Oracle s Integration Strategy - PDF Free Download

Oracle s Integration Strategy May 2014 MDM Partner Summit Bill Miller, Director MDM Bruce Tierney Oracle SOA Suite, Fusion Middleware Vish Patwardhan AppAdvantage Program Ambassador 1 Copyright 2014, Oracle and/or its affiliates. All rights reserved. Oracle Proprietary Oracle Consumer Goods Industry Strategy Council Only Do Not Distribute

Safe Harbor Statement The following is intended to outline our general product direction. It is intended for information purposes only, and may not be incorporated into any contract. It is not a commitment to deliver any material, code, or functionality, and should not be relied upon in making purchasing decisions. The development, release, and timing of any features or functionality described for Oracle s products remains at the sole discretion of Oracle. 2 Copyright 2014, Oracle and/or its affiliates. All rights reserved. Oracle Proprietary Oracle Consumer Goods Industry Strategy Council Only Do Not Distribute

Oracle Customer Experience Portfolio ( Oracle CX ) Mobile Social Media In Store Contact Center Field Service Direct Sales Web Oracle Marketing Oracle Sales Oracle Commerce Oracle Service Oracle Social Channel Sales CX Foundation PaaS, Social, Mobile, MDM, Integration Tools, BI, Process Automation, 3 Copyright 2014, Oracle and/or its affiliates. All rights reserved. Oracle Proprietary Oracle Consumer Goods Industry Strategy Council Only Do Not Distribute

Oracle Apps Integration Strategy Varies by Capabilities & Needs Revenue Technologies Social Relationship Mgmt Marketing Cloud Embed Consolidate Integrate E x t e r n a l Quote to Cash Customer Experience Solution Breadth 4 Copyright 2014, Oracle and/or its affiliates. All rights reserved. Oracle Proprietary Oracle Consumer Goods Industry Strategy Council Only Do Not Distribute

Agenda Integration Trends Oracle Integration Strategy Oracle AppAdvantage 6 Copyright 2014, Oracle and/or its affiliates. All rights reserved. Oracle Proprietary Oracle Consumer Goods Industry Strategy Council Only Do Not Distribute

Agenda Integration Trends Oracle Integration Strategy Oracle AppAdvantage 7 Copyright 2014, Oracle and/or its affiliates. All rights reserved. Oracle Proprietary Oracle Consumer Goods Industry Strategy Council Only Do Not Distribute

Integration Was Already Complex On-Premise Integration 8 Copyright 2014, Oracle and/or its affiliates. All rights reserved. Oracle Proprietary Oracle Consumer Goods Industry Strategy Council Only Do Not Distribute

The New Reality Cloud introduces a new dimension of complexity Cloud Integration LOB bypassing IT Security Tooling is Inconsistent Not All IT Is in Your Control 9 Copyright 2014, Oracle and/or its affiliates. All rights reserved. Oracle Proprietary Oracle Consumer Goods Industry Strategy Council Only Do Not Distribute

Integration is a major factor of success or failure in cloud and mobile 1 in 2 Companies have abandoned at least one cloud application in the last three years due to integration problems Survey included responses from 1,300 senior IT leadership across large companies in 17 countries Source: Dynamic Markets: Cloud for Business Managers: the Good, the Bad, and the Ugly May 2013 10 Copyright 2014, Oracle and/or its affiliates. All rights reserved. Oracle Proprietary Oracle Consumer Goods Industry Strategy Council Only Do Not Distribute

Internet of Things example: Consumer Goods Connecting with the Consumer Smart Things Source: Wired Smart Sensors Dynamic pricing based on market rate or available supply Mobile Integration Linking smart objects (cart) with handheld devices Customer Experience Opportunity for consumer good manufacturers to form a relationship with consumers 14 Copyright 2014, Oracle and/or its affiliates. All rights reserved. Oracle Proprietary Oracle Consumer Goods Industry Strategy Council Only Do Not Distribute

