Media Kit 2017 smttoday.com
About SMT Today. A bit about the team, our experience and what to expect. Our History SMT Today was born in 2013, showcasing at one of the electronics industry s largest Trade Shows, Productronica in Munich, Germany. Since our creation, our company has grown to be a market leader in the Electronics Marketing World. Our Team We are a collective group of young, creative and strategic individuals, working as a team to market our clients ideas throughout the electronics industry. Our Process From pen to paper, paper to screen, we are creating a digital movement. Working in close connection with our clients, we understand the process, the formula and the solution, to creating successful marketing strategies. We ve enjoyed working with SMT Today for a few years now, and it s been a wonderful experience. The publication sets itself apart from competitors with beautiful design aesthetics. Their team isn t afraid to explore new marketing trends, which is hard to come by in the electronics manufacturing industry. Davina McDonnell, Director of Marketing, Saline Lectronics, Inc.
Our Difference Our unique relationship with our partners, Etek and Evolvi is unparalleled. Since 2007, Etek have grown to become an established service provider to the European electronics industry. Evolvi specialise in Asset Management Services with a focus on delivering solutions to our customers surplus equipment challenges, by identifying options that align with the clients timeline and requirements. Both partners are integral to SMT Today, working with their partners, providing them with professional advertising and marketing campaigns. SMT Today have built Media Partner Relationships directly with Industry Leaders and Influencers. We pride ourselves in being different!
Printed Magazine. Distributing a premium product to people who matter. SMT Today is a 68 page Premium A Grade, bi-monthly publication. Launched in 2013, the magazine covers the full range of industry sectors with the electronics industry. We are the Media Partner of Choice within the Industry for both clients and Trade Organisations. We offer a wide array of technical articles partnered with high quality advertising, along with the latest innovative technology news. Valuable ROI Quality Content Inflluential Readership
8,000+ Copies Printed 27,000+ Monthly Digital Readers 6 issues Printed Per Year Top Industry/Sectors/Interest Automotive Medical Defence Space Aerospace Embedded Systems SMT Manufacturing Design PCBs Technology Robotics Test, Measurement and Inspection LED Sensor Technology Solar Industry 4.0 Wearables Consumer Electronics Technology Innovations Semiconductors
Digital Marketing Services. Proven online lead generation. Web Advertising With over 45,000 unique visitors, make SMT Today your premium platform for digital advertising! Weekly e-newsletters Hot off the press, our weekly e-newsletter is delivered to over 30,000 Active Subscribers. Be part of this advertising campaign! Bespoke Email Marketing A creative service dedicated to promoting your organisation. Give yourself the power of direct lead retrieval!
Targeted Regions 31% 45% 24% Asia 45% Europe 10% + CTR above industry standard click through rate, with our bespoke email marketing Americas 45,000+ Unique Website visitors per month 200,000+ Online Reach 30,000+ Subscribers
Creative Solutions. Creative thinking inspires ideas, ideas inspire change. Video Production It all starts with an idea... Lights...Camera...Action! We offer a range of video services from high end cinematic films to animated promotions. Our creative team understands the importance of cinematic visuals which allows us to push the boundaries of traditional marketing, resulting in increasingly successful campaigns. enewsletter Email Marketing Social Media Website 4.6k ULTRA HD Cinema Quality 100,000+ online video views Proven track record of lead generation Marketed across all SMT Today platforms PR Services SMT Today also offers a unique approach to distributing your latest company updates and news through our exclusive partner channels. We understand the importance of the right news being seen and heard by the right people. 10% 19% 26% 25% 20% President / CEO Corporate Management Senior Management Production Management Process Engineers
Creative Hub Stay Connected with a growing industry network - a unique way to expand your reach! Utilising our Creative Design Services we can make this possible. Brochures Email Marketing (html) Design for Print Web Design Social Media Increase Brand Awareness Reach Your Target Audience Drive New Business Growth
Technical Data. Creativity comes from setting the spec Print Advertising Specifications Artwork to be supplied in CMYK print ready PDF at 300dpi. Full page artwork to be supplied with 3mm, 0.15 inch bleed all round. Text content to be no less than 15mm, 0.6 inch from finished edge. Full page dimensions 210 wide by 297mm high. 8.26 inch wide by 11.7 inch high. Digital Advertising Specifications Artwork to be supplied in RGB saved out in JPG or GIF at 72dpi. Square MPU dimensions 1280 x 1280px Full width banner dimensions 1920 x 240px Side MPU dimensions 1280 x 1080px. Email Advertising Specifications Artwork to be supplied in RGB saved out in JPG or GIF at 72dpi. Full width banner dimensions 600 x 160px Side MPU dimensions 180 x 152px Premium Full Page Slider Artwork to be supplied in RGB saved out in JPG or GIF at 72dpi. Full width banner dimensions 1920 x 1080px Template layouts are available on our website: smttoday.com/templates Please send final artwork to advertising@smttoday.com
Key Dates & Deadlines Planning your media schedule? We ve identified the key dates across the year to keep you on track. Jan/Feb 2017 APEX IPC EXPO Editorial Deadline 9th January 2017 Mar/April 2017 NEPCON China Editorial Deadline 20th March 2017 May/Jun 2017 SMT Hybrid Packaging Nuremberg Editorial Deadline 14th April 2017 Jul/Aug 2017 Semicon West Editorial Deadline 1st June 2017 Sep/Oct 2017 SMTAi Chicago Editorial Deadline 17th August 2017 Nov/Dec 2017 Productronica Editorial Deadline 16th October 2017 Contact us Editor Wendy Tindle +44 (0)1292 834 009 +44 (0)7894 523 440 wendy@smttoday.com Skype: wendy-smttoday Global Sales & Media Andrew Carpenter +44 (0)1292 834 009 +44 (0)7535 645 205 andrew@smttoday.com Skype: smt-andrew 1A Dow Road, Prestwick, Ayrshire, Scotland, KA9 2TU hello@smttoday.com smttoday.com Registration No: SC462033
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