Rcky Muntain PBS REQUEST FOR PROPOSAL Creative Editr Edit 2 hurs f cntent fr the upcming I-News Special, "Standing in the Gap" May 8, 2015 Rcky Muntain PBS 1089 Bannck Street Denver, Clrad 80204 PH: 303-620-5728 juliespeer@rmpbs.rg
REQUEST FOR PROPOSAL Standing in the Gap Creative Editr Denver, Clrad Article I. Intrductin Rcky Muntain PBS requests that yur cmpany make a prpsal fr yur services fr Standing in the Gap Creative Editr. The fllwing prpsal request will utline the prject gals and detail the frmat yu shuld submit yur prpsal. Please read the timeline carefully. In rder fr yur prpsal t be cnsidered, yur prpsal must meet ur deadlines included in the timeline under Sectin 2.02. Sectin 1.01 Lcatin and Spnsr Yur bid is fr Creative Editr f Standing in the Gap. Yu will be expected t attend prject meetings lcated at 1089 Bannck Street - Denver, CO 80204, but the majrity f yur wrk can be cmpleted ff-site. Sectin 1.02 Management Julie Speer will be managing this prject and she will be respnsible fr the prject's timely cmpletin. Sectin 1.03 Cntact Infrmatin Please cntact Julie Speer fr questins abut the prpsal submissin details: Phne: 303-620-5728 E-mail: juliespeer@rmpbs.rg Article II. Sectin 2.01 The Prject Overview 2015 marks the 20-year anniversary f the end f schl busing in Denver. This Televisin & Outreach series will stimulate dialgue arund achievement and pprtunity gaps in educatinal utcmes fr lw-incme students, as well as ften-avided but vital issues f whether and hw issues f race and class cntribute t educatinal utcmes. It als will explre the re-segregatin f Denver Public Schls since 1995 as ne f the cntributrs t the achievement gap and analyzes underlying assumptins abut perfrmance that parents and students make when chsing a schl. By the end f this prject we hpe t create a dialg arund the achievement gap and re-segregatin in Denver Public Schls. Please visit www.rmpbs.rg/thegap fr mre infrmatin. Sectin 2.02 Prject Specificatins The term f the prject is currently apprximately 6 t 8 mnths. The Creative Editr will wrk nn-cnsecutive days within this perid t cmplete necessary prject deliverables at his/her discretin. Shuld yur prpsal be accepted, we expect yu t cntribute the fllwing t the prject: 2
1. This psitin is that f a Creative Editr, meaning that he/she will be creating the A-rll cut and selecting sund-bytes fr the episdes based n an utline and clse cllabratin with the Directr. 2. Milestnes include: A-rll apprval, B-rll apprval, Fine Cut apprval, Deliverables 3. With directin frm the prject Directr (and RMPBS Marketing Department fr the prmtinal materials), deliverables include: 1 Trailer (apprximately 2 minutes) upladed t YuTube 1 x :30 lng Lead Prm Up t 4 tune in spts (:30 each), digital exprts delivered t RMPBS and upladed t YuTube One x 1:56:46 full length dcumentary OR 4 x 26:46 dcumentary Episdes (26:40 x 4) delivered clean and cmplete 2 x digital exprts fr bradcast (OR 8 x digital exprts) Exprt YuTube versin f cmpleted dcumentary/ies Exprt COVE versin f cmpleted dcumentary/ies If necessary, 1 Cmpilatin f all 4 episdes, (remving graphics & cmbining credits) with a bradcast, Yutube and COVE exprt Up t 16 Web Extras (frm cntent that desn t make the final cut) upladed t YuTube DVD Authring All prject files delivered in Adbe Creative Clud frmat (Premiere, After Affects, etc.) Sectin 2.03 Cntractr Requirements Desired Skills Creative Editr will prvide his/her wn equipment and Adbe Creative Clud license Demnstrated experience in editing lng frm dcumentary-style cntent Have access t the internet t uplad and deliver cntent Expertise in imprting ftage f varying CODECS Expertise in imprting phts, music, and ther prject assets Expertise in vide file management Expertise in Editing Expertise in Audi Sweetening Expertise in Clr Crrecting Expertise in digital exprts Expertise with Adbe Premiere Expertise in Adbe After Effects Expertise in uplading unlisted cntent t Yutube Expertise in authring DVDs Knwledge f PBS Redbk standards Sme cntent is in Spanish. Knwledge f Spanish, a plus 3
