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Transcription:

WELCOME NEW JERSEY!

MATT FAGIOLI

THANK YOU TO OUR HOST SPONSOR

THANK YOU TO OUR SPONSORS

THANK YOU TO OUR SPONSORS

#XplodeThis

ANNETTE ANTHONY

Apps, Web Resources, Engagement- Oh My! Annette Anthony VP Technology Engagement, EXIT Realty Corp. International

Engage Suspects Accelerate relationship building Inform buyers/ Impress sellers Client loyalty

Hashtagify.me

Blab.im

Blab.im

What is RPR? RPR is NAR s wholly owned subsidiary corporation: A national database of parcel-centric property information on over 166 million U.S. properties For the exclusive use of REALTOR members Delivered through a constantly evolving, leading edge application: www.narrpr.com At no additional charge to REALTORS No consumer or public access

LEVERAGE FREE TRIALS SUPPORT EARLY ADOPTER! Engage CrystalKnows Hashtagify BombBomb Syncro Build/Accellerate Blab.im Prospect/Client Realtors Property Resource Loop & Tie

CONTACT Text ENGAGE to 85377 Get Engagement Tips NOW! Annette Anthony VP Technology Engagement EXIT Realty Corp. International AAnthony@exitrealty.com @annetteanthony fb: /annetteanthony

THANK YOU TO OUR SPONSORS

THANK YOU TO OUR SPONSORS

KRISTI KENNELLY

The Best Real Estate Tech Tips at Record Speed Kristi Kennelly National Speaker realtor.com

48

Oyster #1 on the left. 49

TIP #1 LINKEDIN EXPORT 50

#1 BUILD UP YOUR CRM TAKES SECONDS WHEN YOU KNOW WHERE TO LOOK 51

#1 BUILD UP YOUR CRM TAKES SECONDS WHEN YOU KNOW WHERE TO LOOK 52

CLICK TO EXPORT 53

WHERE TO SEND THEM 54

TIP #2 GOOGLE ALERTS 55

#2. GOOGLE ALERTS BE NOTIFIED OF ANYTHING Sign-up for free Google Account Set-up by creating alerts You, your broker, your team Local real estate news YOUR LISTINGS Know when someone else has placed your listing on Craigslist or elsewhere 56

IT TAKES SECONDS & IS UNLIMITED 57

TIP #3 GOOGLE ANALYTICS 58

#3. GOOGLE ANALYTICS TURN WEBSITE INSIGHTS INTO ACTION Go to google.com/analytics Sign-in/Set-up at Top Right corner Follow instructions Know EVERYTHING about your website traffic, including referring urls 59

GET SUPER COOL DATA FOR FREE KNOW WHERE YOUR BEST TRAFFIC COMES FROM Look at Referrals, Sessions (visits), Bounce Rates, Avg Session Duration. Determine which online advertising is working best. 60

TIP #4 PIPL.com 61

aaoronetirpak@yahoo.com

TIP #5 CRYSTAL KNOWS 63

#5. WWW.CRYSTALKNOWS.COM IMPROVE YOUR COMMUNICATION BASED ON KNOWING PERSONALITIES Crystal shows you the best way to communicate with any prospect or customer based on their unique personality. Free profile search. 64

CRYSTAL GUIDES TALKING TO KRISTI 65

TIP #6 FREE IPAD LISTING PRESENTATION 66

#6. FREE LISTING PRESENTATION CUSTOMIZABLE FOR MAC, PC OR IPAD Go to marketing.realtor.com Show statistics on consumer online buying habits Demo your specific realtor.com online marketing and lead generation Integrate with current corporate presentation Includes other visuals on pricing a home correctly 67

TIP #7 VIDEO FOLLOW-UP 68

WE CAN T HELP BUT CLICK ON IT! VIDEO IS COMPELLING Placing video in an email can increase your CTR up to 300%. Forrester 65% of viewers watch more than ¾ of a video. ReelnReel Using the word VIDEO in a subject line can increase your open rates by 19%. Syndcast Use BombBomb App and a pre-shot video or simply create in the moment Buy yourself a little time to vet the property *Video Statistics: The Marketer s Summary 2014, Invodo 69

TIP #8 GIVE LIZ 70

REALTOR.COM/GIVELIZ EMBED ELIZABETH BANKS VIDEOS ON YOUR WEBSITE! The average internet user spends 88% more time on a website with video Mist Media

TIP #9 ADDING YOUR PROFILE PHOTO 72

#9 YOUR PHOTO = MORE VIEWS GO TO REALTOR.COM/AGENTPROFILE Default setting for consumers! 73

TIP #10 NAMERICK 74

#10. HOW DOES IT WORK? RECORD NAZZME & GENERATE NAMERICK! The Namerick helps us remember with imagery & alliteration! 75

#9. HOW DOES IT WORK? RETAIN & RETRIEVE NAMES Remember Search Sort 76

BONUS SHARE YOU AS A CONTACT 77

CONTACTS: CREATE MY REAL ESTATE AGENT ADD YOUR NAME Then Share Contact as often as you can remember to Ask clients to Share your contact If people don t remember your name, they may search real estate in their contacts

THANK YOU Get your realtor.com lunch tickets! Learn the SEE SM Strategy 2016 Move, Inc. All rights reserved. Do not copy or distribute. 79

HOSS PRATT

The 5X Formula For Seller Lead Success Hoss Pratt CEO, Hoss Pratt International Inc.

