<Insert Picture Here> Oracle Application Integration Architecture

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<Insert Picture Here> Oracle Application Integration Architecture Rafael Torres, Sr. Sales Consultant rafael.torres@oracle.com

SAFE HARBOR STATEMENT The following is intended to outline our general product direction. It is intended for information purposes only, and may not be incorporated into any contract. It is not a commitment to deliver any material, code, or functionality, and should not be relied upon in making purchasing decisions. The development, release, and timing of any features or functionality described for Oracle s products remains at the sole discretion of Oracle.

Today s Discussion Business / Technology Trends IT Challenge Introducing Oracle Application Integration Architecture Planned Roadmap and Availability Next Steps

Today s Enterprise Challenge Competing Globally with a Distributed Value Chain Priority or Critical Priority Improve Integration Businesses between Must Evolve AppsRapidly Hyper competition Industry consolidation Increased business complexity Greater customer and partner demands Increased compliance pressures Upgrade Packaged Better access Applications to customer / partner information Faster time to market Streamlined operations Shift from Functional IT to Reality Process Orientation Heterogeneity is here to stay Number of systems and moving parts increasing Acquisitions, restructuring, consolidation becoming the norm IT must do more with less! Source: Forrester Enterprise and SMB Software Survey, North America And Europe, Q3 2007

Most Companies Struggle with Integrations and Linking Business Processes across Applications Retail Health care Manufac turing SaaS

BRINGING AIA: Bringing together Oracle Applications IT ALL Composite Business Processes Span Applications ISV Partners ISV Partners Legacy Applications Legacy Applications TOGETHER Application Integration Architecture Your Best of Breed Application Portfolio Fusion Middleware * Oracle Application Integration Architecture Business Process Innovation

Oracle Application Integration Architecture Connecting People, Processes & Information across the Enterprise A comprehensive, open, standards-based integration platform that process-enables the entire value chain Front Office Applications CRM Custom Hosted Faster, cheaper, easier integration of core processes estore Portals Self Service Other People ERP Legacy Supply Chain Business Processes Analytics B2B Service Providers Back Office Applications Information Custom Reduced integration risk Improved adaptability of business processes

Application Integration Architecture Oracle s Standards-based SOA Implementation Best Practice Processes Optimize business performance leveraging Oracle s extensive experience and best practices Process Integration Packs Rapidly implement discreet business processes using AIA s pre-built, out of the box, integrations across Oracle Applications Foundation Packs Build cross-functional business processes across any of your applications utilizing a standardized approach and methodology Powered by Oracle Fusion Middleware Leverage Oracle s best-in-class, standardsbased SOA Middleware platform

Why Customers Choose AIA $ Value Open Ecosystem Pre-built integrations Lower TCO Designed for Fusion Apps compatibility Reusability Extensibility Loose coupling of apps through SOA Focus on configurations not rebuilds Successfully deployed in complex, high-volume environments Methodology Best practices Prescriptive methodology Proven by Oracle AIA Centers of Excellence AIA Partner Codevelopment ISV Plug ability Model

AIA Process Integration Packs Deliver Prebuilt, Sustainable Integrations across Oracle Applications Customer Value: Fast time to value Richer functionality Less risk, lower maintenance costs Features: Participating apps & enhancements Predefined process flows Extensible framework Deployment methodology and more Ideal for: Adding new Oracle applications Enhancing existing application functionality Extending a business process Adopting SOA / Fusion Applications Simplifying enterprise-wide integration

Rapidly Implement Core Processes Deliver Greater Operational Productivity and Transparency Business Benefits Richer functionality Quick and detailed customer information Faster process execution; less errors Increased individual and corporate efficiency IT Benefits Faster time to value than building yourself More reliable and less risky Extensible and upgradeable to protect customizations to end-points and processes Easier to optimize and evolve Integrated Order to Cash Process Siebel CRM Integration Pack for Oracle E-Business Suite Order Management Siebel Synchronize customer Create Quote/Order Configure Product Oracle E-Business Suite Check Availability Payment Sales: Cust Svc Reps Inside Sales Customer Relationship Management Pricing Application Integration Architecture Process Integration Pack Order Management System

