2018 MEDIA KIT
PRINT AND DIGITAL PUBLICATIONS Why Participate? American Gas is your connection to leaders in the natural gas utility industry. Our readers include CEOs, managers and engineers that are involved in making purchasing decisions for goods and services for their companies, accounting for billions of dollars in purchasing power. With American Gas and the digital properties associated, you are reaching the hardto-connect-with executives as well as those on every part of the pipeline in the natural gas transmission and distribution industry. American Gas print and digital publications provide readers with news and articles about the people, technology, markets and applications that can help them grow their businesses. Connect with leaders, decision makers and purchasing influencers in some of the following ways: High impact ad enhancements that include, gatefold covers, ad inserts, belly-bands and more Custom advertorial opportunities Dynamic digital advertising Interactive features in the e-newsletter and digital edition Bonus distribution at industry events
American Gas benefits gas utilities by providing timely industry news and analysis. We find great value from partnering with American Gas to connect with utility professionals across North America. - Marketing Communications Manager, Itron
AMERICAN GAS MAGAZINE READERS ARE INDUSTRY LEADERS Whether they are CEOs, managers, or engineers, American Gas readers are involved in making purchasing decisions about goods and services for their companies, accounting for billions of dollars in purchasing power. With American Gas, you re connecting with the hard to reach executives as well as those on every part of the pipeline. American Gas delivers in-depth articles that tackle industry changes, includes telling profiles of industry leaders and includes the latest news and updates in the natural gas industry. AMERICAN GAS MAGAZINE IS READ BY MORE THAN 18,000 KEY DECISION-MAKERS. 18% Top Level Management 9% Engineers/Specialist/Other 35% Managers/Supervisors 19% Directors/ General Managers 70% of readers have taken some action as a result of reading or seeing ads in American Gas 65% of American Gas readers are involved in the purchase of products and services.
2018 EDITORIAL CALENDAR FEBRUARY *AGA CENTENNIAL ISSUE Ad Close: 12/18/2017 Art Due: 12/26/2017 MARCH *NARUC 2018 An Exclusive Interview with the 2018 NARUC Chair Engaging Ambassadors for the Natural Gas Industry Ad Close: 1/2/2018 Art Due: 1/8/2018 APRIL *CS Week Customer Service Successful Communications Campaigns from the National Level to the Local Level Ad Close: 2/13/2018 Art Due: 2/20/2018 MAY *Financial Forum The Growing Influence of Natural Gas on the Global Financial Markets The Impacts of Electrification on Natural Gas in the Home Ad Close: 3/20/2018 Art Due: 3/27/2018 AUG/SEPT Education Programs are Raising Awareness about the Importance of Safe Digging Giving Back to Our Communities Ad Close: 6/17/2018 Art Due: 6/25/2018 JUNE *Member Directory Issue *World Gas Conference *Operations Conference The Role of Natural Gas Around the World Ad Close: 4/17/2018 Art Due: 4/24/2018 OCTOBER *Buyer s Guide Issue Accelerating the Use of LNG in Marine Transporation Cybersecurity Ad Close: 8/20/2017 Art Due: 8/27/2017 JULY Workforce Development: Attracting and Retaining the Next Generation Cybersecurity Ad Close: 5/17/2018 Art Due: 5/24/2018 NOVEMBER Utilities United Against Scams Infrastructure Expansion Ad Close: 9/17/2018 Art Due: 9/24/2018 DEC/JAN Incoming AGA Chair, Joe Hamrock Shares His Vision for 2019 The New Home Construction Market Outlook for Generations X, Y and Z Ad Close: 10/23/2018 Art Due: 10/30/2018 *RECEIVE DISCOUNTED PRICING WHEN YOU ADVERTISE IN ALL SIX SPECIAL ISSUES OF AMERICAN GAS! Contact Justin Wolfe for details.
