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Transcription:

Helping unlock growth opportunities worldwide

A trusted partner for high-stakes decisions While scientific and technological advances fuel new business opportunities, the cost of bringing each new product or service to market keeps rising. In addition, commercial rewards are becoming more elusive as the world s cost-constrained healthcare systems scrutinize each new offering s clinical and economic value. In this environment, executives must place fewer bets more wisely. Health Advances partners with senior executives on their most critical decisions helping them optimize their R&D, commercialization, and M&A plans to grow revenues and ultimately improve the quality and cost-effectiveness of healthcare. FAST FACTS Exclusive focus on healthcare since 1992 Over 120 full-time professionals Over 550 client organizations Over 2,000 client engagements Over 20,000 expert contacts in our virtual panel Dedicated knowledge management staff Internally developed databases

Business strategists with deep scientific and clinical expertise Without truly understanding the detailed strengths and weaknesses of a client s technology or service relative to its competition, one cannot accurately identify the optimal strategy. Unlike most strategy firms, every member of Health Advances is solely focused on healthcare. Two-thirds of our consulting staff have earned advanced degrees from top universities. These professionals apply their clinical and scientific knowledge to communicate as peers with thought-leading physicians and researchers as well as our clients top scientists. Combining these technical skills with business strategy acumen, we deliver pragmatic solutions that client executives can confidently implement. HEALTH ADVANCES SERVICES Strategic Planning Portfolio Planning Product Development Strategy Connected Health Solutions Launch and Commercialization Strategy Market Access Strategy Reimbursement and Pricing Strategy Market Assessment Cost-Effectiveness Studies Revenue Forecasting Product Positioning Lifecycle Management Financial Analysis and Valuation Due Diligence Partnering and Licensing Assistance M&A Strategy

Profound understanding of the healthcare ecosystem Health Advances focuses on anticipating evolving markets and changing customer needs to identify the best avenues for revenue growth. We understand the intricacies of regulatory processes, referral patterns, reimbursement systems, and technology adoption. We conduct intensive primary research with clinicians, administrators, payers, scientists and industry executives. Our projects typically map both patient journeys and the parallel flows of money to anticipate shifts in practice patterns driven by clinical outcomes and economics. By combining these findings with the vast array of secondary sources at our disposal, we can dissect and segment customers based on unmet needs, decisionmaking processes, and buying criteria. Actionable segmentation schemes become the blueprints for compelling strategies. HALLMARKS OF OUR CLIENT INTERACTIONS Firm Leadership Engaged in Each Project Analytic Rigor Intellectual Integrity Collaborative and Transparent Process High Respect for Confidentiality Creative Cutting-Edge Strategies Pragmatic Recommendations

Unique ability to harness the convergence of healthcare sectors As our clients strive to provide their customers with more complete solutions, our assignments call upon the combination of our practice specialties. For instance, biopharma companies enlist our help with personalized medicine because of our strong Diagnostics Practice, and with drug delivery devices due to our Medtech Practice. Likewise, our Health IT Practice helps biopharma and medtech clients develop and commercialize integrated solutions such as smart devices that improve outcomes and increase compliance. CLIENT SECTORS Biopharma Medtech Diagnostics & Life Science Tools Health IT Service Businesses Investors

Global strategies Global markets are essential to our clients growth plans. We have evaluated opportunities in over 70 countries. Our office in Zug, Switzerland oversees our European work with professionals who have spent their careers in Europe and closely monitor these rapidly changing healthcare systems. Our US offices include specialists on international markets, and we work closely with experts around the globe to conduct in-country research. HOW WE CAN HELP YOU Identify new growth opportunities Translate technical innovation into market success Guide global commercialization strategy Achieve market access success Develop lifecycle management strategies Maximize portfolio value Navigate healthcare reform Execute rapid due diligence assessments and valuations Raise private and public capital

Diagnostics & Life Science Tools Service Businesses Investors Strategy Consultants for the Healthcare Industry BOSTON SAN FRANCISCO ZUG Corporate Headquarters 9 Riverside Road Weston, MA USA 02493 +1 781.647.3435 www.healthadvances.com