Work. Simple. 2016 BroadSoft. All Rights Reserved. BroadSoft Brochure
Work. Simple. At BroadSoft, we believe technology should inspire us and should be inspired by us. It should bring our work world together, people, processes and content. It should cut through the noise, to enable each of us to work simply. There are many important business technology choices to make systems, platforms, applications, devices. Then you have to choose whether you want to own the technologies themselves, through buying, installing and maintaining hardware and software, or if you would prefer to simply make use of the technology as a service, through a cloud subscription model. BY 2020 A CORPORATE NO CLOUD POLICY WILL BE AS RARE AS A NO INTERNET POLICY IS TODAY. TOP 5 REASONS FOR GOING CLOUD [1] Fixed, reliable and lower costs [2] Flexible and scalable deployments [3] Always up-to-date service [4] Supports an increasingly mobile virtual workforce [5] Empowers a more strategic use of IT resources Source: Frost & Sullivan IT leader global survey, 2016 Whichever way your strategy leads you, BroadSoft wants your business to get the most value from your choices. BroadSoft gives users and teams the integrated tools they need to share ideas and work simply to achieve breakthrough performance. Since 1998, we have led innovation in cloud communication in creating top-of-the-line technology with bottom-line results. Our solutions support all the ways you get work done. By using technology that eliminates complexity, you ll collaborate and communicate more effectively. So you can do the work that matters. So you can work, simply. 2
We Can t Stop, Won t Stop Innovating We re delivering the first open, mobile and secure cloud platform for contextual UC, team collaboration and analytics-driven contact centers. Since 1998, BroadSoft has continuously innovated in IP network and cloud-based unified communication software and services. We are trusted by 25 of the top 30 leading global service providers by revenue, and our products have been recognized by Gartner, Frost & Sullivan, and TMC. Expert Opinion The BroadSoft mobility offerings are more advanced than the Cisco mobility offerings, as the BroadSoft architecture is designed specifically for CSP (communications service provider) environments. Gartner: Daniel O Connell and Bern Elliot (Magic Quadrant for Unified Communications as a Service, 8/2016). BroadSoft presently has a clear edge when it comes to cloud voice capabilities, third-party integration, mobility, and contact center capabilities. Brent Kelly, Kelcor, Inc. (Cloud Communications Services: BroadSoft vs Skype for Business, 9/2016) Awards: BROADSOFT POWERS MILLIONS OF 80 INSTALLED LICENSES IN OVER COUNTRIES WE ARE THE MARKET LEADER WITH 41% MARKET SHARE IN CLOUD UC, ACCORDING TO FROST & SULLIVAN. TMC 2016 Unified Communications Product of the Year Award winner, BroadCloud UC-One Frost & Sullivan 2015 Excellence in Technology Award winner, BroadSoft Team-One Gartner 2015 Magic Quadrant Visionary placement for CCaaS, North America, Broadsoft CC-One 3
Comprehensive BroadSoft Business Communication and Collaboration Suite BroadSoft Business offers business customers and service provider the low-risk option for securing the most advanced portfolio of cloud PBX, UC, team collaboration, contact center, and network services available, delivered in the cloud from a certified partner. We make it simple to start with what you need today, and add more as your business grows and evolves. Complete business phone system (cloud PBX) Mobile unified communications Team collaboration and project management Omni-channel, analytics-driven contact center Our open application suite enables BroadSoft to offer a tightly integrated user experience across any combination of our applications, to deliver a much richer business value proposition to our end business customers. Our ability, through BroadSoft Hub, to add contextual intelligence and application aggregation services across our suite, sets the BroadSoft Business portfolio far ahead of our competition in delivering value to our customers today, and for the next generation, integrated digital business. 4
BroadSoft UC-One UC-One takes communications to the next level, with advanced, contextual UC services, enabling affordable communication mobilization. Packaged with PBX service, and trunking, UC-One includes one-number service, high definition audio/video calling and conferencing, instant messaging and presence, and virtual team collaboration, including file sharing. Daily Time Savings Potential, Per Employee Using Efficient Cloud Communications Services: Trying to contact customers or colleagues Trying to find Information Duplicating Communications Attempting to Schedule Meetings Unwanted Communications 50 % 25 % 75 % 75 % 25 % 32.2 16.8 28.8 25.5 7.2 Source: UC Insight, ucinsight.com TOTAL TIME SAVED 115.5 BroadSoft Team-One Team-One offers collaboration empowerment through persistent messaging and team workspaces, deeply integrated into key business applications. Team-One goes beyond today s enterprise messaging services, with prebuilt integrations to over 50 applications, including critical tools like project management, task management, content management, CRM, and ERP - including notification controls. BroadSoft CC-One BroadSoft CC-One is a unified contact center solution, offering omni-channel customer interactions over web, email, chat, and social, along with integrated collaboration between your agents and the back office through voice, chat and video. CC-One s analytics-driven routing leverages the data in your multiple contact center systems and applies predictive analytics in real-time to dynamically adjust routing rules and script recommendations to optimize contact center performance. 5