A Future of Integration Complexity? Mobile Integration Platform 73 Cloud Integration Platform Internet of Things Integration Platform On-premise Integration Platform 15 Copyright 2014, Oracle and/or its affiliates. All rights reserved. Oracle Proprietary Oracle Consumer Goods Industry Strategy Council Only Do Not Distribute

Agenda Integration Trends Oracle Integration Strategy Oracle AppAdvantage 16 Copyright 2014, Oracle and/or its affiliates. All rights reserved. Oracle Proprietary Oracle Consumer Goods Industry Strategy Council Only Do Not Distribute

Oracle s Integration Strategy Strategies & Benefits Two Key Strategies Unified Platform Deploy Anywhere Benefits Faster Integration Improved Responsiveness Lower TCO Seamless Integration from On-Premise to Oracle s Cloud - flexibility to transparently move workloads between environments Thomas Kurian 4/29/2014 17 Copyright 2014, Oracle and/or its affiliates. All rights reserved. Oracle Proprietary Oracle Consumer Goods Industry Strategy Council Only Do Not Distribute

Unified Platform - Oracle SOA Suite 12c Integration Across Cloud, Mobile, and On-premise Analytics Business Activity Monitoring Event Processing Simplifies development and management BPEL Process Manager Orchestration Connectivity Business Rules Service Virtualization & Mediation Service Bus Cloud On-premises Business to Business Apps Services Platform Apps Mainframe DB EDI XML MFT Standards-based, open infrastructure interoperates with your existing IT Consistent tooling - Single development, deployment and management platform 18 Copyright 2014, Oracle and/or its affiliates. All rights reserved. Oracle Proprietary Oracle Consumer Goods Industry Strategy Council Only Do Not Distribute

Deploy Anywhere - Oracle s Integration Strategy Flexibility DEPLOY ANYWHERE Same Architecture On Premise Private Cloud Same Standards Same Products Oracle Public Cloud Move workloads between On-premise and Public Cloud 19 Copyright 2014, Oracle and/or its affiliates. All rights reserved. Oracle Proprietary Oracle Consumer Goods Industry Strategy Council Only Do Not Distribute

Oracle SOA Suite 12c 73 Oracle SOA Suite 12c Simplify Integration to Cloud and Mobile 20 Copyright 2014, Oracle and/or its affiliates. All rights reserved. Oracle Proprietary Oracle Consumer Goods Industry Strategy Council Only Do Not Distribute

What s New: Oracle SOA Suite 12c Cloud Integration Mobile Integration Cloud Adapters / SDK Managed File Transfer Heterogeneous to Oracle and Third Party Clouds REST/JSON Ease of Use Automated REST / SOAP Conversions Extend Applications for Mobile Productivity Unified Design Tools Jumpstart Templates Rapid Installation 21 Copyright 2014, Oracle and/or its affiliates. All rights reserved. Oracle Proprietary Oracle Consumer Goods Industry Strategy Council Only Do Not Distribute

Cloud Integration Roadmap Bridging Cloud Applications with On-Premises Oracle SOA Suite 12c Unified integration platform for both cloud and onpremise applications Point and click modeling for connectivity to cloud apps Secure connectivity & session management Cloud Adapter SDK MAINFRAME 22 Copyright 2014, Oracle and/or its affiliates. All rights reserved. Oracle Proprietary Oracle Consumer Goods Industry Strategy Council Only Do Not Distribute

Oracle Cloud Adapters It was a breeze to identify Salesforce.com APIs using the graphical API discovery screen, and the session management aspect of the adapter was very refreshing. Hilal Khan, Director FMW Practice, OSI Consulting 23 Copyright 2014, Oracle and/or its affiliates. All rights reserved. Oracle Proprietary Oracle Consumer Goods Industry Strategy Council Only Do Not Distribute

