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OFFER 32 FOR Save up to $1000 by booking early! In Association With: Professional (BSP) Bene ts Understand the key concepts of the Balanced Scorecard, and why it is gaining so much attention in corporate, non pro t, and governmental organizations Learn a systematic, nine-step methodology for building and implementing the Balanced Scorecard, based on the performance management theory developed at Harvard University and the Institute s international Balanced Scorecard consulting experience Receive a Performance Scorecard Toolkit TM with worksheets for each step of the methodology, and a CD with course and reference material 11 15 February 2018* Dusit Thani Hotel, Dubai, UAE 1 5 April 2018* Kempinski Hotel, Mall of the Emirates, Dubai, UAE 6 10 May 2018 Kempinski Hotel, Mall of the Emirates, Dubai, UAE 5 9 August 2018* Kempinski Hotel, Mall of the Emirates, Dubai, UAE 28 October 1 November 2018* The Address Hotel, Dubai Marina, Dubai, UAE 9 13 December 2018* The Address Hotel, Dubai Marina, Dubai, UAE Key Takeaway Bring your laptop (not ipad) to facilitate the end of course BSP

Overview and consulting services to commercial, government, and practices gained from hundreds of consulting assignments and 5,000 trainees in Balanced Scorecard, strategic performance management and measurement, strategic planning, and change management to help executives, managers and analysts transform their organizations into performance excellence organizations. The Institute also provides, through the balancedscorecard.org website, extensive resources, including case studies, white papers, articles, and other information based on lessons learned from extensive experience in building strategic management and performance measurement systems using our award-winning Nine Steps to Success TM Balanced Scorecard methodology. Success TM methodology is for internal facilitation and personal use only. Any use of the Nine Steps to Success TM or other Institute intellectual property beyond internal facilitation use The Institute s Nine Steps to Success TM a framework is the basis of the course, where the emphasis is on shared participant experiences, lessons learned, and best practice. Small-group exercises are used for each step in the framework to reinforce the lectures, and YOU are encouraged to bring your organization s strategic planning material to share with the Topics covered by the course include: used to improve your organization s performance organizations the Institute s award-winning nine-step methodology targets performance-informed budget and accountability organization to better informed decision making through scorecard automation organization frameworks have already been introduced Methodology The George Washington University College of Professional Studies (GWUCoPS). Through case studies and a series of interactive small-group workshops, you will apply the Balanced Scorecard concepts to meet the challenges facing a typical organization. Exercises performed throughout this course include: management into the scorecard development process and strategy and what they need from your organization results and perspectives maps aligned to strategy and selecting software Who Should Attend Our in-house training division Tel: +971 4 4072624 Email: cts@informa.com www.informa-mea.com/cts This course is recommended for executives, managers, planners and analysts who are part of a Balanced Scorecard development team, and are seeking the best practical ideas for improving organizational performance. T: +971 4 335 2437 E: register-mea@informa.com

11 15 February 2018* Dusit Thani Hotel, Dubai, UAE 1 5 April 2018* Kempinski Hotel, Mall of the Emirates, Dubai, UAE 6 10 May 2018 Kempinski Hotel, Mall of the Emirates, Dubai, UAE 5 9 August 2018* Kempinski Hotel, Mall of the Emirates, Dubai, UAE 28 October 1 November 2018* The Address Hotel, Dubai Marina, Dubai, UAE 9 13 December 2018* The Address Hotel, Dubai Marina, Dubai, UAE Registration and coffee will be at 08:00 on Day One. The course will commence at 08:30 and conclude at 17:00. There will be refreshment breaks at appropriate times and lunch will be served at 12:30. Outline One Balanced Scorecard; outline course modules; introduce the case studies; introduce participants; and discuss reference material. exercises, performance measurement software, and the performance scorecard toolkit Case studies and examples will be selected from among several use the Balanced Scorecard for strategic management and strategy Value Proposition thresholds adopting a Balanced Scorecard system; identify the six steps needed to build a scorecard system and the three steps needed to implement these systems; identify challenges that need to be overcome; discuss indicators of successful systems; discuss time discuss a typical BSC cycle. performance systems organization assessment to set vision, mission and strategy, measures, developing initiatives. performance information, cascading the scorecard throughout the organization, and using scorecard information to improve performance. Examples will be selected from among several commercial, Balanced Scorecard for strategic management Software Demonstration: Performance Management Information Software options performance T: +971 4 335 2437 E: register-mea@informa.com