Sectin 2.04 Timeline The airing f the Standing in the Gap dcu-series will cincide with the 2015-2016 schl year. Episdes will be timed t schl-related events like the Schl Chice prcess and fllw families thrugh the DPS system. The utreach and cmmunity engagement will take place during the 2015/2016 schl year. General Prject Timeline: Jan - Octber 2014 January 2014 July 2014 - May 2015 June - Octber 2015 August/September 2015 Oct 2015 - January 2016 February March Fundraising, Partnership Develpment Outreach Strategy Pre-prductin & Planning Research & Data analysis begins KGNU Busing Oral Histry Cllectin (x150) Interviews scheduled (December 2014-May 2015) Filming (Histrians, Experts, Families) Editing Episde/Episdes Create digital deliverables (web, print, radi) Create utreach materials Create prmtinal materials Launch Online utreach Launch Prmtin TV Bradcast (RMPBS, V-Me) Radi Bradcasts I-News data sharing with all media utlets Online Outreach Grassrts Outreach Instant Plling Evaluatin In rder t cmplete ur missin, we have set the fllwing timetable. This timetable is subject t change by the managers f this prject. Article III. Sectin 3.01 The Prpsal Summary f Prpsal (a) Expectatins Cntracts will be awarded based n the infrmatin presented in the prpsals received. We will award cntracts based n the prpsal expected t be the mst beneficial t ur prject based n a variety f factrs. Rcky Muntain PBS reserves the right t award mre than ne cntract, accept the lwest price ffer, award cntracts befre the prpsal deadline listed in 4
the timeline, award cntracts befre all prpsals are received, and refuse any cntract withut bligatin t Rcky Muntain PBS r t the cmpany ffering the prpsal. (b) Respnse Deadline Please frward a letter f intent via email by May 15, 2015 if yu intend t submit a prpsal. Likewise, if yu d nt intend t make a prpsal, please frward a n-bid letter by the same date. (c) Prpsal Deadline All prpsals must be submitted t Rcky Muntain PBS by May 29 2015 t be cnsidered fr their cntributin t Standing in the Gap Creative Editr. (d) Selectin Criteria All ffers submitted will be cnsidered based upn the materials prvided in the prpsal. Cnsideratin will be given t perfrmance prjectins as well as cst and staff requirements. Only thse prpsals submitted by the deadline abve will be cnsidered. The fllwing criteria will be the primary cnsideratins fr selecting a prpsal: 1. Submissin f all prpsals in the crrect frmat by the stated deadline. 2. The perceived effectiveness f the prpsal's slutin fr Rcky Muntain PBS's stated missin. 3. The perceived ability fr the prpsing cmpany's ability t deliver their services set frth in their prpsal. 4. The prpsing cmpany's past perfrmance in delivering such services. 5. Availability f sufficient high quality persnnel with the required skills fr the specific apprach prpsed. 6. Overall cst f the prpsal. Rcky Muntain PBS may suspend r discntinue prpsals at any time withut ntice r bligatin t the cmpany that submitted the prpsal. (e) Prpsal Frmat: Rcky Muntain PBS suggests that yu include the fllwing infrmatin in yur prpsal. Prpsals shuld adequately address the details f the prpsed cntract. Cntractr Summary Capabilities and Methdlgy Expected Results Executives, Staffing, and Management Cmmunicatin Equipment Expense Breakdwn Expense Summary Licensing and Bnding Insurance References 5
Sectin 3.02 Prpsal Details (a) Cntractr Summary Include a brief histry f yur cmpany including yur past experience in dealing with similar prjects. Als include the wners' names r thse persns authrized t sign cntracts fr yur business. (b) Capabilities and Methdlgy Detail yur cmpany's capabilities in delivering the requests in this prpsal. Yu shuld use this sectin t utline specifically yur prpsed methd fr achieving yur gal. This shuld include a detailed timeline f milestnes fr cmpleting the prject. (c) Expected Results Use this sectin t summarize the expected results f yur methdlgy listed abve. This shuld include a summary f yur timeline fr cmpleting the prject. (d) Executives, Staffing, and Management List the high level executives r fficers in charge f cmpleting the prject and a summary f their backgrund. Yu shuld als use this sectin t list the prjected staffing and management necessities and their estimated cst. Specify hw yu will btain the staff t cmplete the prject. (e) Cmmunicatin Explain hw yu intend t cmmunicate between executives, management, and staff in additin t hw yu will cmmunicate t the prject manager t ensure the prject stays n schedule. (f) Equipment Detail the equipment necessities as well as their estimated cst. If yu will need additinal services r space frm Rcky Muntain PBS yu shuld list thse requirements here with a brief explanatin. (g) Expense Breakdwn Build a detailed list f all expected expenses. (h) Expense Summary Give a brief summary f the ttal csts fr yur prpsed cntract. Yu may als include a brief explanatin f the cntributing csts t the ttal cst. (i) Licensing and Bnding If applicable, include the details f yur licenses and bnds fr the services yu are prpsing. If pssible, enclse prf f yur licenses and bnds. (j) Insurance If applicable, prvide the details f insurance yur cmpany will prvide fr yur staff and the prject. (k) References Prvide 2 references fr similar past prjects. 6