Berlin Sponsorship Prospectus. Berlin Summit April 12 th, 2016 Station Berlin

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Berlin Sponsorship Prospectus Berlin Summit April 12 th, 2016 Station Berlin

Event Overview AWS Summit Berlin Date: April 12 th, 2016 Location: Station Berlin Agenda format: 8 Tracks, Expo Hall Targeted audience: All levels Targeted company size: All Verticals: All Attendees expected: 2,500 2 Book your sponsorship online: https://www.aws-summit.de/

Event Details A free one-day event for senior decision-makers, technical decision makers, IT professionals and partners, for those who want to learn and engage with AWS in cloud computing. In Berlin, the AWS Summit will feature a keynote address Amazon CTO Dr. Werner Vogels. The format of the day is a 8 track event with an enterprise specific track as well as technical sessions, startup sessions and an expo area for partners. Opportunity to interact and network with thought-leaders, AWS executives, customers and product experts. Engage in conversations with AWS leaders during business and technical sessions and discover how AWS has become an IT game changer. Expected number of attendees: 2,500. 3 Book your sponsorship online: https://www.aws-summit.de/

Why sponsor?

Why Sponsor? AWS Summits are an excellent opportunity to partner with Amazon Web Services to highlight the global impact of cloud computing. As a sponsor, you can generate leads for your business by showcasing products and services to a highly eager and enthusiastic base of AWS customers and prospects. The Partner and solutions expo will be a dedicated area with multiple networking opportunities to engage with attendees. Plus, sponsorship of AWS Summits include abilities to promote your brand through keynote acknowledgement, logo display and sponsorship recognition in various event communications. 5 Book your sponsorship online: https://www.aws-summit.de/

Attendee Demographics AWS Summit Berlin invites a variety of AWS customers and prospect to attend, learn and network. 52% Technical Decision Makers - CIO, CTO, VP/Director of IT/Engineering, Architects 19% End Users - Developer, Engineer, Admin, Ops 11% Business Decision Makers - CEO, COO, Founder, VP 17% Other Influencers - Analyst, Press, Product Manager, Bus Development, Sales 51% of attendees were existing AWS customers, 49% were new to AWS 50% Startups and SMB, 50% Mid-Market and Enterprise *Attendance data based on 2015 AWS Summit Berlin. 6 Book your sponsorship online: https://www.aws-summit.de/

Event Location

Event Location Station Berlin 8 Book your sponsorship online: https://www.aws-summit.de/

Event Floor Plan At Station Berlin, there will be 5 areas featuring breakout sessions, as well as a keynote room and Partner Expo space. 9 Book your sponsorship online: https://www.aws-summit.de/

Sponsorship Area/Exhibition Breakout-Sessions Partner-Breakout Eingang Lounge Keynote & Breakout Partner-Breakout Breakout-Sessions 10 Book your sponsorship online: https://www.aws-summit.de/

Sponsorship Packages Book your sponsorship online https://www.aws-summit.de/

Sponsorship Packages Overview Exhibit Size Gold Silver Bronze 27.000 17.500 10.500 Exhibitor Elements Preferred Location 36qm 4,25m x 4,25m 3m x 1,5m Complimentary Wi-Fi Complimentary Lead Retrieval Device(s) 3 2 1 Staff Passes 8 5 3 Marketing and Promotion Logo Placement on Event Registration Page Company name + link Company Promotion on On-site Signage PR Press Box Limited to 10 Press Kits Limited to 10 Press Kits Partner Guided Tour Promotional Banner for Email Signature Keynote Recognition 30 Minute Sponsor-Led Breakout Session Customer case study only in partner breakouts and subject to approval by AWS. Sponsor Logo in Pre-Event E-mail Sent to Registered Attendees One-time only, date to be determined by AWS. Content to be approved by AWS. Premier Elements 12 Book your sponsorship online: https://www.aws-summit.de/

