engage educate 2018 Mile High SHRM Sponsorship Prospectus
Mile High SHRM (MH-SHRM) offers countless opportunities to increase your visibility, whether you are selling a specific product or service or are building name and brand recognition for your company. sneak a peak Gain access to more than 1,000 of Metro Denver s best and brightest HR professionals. Who are our members? Affiliated with the Society for Human Resource Management (SHRM), our chapter operates independently with our own unique membership. Mile High SHRM includes more than 1,000 members representing HR professionals at all levels and from companies of all sizes. Over 80 percent of our members are HR practitioners. Four percent are students, six percent are in job transition and approximately 10 percent are affiliate members providing a product or service to HR practitioners. How big are their companies? Twenty percent of our membership work for companies with less than 50 employees, 31 percent work for companies with 50-250 employees, 17 percent work for companies with 251-500 employees and 30 percent work for companies with more than 500 employees. What do they do? Thirty percent are directors or senior vice presidents, and 28 percent are managers. The rest of our members have a variety of job titles including specialist, consultant, president, administrator, assistant director or legal counsel. Educate. Empower. Engage. For more information: www.milehighshrm.org. Contact sales@milehighshrm.org 1
step up to the Plate Partner with us on a comprehensive sponsorship package. Mile High SHRM has created four levels of discounted sponsorship packages designed to promote your company and its products and/or services to our membership throughout 2018. PRESTIGE * (Limit two partners) $9,999, valued at $12,550 Premium Annual Human Resources Conference exhibitor package Two Monthly Member Program (MMP) Featured Sponsorships Presenting Sponsor at Holiday Social OR Summer Social Full year banner ad on home page One Hosted Webinar Sponsorship (sponsor chooses content) OR HR Emerging Leaders Conference Exhibitor Two email blasts One registration to all events One-time use of MH-SHRM mailing list SUPERIOR* (Limit two partners) $7,999, valued at $8,900 Premium Annual Human Resources Conference exhibitor package One MMP Featured Sponsorship HR Emerging Leaders Conference Exhibitor One Hosted Webinar Sponsorship (sponsor chooses content) Full year banner ad on home page Two email blasts * Prestige and Superior packages also include: MH-SHRM staff wears sponsor promo item (e.g., button or shirt provided by sponsor) at sponsored MMP Ability to serve as host site for a MH-SHRM group meeting DISTINCT * (Limit two partners) $5,499 valued at $6,450 Basic Annual Human Resources Conference exhibitor package Half-year banner ad Co-Sponsorship of Holiday Social or Summer Social OR Emerging Leaders Conference Exhibitor One Hosted Webinar Sponsorship (sponsor chooses content) Two email blasts SELECT * (Limit six partners) $2,499 valued at $2,950 One MMP Contributing Sponsorship Single month banner ad One Hosted Webinar Sponsorship (sponsor chooses content) One-time use of MH-SHRM mailing list Educate. Empower. Engage. For more information: www.milehighshrm.org. Contact sales@milehighshrm.org 3
rocky top you ll How to make the most of your Conference experience. Tips-n-tricks for maximizing the value of your conference booth. Align your booth theme with the conference theme and have fun! Find a way to engage the conference attendees. Make your booth visually attractive. Get some fun schwag- we recommend thinking beyond pens, business cards and flyers! Entice participants to provide their info with a prize offering or game. GENERATE ENTHUSIASM FOR YOUR COMPANY WITH THE MILE HIGH SHRM AUDIENCE IN 2018 Your company will benefit when you add additional sponsorship opportunities to engage with the MH-SHRM membership over the course of the whole year. Let MH-SHRM help you create a package that fits your goals and your budget. 1 2 3 SELECT YOUR CONFERENCE PARTICIPATION LEVEL ADD ADDITIONAL CONFERENCE SPONSORSHIP OPPORTUNITIES ADD SPONSORSHIP OPPORTUNITIES OUTSIDE THE JANUARY CONFERENCE FOR A COMPLETE 2018 PLAN Basic Premium Meals Sponsor Conference Bag Sponsor Lanyard Sponsor Themed Give Away Sponsor Break Out Room Sponsor Happy Hour Sponsor Parking Sponsor AV Sponsor Hosted Webinar HR Emerging Leaders Conference Booth Sponsored Email Blast Banner Ad on MH-SHRM website Monthly Member Program Sponsor HR Emerging Leaders Happy Hour Sponsor Summer Social Sponsor Holiday Social Sponsor Mailing List Rental Educate. Empower. Engage. For more information: www.milehighshrm.org. Contact sales@milehighshrm.org 5
Be a part of the largest annual HR conference in the Rocky Mountain region. Featuring high-profile keynote speakers and a comprehensive array of educational sessions, this conference attracts more than 450 attendees from the Denver metro area including HR professionals with titles ranging from mid-level HR generalists to senior HR executives. EXHIBITOR OPPORTUNITIES 2018 Packages Premium Basic SPONSORSHIP OPPORTUNITIES TITLE/PRESENTING SPONSOR: $9,999 EXCLUSIVE SPONSOR Achieve the highest level of prestige and visibility. Your company name is attached to the entire event as presenter, and the MH-SHRM Conference becomes: Rooted in HR, presented by YOUR COMPANY NAME. It s a great way to promote your brand and reward your most valuable players, with premiums that include: Includes Premium Exhibitor package and benefits as described in Exhibitor Opportunities Section Company Name/Logo appears within all appropriate marketing materials Recognition (by keynote Emcee) during keynote