Tuning your Practice s Business Process and Performance Illinois/Chicago Ophthalmology, March 2014

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Tuning up your Practice Managing Billing & Collections Performance for a Healthier Practice Identifying and patching common holes in the billing and collections process Ron Rosenberg, P.A., M.P.H. Practice Management Resource Group 708 623 8200 (Direct 415 250 2578) Illinois/Chicago Ophthalmology March, 2014 Practice Management Resource Group, Inc. 1 Key Tips in Each Area of the Billing Process Gleaned from our experience in Consulting in hundreds of Ophthalmology practices Billing for over 40 Ophthalmology practices Illinois/Chicago Ophthalmology March, 2014 Practice Management Resource Group, Inc. 2 The Tips Fall into 4 Categories Structure for fulfillment Business Process Front End Business Process Back End Monitoring Performance Illinois/Chicago Ophthalmology March, 2014 Practice Management Resource Group, Inc. 3 PMRG 708 623 8200 Ron Rosenberg, Direct 415 250 2578 1

Efficiency Effectiveness The Tips Address Illinois/Chicago Ophthalmology March, 2014 Practice Management Resource Group, Inc. 4 Structure for Fulfillment Document policies and procedures Verify credentialing and re credentialing Manage your PM Software Coding resources and tools Insurance contract information Allowables in the PM software Illinois/Chicago Ophthalmology March, 2014 Practice Management Resource Group, Inc. 5 Document Policies and Procedures Each step of the business process should be documented in detail Working the System by Sam Carpenter This process will Establish the manner in which each step will be carried out Identify areas for improvement and missing elements Illinois/Chicago Ophthalmology March, 2014 Practice Management Resource Group, Inc. 6 PMRG 708 623 8200 Ron Rosenberg, Direct 415 250 2578 2

Credentialing Verify credentialing status annually Medicare Medicaid Non Government insurances Use PECOS Establish a protocol for processing ANY and ALL communications from the carriers Develop a credentialing/contracting matrix Illinois/Chicago Ophthalmology March, 2014 Practice Management Resource Group, Inc. 7 Manage your Practice Management Software User tables Insurance By Product Three Medicare carriers Procedures Separate entries for Place of Service Multiple procedures Bilateral/Unilateral Transaction codes Payment types Driven by reporting Use the system for cash management and control Illinois/Chicago Ophthalmology March, 2014 Practice Management Resource Group, Inc. 8 Coding Resources and Tools AAO Coding Coach Paper On Line Comprehensive on line coding products Optum AMA Comprehensive products include CPT ICD (9 & 10) CPT/ICD crosslink CCI LCDs Illinois/Chicago Ophthalmology March, 2014 Practice Management Resource Group, Inc. 9 PMRG 708 623 8200 Ron Rosenberg, Direct 415 250 2578 3

Insurance Contract Information Develop a matrix By Plan Credentialing by provider and location Coding and adjudication rules Claims submission rules Timely filing Appeals Direct/clearinghouse Co payments/deductible Verification availability and methods Allowable payments Illinois/Chicago Ophthalmology March, 2014 Practice Management Resource Group, Inc. 10 Contract Information in the PM Software Load all allowables for the major carriers Some clearinghouses/systems require allowable for auto posting Illinois/Chicago Ophthalmology March, 2014 Practice Management Resource Group, Inc. 11 Operations Management Addressed at the end Reporting Illinois/Chicago Ophthalmology March, 2014 Practice Management Resource Group, Inc. 12 PMRG 708 623 8200 Ron Rosenberg, Direct 415 250 2578 4

Business Process Front End Patient Registration Insurance Verification Patient Arrival Charge Capture Coding Fees Illinois/Chicago Ophthalmology March, 2014 Practice Management Resource Group, Inc. 13 Patient Registration On Line portal Mailed forms to new patients Early arrival for new patients Insurance card scanning Verify information at every visit Monitor rejections for registration errors Illinois/Chicago Ophthalmology March, 2014 Practice Management Resource Group, Inc. 14 Automated Batch Real time Manual On Line Phone Insurance Verification Illinois/Chicago Ophthalmology March, 2014 Practice Management Resource Group, Inc. 15 PMRG 708 623 8200 Ron Rosenberg, Direct 415 250 2578 5