Address Complex Integration Challenges with AIA Foundation Pack SOA Reference Architecture Foundation Packs SOA Programming Model Enterprise Business Services SOA Governance Speeds time to value Oracle Differentiator: Application independent approach to building any-to-any integrations Reduces risk and improves productivity Facilitates move from EAI/P2P integrations Ensures control and visibility throughout your business process lifecycle

Why AIA Foundation Pack is Different Service Oriented Reference Architecture Open & nonproprietary Includes both content and technology Service Oriented Programming Model Based on Oracle best practices Rationalized against Best in Class applications Evolve to an Enterprise Architecture Leveraging What You Have Oracle s own implementation of SOA Quicker Assembly and Extension of Processes Enterprise Business Services Library Prebuilt and standards-based Application Independent Standardized Building Blocks for Interoperability & Reusability SOA Governance Includes methodology and tools Interoperable with Partners End to End Lifecycle Consistency and Predictability

Foundation Pack Helps You Avoid Starting from Scratch or Re-inventing the Wheel Faster, Cheaper & Better Approach to Custom Integrations Checklist for an Open, Standards Based Enterprise Architecture Reconcile semantic differences across all applications in your domain Define standard for standards in your organization (both technical & content) Build canonical business entities Design the business service interface Design a service interaction layer Define integration design patterns Map design patterns to technology Define data integration guidelines Define security model Design performance best practices Design utility services (error handling) Define service versioning & evolution guidelines Oracle Benefits Focus more on application design not technology or techniques Minimize risk using a proven methodology Reduce costs Achieve a repeatable, sustainable future-proof architecture model

Oracle Enterprise Business Services Oracle standardized service definitions across Applications E-Business Suite Get Sales Order ABC Service E-Business Suite Get Sales Order Enterprise Business Service 3 rd Party ERP Get Sales Order ABC Service SAP JD Edwards Get Sales Order ABC Service JDE Provides service mediation and routing to correct service provider Conditional logic can be expressed in rules engine Facilitates loosecoupling between the requester and the service provider

Oracle Enterprise Business Objects Create Standardized Service Payloads based on semantics Standardized semantic representations of business objects - Customer, Sales Order, Payment, etc. Key inputs from standards such as OAGIS, UN/CEFACT and ISO standards Rationalized against Oracle Applications and Fusion Applications Extensible and Upgradeable XML A2A/B2B EBS / Web Services EBO EDI Other Data Integration Logical Data Model Physical Data Model EBOs are built from three types of concepts: 1. Business concepts that are specific to a business object (Business components) 2. Common concepts that are shared across business objects (Common components) 3. References to other EBOs (Every EBO has a Reference component)

Enterprise Business Services Library Procurement Order Fulfillment Requisition SalesOrder Quote Invoice PurchaseOrder PriceList RequestforQuote AccountBalanceAdjustment AdvancedShipmentNotice AdvancedShipmentNotice ShipmentReceipt Warehousing ItemBalance Master Data Mgt BillofMaterials SupplierParty CustomerParty Item Logistics Product Lifecycle Mgt ItemStructure EngineeringChangeOrder ManufactureItemComposition ItemComposition Location AdvancedShipmentNotice Asset Lifecycle Mgt ShipmentReceipt And more to come with each new release InstalledProduct

Application Business Connector Service Application Specific Service Translation and Transformation Exposes legacy business functions as open standards compliant service provider Facilitates the exposing of core business transactions as well as data access as web services Allows for participating applications to become service providers as well as service consumers without disruption to code Customers/Partners/ISVs can write their own ABCS ABCS 1 SBL E-Biz Suite Validate Enrich Transform Enterprise Business Service ABCS 2 BRM ABCS 3 Application Business Object Application Business Connector Service Application Business Connectors SAP

Get Sales Order Integration Scenario From the App Web Service to the Enterprise Business Service Siebel CRM Customer Management Create Order Configure and Validate Price/ Check Availability Confirm/ Pack/ Ship Invoice/ Receive Pmt EBS Order Management Service Invocation App Web Service Requestor ABCS EBM Get Sales Order EBS EBM Provider ABCS Application Business Connector Services