session Opportunity to display your signage in the keynote and exhibit hall Additional table (for literature) in keynote area 30 minutes prior to keynote session Opportunity to provide thumb drives with your logo and pre-loaded conference content at your booth 10 conference registrations Early Bird *(up to October 20, 2017) Standard Registration *(October 21, 2017 to December 1) Final Registration *(After December 1) $2,100 Pick your booth location ** ½ page ad, Due December 1st Conference bag insert 4 Exhibitor Registrations $2,300 Pick your booth location ** ½ page ad, Due December 1st Conference bag insert 4 Exhibitor Registrations $2,500 Pick your booth location ** Conference bag insert 4 Exhibitor Registrations $1,500 MH-SHRM selects booth location ¼ Page Ad, Due December 1st 2 Exhibitor Registrations $1,700 MH-SHRM selects booth location ¼ Page Ad, Due December 1st 2 Exhibitor Registrations $1,900 MH-SHRM selects booth location 2 Exhibitor Registrations *Print advertising specs: Full page 7.5 w x 8 h. Half page 6.5 w x 4 h. Quarter page 3.25 w x 4 h. All ads are full color, no bleed. Please submit high resolution PDFs to info@milehighshrm.org. Deadline December 1, 2017. Contracts executed after December 1, 2017 will not include an advertisement in the conference program due to printing deadlines. **Premium Exhibitors will select their booth location in the order payment is received, not on the registration date. All Exhibitor packages include: Listing on the MH-SHRM website in the Resource Provider Directory for one year A one year MH-SHRM membership for one individual which you may use to extend your current membership an extra year or gift it to another person in your organization. Additional registrations for company representatives may be purchased at $150 per person. Exhibitors wishing to provide registrations for clients may purchase an individual registration. HAPPY HOUR SPONSOR: $1,600 with booth Opportunity to provide themed drink with your company s name One drink ticket to participants, compliments of your company Opportunity to provide company-themed napkins with each drink CONFERENCE BAG SPONSOR: $1,100 with booth Your company logo printed on every participant s conference bag. Great visibility! LANYARD SPONSOR: $900 with booth Your organization s name and logo prominently featured on the lanyard for conference attendees *Sponsorship opportunities require booth purchase. THEMED GIVE AWAY SPONSOR: $900 with booth Opportunity to provide branded gift (matching conference theme) to conference attendees MEALS SPONSOR: $800 with booth Your company name proudly displayed on placecards on food serving tables during both breakfast and lunch MH-SHRM will recognize your company during closing announcements AV SPONSOR: $1,000 with booth Your company s logo on the rotating slides in each session as the AV sponsor BREAK OUT ROOM SPONSOR: $600 with booth (company representative must be present to place literature) Place your company s approved collateral on the chairs in rooms for each breakout session and share your message with all attendees! Company logo on room sign Recognition at the start of each session PARKING SPONSOR: $500 with booth Display your signage throughout exhibitor hall Company Logo used in parking instructions sent to each attendee 6 Educate. Empower. Engage. For more information: www.milehighshrm.org. Contact sales@milehighshrm.org Educate. Empower. Engage. For more information: www.milehighshrm.org. Contact sales@milehighshrm.org 7
Educational Events MONTHLY MEMBER PROGRAMS MMPs are meetings with dedicated time for a networking reception, followed by a breakfast or lunch and featuring a keynote speaker or panel discussion. Average attendance ranges from 50-75. educate engage MMP FEATURED SPONSOR: $1,250 Two (2) complimentary registrations to invite clients Weekly Update e-newsletter recognition (@ 7,000+ impressions) three weeks prior to and week following the event Social media promotion (+/- 13,000 impressions) three weeks prior to and week following the event Representative from company may sit at registration table and help greet people as they arrive HOSTED WEBINARS SERIES OF 3 WEBINARS (recommended): $2,500 * Host provides speaker and content (subject to approval by review team) Host and MH-SHRM staff will coordinate one rehearsal prior to webinar Host provides PowerPoint for review and for posting onto website MH-SHRM provides promotion, registration and coordination of the event Webinar host receives pre-event publicity Skirted table in the foyer to distribute company literature Logo on attendee badges Opportunity to distribute literature at each place setting Opportunity to offer a door prize Company representative receives three minutes of podium time to introduce or thank speaker These are one-hour presentations using Go To Webinar, a virtual platform. Attendees have the ability to submit questions to the speaker online. Webinars are FREE to MH-SHRM members. Webinars are made available to members of up to five other state SHRM Chapters. Average rates of attendance: 50-100 participants (not guaranteed). * Single webinar available for $1,200. Webinar host receives post-event attendee mailing list (A single follow up email may be sent from sponsor thanking participants, providing contact information and including presenter slides. Email may not be used for future solicitation for nurture/drip marketing campaigns) MH-SHRM will submit for SHRM/HRCI credits Educate. Empower. Engage. For more information: www.milehighshrm.org. Contact sales@milehighshrm.org 9
