Moberg Pharma AB A DIFFERENT KIND OF PHARMA COMPANY Corporate Presentation Remium Health Care Capital Market Day Dec 2, 2013 Peter Wolpert, CEO and Founder
Disclaimer Statements included herein that are not historical facts are forward-looking statements. Such forwardlooking statements involve a number of risks and uncertainties and are subject to change at any time. In the event such risks or uncertainties materialize, Moberg Pharma s results could be materially affected. The risks and uncertainties include, but are not limited to, risks associated with the inherent uncertainty of pharmaceutical research and product development, manufacturing and commercialization, the impact of competitive products, patents, legal challenges, government regulation and approval, Moberg Pharma s ability to secure new products for commercialization and/or development and other risks and uncertainties detailed from time to time in Moberg Pharma s interim or annual reports, prospectuses or press releases. 1
Moberg Pharma Building a different kind of pharma company Vision Build a mid-size Pharma and Consumer Health company with sales in the U.S. and select countries in OTC and select specialty indications Financial goal 25% EBITDA margin with healthy growth Strategic plan Strategy to reach1 BSEK in sales Focus on shareholder value Organic growth, M&A and internal development Build value through: - Brand Equity, U.S. focus - IP Equity 2
Fourteen consecutive quarters of sales growth Product Sales, MSEK 160 140 120 100 80 60 40 20 0 Q1 2010 Q2 2010 Q3 2010 Q4 2010 Q1 2011 Q2 2011 Q3 2011 Q4 2011 Q1 2012 Q2 2012 Q3 2012 Q4 2012 Q1 2013 Q2 2013 Q3 2013 3
Majority of revenue from Direct Sales Distribution of revenue, Jan - Sept 2013 Direct Sales 60% Sales via distributors 40% Kerasal 16% Nalox/ Kerasal Nail 65% JointFlex 19% America 61% RoW 10% Europe 29% Channels Products Geography 4
Portfolio of Brands, Products and Projects Current portfolio Future portfolio Brands + X Y Z Products sold through partners Pipeline MOB-015 + X Y 5
Platform for building Brand Equity - U.S OTC operations Contract Manufacturers Sales Force Retailers/ Wholesalers Sales and marketing/brand Management Logistics 6
U.S. Consumer spending on OTC health is expanding A large aging population, steady to increased incidences of conditions and diseases, self care & Rx to OTC switches fuel OTC market growth Total US Sales (billions) $44,3 $42,1 $37,2 $38,4 +3.2% $40,1 +4.5% +4.9% +5.2% 12/25/10 12/24/11 12/22/12 est. 2013 est. 2014 7 Source: Nielsen Scantrack Total US xaoc 52 weeks ending CY2012. Projected estimate for 2013/2014 based on current growth rate.
CONFIDENTIAL Significantly faster growth than the market Q3 growth (Value), percent 26% Growth driver Combination of Brand and IP equity: 5% Moberg U.S. OTC market 8
Kerasal Nail Best selling product in its category 10% 19% market share increase last 12 months Available at 30 000 points of sale Distribution added through Target, Meijer and Hannaford 9
Launch of Kerasal NeuroCream at Walmart and major U.S. drugstores in September 2013 Positive initial response on advertising and the product from consumers and retailers Walgreens increases distribution 21,000 stores at Walmart, CVS, Walgreens, and Rite Aid Ca 30 million Americans experience frequent foot pain 1. Many simultaneously suffer from cold feet and dry skin. Associated with diabetes, fibromyalgia, arthritis, joint pain, muscle strain or trauma. Triple action formula that relieves foot pain, warms cold feet, and moisturizes dry skin. Active ingredients: capsaicin and camphor, Fusome - skin delivery system 10 1 The population prevalence of foot and ankle pain in middle and old age: a systematic review. Thomas et al, Pain 2011 Dec
Organic growth >100 NEW BUSINESS OPPORTUNITIES TO BE EVALUATED 2013 Current products growing, line extensions - Kerasal NeuroCream launch started Launches in new markets through distributors 8 patent families enable additional products - MOB-015 Acquisitions/inlicensing Products - Focus on US OTC market Projects and technologies 11
MOB 015 generates high TBF concentrations in nail Phase II trial ongoing (fully recruited, final data Q4 2014) Target profile for MOB-015 Terbinafine concentration in human nail, µg/g nail Efficacy High Existing tablets MOB-015 > 613 Medium Nalox Low Existing topicals 0,5 Low Medium High Safety MOB-015 * Oral terbinafine therapy ** 12 Source: Hui, Maibach et al, Drug Development and Industrial Pharmacy, 2012; Franz cell experiments with human nail; Amount TBF in the deeper part of the nail plate ** Schatz F, et al; Clin Exp Dermatol, 1995 Sep;20(5):377-83
Share development from IPO to Nov 29, 2013 CONFIDENTIAL 13
Focus next 12 months Building a different kind of pharma company Get to positive EBITDA! Fuel strong U.S growth - K-Nail and Neurocream launch - Acquisitions of mature brands Grow Distributor Sales - Support current distributors - Increase geographical reach BD focus - US OTC products - Strengthen pipeline MOB-015 phase II data & initiate licensing process 14