SOA Visibility Business Service Repository (BSR) Catalog of SOA portfolio - Services (EBS, ABCS) - Enterprise Objects (EBO s) - Metadata & Relationships - End-to-end flows across silos Comprehensive coverage - Design-time view - Runtime view Benefits Visibility Reusability ROI

SOA Quality throughout Process Lifecycle Composite Application Validation System (CAVS) CAVS Invocation locations Siebel CRM EBS ABCS E-Business Suite Replace Participating App with CAVS Simulator Validate integrations - Individual services - End-to-end flows across silos - Backward compatibility Simulator - Emulate service behaviors - Predefined inputs to probe services - Output definition options - Test assertions with XPath Layered approach - Test different portions of the integration in isolation Benefits Productive SOA lifecycle Expedite time to market Quality assurance for entire Process Integration Packs

Error Resolution & Diagnostics ESB ESB Error Topic Catch Block Error Listener ESB Error Handler ABS Error Queue BPEL ABS Java WS Common Error Handler BPEL BPEL Fault Policy BPEL Java Action ABS Logger End-to-end Error Resolution - Integration components - Participating applications Unified Approach - Across integration patterns - Across technologies (BPEL, ESB) User Friendly - Search, drill-down, and auto alerts - Logging and Diagnostic scripts Categorize All Errors - Business errors - Technical errors Auto alerts - Preference based notifications Benefits Generic and extensible error handling framework Faster Issue Resolutions

Powered by Fusion Middleware SOA Reference Architecture SOA Programming Model AIA Foundation Pack Enterprise Business Service & Object Library SOA Governance BPA Suite BPEL Process Manager EM Analyst Tools Native BPEL Human Workflow Business Rules System Monitoring JDeveloper App Dev Framework & Web Center Enterprise Service Bus Multi Protocol Adapters XSLT Transform ODI Routing B2B Web Services Manager Policies & Security Registry Apps DB Bulk ELT Partners UDDI Messaging J2EE Application Server

AIA Supports Your Path To Fusion Move At Your Own Pace, Protect Your Investments Apps Unlimited New Releases More functionality Upgrade path to Fusion Apps Application Integration Architecture Integrated Best in Class Industry Business Process Fusion Apps The Next Generation

Which One is Right for YOU? Foundation Pack or Process Integration Pack Do it Yourself Using Oracle Foundation Pack Complete solution for building any to any integrations across a complex, mixed environment Speed integration development process utilizing prebuilt Enterprise Business Services and Objects (continually added to over time ) Reduce risk and maintenance costs using well defined programming models and bundled governance components Provides a sustainable, flexible foundation for change Let Oracle Pre-build Integrated Processes for You Prebuilt, off the shelf integrations between Oracle applications Delivers best practice processes to the business quickly and cost effectively Minimizes integration risk and fully supported by Oracle Extensible and upgradeable with minimal business disruption

Availability and Roadmap <Insert Picture Here>

Available AIA Process Integration Packs Cross Industry Process Integration Packs Enabling Siebel CRM On Demand Integration Pack for Oracle E-Business Suite* Siebel CRM Integration Pack for Oracle EBS Order Management: Order to Cash* Siebel CRM Integration Pack for Trade Promotion Management* Opportunity to Quote Order to Cash Trade Promotion Management Industry Process Integration Packs Enabling Siebel CRM Integration Pack for Oracle Comms Billing and Revenue Management: Order to Bill** Siebel CRM Integration Pack for Oracle Comms Billing & Revenue Management: Agent Assisted Billing Care** Oracle Comms Billing and Revenue Management Integration Pack for Oracle E-Business Suite: Revenue Accounting** Siebel Life Sciences Integration for Oracle Adverse Event Reporting System Comms Order to Bill Comms Customer care Comms Revenue Accounting Life Sci. Adverse Event Reporting Siebel CRM Integration Pack for i-flex FLEXCUBE Account Originations*** Siebel CRM Integration Pack for Banking Account Originations Banking Account Originations Banking Account Originations *Siebel 7.8 / Oracle E-Business Suite 11.5.10 ***i-flex FLEXCUBE UBS V.UM 7.2.0 **Comms versions: Siebel 7.8.2 / Oracle E-Business Suite Financials 11.5.10 / Billing and Revenue Management 7.3.1

