Eco-Innovation Support through Clusters Strengthening the Regional Profile

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Eco-Innovation Support through Clusters Strengthening the Regional Profile 12th TCI Annual Global Conference, Jyväskylä / Finland Speaker: Walter Freudenthaler Date: 15.10.2009

Lower Austria Europe Austria Lower Austria European Union. 8 million residents. 1.6 million residents. 27 nations. EU member since 1995. Austria s largest province. 490 million residents. Euro introduced 2002. Provincial capital St. Pölten

Cluster initiatives developed and implemented by regional business agency:

EU Climate Targets 2020: Cutting greenhouse gases by at least 20% of 1990 levels Increasing use of renewable energies (wind, solar, biomass, etc) to 20% of total energy production Cutting energy consumption by 20% of projected 2020 levels by improving energy efficiency How can clusters contribute to these objectives?

Eco-Innovation Support through Clusters in Lower Austria Green Building Cluster (2003) www.bauenergieumwelt.at Focus: energy efficient construction and refurbishment, healthy interior environments Plastics Cluster (Lower Austria in 2005) www.kunststoff-cluster.at Focus: bio-plastics, energy efficiency in production processes Automotive Cluster Vienna Region (2001) www.acvr.at Focus: electric mobility Food Cluster (2006) http://www.lebensmittelcluster-noe.at/ Focus: food safety, regional und bio-products Logistics Cluster (2008) www.logistikcluster.at Focus: modal split, bundling (empty runs) Metals & Mechatronics Cluster: launch 01/2010

Cluster management in Lower Austria: Bridge between policy makers, companies and R&D Policy makers regional, national, EU CM acts as bridge between policy and R&D - Support development of regional technological specializations (technopols) - Support of R&D-projects in regional calls for proposals - Involvement of SMEs in R&D projects - Support development of Research Organisations Cluster management CM acts as bridge between policy and companies - Development of favourable framework conditions - Design of financial incentives / funding programmes - Translation of policy instruments into SMEs language - Transporting company needs to policy makers - prepare co-operation projects for funding programs - Detection of new challenges and opportunities, development of fields of strength Research Institutes Universities CM acts as bridge between companies and R&D - Coordination between SMEs and R&D organisations speaking both languages, promoting open innovation - Support development and submission of project proposals to appropriate funding programmes - Project management in complex collective research projects - Dissemination of R&D results Companies

Sustainable Clustering in Lower Austria Showcase 1: Green Building Transforming the Building and Construction Industry

Green Building Cluster of Lower Austria Transformation of traditionally strong construction sector towards energy efficiency green building experts Core topics: - Energy efficiency construction and refurbishment/renovation - Healthy interior environments ~ 200 partners: companies, R&D and qualification facilities 209 projects since 2001 Team: 5 persons (employees of ecoplus) Business Center on Passive House Standard

Development of passive house market in Austria New passive houses Existing passive houses

Energy performance of timber constructions in single-family houses 1997 2007 in Lower Austria 2007 Share of low energy houses > 41% Share of passive houses > 13% 2001 1997 New Standard House (~ 80 kwh/m².y) Low Energy House (< 50 kwh/m².y Passive House (< 15 kw/m².y) Alfred Teischinger und Robert Stingl Institut für Holzforschung an der Universität für Bodenkultur Wien

Transforming the Construction Industry Towards Energy Efficiency Top Challenge: Refurbishment of old buildings Increasing annual refurbishment rate from 1.5% (2008) to 3% (2010), ~ 2% at the moment Cutting CO 2 emissions 1990 to 2030 by 50% in Lower Austria (Climate Alliance partner) Steps taken by the Green Building Cluster: Development of unified strategy and procedures for all stakeholders Involvement in creation of favorable framework conditions (building laws, economic stimulus package, funding programs, etc.) Enhancement of professional skills of over 200 specialists in refurbishment of old buildings Formation of bidding consortia (all-in-one older building refurbishment packages) Collaborative development of new products and systems within the Cluster Establishment of Competence Center Future Building Initiation of sector-wide solutions, e.g. food industry ("Achieving Zero Energy Retail Outlets ) Dissemination: events, newsletters, website Linkages with partners abroad (international trade fairs, study trips, matchmaking activities )

Project example 1: Competence Center Future Building funded by the Austrian Research Promotion Agency (FFG) aims to create innovative building components and systems that will address the fundamental changes of building industry in the next decade Partners: 19 companies (construction materials, components, equipment industry) + 7 research institutions. Lead: Department for Building and Environment at Danube University Krems Contribution of Green Building Cluster: Initiator, establishing the consortium, supporting the proposal development, monitoring of progress, dissemination of results

Project example 2: Sonnenplatz Großschönau First Passive House Village allowing customers to test the house of choice by living in it for several days. Initiative combines technology and tourism promotion in a less developed region Ongoing joint research project of 17 companies to enhance the quality of the indoor environment through controlled indoor ventilation: - Visitors keep a log of their perceptions and experiences in regard to living quality - These subjective impressions are compared with a wide array of measurable technical data - combined data will form a solid fact base which can be used by architects, builders, mechanical engineers and other professionals to design and build user-friendly ventilation systems

Sustainable Clustering in Lower Austria Showcase 2: Bioplastics A Vision Becomes Reality

Plastics Cluster Trans-regional cluster initiative: - larger network, only 1 membership fee, central basic services (database, newsletter,...) - Regional teams provide consulting for collaborative projects and initiatives to develop regional areas of strength Core topics of Plastics Cluster in Lower Austria - Bioplastics - Energy efficiency in production processes 85 partners in Lower Austria (> 400 in Austria): companies, R&D and qualification facilities Team: 2 persons in Lower Austria (employees of ecoplus)

Bioplastics A Vision Becomes Reality Challenge Plastics industry faced with intense global competition, criticism of environment and health experts, shortage raw materials / increasing prices Steps taken by the Plastics Cluster: In-depth analysis of available resources and technology in Lower Austria in 2006 Introduction and promotion of the topic of bioplastics to firms -> cluster focus Foundation of platform of all relevant economic and political stakeholders Gathering a critical mass of firms along the entire value chain + bringing together Austrian and international research institutions Set-up and management of an international collective research project on packaging made of bioplastics ( Bio-Packing ): Consulting for collaborative product development projects within the cluster -> first products available Next steps: Get more products; further research on bioplastics waste

Project example: International collective research project Bio-Packing www.bio-packing.at Funding: - CORNET (www.cornet-era.net) = coordinated national funds, in Austria: 60% - Companies 40% (cash and in-kind) Special benefit is the linkage of companies with international research partners, making it possible for individual project participants to work on their specific issues collectively. Teams from six countries are engaged in research all along the value chain from raw materials, to processing, to recycling and even to exploitation as energy source. Cluster management acts as initiator, project coordinator / manager.

Example for Product Development: Bioplastics for Fresher Food - NAKU bags First result in the market Bags made of renewable resources (PLA polylactic acid) Breathable material to allow bread and vegetables to stay fresh longer Developed and manufactured in the region Next steps: PLA bottle for mineral water PLA yoghurt cups PLA packaging films for food

Conclusions Also smaller Regions can contribute to overcome climate change Clusterinitiatives can play an important role Transformation of traditional in sustainable industry and region Fostering regional and international profile Initiating development of new strength in the region Regional excellence is foundation on which world-class cluster are built

Further Information Walter Freudenthaler Head of Department Networks & Clusters ecoplus. The Business Agency of Lower Austria Niederösterreichring 2, Haus A 3100 St.Pölten, Austria w.freudenthaler@ecoplus.at www.ecoplus.at www.loweraustria.biz