Patient Arrival Co payment collection Demographics verification Insurance verification if not already complete Illinois/Chicago Ophthalmology March, 2014 Practice Management Resource Group, Inc. 16 Co Payment/Deductible Collection Track performance Co payments not collected at time of service have a low probability of collection after the fact Illinois/Chicago Ophthalmology March, 2014 Practice Management Resource Group, Inc. 17 Charge Capture Process Charge capture auditing Missing ticket report Testing equipment logs O.R. Logs EMR Considerations Test complete and correct transmission to PM system Procedure mismatch between systems will result in missing charges Illinois/Chicago Ophthalmology March, 2014 Practice Management Resource Group, Inc. 18 PMRG 708 623 8200 Ron Rosenberg, Direct 415 250 2578 6

Coding What What was provided CPT Why was it provided ICD 9 (soon to be ICD 10) Who When Our recommendation Coding should be done by the physician The coding should be done in the exam lane What will be needed for ICD 10 Tools for Identifying the correct codes Logistics for capturing the codes as charges Illinois/Chicago Ophthalmology March, 2014 Practice Management Resource Group, Inc. 19 Fees The retail value you place on your services A place from which to give discounts Important to have all of your fees above the highest payor allowables We recommend you review your transactions to identify 100% payments (from contracted carriers) and to look for fees below your highest allowables We recommend you generate your fee schedule at a multiple of your current Medicare Fee Schedule Illinois/Chicago Ophthalmology March, 2014 Practice Management Resource Group, Inc. 20 Charge entry Where in the business process? EMR Checkout Billing Claims review more important with EMR Claims scrubbing automated review Elements to review CPT/ICD matching Post op global period Modifiers Carrier specific rules Bilateral vs. two lines Eye exam codes vs. E&M Etc. Illinois/Chicago Ophthalmology March, 2014 Practice Management Resource Group, Inc. 21 PMRG 708 623 8200 Ron Rosenberg, Direct 415 250 2578 7

Charge Review Quality check CCI Modifiers Diagnosis/procedure matching Complete information Patient demographics Insurance Track the quality of the review Denials Rejections Illinois/Chicago Ophthalmology March, 2014 Practice Management Resource Group, Inc. 22 The Back End Claims submission Rejection Management Denials (should be worked as received) Payment posting AR Management Patient balances Illinois/Chicago Ophthalmology March, 2014 Practice Management Resource Group, Inc. 23 Electronic Clearinghouse Direct Paper Claims Submission Illinois/Chicago Ophthalmology March, 2014 Practice Management Resource Group, Inc. 24 PMRG 708 623 8200 Ron Rosenberg, Direct 415 250 2578 8

Clearinghouse Rejections Batch Individual Critical that clearinghouse reports are reviewed regularly Illinois/Chicago Ophthalmology March, 2014 Practice Management Resource Group, Inc. 25 Receivables Management What is expected and when A process in place for identifying When a claim is not paid when expected When a claim is not paid in the amount expected Payment posting Rejections management Corrections/resubmissions Appeals Insurance follow up Patient balance billing Illinois/Chicago Ophthalmology March, 2014 Practice Management Resource Group, Inc. 26 Receivables Management Going back to the insurance matrix as the source of expectations When How much Design your receivables management process based on those expectations Illinois/Chicago Ophthalmology March, 2014 Practice Management Resource Group, Inc. 27 PMRG 708 623 8200 Ron Rosenberg, Direct 415 250 2578 9

Payment Posting Maximize auto posting Work denials as received Use automated tools for measuring payment adequacy Post all payments within two working days to avoid timely filing denials Know the payer rules and appeal denied claims that should have been paid based on the contract rules Illinois/Chicago Ophthalmology March, 2014 Practice Management Resource Group, Inc. 28 Insurance Follow Up Again, base your follow up timing on what you know about each insurance Is your practice waiting 60 days before following up on un responded claims? If so, change the schedule Medicare 21 days Most PPOs and HMOs at 30 45 days Each open account should be touched at least each month Illinois/Chicago Ophthalmology March, 2014 Practice Management Resource Group, Inc. 29 Monitoring Performance Charge capture missing ticket report, testing equipment and O.R. logs) Productivity Collections performance assessing the percentage of the allowable amounts collected (primary billing performance measure) Accounts Receivable (AR) AR > 90 days as a % of the total (benchmark is < 15%) Patterns in the buckets (watch for balances marching across ) Date of service vs. date of last activity Days in AR Illinois/Chicago Ophthalmology March, 2014 Practice Management Resource Group, Inc. 30 PMRG 708 623 8200 Ron Rosenberg, Direct 415 250 2578 10

