Government of India R F D (Results-Framework Document) for Agricultural & Processed Food Products Export Development Authority, (APEDA) (2014-2015)
Page : 2 of 17 Results-Framework Document (RFD) for Agricultural & Processed Food Products Export Development Authority, (APEDA)-(2014-2015) Section 1: Vision, Mission, Objectives and Functions Vision Establishing India as a supplier of quality agro and food products in the global markets. Mission To act as an interface between the trade and industry on one hand and the Government on the other in furthering the common goal for development and promotion of agro exports from India. To assist the trade in effectively responding to the challenges of global marketing. Networking with the institutional framework of the Governments both in center and states to address the supply side issues and work with the similar framework in the target markets for seeking market access and establishment of the brand India'. Objectives 1 Market Development 2 Development of Infrastructure 3 Quality Development 4 Transport Assistance Functions 1 Development of industries relating to the scheduled products for export by way of providing financial assistance or otherwise for undertaking surveys and feasibility studies, participation in equity capital through joint ventures and other relieves and subsidy schemes 2 Registration of persons as exporters of the scheduled products on payment of such fees as may be prescribed; 3 Fixing of standards and specifications for the scheduled products for the purpose of exports; 4 Carrying out inspection of meat and meat products in slaughter houses, processing plants, storage premises, conveyances or other places where such products are kept or handled for the purpose of ensuring the quality of such products. 5 Improving of packaging of the Scheduled products; 6 Improving of marketing of the Scheduled products outside India; 7 Promotion of export oriented production and development of the Scheduled products; 16/05/2014 2.22
Page : 3 of 17 Results-Framework Document (RFD) for Agricultural & Processed Food Products Export Development Authority, (APEDA)-(2014-2015) Section 1: Vision, Mission, Objectives and Functions 8 9 Collection of statistics from the owners of factories or establishments engaged in the production, processing, packaging, marketing or export of the scheduled products or from such other persons as may be prescribed on any matter relating to the scheduled products and publication of the statistics so collected or of any portions thereof or extracts there from; Training in various aspects of the industries connected with the scheduled products; 10 Such other matters as may be prescribed 16/05/2014 2.22
Page : 4 of 17 Section 2: Inter se Priorities among Key Objectives, Success indicators and Targets Objective Weight Action Success Indicator Weight Target / Criteria Value Excellent Very Good Good Fair Poor 100% 90% 80% 70% 60% [1] Market Development 22.00 [1.1] Trade promotion activities such as participation in trade fairs/exhibitions, BSM/ product promotion and exchange of delegations [1.1.1] [1.2] Providing Financial assistance to exporters for the use of standardized quality packaging, advertisements, Brand publicity & MDA for participation in trade fairs [1.2.1] Participation/organis ation of 14 events Study by IIP on development of pack-aging for fresh & proc-essed agri. products.assistance to 150 exporters 12.00 4.00 [1.3] Market Access in new [1.3.1] Market for Indian Agriculture products [2] Development of Infrastructure 22.00 [2.1] To set up infrastructure [2.1.1] facilities by public sector /State govt./ pvt. sector (i) Restoration of market for bovine meat in Russia, Kazakhastan, Belarus Custom Union. (ii) Market access for Grapes in USA, Australia & New Zealand, Mangoes in Mauritius Assistance to 25 beneficiaries 6.00 22.00 [3] Quality Development 13.00 [3.1] Food Safety through introduction of Quality Assurance Systems and setting up/upgradation of labs, implementation of HACCP, ISO, BRC etc. [3.1.1] Assistance to 8 exporters 2.00
Page : 5 of 17 Section 2: Inter se Priorities among Key Objectives, Success indicators and Targets Objective Weight Action Success Indicator Weight Target / Criteria Value Excellent Very Good Good Fair Poor 100% 90% 80% 70% 60% [3.2] Administration of GI for [3.2.1] Basmati Rice (subsequent to registration) (i) Completion of hearing and decision in the appeal December 2014 1.00 [3.3] Registration & Recognition of Horticulture Pack Houses, Meat, Poultry, Dairy Processing Plants, Development of RMP for Agri Products, Recognition of Labs, HACCP agencies, Accreditation of certification bodies for organic products [3.3.1] Recognition & review of 80 units by March 2015 3.00 [3.4] Supporting in-house labs of [3.4.1] exporters [3.5] Equivalence with Canada [3.5.1] for Organic standards and certification [3.6] Workshops for farmers to increase awareness for production of good quality produce for export. [3.6.1] [3.7] Workshops for training of officials in the State Departments of Agriculture and other stakeholders [3.7.1] Assistance to 10 exporters Completion by March 2015 Conduct of 15 workshops and disbursement of expenditure to partner organizations by March 2015 Conduct of 10 workshops and disbursement of expenditure to partner 2.00 1.00 2.00 2.00
