ISOMS 2012 Symposium Session Schedule

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ISOMS 2012 Symposium Session Schedule ISOMS 2012: Saturday, November 10, 2012 Opening at Honda Memorial International Conference Hall (University Building 17, The 6th floor) Plenary Session 1 9:00-10:10 Masaharu Ota (Osaka City University, Professor) Innovation Management: To Study from the View Point of Operations Management 10:10-10:30 Break (Classroom 17309,17311, University Building 17,The 3rd floor) Parallel Session 1(Univ. Building 17, The 3rd floor) Classroom 17310 Classroom 17306 Classroom 17307 A1 Session: Enterprise Systems & Operations Planning B1 Session: Marketing & Service Innovation C1 Session: Environment & Risk Management 10:30-12:00 Chair: Hajime Mizuyama A1-1 A Batch-up Dating Central Market Maker with Gaussian Forecast Distribution for Prediction Market System using VIPS for Demand Forecasting Hajime Mizuyama A1-2 Applying Sensitivity Analysis on Investment Decision Factors of Municipal Solid Waste Operational System Anchalee Supithak (Thai-Nichi Institute of A1-3 Creating the A-NIBNS Nonlife Insurance Business Navigation System Chair: Pham Thi Lien B1-1 Marketing Budgets and Marketing Effects Yun K. Huang Wen I. Yang B1-2 Researching Customer Satisfaction and Loyalty to Boost Marketing Effectiveness: Look at Japan s Auto Dealerships Hirotaka Okutomi B1-3 On Some Issues in Realization of Service Innovation Strategy into Operation Chair: Satoshi Kumagai C1-1 Assessing Handicraft Villages OVOP Implementation Capacity: Case Study of a Silk Village in Vietnam Nguyen A. Thu Nguyen T. Huyen Vo T. Thai C1-2 Networked Narratives: Understanding Internet Book Reviews in Online Communities Yun K. Huang Wen I. Yang C1-3 Empirical Study on Transferability of Kaizen Practices in Vietnamese Manufacturing Companies Masahiro Nakamura Akinori Ishikawa A1-4 Economic Lot-size Scheduling Problem with Batch Shipment Policy Yu-Cheng Hsiao Shoue-Yu Huang Tai Y. Lin Ryo Sato B1-4 An Association between Service Quality and Customer Satisfaction: A Vietnamese Context Pham Thi Lien Nguyen M. Hue Phan Chi. Anh (Vietnam National University Hanoi) C1-4 Japanese Environmental Policy Priority Index : A Method of Environmental Accounting for Measuring Corporate Environmental Performance. Satoshi Kumagai

12:00-13:00 Lunch Time (Classroom 17309,17311, University Building 17,The 3rd floor) Honda Memorial International Conference Hall (University Building 17, The 6th floor) Plenary Session 2 13:00-14:00 Hau L. Lee (Stanford University, Professor) "Socially Responsible Supply Chain Management" 14:00-14:30 Break (Classroom 17309,17311, University Building 17,The 3rd floor) Honda Memorial International Conference Hall (University Building 17, The 6th floor) Plenary Session 3 14:30-15:30 Takatoshi Ohkubo (3M Japan Group, Chief Process Officer) "3M Innovation Process" 15:30-16:00 Break (Classroom 17309,17311, University Building 17,The 3rd floor) Parallel Session 2(Univ. Building 17, The 3rd floor) Classroom 17310 Classroom 17306 Classroom 17307 A2 Session: Logistics&Lead-time Management B2 Session: Technology Management & Advertising C2 Session: Operations Management & Simulation 16:00-17:30 Chair: Toshiyuki Matsumoto A2-1 Emergency Recovery Production in the Japanese Automotive Industry: Long-Term Lessons from the 1997 Aisin Seiki Kariya Factory Fire Carmen M. Perez A2-2 Considering Non-hierarchical Connections in an AHP Model Szabolcs Duleba (College of Nyíregyháza) Kei Ogiwara (Akita Prefectural University) Mitsuhiro Hoshino (Akita Prefectural University) Tsutomu Mishina (Akita Prefectural University) A2-3 Under Customer Switching: Transshipment or Emergency Order Policy? Yi Liao (Southwestern University of Finance and Economics) Liu Yunhua (Southwestern University of Finance and Economics) A2-4 A Basic Research on LT Seven Tools and Total Lead-time Reduction Kazuto Ohata (Keio University) Toshiyuki Matsumoto Takashi Kanazawa (Keio University) 18:00-20:00 Dinner Party at IVY Hall Chair: Noritomo Ouchi B2-1 The Influence of National Culture and Advertising Market Size on the Prevalence of Celebrity Endorsement Strategies in Advertising a Multi- country Study Carolus L. C. Praet (Otaru University of Commerce) B2-2 System Dynamics Modeling for Analyzing the Impact of Utilization of External Knowledge and Product Functionality on Firm s Profit Noritomo Ouchi B2-3 International Comparison on the Relationship between Quality Management and Innovation Performance Jing Zeng Anh C. Phan (University of Economics and Business - Vietnam National University) B2-4 Attention-grabbing Train Car Advertisements Motoi Ogura Takayuki Hachiya Chair: Hisamoto Hiyoshi C2-1 Pedestrian Movement Model Allowing for Variable Buffer Size Hisamoto Hiyoshi Mai Ishii (NTT Data Corporation) C2-2 High Precision CAE Analysis of Automotive Transaxle Oil Seal Leakage Yasuaki Nozawa Takahiro Ito C2-3 A Comparison of Community Pharmacies in a Japanese Chain on the Relative Impact of Core and Auxiliary Elements on Service Evaluation Hajime Itoh (Otaru University of Commerce) Carolus L. C. Praet (Otaru University of Commerce) Hidehiko Sakurai (Hokkaido Pharmaceutical University) C2-4 Research on Disaster Relief Operations for the Great East Japan Earthquake Mine Kabata Yasutaka Kainuma - 2 -