Mobile Integration Simplifying Mobility for the Enterprise ENTERPRISE MOBILE Simplified support for REST/JSON Easily reuse existing application services EXISTING SERVICES Inventory Check Service SOAP Credit Check Service Oracle SOA Suite 12c Production Service Customer Status Service REST/JSON Order Service Billing Service Rapid response to new business requests Fast access to data and services across the enterprise and external sources 24 Copyright 2014, Oracle and/or its affiliates. All rights reserved. Oracle Proprietary Oracle Consumer Goods Industry Strategy Council Only Do Not Distribute

Productivity Integrate Faster Ensure Best Practices Start from Scratch REDUCE DEVELOPMENT TIME Jumpstart with Template COMPLETE Jumpstart SOA templates Rapid installation Integrated debugging, testing Memory footprint reduction Startup acceleration Pre-tuned database profiles IMPROVE RUN-TIME EFFICIENCY 25 Copyright 2014, Oracle and/or its affiliates. All rights reserved. Oracle Proprietary Oracle Consumer Goods Industry Strategy Council Only Do Not Distribute

Productivity Rapid Developer Installation 5-10x Faster Jumpstart SOA templates Rapid installation Integrated debugging, testing Memory footprint reduction Startup acceleration Pre-tuned database profiles 26 Copyright 2014, Oracle and/or its affiliates. All rights reserved. Oracle Proprietary Oracle Consumer Goods Industry Strategy Council Only Do Not Distribute

Oracle Integration Cloud Services Public Cloud: Two Scenarios Integration Cloud Service: Simplified integration experience with routing, messaging, protocols, formats, transformation, error management, virtualization, connectivity, monitoring, management & security Primary Use Case: Integrate Oracle Cloud SaaS with other Cloud and on-premise apps SB-as-a-Service: Full access to Oracle Service Bus in the Oracle Cloud Primary Use Case: Lift & shift Service Bus workloads to Oracle Cloud 27 Copyright 2014, Oracle and/or its affiliates. All rights reserved. Oracle Proprietary Oracle Consumer Goods Industry Strategy Council Only Do Not Distribute

Roadmap: Integration Cloud Services Cloud-based Integration Platform as a Services (ipaas) Integrate & extend Oracle Cloud SaaS Browse for pre-built components or build-yourown following a guided path Intuitive monitoring Recommend feature 28 Copyright 2014, Oracle and/or its affiliates. All rights reserved. Oracle Proprietary Oracle Consumer Goods Industry Strategy Council Only Do Not Distribute

Summary: Oracle s Integration Strategy Strategies & Benefits Two Key Strategies Unified Platform Deploy Anywhere Benefits Faster Integration Improved Responsiveness Lower TCO Seamless Integration from On-Premise to Oracle s Cloud - flexibility to transparently move workloads between environments Thomas Kurian 4/29/2014 29 Copyright 2014, Oracle and/or its affiliates. All rights reserved. Oracle Proprietary Oracle Consumer Goods Industry Strategy Council Only Do Not Distribute

Agenda Integration Trends Oracle Integration Strategy Oracle AppAdvantage 30 Copyright 2014, Oracle and/or its affiliates. All rights reserved. Oracle Proprietary Oracle Consumer Goods Industry Strategy Council Only Do Not Distribute

$ 5M $ 5M $ 5M Application Lifecycle Economics Planned $40 M Variable $25 M 30 months 30 months Implementation Upgrade #1 Upgrade #2 Root Causes 1. Customizations 2. Integrations 3. Process Gaps Customer Response 1. Consolidation/GSI 2. Standardized Business Processes 3. Configure, Not Customize 31 Copyright 2014, Oracle and/or its affiliates. All rights reserved. Oracle Proprietary Oracle Consumer Goods Industry Strategy Council Only Do Not Distribute

The Approach: Oracle AppAdvantage ENTERPRISE APPLICATIONS Pace-Layered Strategy Focus on current needs: Standardize and Consolidate Around Your Core Enterprise Applications Build for future: Simplify. Differentiate. Innovate. 32 Copyright 2014, Oracle and/or its affiliates. All rights reserved. Oracle Proprietary Oracle Consumer Goods Industry Strategy Council Only Do Not Distribute

