Na t io na l B eer W hol e s a l e r s A s s o c i a t i o n 80TH ANNUAL CONVENTION & TRADE SHOW CAESARS PALACE LAS VEGAS, NV OCTOBER 8-11, 2017 SPONSORSHIP OPPORTUNITIES
GET NOTICED IN LAS VEGAS 85% of America s beer distributors will be in attendance at the NBWA 80 th Annual Convention & Trade Show. You ll become one of the most visible companies at this year s event when you take advantage of NBWA s awareness-building sponsorship opportunities that put you in front of top decision-makers in the beer wholesaling industry. FOUNDERS CLUB SPONSORSHIP $25,000 Investment One-time use of NBWA member mailing list for 2017 in email or print format. (Email list offers approximately 3,000 contacts. Must be done through a third-party mail house and approved by NBWA.) Presenting sponsor of Board of Directors Welcome Reception at the Spring Legislative Conference or the 2017 Annual Convention and SOLD Trade Show. Speaking opportunity at your event. Print list of attendees for your event. One insert in the Convention registration envelope. One-time eblast to NBWA attendee mailing list. (Sponsor must provide email message in HTML format and be approved by NBWA.) Advertising in The Daily Brew email newsletter: Four weeks of top banner ad, one per quarter. One complimentary meeting room at the 2017 NBWA Convention and Trade Show. (Availability & time must be approved by NBWA.) Logo recognition on NBWA website with link to your site for 2017. Complimentary full-page ad in 2017 Convention Program with special placement (Inside front cover OR back cover). Periodic mention on NBWA Twitter page. One (1) complimentary standing sign board. Prominent logo projection in ballroom during General Session. Four (4) complimentary full conference registration passes. Logo recognition on prominent onsite signage. DIAMOND SPONSORSHIP $15,000 Investment One-time use of NBWA member mailing list for 2017 in email or print format. (Email list offers approximately 3,000 contacts. Must be done through a third-party mail house and approved by NBWA.) Advertising in The Daily Brew email newsletter: Two weeks of top banner ad, one per each half of year. One complimentary meeting room at the 2015 NBWA Convention and Trade Show. (Availability & time must be approved by NBWA.) Logo recognition on NBWA website with link to your site for 2017. Complimentary full-page color ad in 2017 Convention Program. Periodic mention on NBWA Twitter page. Prominent logo projection in ballroom during General Session. Three (3) complimentary full conference registration passes. Logo recognition on prominent onsite signage. HOPS & BARLEY SPONSORSHIP $10,000 Investment Advertising in The Daily Brew email newsletter: One week of top banner ad. One complimentary meeting room at the 2017 NBWA Convention and Trade Show. (Availability & time must be approved by NBWA.) Logo recognition on NBWA website with link to your site for 2017. Complimentary half-page B/W ad in 2017 Convention Program. Periodic mention on NBWA Twitter page. Prominent logo projection in ballroom during General Session. Two (2) complimentary full conference registration passes. Logo recognition on prominent onsite signage. 2
GOLD LEVEL SPONSORSHIPS WELCOME RECEPTION $20,000 Investment (Exclusive) The Welcome Reception is truly the big kickoff to the NBWA Convention and Trade Show. Held at the fabulous Caesars Palace, attendees will partake in a variety of cold beers and a full buffet. Custom banner at the entrance to the reception announcing your sponsorship. Announcement at the reception acknowledging your sponsorship of the evening. Your logo along with the NBWA logo on table tents and cocktail napkins at food and beverage stations. Logo on reception directional signage. NBWA CHAIRMAN S RECEPTION -- SUNDAY, OCTOBER 8 $15,000 Investment (Exclusive) NBWA s Chairman of the Board will host an exclusive event for Board members on Sunday, October 8. This is another opportunity for you to network with the leadership of NBWA. Signage at the reception announcing your sponsorship. Announcement at the reception acknowledging your sponsorship of the evening. Your logo SOLD along with NBWA logo on table tents. Two (2) minute opportunity to highlight your product and the value and benefits your product brings to NBWA attendees. GENERAL SESSION KEYNOTE SPEAKER MONDAY, OCTOBER 9 OR TUESDAY, OCTOBER 10 $12,000 Investment More than 1,800 beer distributors will attend the NBWA General Session to hear a variety of speakers and panel discussions. On Monday, October 9, or Tuesday, October 10, your company can sponsor the most vibrant speakers of the Convention. Take this opportunity to raise your company s visibility. Signage at entrance of the General Session ballroom announcing your sponsorship. Verbal acknowledgement of your sponsorship to the audience as part of the speaker introduction. Your logo on the screens, visible to the entire audience, as part of the introductions. HOTEL KEYCARDS $15,000 Investment (Exclusive) Reach attendees staying at Caesars Palace through customized hotel room keycards with your company s message. Cards will be given to hotel guests at checkin and used to access their rooms throughout their stay. NBWA s logo will also appear on the card. Your company s custom artwork imprinted on each card (Artwork must incorporate NBWA s Convention logo and is subject to final approval by NBWA). CONFERENCE TOTE BAG $12,000 Investment (Exclusive) Presented to each NBWA participant at registration, these official conference tote bags are used during and long after the conference, providing maximum marketing impact. Company logo imprinted on all bags (along with NBWA SOLD logo). One complimentary conference bag insert. 3
