROM PAC
Every journey needs direction PAC s unrivaled breadth, quality and depth of market data spanning 30+ years represent our continued ability to provide world-leading market and vendor data to the global market. Countries Companies Horizontals Verticals Global Datamart SITSI Global Datamart is a unique, integrated and inclusive source of market and vendor data comprising IT market volumes, forecasts and IT vendors figures. We deliver historic market volumes (for the past three years) as well as four-year forecasts on IT expenditure and Software and IT Services markets, including vendor rankings. We deliver this information for the worldwide market, covering 6 regions and over 30 countries. Our market model is based on 10 products & services segments, 14 sub-segments and 9 vertical sectors. The SITSI Global Datamart is an essential tool for business planning needs, including: identification of growth segments, company positioning, benchmarks, mapping of competitive landscape, validation of investment decisions or to support business reviews. SITSI Global Datamart is one of the five modules in the SITSI market research program published since 1992 by Pierre Audoin Consultants (PAC) and its worldwide network of partners. Comprehensive market coverage The SITSI Global Datamart offers a complete view of the Software and IT Services ecosystem based on three dimensions: 6 regions / 30 countries, 9 vertical sectors and 24 main horizontal segments. Each year we also conduct new research on additional vertical sub-sectors or horizontal sub-segments, which are always in line with our unique market model. Vertical Sectors Products & Services Segments Level 1: 5 IT expenditure segments Level 2: 6 segments Level 3: 14 sub-segments Geographies Level 1: Global market figures Level 2: Break by 6 regions Level 3: Deep dive on 30 countries In a fast-changing market, strategic analysis has to be even more accurate and efficient. We chose SITSI for the global quality of its content and because it helps us have a coherent vision of the main market trends and associated figures. It is a key element in our yearround market intelligence process. Our Datamart Practice Market models adapted to your own business SITSI Global Datamart is our standard offering for market volumes, market forecasts and vendor data. Numerous customers need a deeper level of information. Our Datamart practice delivers further levels of data granularity or data adapted to your own market model, resulting in a solution tailored exactly to your needs. Please contact your central PAC account manager or contact us at SITSI@pac-online.com for more information. Marketing Director Steria France www.pac-online.com
Worldwide market figures broken down by 6 regions Local data on 30 countries, representing 90% of the worldwide IT expenditure and 95% of the global Software & IT Services markets. North America Canada USA Latin America Brazil Mexico Middle East and Africa Western Europe Austria Belgium Denmark Finland France Germany Italy Netherlands Norway Portugal Spain Sweden Switzerland UK Rest of Europe Eastern Europe Czech Republic Hungary Poland Romania Russia Slovakia Rest of Eastern Europe Asia Pacific Australia China India Japan South Korea Taiwan Rest of Asia Pacific Our coverage is continuously expanding and updated. Please contact your central PAC account manager or email us at SITSI@pac-online.com for more information. www.pac-online.com
Structured proprietary methodology for accurate and consistent data The quality of SITSI Global Datamart is ensured through PAC s proprietary market modeling methodology, which relies on: A single and consistent segmentation that enables quick data comparisons. Each research project we undertake including custom projects refers to our single market model that contains a high level of granularity. We update our segmentation every year, based on market evolutions. Empiric databases on vendors revenues and user spending based on primary research. Annually, we conduct thousands of face-to-face interviews on both the buy and sell side of the market in addition to telephone surveys in all major countries. An iterative bottom-up and top-down to leverage our empiric research effectively. Our top-down methodology relies on macroeconomics and market models built on a large set of statistics and referrals (demographic, geopolitical, economic, technological, industrial, etc). Market experience gained thanks to hundreds of custom-specific projects we conduct each year. Our Research Team continuously challenges our market data and our databases in collaboration with our consultants. 30+ years of market experience and databases built on indispensable common sense. Easy access to over 50,000 data points Easy access to over 50,000 data points. All market volumes and forecasts are updated 3 times per year and delivered: As ready-to-use Excel tables As working sheets with filters or Excel pivot tables 2009: The Datamart cube, a customized online database tool with a Business Intelligence interface For each region and country, we publish the following data: and IT Services markets by industry sectors and IT Services markets by products & services and IT Services markets by products & services and by industry sectors (matrix tables) Market Figures: Software and IT Services markets by vertical sub-segments Rankings by industry sectors Rankings by products & services SUPPLY Qualitative Face-to-face and phone interviews Situations and trends results Vendor database IT user database Market volumes Market forecasts Situations and trends results DEMAND Face-to-face and phone interviews Qualitative Tailored Research Subscriptions SITSI Global Datamart is available by individual table or via custom one-year subscriptions for multiple geographies and/ or multiple segments. All Global Datamart packages include company-wide licenses with no user limitations. And, our customers have a single entry point to our data through the intuitive search engine at: www.pac-online.com/search All subscriptions include access to the monthly SITSI newsletter, our Hot News archive, team blogs, as well as free training sessions and webinars. Bottom-up methodology Top-down methodology PAC references 30 years of data tracking Macroeconomic data/statistics Market modeling Key vendors, key market segments, key success factors, key trends Holistic view of local IT expenditure With a primary focus on Software and IT Services SOFTWARE PRODUCTS APPLICATION SOFTWARE PRODUCTS HARDWARE PERSONNEL MISCELLANEOUS SYSTEMS INFRASTRUCTURE SOFTWARE (SIS) IT EXPENDITURE SOFTWARE & IT SERVICES TOOLS OUTSOURCING IT SERVICES HARDWARE MAINTENANCE PROJECT SERVICES More information can be found at: www.pac-online/segmentation Office Automation Business Applications Technical Applications MANU- FACTURING BANKING INSURANCE Complete Outsourcing Infrastructure Outsourcing Hosting Application Outsourcing Application Management Business Process Outsourcing VERTICALS PUBLIC TELECOMS UTILITIES RETAIL & WHOLESALE SERVICES IT Training IT Consulting - Application Related - Infrastructure Related Systems Integration - Application Related - Infrastructure Related TRANSPORT SITSI is a professional base covering different market dimensions, which we have been using for many years. It provides you with reliable and comprehensive data, opinion and analysis across Europe, following a stringent methodology. Head of Market Intelligence T-Systems
Global coverage, local knowledge Consistency across all segments and countries Market reality: pragmatic and actionable information Every journey needs SITSI PAC Paris 23, rue de Cronstadt F-75015 Paris, France Tel: +33(0) 1 56 56 63 33 Fax: +33(0) 1 48 28 41 06 info-france@pac-online.com PAC Munich Holzstrasse 26, D-80469 Munich, Germany Tel: +49(0) 89 23 23 68 0 Fax: +49(0) 89 719 62 65 info-germany@pac-online.com PAC New York 220 5th Avenue, 15th Floor New York, NY 10001, USA Tel: +1 646 277-7250 Fax: +1 212 532-0257 info-us@pac-online.com PAC London 15 Bowling Green Lane London, EC1R 0BD, UK Tel: +44 (0) 207 251 2810 Fax: +44 (0) 207 490 7335 info-uk@pac-online.com PAC Bucharest Louis Pasteur 40 050536 Bucharest - 5, Romania Tel: +40 (0) 21 410 75 80 Fax: +40 (0) 21 410 75 81 info-romania@pac-online.com MARKET RESEARCH FROM PAC