The Power of Data to Transform Healthcare

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The Power of Data to Transform Healthcare March 1, 2016 Maureen Sullivan Senior Vice President of Strategic Services & Chief Strategy Officer Blue Cross Blue Shield Association

Conflict of Interest Maureen Sullivan, Senior Vice President of Strategic Services & Chief Strategy Officer of the Blue Cross Blue Shield Association, has no real or apparent conflicts of interest to report.

Agenda The Power of Data to Transform Healthcare The landscape The imperative The value The solutions The future

Learning Objectives Demonstrate the value of harnessing the largest claims and provider database in the U.S. to improve patient and population health Discuss a data analytics approach to high-value employer benefits and improved employee health Identify a data-driven solution that empowers consumers to make evidence-based healthcare decisions Illustrate how aggregate cost data can empower providers to better manage the care and overall health of their patients, while containing costs

Benefits Realized for the Value of Health IT Satisfaction: Creating greater satisfaction by reining in costs, improving outcomes and improving consumer experience Treatment/Clinical: Reducing unnecessary ER visits, hospital readmissions and hospital infection rates, while improving health outcomes Electronic Secure Data: Developing the industry-leading data capability unprecedented in scope and scale Patient Engagement and Population Management: Increasing cost transparency allowing patients to shop for procedures based on estimated costs for over 1,600 treatment categories Savings: Cost savings of more than $1 billion through patient-focused care models supported by data

THE PACE OF CHANGE IS ACCELERATING

DATA THE ENGINE FOR FUTURE TRANSFORMATION

Polling Question 1 Who do you believe stands to benefit the most from a robust health data analysis capability in the US? a. Physicians b. Hospitals c. Consumer d. Insurers

FACING THE CHALLENGE Collective commitment of all 36 BCBS companies to contribute comprehensive data on healthcare quality and cost

LEVERAGING NATIONAL HEALTHCARE DATA

$380B in annual claims 36M provider records 1 in 3 Americans

FROM DATA TO INSIGHTS PROVIDER COST CLAIMS MEMBER- LEVEL

ENSURING DATA SECURITY

Polling Question 2 How would you rate our nation s ability to collect, analyze and generate new intelligence from our health data? a. Immature, just beginning b. Work in progress, developing c. Mature, fully developed

The Value of Data for EMPLOYERS

Data in Action EMPLOYERS

The Value of Data for PROVIDERS

Data in Action PROVIDERS

The Value of Data for INDIVIDUALS

Data in Action INDIVIDUALS

Driving Nationwide INSIGHTS & SOLUTIONS

Health of America reports

Access to Innovative Programs Largest network of patient-focused care programs Powered by BCBS national data capability

Polling Question 3 Five years from now health data and analytics are going to have the biggest impact on: a. Improving population health b. Reducing healthcare costs c. Enhancing care delivery decisions d. Engaging consumers in their healthcare decisions

The Future Weaving different sources of data together to understand health of a population country, state, community, ZIP code Better, stronger health outcomes More sustainable healthcare system Improved health for everyone

A Summary of How Benefits Were Realized for the Value of Health IT Satisfaction: Improving customer experience Treatment/Clinical: Improving health outcomes Electronic Secure Data: Leveraging industryleading data capability Patient Engagement and Population Management: Improving decision-making tools and providing nationwide insights Savings: Cost savings through patient-focused care models supported by data http://www.himss.org/valuesuite

Questions An association of independent Blue Cross and Blue Shield companies Maureen Sullivan Senior Vice President of Strategic Services & Chief Strategy Officer Blue Cross Blue Shield Association @BCBSAssociation https://www.facebook.com/bcbsassociation https://www.linkedin.com/pub/maureen-sullivan/4b/875/4b3