SILVER LEVEL SPONSORSHIPS WIFI $12,000 Investment Provide wireless Internet for NBWA attendees and develop a completely unique way to interact with the conference attendees. Your logo will be included on the welcome page and signage throughout the WiFi. Your company logo will be on the welcome page that includes a hyperlink to your company s website. Also, includes company logo on signage in WiFi Café area. CHARGING STATION LOUNGE $10,000 Investment Just around the registration desk is the Charging Station Lounge. Attendees get a chance to regroup and recharge. Your company message will be on table clings, charging stations and a single sided standing sign in the lounge. RELAXATION STATION $10,000 Investment Generate booth traffic by sponsoring this service. Professional massage therapists provide a seated, upper body massage. Attendees visit your booth to receive a ticket to a massage at the station located in or near the exhibition hall. Your company logo will be on signage promoting the Relaxation Station. Opportunity for your company to provide the massage ticket. REGISTRATION ENVELOPE $10,000 Investment (Exclusive) Have your company logo imprinted on all NBWA Registration Envelopes that attendees must pick up to attend the Convention. Deadline for this sponsorship is June 20, 2017. Your company s logo (1-color) will be prominently imprinted on each NBWA Registration Envelope. CONVENTION LANYARD $10,000 Investment (Exclusive) SOLD Company logo (1-color) imprinted on lanyards given to each attendee at registration (must be approved by NBWA). 4
CONVENTION PROGRAM $8,500 Investment (Exclusive) Two-page center spread in Convention Program. Half-page ad on the inside back cover of the Convention Program. STAIR GRAPHICS (MILANO TO OCTAVIUS) $7,500 Investment Place your eye-catching artwork on the staircase that takes attendees from the Milano to the Octavius ballrooms. All attendees must travel past and use these stairs several times during the conference. For more information, please contact Mary Michalik, Mary@CorcExpo.com. GRAPHICS ON ESCALATORS $7,500 Investment Do it up Big! Place your company-designed artwork on the escalators that take attendees to and from the each Exhibit Hall. NBWA attendees will travel these escalators several times a day giving you thousands of impressions. Benefits include: BRONZE LEVEL SPONSORSHIPS LAVATORY STICKERS $6,000 Investment Put your company message in the men s and women s lavatories around the exhibit hall and session rooms. Your custom-designed artwork on 8 x 14 signs in the men s and women s lavatories above the urinals and on the back of the restroom stall doors. Signs in 50 restroom lavatories. REGISTRATION KICK PANELS $6,000 Investment Place your company message front and center on the NBWA registration kick panels. Attendees must travel past registration daily as well as picking up their materials for the conference. RECYCLE BINS $6,000 Investment (Exclusive) Put your company message on the recycle bins located throughout the Trade Show. Your message will be seen repeatedly as attendees dispense of their plastic cups. Company SOLD designed artwork on twenty five (25) 40-gallon, 4-sided corrugated recycle bins. HIGHBOY TABLE DECALS $4,000 Investment Your company artwork will cover breakout tables inside the exhibit hall. Attendees take advantage of this convenient seating area during exhibit hours to network, have lunch or simply sit and relax. Two (2) sponsorships available. Your company artwork will be placed as 2 x 2 decals on five (5) breakout tables inside the exhibit hall. CONVENTION PENS $6,000 Investment (Exclusive) AISLE SIGNS $5,000 Investment per hall/ballroom (Available in Forum, Octavius or Milano ballrooms.) Benefits Include: Your company logo and booth number on Convention aisle signage in one of the above Ballrooms. Company name (1color) imprinted on Convention Pen given to each attendee at registration. 5
FLOOR DECALS $4,000 Investment Get your company information across in a usual way as attendees walk to and from the exhibit hall and session rooms at NBWA. Attendees will be travelling on your company s personalized message over and over. Price includes five 2 x 2 decals. TOTE BAG INSERT $3,000 Investment Your promotional piece will be included in the NBWA registration envelope and given to eevery attendee at registration. WELCOME RECEPTION CABANA $4,000 Investment Have your own mini tasting in your specially designated Cabana during the 2015 Welcome Reception. Showcase your product for two hours during the Welcome Reception. All the cabanas are centrally located with the Reception. This sponsorship is only available to NBWA exhibitors. All products must be provided by the sponsor. Benefits include: Signage at the entrance to the Cabanas acknowledging your sponsorship. STANDING SIGN BOARD $3,000 Investment Signboards are an excellent way to promote your company s product or service. Places in high public traffic areas, the signs measure approximately 3 wide by 8 high, are double-sided and free standing, giving you double the visibility. Your company s logo and message will be prominently displayed on each sign. RESERVE YOUR SPONSORSHIP For more information on any of these sponsorship opportunities, or to discuss customized opportunities, please contact: Mary Michalik 312.265.9650 Mary@CorcExpo.com Matt McLaughlin 312.265.9655 Matt@CorcExpo.com