Consumer Electronics: Designing with Flexibility for Reliability by Ellsworth Adhesives and Dow Corning Corporation. Wednesday, May 11, 2016

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Consumer Electronics: Designing with Flexibility for Reliability by Ellsworth Adhesives and Dow Corning Corporation Wednesday, May 11, 2016

Before We Start This webinar will be available afterwards at www.designworldonline.com & email Q&A at the end of the presentation Hashtag for this webinar: #DWwebinar

Consumer Electronics Market Trends CONNECTIVITY EVERYWHERE Consumer demand for water and element (dust) proof mobile devices

Consumer Electronics Market Trends Thin, versatile devices and displays

Consumer Electronics Device Design/Manufacturing Needs (Voice of Customer) Reliability/Design Flexibility Smaller form factors in devices require materials with the ability to be precisely dispensed in a narrow bead. New devices utilize various surfaces with different adhesion needs. Reworkability Defects can be costly to manufacturers if a device needs to be scrapped at the end of a production line.

Consumer Electronics Device Design/Manufacturing Needs (Voice of Customer) Efficiency Manufacturers require more automation and increased throughput to reduce wait time between process steps. Cost Reductions Market demand for lower priced devices has caused OEMs to apply pressure on device manufacturers for cost reduction.

Meet Your Speakers Jason McGough is an Engineered Sales Representative with Ellsworth Adhesives in the Silicon Valley area. He has been helping customers specify engineered adhesives and tapes into the industrial and electronics markets for 12 years. Ryan Schneider is an Application Engineer and Technical Service Specialist with Dow Corning Corporation. He currently supports electronics adhesive and protection materials and applications for consumer, communication and transportation electronics.

Introducing NEW Dow Corning Silicone Hot Melt Technology Reliability/Design Flexibility IP67 Rating (waterproof, dustproof, chemical resistant) Precision narrow beading Instant adhesion to a multitude of hard to stick to and traditional surfaces Examples: PC, PMMA, PET, PTFE, Mg, Glass, Al and SUS Reworkability Silicone hot melt can be reworked without solvent so devices can be repaired even after going through an entire production line.

Introducing NEW Dow Corning Silicone Hot Melt Technology Efficiency Devices can be assembled within minutes of dispensing and with instant green strength to move to the next processing step. Automation of dispensing reduces scrap and manual placement of double-sided tape. Overall Cost Savings Silicone hot melt can save up to 5x when compared to the total cost of using double-sided tape. Compared to polyurethane and other hot melts, reworkability can save $$ in not having to scrap devices.

Applications Mobile Phone Main Frame (Window) Bonding Mobile Phone Camera Module Assembly Metal and Plastic Bonding

Applications Tablet Display Window Bonding Battery Sealing/Bonding Primary & Secondary Camera Module -Not Pictured- Back Cover to Metal Frame Bonding

Applications Laptop Camera Lens & Logo Window Bonding Various Plastic & Metal Bonding Battery Bonding & Sealing - Not Pictured - Back Cover Bonding

Applications Other Earphone Assembly Bezel-less TV Metal Frame Bonding Plastic Bonding & Joints

Dispense Process (30 cc syringe in automated dispenser) Open Vacuum Sealed Pouch and Remove Syringe Insert Syringe Into Dispenser and Heat Dispense *Also available in 300 cc cartridge

Assembly Concept/Material Characteristics Long Open/Assembly Time Long Pot Life

Other Products for the Consumer Electronics Market

Global Source for Materials, Equipment & Expertise Over 40 years of industry experience Sales and distribution offices around the world, as well as related manufacturing and specialty service companies. Assist customers in the Design, Production, and Supply processes Strength, durability, aesthetics, thermal & electrical properties Improve productivity, increase quality On time delivery, accurate lead times Custom Specialty Chemical Packaging Dispensing & Related Equipment Custom Specialty Chemical Formulation Specialty Adhesives & Distribution Lowpressure Injection Molding Inventory Solutions CONFIDENTIAL

Who is Dow Corning? A joint venture of the Dow Chemical Company and Corning Incorporated A global technology leader in silicon and silicone development since 1943. Headquartered in Midland, MI, USA $5.65 billion USD in sales $563 million USD net income 7,000 products and services 25,000 customers 11,000 employees 3-4% investment of sales in R&D 3,059 active patents 60 offices and manufacturing locations *Approximate numbers as of December 31, 2015.

Contact Information If you have questions, please contact us: Ellsworth Adhesives W129 N10825 Washington Dr. Germantown, WI 53022 Toll free: +1 800 888 0698 emailmarketing@ellsworth.com Dow Corning Corporation Corporate Center PO Box 994 Midland, MI 48686-0994 United States Toll free: +1 800 248 2481 electronics@dowcorning.com Thank You!

Don t Forget! This webinar will be available at designworldonline.com & email Tweet with hashtag #DWwebinar Connect with Design World Discuss this on EngineeringExchange.com