Vivid Display Productivity Illinois/Chicago Ophthalmology March, 2014 Practice Management Resource Group, Inc. 31 Vivid Display Productivity Illinois/Chicago Ophthalmology March, 2014 Practice Management Resource Group, Inc. 32 One more Productivity Measure Income per Encounter For simplicity, use office encounters Should be run against internal benchmarks Post op visits Include or not but be consistent Run the data with and without optical income Generate quarterly Illinois/Chicago Ophthalmology March, 2014 Practice Management Resource Group, Inc. 33 PMRG 708 623 8200 Ron Rosenberg, Direct 415 250 2578 11

Business Office Performance Collection Performance Accounts Receivable Days in AR Illinois/Chicago Ophthalmology March, 2014 Practice Management Resource Group, Inc. 34 Collection Performance A report of the percentage of your charges that are ultimately collected compared to what is possible to collect (defined as the payer s contracted allowable) Illinois/Chicago Ophthalmology March, 2014 Practice Management Resource Group, Inc. 35 Data Pitfalls Services included in a payer s totals that pay differently than the contracted services For example, refractions (for Medicare patients, they pay at 100% of the charge) Refractive surgery These services must be isolated and excluded from the calculations System reporting that does not show payments based on the charge carrier Illinois/Chicago Ophthalmology March, 2014 Practice Management Resource Group, Inc. 36 PMRG 708 623 8200 Ron Rosenberg, Direct 415 250 2578 12

The Set Up for Effective Monitoring Computer Software Set up Accurate charge entry Calculated collection targets Effective and accurate management reporting Illinois/Chicago Ophthalmology March, 2014 Practice Management Resource Group, Inc. 37 Understanding Collection Performance Reporting Correlating payments to charges Can / How does your system accomplish this Where are posted payments reported For example, are Medicare patient co payments reported under Medicare or Patient Pay If a patient has a Blue Shield MediGap, is the co payment reported under Medicare or under Blue Shield? Errors and charge adjustments Illinois/Chicago Ophthalmology March, 2014 Practice Management Resource Group, Inc. 38 Collection Performance The Key Report Goes by Many Names Collection Analysis Insurance Payment Analysis Procedure Analysis The common characteristic: Charges by insurance for a specified time period Payments against those charges as of the date of the report, with enough time elapsed (at least 120 days) to allow for the bulk of the payments to be received. Illinois/Chicago Ophthalmology March, 2014 Practice Management Resource Group, Inc. 39 PMRG 708 623 8200 Ron Rosenberg, Direct 415 250 2578 13

Procedure Analysis Charge frequency by CPT code Allows you to adjust the charges for those procedures which will have reduced payments Surgical assist Secondary procedures Or increased payments Refractions Refractive surgery Illinois/Chicago Ophthalmology March, 2014 Practice Management Resource Group, Inc. 40 Procedure Analysis Adjustments Refractions Other Non Covered services Drugs and supplies Surgical assist Multiple procedures Illinois/Chicago Ophthalmology March, 2014 Practice Management Resource Group, Inc. 41 Generate an Insurance Payment Analysis Report At least three months of charges Last date of service at least 120 days prior to the report If we are in November, the report would have charges for May July, and payments against those charges as of today The elapsed time can be modified for a particular payor class For example, Medicaid may require 180 days Generate a procedure analysis Quantify and adjust the charges for those procedures for which reduced payments are expected Calculate the collection target for those charges Compare to the actual collections Illinois/Chicago Ophthalmology March, 2014 Practice Management Resource Group, Inc. 42 PMRG 708 623 8200 Ron Rosenberg, Direct 415 250 2578 14