Page : 6 of 17 Section 2: Inter se Priorities among Key Objectives, Success indicators and Targets Objective Weight Action Success Indicator Weight Target / Criteria Value Excellent Very Good Good Fair Poor 100% 90% 80% 70% 60% [4] Transport Assistance 30.00 [4.1] To provide transport assistance to Exporters to mitigate freight disadvantages [4.1.1] organizations by March 2015 Disbursement of allocated funds by 31st March 2015 30.00 * Efficient Functioning of the RFD System 3.00 Timely submission of Draft RFD for 2014-2015 for Approval On-time submission Date 2.0 15/05/2014 16/05/2014 19/05/2014 20/05/2014 21/05/2014 * Enhanced Transparency / Improved Service delivery of Ministry/Department Timely submission of Results for 2013-2014 3.00 Rating from Independent Audit of implementation of Citizens / Clients Charter (CCC) On-time submission Date 1.0 01/05/2014 02/05/2014 05/05/2014 06/05/2014 07/05/2014 Degree of implementation of commitments in CCC % 2.0 100 95 90 85 80 * Independent Audit of implementation of Grievance Redress Management (GRM) system Administrative Reforms 7.00 Update organizational strategy to align with revised priorities Degree of success in implementing GRM % 1.0 100 95 90 85 80 Date Date 2.0 01/11/2014 02/11/2014 03/11/2014 04/11/2014 05/11/2014 Implementation of agreed milestones of approved Mitigating Strategies for Reduction of potential risk of corruption (MSC). Implementation of agreed milestones for ISO 9001 Implementation of milestones of approved % of Implementation % 1.0 100 90 80 70 60 % of implementation % 2.0 100 95 90 85 80 % of implementation % 2.0 100 90 80 70 60 * Mandatory Objective(s)
Page : 7 of 17 Section 2: Inter se Priorities among Key Objectives, Success indicators and Targets Objective Weight Action Success Indicator Innovation Action Plans (IAPs). Weight Target / Criteria Value Excellent Very Good Good Fair Poor 100% 90% 80% 70% 60% * Mandatory Objective(s)
Page : 8 of 17 Section 3: Trend Values of the Success Indicators Objective Action Success Indicator Actual Value for FY 12/13 Actual Value Target Value Projected for for Value for FY 13/14 FY 14/15 FY 15/16 Projected Value for FY 16/17 [1] Market Development [1.1] Trade promotion activities such as participation in trade fairs/exhibitions, BSM/ product promotion and exchange of delegations [1.1.1] Participation/organisati on of 14 events 20 20 14 [1.2] Providing Financial [1.2.1] assistance to exporters for the use of standardized quality packaging, advertisements, Brand publicity & MDA for participation in trade fairs Study by IIP on development of packaging for fresh & processed agri. products.assistance to 150 exporters 116 101 150 [1.3] Market Access in new [1.3.1] Market for Indian Agriculture products (i) Restoration of market for bovine meat in Russia, Kazakhastan, Belarus Custom Union. (ii) Market access for Grapes in USA, Australia & New Zealand, Mangoes in Mauritius 0 0 7 [2] Development of Infrastructure [2.1] To set up infrastructure [2.1.1] facilities by public sector /State govt./ pvt. sector Assistance to 25 beneficiaries 45 29 25 [3] Quality Development [3.1] Food Safety through [3.1.1] introduction of Quality Assurance Systems Assistance to 8 exporters 22 10 8
Page : 9 of 17 Section 3: Trend Values of the Success Indicators Objective Action Success Indicator Actual Value for FY 12/13 Actual Value Target Value Projected for for Value for FY 13/14 FY 14/15 FY 15/16 Projected Value for FY 16/17 and setting up/upgradation of labs, implementation of HACCP, ISO, BRC etc. [3.2] Administration of GI for [3.2.1] Basmati Rice (subsequent to registration) (i) Completion of hearing and decision in the appeal December 2014 0 0 1 [3.3] Registration & Recognition of Horticulture Pack Houses, Meat, Poultry, Dairy Processing Plants, Development of RMP for Agri Products, Recognition of Labs, HACCP agencies, Accreditation of certification bodies for organic products [3.3.1] Recognition & review of 80 units by March 2015 2 0 80 [3.4] Supporting in-house labs [3.4.1] of exporters Assistance to 10 exporters 18 29 10 [3.5] Equivalence with Canada [3.5.1] for Organic standards and certification Completion by March 2015 1 0 1 [3.6] Workshops for farmers to [3.6.1] increase awareness for production of good quality produce for Conduct of 15 workshops and disbursement of expenditure to partner 8 3 15
Page : 10 of 17 Section 3: Trend Values of the Success Indicators Objective Action Success Indicator Actual Value for FY 12/13 Actual Value Target Value Projected for for Value for FY 13/14 FY 14/15 FY 15/16 Projected Value for FY 16/17 export. organizations by March 2015 [3.7] Workshops for training of [3.7.1] officials in the State Departments of Agriculture and other stakeholders Conduct of 10 workshops and disbursement of expenditure to partner organizations by March 2015 10 3 10 [4] Transport Assistance [4.1] To provide transport assistance to Exporters to mitigate freight disadvantages [4.1.1] Disbursement of allocated funds by 31st March 2015 349 334 325 * Efficient Functioning of the RFD System Timely submission of Draft RFD for 2014-2015 for Approval On-time submission Date 16/05/2014 Timely submission of Results for 2013-2014 On-time submission Date 06/05/2014 02/05/2014 * Enhanced Transparency / Improved Service delivery of Ministry/Department Rating from Independent Audit of implementation of Citizens / Clients Charter (CCC) Degree of implementation of commitments in CCC % 95 Independent Audit of implementation of Grievance Redress Management (GRM) system Degree of success in implementing GRM % 95 * Administrative Reforms Update organizational strategy to align with revised priorities Date Date 02/11/2014 * Mandatory Objective(s)