Gold Sponsorship Benefits Gold Package 27.000 Exhibitor Elements Booth Size: preferred location, 36qm booth Includes 2 stands sharing a 6m x 12m space Branded booth included (Logo) Open feel to each stand with central, lockable 2m x 2m store for each booth 2 sofas (soft seats), 2 high tables with barstools and a reception counter to the front included per stand Additional AV, furniture and lead scanners can be purchased on request Wifi Lead Scan App: 3 Staff Passes: 8 Marketing and Promotion Promotion Banner for email Signature Logo Placement on Event Registration Page: Logo & Link Company Promotion on Onsite Signage Page: Logo Partner Guided Tour Pressbox: limited to 10 press kits Premier Elements 30-minute sponsor-led breakout session. Speaking opportunity for Gold sponsors (customer case study only in partner breakouts). Subject to approval by AWS. Keynote Recognition One-time inclusion of sponsor logo in pre-event e-mail sent to registered attendees. Date to be determined by AWS. Content to be approved by AWS. 13 Book your sponsorship online: https://www.aws-summit.de/ Sponsorship opportunities are available on a first-come, first-served basis.

Gold Sponsorship Booth 14 Book your sponsorship online: https://www.aws-summit.de/

Silver Sponsorship Benefits Silver Package 17.500 Exhibitor Elements Booth Size: 4,25m x 4,25m 4 stands sharing an 8,5m x 8,5m space. 1 meeting tables with 4 chairs, PC Spot with 2 stools and a reception counter to the front included per stand Additional AV, furniture and lead scanners can be purchased on request Wifi Lead Scan App: 2 Staff Passes: 5 Marketing and Promotion Logo Placement on Event Registration Page: Logo & Link Company Promotion on Onsite Signage Page: Logo Partner Guided Tour Pressbox: limited to 10 press kits 15 Book your sponsorship online: https://www.aws-summit.de/ Sponsorship opportunities are available on a first-come, first-served basis.

Silver Sponsorship Booth 16 Book your sponsorship online: https://www.aws-summit.de/

Bronze Sponsorship Benefits Bronze Package 10.500 Exhibitor Elements Booth Size: 3m x 1,5m Open stand Each pod will have the company logo of sponsor Additional AV, furniture and lead scanners can be purchased on request Wifi Lead Scan App: 1 Staff Passes: 3 Marketing and Promotion Logo Placement on Event Registration Page: Company Name & Link Company Promotion on Onsite Signage Page: Company Name 17 Book your sponsorship online: https://www.aws-summit.de/ Sponsorship opportunities are available on a first-come, first-served basis.

Bronze Sponsorship Booth 18 Book your sponsorship online: https://www.aws-summit.de/

Sponsor Lounge Lounge Location 19 Interested in sponsorship? Contact us at kagerer@amazon.de or carom@amazon.de

Marketing Promotional Opportunities (MPOs) MPO Opportunity Plaza Logo on main spot on exhibition level the plaza serves as an ideal networking/meeting point for dialogues with business partners + knowledge echanges; ideal presence for strengthening brand awareness, summit visitors have to walk through plaza to arrive at keynote stage, main spot for evening event, catering spot. Evening Event Sponsor Logo placement as evening event sponsor. Price 50.000 15.000 Charging Station Logo and 100 character message on four (4) sites. Located in the Expo Hall. 7.000 Lanyards Design to be approved by AWS. Hand out to every attendee during registration* 5.000 *Products have to be delivered by sponsor. Sponsorship opportunities are available on a first-come, first-served basis. Chair Drop in Keynote Sponsor flyer dropped on every seat in the keynote room. Room Sponsor Breakout Session can be owned as room sponsor Logo in conference agenda floor plan 2 Roll-ups can be placed in the Room front-stage Side-Table with flyers from Sponsor Lab Room 1 Day Workshop Room 80 pax capacity Wifi Sponsor Wifi password sponsor name Lounge Sponsor on exhibition level Logo placement on Café Lounge Coffee cups, napkins, sugar sticks Logo placement* 7.000 3.000 10.000 10.000 15.000 5.000 20 Book your sponsorship online: https://www.aws-summit.de/

Thank You! For more information on sponsorship, please contact: Michaela Kagerer, kagerer@amazon.de Note: - Sponsorship opportunities are available on a first-come, first-served basis. - AWS reserves the right to accept or decline the sponsorship offer. - Preference to sponsorships is given to members of APN Network. - All prices are listed are exclusive of VAT. - Sponsorship Payments must be made prior to the event.