Pay Class Example Charges Indemnity $89,541 FFS Managed Care $984,953 Workers Comp $44,771 Medicare w/ Suppl. $2,417,612 Medicare w/o Suppl. $373,826 Medicaid $134,312 Medi/Medi $373,543 TOTAL $4,418,558 The question to be answered is what % of those charges can be expected to be collected? Illinois/Chicago Ophthalmology March, 2014 Practice Management Resource Group, Inc. 43 Example, Cont. Charges at Pay Class Charges Contracted Rates Actual Coll n % of Target Indemnity $89,541 $85,064 $77,397 90.99% FFS Managed Care $984,953 $659,919 $629,592 95.40% Workers Comp $44,771 $22,386 $19,745 88.20% Medicare w/ Suppl. $2,417,612 $1,208,806 $1,156,735 95.69% Medicare w/o Suppl. $373,826 $186,913 $154,268 82.53% Medicaid $134,312 $42,980 $31,589 73.50% Medi/Medi $373,543 $149,417 $146,382 97.97% TOTAL $4,418,558 $2,215,708 Illinois/Chicago Ophthalmology March, 2014 Practice Management Resource Group, Inc. 44 Other Collection Analyses Zero pay line items Underpaid line items No co payment Co payment only Illinois/Chicago Ophthalmology March, 2014 Practice Management Resource Group, Inc. 45 PMRG 708 623 8200 Ron Rosenberg, Direct 415 250 2578 15

Accounts Receivable A report of what has not yet been resolved (collected or adjusted) Variations in AR reporting Date Of AR measurement from Service Charge entry Aging or Last Activity date Net or Gross receivable Illinois/Chicago Ophthalmology March, 2014 Practice Management Resource Group, Inc. 46 Accounts Receivable A/R By Carrier Type Current 31-60 61-90 91-120 121-151 + Insurance Type Total $ % 150 Not Insurance Type Specific $294 0.2% $294 $0 $0 $0 $0 $0 Blue Cross $28,169 18.2% $21,875 $2,687 $2,201 $360 $613 $432 HMO $5,539 3.6% $4,739 $324 $0 $200 $246 $30 INDEMNITY $5,160 3.3% $2,014 $776 $1,655 $154 $266 $296 Medicaid $11,226 7.3% $5,292 $2,518 $676 $1,507 $301 $932 Medicare $3,518 2.3% $2,793 $477 $0 $109 $0 $139 Medicare Supplemental $3,473 2.2% $2,987 $159 $149 $18 $160 $0 Medicare W/ Medicaid $10,801 7.0% $7,021 $2,060 $608 $834 $278 $0 Medicare W/ Supplement $64,095 41.5% $50,549 $4,541 $1,360 $3,675 $3,556 $414 Other Federal/State $215 0.1% $215 $0 $0 $0 $0 $0 PPO $19,936 12.9% $15,382 $1,972 $409 $573 $747 $853 Workman's $1,979 1.3% $1,121 $858 $0 $0 $0 $0 Compensation TOTAL $154,404 $114,281 $16,373 $7,057 $7,430 $6,167 $3,096 Total Aging Bucket % 74.0% 10.6% 4.6% 4.8% 4.0% 2.0% Other Patient Responsible $18,264 $7,872 $4,363 $1,591 $2,276 $335 $1,827 Pat Resp Aging Bucket % 43.1% 23.9% 8.7% 12.5% 1.8% 10.0% Illinois/Chicago Ophthalmology March, 2014 Practice Management Resource Group, Inc. 47 AR Danger Signs Not Good Current 31 60 61 90 91 120 121 150 151+ TOTAL $500,000 $250,000 $210,000 $170,000 $120,000 $395,000 $1,645,000 30.40% 15.20% 12.77% 10.33% 7.29% 24.01% 100.00% Balances marching across the buckets Over 31% > 90 days Illinois/Chicago Ophthalmology March, 2014 Practice Management Resource Group, Inc. 48 PMRG 708 623 8200 Ron Rosenberg, Direct 415 250 2578 16