ISOMS 2012: Sunday, November 11, 2012 Parallel Session 3 (Univ. Building 17, The 3rd floor) Classroom 17306 Classroom 17307 Classroom 17308 A3 Session: Supply Chain Management B3 Session: New Product & Project Management C3 Session: Risk & Manufacturing Management Chair: Osam Sato (Tokyo Keizai University) A3-1 Adaptive Collaboration Strategy in Down-stream Supply Chain Focused on Forecasting Demand Over Product Life Cycle Chair: Hideaki Kitanaka (Takushoku University) B3-1 An Analysis of Key Determinant Factors for New Product Development Performance: A Multi Group Analysis across Three Industries Chair: Hisashi Kurata (University of Tsukuba) C3-1 Constructing a Scoring Support Approach Model for Classical Ballet Combining Motion Capture and Statistics 9:00-10:30 Masayasu Nagashima (Sorbonne Graduate Business School) Michiya Morita (Gakushuin University) A3-2 Perception of Supplier Relations Managers from Perspectives of Behavioral Purchasing and Supply Management Masakazu Sugiura (Waseda University) A3-3 Genetic Algorithm for Determination of Partial Joint Ordering Inventory Replenishment Policy in One- warehouse and Multi-retailer System Wisut Supithak (Kasetsart University) Apisit Wiwatyotinchai (Kasetsart University) A3-4 Mass Customization: Linking Supply Chain Integration to Operational Capabilities Osam Sato (Tokyo Keizai University) Tomoaki Shimada (Kobe University) Hideaki Kitanaka (Takushoku University) Yutaka Ueda (Seikei University) Hideaki Kitanaka (Takushoku University) Osam Sato (Tokyo Keizai University) B3-2 Designing Vehicle Form Based on Subjective Customer Impressions Koichiro Yazaki Hiroki Takimoto B3-3 An Automotive Exterior Design Approach Model: The Relationship Between Form and Body Color Qualities Maiko Muto Shohei Takebuchi B3-4 Who Benefits in Distribution Channel from Manufacturer Return Policies Considering Risk Aversion? Shota Ohmura (Kobe University) Hirofumi Matsuo (Kobe University) Kazuma Yanagisawa Kanako Hara Daiki Sato C3-2 Extending Conditional Value at Risk to Markov Decision Processes: An Application to Oil Markets Fernando Oliveira (ESSEC Business School) Frederic Murphy (Temple University) C3-3 How Does Retailers' Promotion Affect the Performance of Inventory Pooling? Hisashi Kurata (University of Tsukuba) Masatoshi Tanaka (Matsumoto University) C3-4 Applying a Highly Precise CAE Technology Component Model: Automotive Bolt-loosening Mechanism Takehiro Onodera Takahito Kozaki 10:30-11:00 Break (Classroom 17309,17311, University Building 17,The 3rd floor) - 3 -

Parallel Session 4 (Univ. Building 17, The 3rd floor) Classroom 17306 Classroom 17307 Classroom 17308 A4 Session: Operations Strategy & Supply Chain Strategy B4 Session: Business Process Innovation & Practice C4 Session: Corporate Operation & Quality Management Chair: Michiya Morita (Gakushuin University) A4-1 Operation Strategies for Ensuring Supply Chain Resilience Yu Cui (Osaka City University) Masaharu Ota (Osaka City University) A4-2 Design of a Global Closed-Loop Supply Chain Network Chair: Junichi Tomita (Toyo University) B4-1 Disruptive Process Innovation Mechanism in the Casting Industry: The Case of Kimura Chuzosho Co., Ltd. Junichi Tomita (Toyo University) Tomofumi Takamatsu B4-2 A Bicycle Design Model Based on Young Women s Fashion Combined with CAD and Statistics Chair: Hirohisa Sakai (Toyota Motor Corporation) C4-1 Quality-Creating Management and Communication State: A Case Study of a Small and Medium-Sized Manufacturer in Japan Atsuko Ebine (Surugadai University) C4-2 A Study on the Extension of the Corporate Household: A Case Study of TABIO in Japan 11:00-12:30 Takahiro Karakama Yasutaka Kainuma A4-3 Supply Chain Strategies, Orientations, Capabilities, and Approaches in Sri Lankan Apparel Demand Chains Kaori Koizumi Shinji Kawahara Yuki Kizu B4-3 Implementation of Overall Equipment Effectiveness (OEE) to improve General Performance of Progressive: Bundling and Modular Manufacturing Systems in A Garment Manufacturing Industry Hiroshi Koga (Kansai University) C4-3 Developing A Highly Higher-cycled Product Design CAE Model: The Evolution of Automotive Product Design and CAE Mahendra N Gunawardhana (Tokyo Institute of Sadami Suzuki (Tokyo Institute of Takao Enkawa (Tokyo Institute of A4-4 Alignment of Supply Chain Strategy and Business Strategy Michiya Morita (Gakushuin University) Masayasu Nagashima (Sorbonne Graduate Business School) Russel R. Timothy (National Institute of Fashion Prerna Gautam (National Institute of Fashion Shweta Iyer (National Institute of Fashion B4-4 Constructing a Business Process Network System A-BPKNS-NPD Takayuki Iida Ryosuke Mihara ISOMS 2012 Closing Yasuaki Nozawa Takehiro Onodera C4-4 How to Build a Linkage between High Quality Assurance Production System and Production Support Hirohisa Sakai (Toyota Motor Corporation) - 4 -

- 5 -

Layout of University Building 17 6F 3F - 6 -