Balanced Scorecard systems with other enterprise-wide systems; overcoming challenges to implementation. Exercise: Examine strategic change readiness in your organization systems systems Exercise: Develop a scorecard action plan for your organization and information systems Four and Nine of the Nine Steps to Success TM Case Study Exercise: Use various small group facilitation and problems of the Nine Steps to Success TM foundation design Scorecard themes and perspectives Case Study Exercise: Revise poorly designed strategic foundation elements and strategy maps strategy map design and development facilitation Process Flow Analysis, the Decision Model and the Critical Question Model, to develop a family of potential poorly selected measurements Case Study Exercise: Practice using a common initiative Tier One level scorecard appraisal system Tier Three scorecards Excellent course, I would recommend it to all senior professionals. HR Business Analyst, It was very interesting and straight to the point, and it really makes one interested in implementing that knowledge. T: +971 4 335 2437 E: register-mea@informa.com

Meet Your Expert Directors Eddy Abou Chakra, Managing Partner, Vanguards Consulting Eddy is the Founder and Managing Partner at VANGUARDS Consulting. 1 5 April 2018* 6 10 May 2018 5 9 August 2018* 9 13 December 2018* He has over 20 years of strategy and business transformation experience acquired through various engagements in Middle East, and Europe. His key focus is on strategy formulation, strategy execution, performance management, organization transformation, business process improvement, information systems, marketing, and business development. Eddy has advised governments, financial institutions, telecom operators, construction and real estate companies. He has led major strategy and transformation engagements with key focus on value proposition enhancement, governance, technology, product development, service delivery, business models, due diligence, and HR. Eddy has extensive experience in leading focused strategy engagements as well as large transformation projects. Eddy held various positions in international audit and consulting and headed the IS Audit and consulting function at two of the top 10 international audit and consulting firms. Eddy is a Certified Information Systems Auditor (CISA ISACA), certified Balanced Scorecard Master Professional (BSMP George Washington University), and Certified E-business Consultant (CEC ICECC). Alan V. Fell 11 15 February 2018* 28 October 1 November 2018* Alan is a Balanced Scorecard Institute Senior Associate and a UK-based management consultant and trainer who has focused his last 17 years experience on the Balanced Scorecard and its practical application within strategy execution programmes. After a successful career with a major London-based bank, Alan began a second career as an independent consultant/ trainer in 1996, having already achieved 3 years experience of leading an early BSC programme within his former bank. As Alan describes it when we started the BSC in 1993 there were no consultants, trainers, text-books nor conferences on the subject. We just had the initial Harvard papers and a lot of initiative and enthusiasm. It s a great way to learn." One of Alan s special areas of interest is applying the BSC to SME organisations requiring a streamlined, timely and practical approach compared to text-book major project case studies. Alan is often described as bringing a pragmatic no-nonsense approach to his consulting and training assignments. He has a particular interest in ensuring that organisations make best use of their scorecards. Informa has been #1 in the GCC market for nearly 20 years, producing over 2300 training courses for around 35,000 participants. Informa brought the Balanced Scorecard to the GCC in 1998 and since then over 1000 people have completed our courses and conferences. The Balanced Scorecard Institute was the first organization in the world to create a certification program and certify practitioners, and have been doing so for nine years Over 5000 Balanced Scorecard practitioners have been trained and certified and the Institute has consulted for hundreds of organizations from over 40 countries since 1997 The Institute created the first replicable frame work for Balanced Scorecard systems It was the first organization in the world to recognize that strategic planning, strategic alignment, and strategy execution made up an intergrated system It was first incorporate strategic thinking, change management, and communication planning into scorecard system design The Institute was the first organization in the world to teach people how to build practical integrated scorecard systems themselves It was also the first organization to recognize the difference in private sector and mission-driven sectors and create separate frameworks for each sector It was the first to incorporate just-in-time training into scorecard development T: +971 4 335 2437 E: register-mea@informa.com