AR Danger Signs Better Current 31 60 61 90 91 120 121 150 151+ TOTAL $500,000 $120,000 $27,000 $13,000 $3,500 $7,800 $671,300 74.48% 17.88% 4.02% 1.94% 0.52% 1.16% 100.00% Notice the drop off in the percentages in the buckets from current to 151+ with only a small balance > 151 AR > 90 days = 3.62% Illinois/Chicago Ophthalmology March, 2014 Practice Management Resource Group, Inc. 49 AR Reporting Date of Svc. vs. Last Bill Date Your system must have the flexibility to choose Example of churning claims (re submitting without correcting) Last Bill Date Days > Current 31 60 61 90 91 120 121 150 151+ Total $911,503 $253,195 $50,639 $25,320 $12,660 $12,660 $1,265,976 72% 20% 4% 2% 1% 1% 100% Service Date Days > Current 31 60 61 90 91 120 121 150 151+ Total $278,515 $227,876 $202,556 $113,938 $88,618 $354,473 $1,265,976 22% 18% 16% 9% 7% 28% 100% Illinois/Chicago Ophthalmology March, 2014 Practice Management Resource Group, Inc. 50 AR Reporting Date of Service vs. Last Bill Date (with effective claims management) Last Bill Date Days > Current 31 60 61 90 91 120 121 150 151+ Total $1,114,059 $50,386 $49,500 $19,496 $15,825 $16,711 $1,265,976 88.00% 3.98% 3.91% 1.54% 1.25% 1.32% 100% Service Date Days > Current 31 60 61 90 91 120 121 150 151+ Total $1,071,395 $67,730 $52,158 $23,421 $20,256 $31,016 $1,265,976 84.63% 5.35% 4.12% 1.85% 1.60% 2.45% 100% Illinois/Chicago Ophthalmology March, 2014 Practice Management Resource Group, Inc. 51 PMRG 708 623 8200 Ron Rosenberg, Direct 415 250 2578 17

Days in Accounts Receivable (Days in AR) A metric that measures AR, controlled by charges Practice A, $55,000,000 in total AR Practice B, $1,500,000 in total AR Which practice has the healthier AR? Days in AR takes the total AR and divides it by the average daily charge Therefore, Days in AR is a measure of how many days of charges are outstanding (in AR) Illinois/Chicago Ophthalmology March, 2014 Practice Management Resource Group, Inc. 52 Days in AR The Formula Days in AR = Total AR Average Daily Charge Average Daily Charge is generally calculated by taking the total charges for the past three months and dividing by the total number of days in those months. Illinois/Chicago Ophthalmology March, 2014 Practice Management Resource Group, Inc. 53 Example of Days in AR Calculation Total AR = $500,000 Total charges last three months = $1,393,139 Days in those three months = 92 Avg. Daily charge = $1,393,139 92 = $15,143 Days in AR = $500,000 (total AR) $15,153 (avg. daily charge) = 33 Illinois/Chicago Ophthalmology March, 2014 Practice Management Resource Group, Inc. 54 PMRG 708 623 8200 Ron Rosenberg, Direct 415 250 2578 18

Days in AR What Effects It? Low charges (lower avg. daily charge) Vacations Illness The impact is accentuated in smaller practices Stoppages in collections (Medicare) Slow payers (e.g., Medicaid) Illinois/Chicago Ophthalmology March, 2014 Practice Management Resource Group, Inc. 55 Days in AR Adjusting the Data Exclude outlier payors Capitation Medicaid Other artificially slow payers Exclude both the AR and the charges Be careful with net vs. gross AR A useful benchmark is 45 days Illinois/Chicago Ophthalmology March, 2014 Practice Management Resource Group, Inc. 56 Days in AR Display Days in AR 90 80 70 60 50 40 30 20 10 0 Jan Feb Mar Apr May Jun Jul Aug Sep Oct Nov Dec Illinois/Chicago Ophthalmology March, 2014 Practice Management Resource Group, Inc. 57 PMRG 708 623 8200 Ron Rosenberg, Direct 415 250 2578 19

Summary Approach the business of your practice as a clinical exercise Collect Objective data Review the metrics Understand the sources of the data and information Adjust for confounding factors Compare to the benchmarks (mostly internal) Identify the sources of performance below expected Illinois/Chicago Ophthalmology March, 2014 Practice Management Resource Group, Inc. 58 PMRG 708 623 8200 Ron Rosenberg, Direct 415 250 2578 20