Planned FY09 AIA Process Integration Packs Horizontal Cross Industry PIPs Siebel CRM SIA (8.0) for EBS Order Mgt (11.5.10) Siebel CRM (8.1) for EBS Order Management (12.1) Siebel UCM (8.1) for Oracle EBS (11.5.10), Siebel CRM SIA (8.0) PIM (12.1) for EBS (11.5.10) and Siebel CRM SIA (8.0) Agile PLM (9.2.2.4) to EBS (11.5.10) Agile PLM (9.2.2.4) to EBS (12.1) AIA for SAP PIPs* Siebel CRM to SAP* Enabling Order to Cash Order to Cash MDM (Customer) Integration MDM (Product) Integration Design to Release Design to Release Enabling Order to Cash Agile to SAP* SaaS PIPs Oracle CRM On Demand for Siebel CRM (7.8.2 HOR) Oracle CRM On Demand for JD Edwards E1 (2.3) Oracle CRM On Demand for SAP* Design to Release Enabling Customer Synchronization (Direct Int.) Opportunity to Order Opportunity to Order * Subject to Oracle Senior Management Approval Above timeframes are target dates only and subject to change at any time.

Roadmap: Planned FY09 Process Integration Packs Industry Industry PIPs Communications: Comms 2.0.1 (Siebel 8.0/8.1; Nested Service Bundle feature) Comms 2.4, includes OSM Comms 2.5, includes PIM Retail: Oracle Retail Integration (RMS 2.3) to PSFT (9.0) Siebel CRM Loyalty (8.1) to Retail Stores Product Data Hub Integration Pack for Retail Product Lifecycle Mgt Logistics Service Providers: Fleet Management 1 (OTM 6.0, SEBL 8.0) Fleet Management 2 (EBS 12.1, OTM 6.0) Fleet Management 3 (EBS 12.1, OTM 6.0) Enabling Order to Bill / Agent Assisted / Fin. Consolidation Order to Activate Product MDM (FY10) Financial Controls for Retail Customer Loyalty Management Retail PIM Integration (FY10) Quote and Order Management Driver Management Settlement and Financial Management Utilities: AIA for Utilities Order to Billing Banking: EBS Financial Service Accounting Hub (12.1) for PeopleSoft GL (9.x) Account Consolidation Above timeframes are target dates only and subject to change at any time.

FY09 Available and Planned AIA Foundation Packs Horizontal & Industry Versions Features Foundation Pack 2.0.1 Released February 2008 Core Common Objects and Services Business Service Repository, Management Utilities Foundation Pack 2.1 Released June 2008 NEW Enterprise Objects & Services Extension Templates / Sample Patterns Enhanced Repository and Utilities Foundation Pack 2.2.1 Planned for FY09 Industry Foundation Packs Utilities and Insurance Foundation Pack 2.3 Planned for FY09 NEW Enterprise Objects and Services BEA uptake Foundation Pack 2.4 Planned for FY09 NEW Enterprise Objects & Services HCM, horizontal objects from Retail & LSP Foundation Pack 2.5 Planned for FY10 Foundation Pack 3.0 TBD NEW Enterprise Objects & Services Oracle 11g Service Component Assembly Composite Application Framework Above timeframes are target dates only and subject to change at any time.

Oracle Application Integration Architecture Enabling Business Transformation through Composite Business Processes Deliver greater capabilities to the business Start with industry business processes to support business requirements Make all your critical applications work together Reduce your integration cost and risk Stop rebuilding integrations with every new application and release Focus on consolidating systems Achieve business process adaptability and agility Jumpstart your evolution to an open, standards-based enterprise architecture Enable rapid change with reduced risk and minimal disruption to the business

For More Information Contact your Sales Rep Visit www.oracle.com/aia