Certi cation Boot Camp (BSP) 11 15 February 2018* Dusit Thani Hotel, Dubai, UAE 1 5 April 2018* Kempinski Hotel, Mall of the Emirates, Dubai, UAE 6 10 May 2018 Kempinski Hotel, Mall of the Emirates, Dubai, UAE 5 9 August 2018* Kempinski Hotel, Mall of the Emirates, Dubai, UAE 28 October 1 November 2018* The Address Hotel, Dubai Marina, Dubai, UAE 9 13 December 2018* The Address Hotel, Dubai Marina, Dubai, UAE FIVE WAYS TO REGISTER +971 4 335 2437 +971 4 335 2438 register-mea@informa.com Informa Middle East Ltd. PO Box 9428, Dubai, UAE The in-house training division of Informa Middle East SAVE UP TO 40% If you have 6 or more people interested in attending, and would like to customise this training course to suit your team and business, contact our Training Consultants on +971 4 407 2624 or email cts@informa.com. DELEGATE DETAILS First Name: Certification Boot Camp (BC6997) 11 15 February 2018* Certification Boot Camp (BC7329) 1 5 April 2018* Certification Boot Camp (BC7105) 6 10 May 2018 Certification Boot Camp (BC7142) 5 9 August 2018* Certification Boot Camp (BC7222) 28 October 1 November 2018* Certification Boot Camp (BC7281) 9 13 December 2018* 3 December 2017 Surname: 7 January 2018 21 January 2018 25 February 2018 27 May 2018 25 February 2018 1 April 2018 1 July 2018 19 August 2018 23 September 2018 30 September 2018 4 November 2018 DISCOUNTS AVAILABLE FOR 2 OR MORE PEOPLE CALL: +971 4 335 2483 E-MAIL: a.watts@informa.com fees include documentation, luncheon and refreshments. Delegates who attend all sessions and pass the final day examination will receive an Informa/GW Certificate of Completion. All registrations are subject to our terms and conditions which are available at www.informa-mea.com/terms. Please read them as they include important information. By submitting your registration you agree to be bound by the terms and conditions in full. *Book and pay full fee for two colleagues and the third attends for FREE. Not applicable in conjunction with corporate discounts. Payment to be settled before start of the course to avail the offer. The 3 for 2 offer is valid on full price final fee registration only. Pricing excludes 5% VAT, which will be charged where applicable Job Title: Company: Address: Postal Code: Country: City: Tel: Mobile: Fax: Email: PAYMENTS A confirmation letter and invoice will be sent upon receipt of your registration. Please note that full payment must be received prior to the event. Only those delegates whose fees have been paid in full will be admitted to the event. AVOID VISA DELAYS BOOK NOW Delegates requiring visas should contact the hotel they wish to stay at directly, as soon as possible. Visas for non-gcc nationals may take several weeks to process. CANCELLATION - If you are unable to attend, a replacement delegate will be welcomed in your place. If you cancel your registration 57 days or more before the event, you will receive a refund minus a 10% cancellation fee (plus VAT where applicable). Cancellation after 56 days before the event or if you fail to attend the event will be 100% payable. All cancellations must be sent by email to register-mea@informa.com marked for the attention of Customer Services Cancellation. - All registrations are subject to acceptance by Informa Middle East which will be confirmed to you in writing - Due to unforeseen circumstances, Informa reserves the right to cancel the course, change the programme, alter the venue, speaker or topics - For full details, please visit www.informa-mea.com/terms-and-conditions-for-delegates BC6997/BC7329/BC7105/BC7142/BC7222/BC7281 EVENT VENUE: Dusit Thani Hotel, Dubai, UAE Tel: +971 4 343 3333 Kempinski Hotel, Mall of the Emirates, Dubai, UAE Tel: +971 4 341 0000 The Address Hotel, Dubai Marina, Dubai, UAE Tel: +971 4 436 7777 ACCOMMODATION DETAILS We highly recommend you secure your room reservation at the earliest to avoid last minute inconvenience. You can contact the Hospitality Desk for assistance on: Tel: +971 4 407 2693 Fax: +971 4 407 2517 Email: hospitality@informa.com SN/MB STRATEGY MANAGEMENT/ BUSINESS OPERATIONS Copyright Informa Middle East Ltd