AppAdvantage Focus Areas INNOVATE Mobile Self Service Online Engagement DIFFERENTIATE Cloud Integration Application Extensions Business Process Agility SIMPLIFY Platform Optimization Enterprise Security Performance & Availability 33 Copyright 2014, Oracle and/or its affiliates. All rights reserved. Oracle Proprietary Oracle Consumer Goods Industry Strategy Council Only Do Not Distribute

AppAdvantage Engagement Offers Informative / Educational Oracle Days, Community, IT Leader Series, Workshops, Events Strategy, Roadmap, Architecture Executive Briefing AppAdvantage Assessments Health Check Reference Architecture Understand Technology Mobility Workshop Apps Integration Workshop Multi Channel Access Workshop Apps On Exa Workshop WebLogic for EBS Workshop Learn Technology Mobility Hands-on Workshop Apps Integration Workshop Multi Channel Access Workshop Apps On Exa Workshop WebLogic for EBS Workshop 34 Copyright 2014, Oracle and/or its affiliates. All rights reserved. Oracle Proprietary Oracle Consumer Goods Industry Strategy Council Only Do Not Distribute

Oracle AppAdvantage Assessment Process DISCOVERY 1 day Stakeholder Interviews Topics Covered: Customizations, Integrations, 2-3 Core Business Processes, Infrastructure & Mobile Solutions Cover multiple sub-topics in each area FINDINGS & RECOMMENDATIONS 3 weeks Leverage Oracle Consulting, Development, Support SMEs to formulate Findings and Recommendations Findings, Recommendations are based on complexity, relevance, industry/oracle deemed best practices FINAL PRESENTATION 3 hours Readout of Recommended solution & Business Justification* to stake holders Based on a collaborative process in finalizing the solution design, prioritizing business needs for a successful implementation * optional 35 Copyright 2014, Oracle and/or its affiliates. All rights reserved. Oracle Proprietary Oracle Consumer Goods Industry Strategy Council Only Do Not Distribute

Logistics ATTENDEES Application module owners, Process owners Business Analysts that are familiar with the current implementation and customizations IT staff that implements and supports the related integrations Enterprise/Application/Technology Architects SI s you may be working with for this upgrade DETAILS Room Setup: Whiteboards, flip charts Working Lunch provided by Oracle PRE-WORK CEMLI Analysis Process Selection Existing Process Documentation 36 Copyright 2014, Oracle and/or its affiliates. All rights reserved. Oracle Proprietary Oracle Consumer Goods Industry Strategy Council Only Do Not Distribute

Sample Results ROI Summary Processes Reviewed CEMLI Benchmark 37 Copyright 2014, Oracle and/or its affiliates. All rights reserved. Oracle Proprietary Oracle Consumer Goods Industry Strategy Council Only Do Not Distribute

Jurlique Used Appadvantage To Overcome Their Challenges 50% Faster Online Order Processing Natural Skincare Products Company 15 min order to ship-time Same day delivery for orders entered by 2 PM Invoice settlement time from days to seconds Online services Live < 6 months Eliminated manual order processing reconciliation Mobile order entry/management by staff Order failure detection & order re-submission Redeployed staff to more customer facing roles! Based in AUS 16K orders in 1 day Took 1 month to settle 38 Copyright 2014, Oracle and/or its affiliates. All rights reserved. Oracle Proprietary Oracle Consumer Goods Industry Strategy Council Only Do Not Distribute

The Advantage in Oracle AppAdvantage Minimize disruption in Application Development Lifecycle, improve time to market Bring immediate business value while building for the future Simplify Differentiate Innovate Leverage common platform, common resources & skill sets for the Enterprise, Cloud and Mobile Reduce risk & TCO with proven integration, common cross channel dev framework Seamless transition to Oracle Fusion Applications, Oracle Cloud App with common architectural foundation 40 Copyright 2014, Oracle and/or its affiliates. All rights reserved. Oracle Proprietary Oracle Consumer Goods Industry Strategy Council Only Do Not Distribute