Page : 11 of 17 Section 3: Trend Values of the Success Indicators Objective Action Success Indicator Actual Value for FY 12/13 Actual Value Target Value Projected for for Value for FY 13/14 FY 14/15 FY 15/16 Projected Value for FY 16/17 Implementation of agreed milestones of approved Mitigating Strategies for Reduction of potential risk of corruption (MSC). % of Implementation % 90 Implementation of agreed milestones for ISO 9001 % of implementation % 95 Implementation of milestones of approved Innovation Action Plans (IAPs). % of implementation % 90 * Mandatory Objective(s)
Page : 12 of 17 Section 4: Acronym SI.No Acronym Description 1 BSM Buyer-Seller Meet 2 GI Geographical Indication 3 IIP Indian Institute of Packaging
Page : 13 of 17 Section 4: Description and Definition of Success Indicators and Proposed Measurement Methodology SI.No Success indicator Description Definition Measurement General Comments 1 [1.1.1] Participation/organisation of 14 events Participation in major international Market Development involves food fairs. participation in International Success indicator will be measured in terms of number trade fairs, exchange of trade of participation/organisation of delegations and buyer seller events. meets etc. 2 [1.2.1] Study by IIP on development of pack-aging Good packaging is critical both in Study by IIP on development for fresh & proc-essed agri. products.assistance to terms of quality of the product as well of packaging for fresh & No. of beneficiaries assisted 150 exporters as its image. processed agri. products. Introduction into new markets. It is necessary to encourage exporters to make use of good quality packaging material 3 [2.1.1] Assistance to 25 beneficiaries This scheme seeks to provide Development of a strong financial assistance to government/ infrastructure is critical for the No. of units assisted. exporters for setting up of infrastructure such as post harvest handling facilities at Airports, Seaports and at farm level. cooperative institutions and other sector and export of agricultural products. The emphasis is primarily on upgrading and setting up of growth of agro industries post harvest handling facilities so as to reduce losses caused due to spoilage and to ensure quality production of agro products. [3.1.1] Assistance to 8 exporters 4 Keeping in view the changes taking The concept of food safety No. of beneficiaries assisted place in international trade, different and quality is a growing systems are being developed to global concern. improve quality of food products. The scheme helps enhancing the export of Indian agro products. it is essential that financial assistance is given for the implementation of quality management systems like TQM, HACCP, BRC, Global
Page : 14 of 17 Section 4: Description and Definition of Success Indicators and Proposed Measurement Methodology SI.No Success indicator Description Definition Measurement General Comments [3.1.1] Assistance to 8 exporters 4 Keeping in view the changes taking The concept of food safety No. of beneficiaries assisted place in international trade, different and quality is a growing systems are being developed to global concern. improve quality of food products. 5 [4.1.1] Disbursement of allocated funds by 31st To provide transport assistance to Indian exporters of fresh March 2015 Exporters to mitigate freight perishable and processed No. of beneficiaries assisted. disadvantages food products etc. have been facing the problem of high freight rates in comparison to the competing countries and our agro products have become in-competitive. In order to mitigate the disadvantage of high freight rates, it has become imperative upon Govt. of India to provide transport assistance on selected fruits, vegetables, flowers, poultry, dairy and other processed food products etc. for exports both by sea and air to enable the agro products to compete in the international markets. GAP and ISO 9000 etc to enhance the export capability of Indian agro products. The scheme has helped in maintaining the present level of exports and also in incremental exports.
Page : 15 of 17 Section 4: Description and Definition of Success Indicators and Proposed Measurement Methodology SI.No Success indicator Description Definition Measurement General Comments
Page : 16 of 17 Section 5 : Specific Performance Requirements from other Departments Location Type State Organisation Type Organisation Name Relevant Success Indicator What is your requirement from this organisation Justification for this requirement Please quantify your requirement from this Organisation What happens if your requirement is not met.
Page : 17 of 17 Section 6: Outcome/Impact of Department/Ministry Outcome/Impact of Department/Ministry Jointly responsible for influencing this outcome / impact with the following department (s) / ministry(ies) Success Indicator FY 12/13 FY 13/14 FY 14/15 FY 15/16 FY 16/17 1 Increase in exports 1. Ministry of Commerce for consistent Value of exports USD Trade Friendly policies. BILLION 2. RBI for liberal forex policy 3. Fiscal incentives by various govt. agencies 4. Ministry of Agriculture and associated state departments to address issues for increase in production and quality of crops/ livestock/ R&D and market access negotiations based on quarantine issues 21.45 22.38 23.50 24.68 25.91