ADVERTORIALS Advertorials allow you to explain your products and services in a cost-effective and customized way. Reserve a spread, full page, or even a half page advertorial in select issues of American Gas. There s a solution for every advertiser. Ask your Account Executive today about this unique opportunity. 2018 RATES & SPECS Position Size/WxH 1x 3x 6x 10x Cover 2...8.625 x 11.125 $4,975 Cover 3...8.625 x 11.125 $4,975 Cover 4...8.625 x 11.125 $5,225 Spread...17 x 11.125 $8,400 $7,825 $7,250 $6,725 Full Page...8.625 x 11.125 $4,475 $4,125 $3,850 $3,550 2/3 Page...4.75 x 9.75 $3,575 $3,275 $3,050 $2,800 1/2 Page Island...4.75 x 7.25 $2,850 $2,650 $2,475 $2,275 1/2 Page Horizontal...7.375 x 4.25 $2,650 $2,425 $2,275 $2,125 1/3 Page...2.25 x 9.75 $2,350 $2,150 $1,975 $1,775 1/4 Page...3.625 x 3.625 $2,075 $1,925 $1,750 $1,525 1/6 Page...2.25 x 4.25 $1,350 $1,175 $1,150 $1,100 Marketplace (per inch)... $200 $185 $170 $150 Trim Size: 8.375 x 10.875 Spread Trim Size: 16.75 x 10.875 Bleeds: Allow 0.125 on all sides. Keep all live matter.25 from trim and gutter. Files: Please supply print-ready PDF s
AMERICAN GAS DIGITAL EDITION Become a sponsor of the digital edition and the digital edition email announcement. Your ad will be seen in the inboxes of thousands of American Gas readers who are only a click away from learning about your company and making buying decisions. Exclusive Digital Edition Sponsor The exclusive sponsorship includes a leaderboard, banner, and text ad in the e-blast and both placements in the digital edition. $5,000 If exclusive is NOT sold: Digital Edition Position Specs 1x Skyscraper 40 x 225 $1,500 Square Pop-up 800 x 800 $1,000 Digital Edition Email Position Specs 1x Exclusive Placement $3,000 Leaderboard 670 x 90 $1,500 Banner Ad (3 available) 468 x 60 $1,000 Text Ad (2 available) 60 Words $1,000
PAYMENT AND CANCELLATIONS The advertiser and its agency will be held jointly and severally liable for monies due and payable for ads ordered and published. Cancellations or changes in orders (advertising contact) may not be made by the advertiser or the agency after the closing date. Cancellation of any space reservation by the advertiser or its agency will result in an adjustment of the rate (shortage) based on past and subsequent insertions to reflect actual space used at the earned frequency of volume rate. PUBLISHER S PROTECTION The advertiser and its agency assume liability for all content of ads printed, and also assume responsibility for any claims arising there from made against the publisher. Publisher reserves the right to reject any ad. Publisher reserves the right to reject or cancel any ad or space reservation at any time. Publisher shall not be liable for any costs or damages if for any reason the publisher fails to publish an ad, or for errors in key number, reader service number, or ad index. AGENCY COMMISSIONS Commissions not to exceed 15 percent of gross billing are granted to recognized agencies and are only applicable to accounts paid within 45 days of the invoice date. All advertisements are subject to the approval of the Publisher. Advertiser indemnifies The YGS Group and the American Gas Association (AGA) claims, suits or actions, or losses or other liabilities, including attorneys fees and costs, arising from or related to the advertising or its publication. The YGS Group assumes no liability whatsoever, except to the extent of a one time paid advertisement of the same specification, in the next or similar publication, if any proven or admitted errors or omissions have occurred. Payment is due upon receipt of the invoice. Interest shall be charged at 2 percent per month compounded to yield 26.82 percent per year on overdue accounts. A charge of $30.00 will be levied against all returned checks. Revisions to previously submitted ad copy are subject to additional charges. In the event of a contract cancellation, the advertiser/or agency agrees to repay The YGS Group any discounts granted for multiple insertions less any discount applicable for the number of insertions completed in the contract. All cancellations must be received in writing prior to the advertising sales deadline. All premium positions are noncancelable. Prices are net of agency commission. Ads may also appear in an online version of the publication(s). The YGS Group is not responsible for errors if a hard copy proof is not submitted with the electronic file.