The 5X Formula For Seller Lead Success

Component #1: Offer Examples: What s My Area Home Worth RIGHT NOW? FREE Report Reveals All The Recent Home Sales In & Around Area:

Component #1: Offer

Component #1: Offer

Component #1: Offer

Component #2: Lead Capture Ground Rules 1. The more info you ask for, the fewer leads you ll receive 2. Absolutely NO Navigation! 3. Use micro-commitments to create to lead prospect 4. Mobile Friendly/Responsive 5. Quick Loading 6. Always Over Deliver!

Component #2: Lead Capture Clean Look and Easy to Use Play Video 1 Clean Look and Easy to Use

Component #2: Lead Capture Provide Valuable Data Instantly Play Video 2 Provide Valuable Data Instantly

Build A Lead Machine Create Lead Generating Pages in Seconds Video 5 The Ultimate Listing Tool

Component #3: Traffic 1. Email Signatures Example Email Script: Find out how much your home is worth in today s market, GO TO: http://myhousepage.com/ (FREE Service For Local Home Owners)

Component #3: Traffic 2. Property Flyers All of your property flyers should have an offer (like below) & it should be prominently displayed. Example Script: Looking to Buy, and have a home to sell 1 st? Find out what your home might sell for in today s market! GO TO: http://www.myhousepage.com

Component #3: Traffic 3. Social Media Don t be annoying and bring value Example Script: Can you do me a favor? If you own a home can you check out this new website I set up and let me know what you think?: GO TO: http://myhousepage.com/

Component #3: Traffic

Component #3: Traffic 4. Craigslist Yes you can still generate leads even though hyperlinks are no longer allowed

Component #3: Traffic 5. Email Marketing Past Clients, SOI, Unconverted Leads Example Script: Subject: hey (their name) or Quick question (their name) Body: Are you still interested X? -Name

Component #3: Traffic Example Script: Subject: Your Home Value Report. Body: Thinking of selling your home? Or maybe just curious about it s current value? Find out how much your home is worth in today s market, GO TO: http://myhousepage.com/ (FREE Service For Local Home Owners) -Name

Component #3: Traffic 6. FSBO s Provide Value, Generate Leads FSBO LINK

Veronica Sanders vsanders@myhousepage.com 214-495-0001

FSBO Link The Ultimate Listing Tool Video 3 The Ultimate Listing Tool

FSBO Link The Ultimate Listing Tool Video 4 The Ultimate Listing Tool

Create a Data Rich website for your home for sale. Free service from Veronica Sells Team

Component #4: Follow Up The # 1 Reason Why 95% of Agents Struggle (VIP S) Very Important Points 7 Minute Rule Lead cost is increasing Lifetime Value of the Lead and Client The Numbers of Conversion

Component #5: Conversion Seller Follow Up Call: INTRO: Hello, (Lead First Name)? Hi (Lead First Name)! This is (Agent Name), do you have a second? The reason for my call is we received your home value request from our website and had a question How long have you lived in the home?

Only $97 Today Then $97 Each Month, No Contracts, No Set Up Fees No set up fees Stunning Pre-Made Templates Social Media Lead Capture Community Information No contracts Unlimited Live Landing Pages Facebook Retargeting Population/Growth Data Seller Lead Capture System Impress at Listing Appts Detailed Home Value Reports Schools Ratings Buyer Lead Capture System Create a Farm Landing Page Instant Home Evaluations Nearby Establishments Custom PURL s Create an open House Sign In Google Street View Compare Cost of Living Instant Lead Notifications Create FSBO Seller Marketing Grade A+ Premium Data And More!

Only $97 Today Then $97 Each Month, No Contracts, No Set Up Fees SPECIAL BONUS #1 Running Start Boot Camp $997 Value 2 Week Running Start Boot Camp Step By Step Money Making Strategies 31 Ways To Use MyHousePage Seller Lead Follow Up Campaign Buyer Lead Follow Up Campaign Postcards and Letters Scripts and Dialogues MyHousePage Quick Start Guide Plus Much More!

Only $97 Today Then $97 Each Month, No Contracts, No Set Up Fees SPECIAL BONUS #2 The FSBO Link $997 Value FSBO LINK Give FSBO s Their Very Own Portal FSBO s Love Using MyHousePage Provide Massive Value Instantly FSBO Receives the Leads Reports and Tracking Generate More Buyer Leads

Only $97 Today Then $97 Each Month, No Contracts, No Set Up Fees SPECIAL BONUS #3 BULK UploadeR $797 Value Create Hundreds of Sites in Seconds Personalized PURL s Powerful Farming/Neighborhood Tool MyHousePage for Current Listings

Only $97 Today Then $97 Each Month, No Contracts, No Set Up Fees FSBO LINK BULK Uploader

Customize the Image & Headline

Customize the Image & Headline

Customize the Image & Headline

Customize the Image & Headline

Customize the Image & Headline

SPECIAL GIFT The 21 Best Offers Text: 21OFFERS TO 44222 To Receive a Free Copy of the 21 Best Offers That Generate Now Business, and Won t Break The bank to do it!

CONTACT Hoss Pratt Founder, MyHousePage hoss@hosspratt.com @hosspratt fb: /HossPratt

MORNING BREAK