Mile High SHRM: HR Emerging Leaders The mission of HR Emerging Leaders (formerly HRYP) is to promote the future of Human Resource Management by offering those new to the HR profession, regardless of age, professional development opportunities and a common networking forum in which to share ideas and experiences. Our goal is to create a community of dynamic HR professionals who are in the early stages of their HR career and cater our offerings to the changing needs of this growing group. HR EMERGING LEADERS CONFERENCE Average attendance is around 150 participants. FEATURED SPONSOR: $1,500 (limited to one per event) Five minutes of podium time to present at the event Four registrations to be used at your discretion for clients or representatives Weekly Update e-newsletter recognition (@ 7,000+ impressions) three weeks prior to and week following the event Social media promotion (+/- 13,000 impressions) three weeks prior to and week following the event Skirted table to distribute company literature (location to be determined by MH-SHRM staff) Opportunity to distribute literature at each place setting get into EXHIBITOR: $1,100 (limited to eight per event) Four registrations to be used at your discretion for clients or representatives Social media promotion (+/- 13,000 i mpressions) three weeks prior to and week following the event HR EMERGING LEADERS HAPPY HOUR Skirted table to distribute company literature (location to be determined by MH-SHRM staff) Opportunity to distribute literature at each place setting your groove These are quarterly events that provide an exclusive opportunity for members to network with peers, gain relevant and timely information about the HR profession, and get connected with MH-SHRM leaders. Average attendance ranges from 40 to 60. FEATURED SPONSOR: $400 (limited to one per event) Four registrations to be used at your discretion for clients or representatives Logo on attendee badges Skirted table to distribute company literature Educate. Empower. Engage. For more information: www.milehighshrm.org. Contact sales@milehighshrm.org 11
social Mile High SHRM Social Events 2018 SUMMER SOCIAL This is a networking event that introduces the next year s annual conference theme, allowing members to cultivate their network of HR professionals and contacts. Average attendance ranges from 100 to 150. FEATURED HOST $3,000 (limited to one per event) Category exclusivity Banner ad on new MH-SHRM home page for five days preceding event Weekly Update e-newsletter recognition (@ 7,000+ impressions) three weeks prior to and week following the event Social Media Promotion (+/- 13,000 impressions) three weeks prior to and week following the event Event registrations for two company representatives and five guests. Representative from company may be at registration table and help greet people as they arrive Skirted table in the foyer to distribute company literature CONTRIBUTING SPONSOR $1,500 (limited to two per event) Event registrations for two company r epresentatives and three guests Representative from company may sit at registration table and help greet people as they arrive Skirted table in the foyer to distribute company literature Educate. Empower. Engage. For more information: www.milehighshrm.org. Contact sales@milehighshrm.org 13
happiness Mile High SHRM Social Events 2018 HOLIDAY SOCIAL This is a festive celebration, allowing you the opportunity to promote your organization and provide charitable support of our community. Average attendance ranges from 100 to 150. peace giving FEATURED HOST $3,000 (limited to one per event) Category exclusivity Banner ad on new MH-SHRM home page for five days preceding event Weekly Update e-newsletter recognition (@ 7,000+ impressions) three weeks prior to and week following the event Social Media Promotion (+/- 13,000 impressions) three weeks prior to and week following the event Event registrations for two company representatives and five guests Representative from company may be at registration table and help greet people as they arrive Skirted table in the foyer to distribute company literature CONTRIBUTING SPONSOR $1,500 (limited to two per event) Event registrations for two company representatives and three guests Representative from company may sit at registration table and help greet people as they arrive Skirted table in the foyer to distribute company literature Educate. Empower. Engage. For more information: www.milehighshrm.org. Contact sales@milehighshrm.org 15
get noticed Mile High SHRM Advertising BROADCAST EMAIL $750 for one email; $1,200 for two emails (savings of $300) MH-SHRM will send a broadcast email to our members with your message. MH-SHRM limits the number of emails sent to a maximum of two per week. Distribution list is 1000+, with an open rate of 27-30 percent. (Note: Broadcast emails cannot be scheduled during the month of January.) MAILING LIST RENTAL $450 for one-time use only Membership mailing labels are provided for a one-time use (snail mail only) and are NOT to be utilized to create a database for future mailings. Emails and phone numbers are NOT included and are never rented. A sample of the materials must be submitted for approval prior to the confirmation of your order. WEBSITE BANNER ADVERTISING $250 per month; $1,250 for six months (savings of $250); $2,250 per year (savings of $750) Display your company s logo on the home page of MH-SHRM s website. Your logo, with a link to your company s website, will be placed within our rotating marketing banner throughout our website. Members and non-members visit our website on a regular basis throughout the year to receive updated news, register for events and view job postings. Educate. Empower. Engage. For more information: www.milehighshrm.org. Contact sales@milehighshrm.org 17