BroadSoft Hub We find communications services offer much more value to business when these services enable users to connect their communications activities with their business process applications and content. BroadSoft Hub is a cloud application aggregation service that allows knowledge workers to access multiple different business applications through their BroadSoft clients. Hub gathers relevant contextual information from the cloud apps it connects with, to offer workers an enhanced and simplified communications experience. Hub services are initially available for UC-One and Team-One and are being extended to CC-One in the coming months. BROADSOFT HUB connects your cloud applications together, adding communication and collaboration features directly into your business process applications, to streamline workflows and drive efficiency. BROADSOFT INNOVATION includes unique, contextual reasoning algorithms in our apps that intelligently collect content relevant to new communications requests. So when a call or message comes in, BroadSoft users are presented the content (messages, documents, social posts) associated with the calling party. 6
Embedded Capabilities Each BroadSoft application is imbued with a set of foundational characteristics and capabilities which define what we stand for: open, mobile and secure. bopen Our bopen solutions philosophy enables interoperability with a variety of applications, through APIs and a rich set of pre-built integrations. This gives our partners and developers the freedom and inspiration to rapidly build integrations and new applications for greater customer value creation. bmobile Our bmobile approach offers an integrated mobile experience, which empowers for the first time, the 100% connected mobile business, with the full set of application features supported on all your devices: PCs, tablets and smart phones.routing rules and script recommendations to optimize contact center performance. bsecure bsecure is our commitment to use secure business practices in every phase of the business, from software design and development practices, through deployment and customer support, to ensure we offer carrier-class security and reliability in all our services to optimize contact center performance. 7
Flexible Platform BroadSoft offers the most flexible call control platform for service providers to build their own comprehensive portfolio of services. BroadWorks is the platform that enables service providers to host their own suite of custom cloud services. Alternatively, BroadSoft can do the hosting and let our service provider partners private label their service, through the BroadCloud software-as-a-service platform. Both options enable providers to launch quickly and cost-effectively at any scale they need: Native cloud architecture Faster time to market Lower operating cost structure Easy application integration model Our native mobile applications enable mobile operators to deliver a highly integrated mobile experience to their business customers. We deliver unique cloud PBX features, such as multi-line capabilities, for both desk and mobile devices, and dual personas for mobile users who want a simpler way to use their business phone number for handling both business and personal calls. Performance At Any Scale As a true multi-tenant platform, BroadSoft Business is ready to scale to the business needs of any size customer. From micro-business to multi-national, large enterprise, the features and flexibility you need to drive performance are available and affordable. Support At Every Turn Service Excellence The BroadSoft Services organization offers cloud expertise and partner support across more than 80 countries. Program elements include: Technical and sales training and certification User experience design and business process optimization Professional services resources for implementation, integration and staffing 24/7 live and online global support 8
Partner Business Acceleration Amplifies brand awareness and partner marketing investment value Powered by BroadSoft is our new business acceleration program, which offers a range of Go-to-market partnership with the global services and programs to speed time-to-market leader in cloud communications services and improve business results for our channel Faster time to market with comprehensive partners. Powered by BroadSoft is an end-toend support services program to control the cloud communications portfolio cost model and accelerate your go-to-market Mutually beneficial reward system, offering performance, with the most comprehensive pre-built campaigns to drive results native cloud communications service portfolio. Expert resources, training and content for each phase of the digital buyer s journey The Powered by BroadSoft program Offers partner support in each phase of the buyer s journey. About BroadSoft Cloud business unified communications, team collaboration and contact center Software-as-a-Service (SaaS) COMPANY NASDAQ: BSFT $279M Revenue (2015) 26% CAGR Since 09 1,247+ Employees (2015) 80+ Country Presence CHANNELS 25 of the top 30 service providers by revenue 600+ Channel Partners $8B Enterprise revenue based on BroadSoft solutions LEADERSHIP #1 Global Market Leader 41% Market Share 15M Business lines installed base (Q4 2016) 85M+ Total end users served Corporate Headquarters I 9737 Washingtonian Blvd. I Suite 350 I Gaithersburg, MD 20878 Contact I P: 301-977-9440 General Inquiries I bsb-info@broadsoft.com Press and Analyst Relations I pr@broadsoft.com www.broadsoft.com Twitter LinkedIn Work It! 9 2016 BroadSoft. All Rights Reserved. Company_AboutBroadSoft_v1