SPONSORED BY Global Apparel Branding & Packaging
Simplifying RFID in Retail Through Cloud Computing and Innovative Applications
Global Serialization for Retail Larry Arnstein, PhD Vice President of Business Development Impinj 2010 Impinj, Inc. 2011
Inventory Visibility Barcode: ~2 Hours ~10% error, possible over-count RFID: ~2 Minutes ~1% error, no over-count
RFID Serialization Why is serialization necessary with RFID? What is RFID serialization? How is it managed? -0001-0002 -0001-0002 -0003-0001 -0002-0003
What is RFID Serialization? 0000000001 0000000002 0000000003 Encoding -1-2 -3
How to Manage Serialization IT-based Serialization Do it yourself Service bureau Chip-based Serialization
IT-Based Serialization IT-based Serialization Coordination Memory & history Devices, local & remote software, business process change Dynamic Small blocks Flexible but sophisticated Option 1: DIY Static Large blocks Simple but fragile
IT Option 2: Service Bureau EDI Service Bureau serialization Brand Owner An example of static serial number management Big number range assigned to one or a few service bureaus Service bureaus deliver tags through global print shops Add-on to existing variable data management and print-shop services
Chip-Based Serialization From IT System 0000000001 Encoding
Chip-Based Serialization 0000000001 Encoding
Chip-Based Serialization 0000000001 Encoding Under the hood
Chip-Based Serialization SML Labels With UPM inlays containing Impinj Monza chips -1 Same old printer driver Zebra Printer Serialized Apparel Item
Encoding Tools Bulk In-line
Deploying Chip-based Serialization Chip-based Built-in Non-disruptive Inline Methods Printers offer control and flexibility Service bureaus offer economies of scale Bulk Methods Localized impact Lets printing be printing Any tag type
Get the Whitepaper Download from: www.impinj.com/apparel
Monza Tag Chips Indy Reader Chips Speedway Readers Near-Field Antennas Simple and Reliable RFID
Simplifying RFID in Retail Through Cloud Computing and Innovative Applications Philip Calderbank VP Global RFID SML Group philipcalderbank@sml.com Global Apparel Branding & Packaging
Introducing SML SML is a global apparel branding, labeling and packaging company. 30 Countries Worldwide 5,0000 Employees Global Apparel Branding & Packaging
SML Global Location Global Apparel Branding & Packaging
Woven Labels All types of Woven & Silk Labels Weaving - A major strength of SML Global Apparel Branding & Packaging
New Yarn Production Site in Shanghai Global Apparel Branding & Packaging 22
Paper, Card, Leather and Plastic RFID Sticker Manufactured in: China Bangladesh USA Europe Special RFID Tag (Plastic Tag) RFID Hang Tag Global Apparel Branding & Packaging
Viz it Item Visibility through SML Viz it Solution Global Apparel Branding & Packaging
SML Viz it Solutions RFID Tag (Labels / Tickets) Data Management Platform Printing & Encoding Global Apparel Branding & Packaging
Viz it Printing & Encoding Types Service Bureau (SB) Labels are Printed/Encoded at SML SB and then delivered to the local factory Factory In-Plant Base labels delivered to Garment Manufacturer. Print/Encode takes place at the factory Global Apparel Branding & Packaging
Viz it Service Bureau Solution (SB) Viz it Global SB provides for RFID labels to be delivered to any point around the world in 5-10 days (depends on product types) Global Apparel Branding & Packaging
Typical SB Print / Encode Outline VIA EDI ASN RFID labels attached to garments Send to retail distribution SCM SOFTWARE ASN Generation RFID labels RETAILER attached to Submit to SB : garments Retail PO Label Formats Send to retail SKUs distribution SECURE DATABASE EPC codes PO MANUFACTURER Attaches labels to garments VIA EDI Ship To UPC Vendor Barcode SERVICE BUREAU Variable Print EPC Encoding to Chip Pre-printed / encoded Tickets delivered to manufacturer / factory Global Apparel Branding & Packaging
Typical In-Plant Print / Encode Outline VIA EDI ASN RFID labels attached to garments Send to retail distribution RFID labels RETAILER attached to Submit to SB : garments Retail PO Label Formats Send to retail SKUs distribution SECURE DATABASE EPC codes PO SCM SOFTWARE ASN Generation VIA EDI Ship To UPC Vendor Barcode MANUFACTURER Attaches labels to garments SERVICE BUREAU Variable Print EPC Encoding to Chip Global Apparel Branding & Packaging
Barrier current example - Data Flow requires EDI Exchange Retailer EDI EPC global Network EDI ONS EDI EDI EDI EPCIS EPCIS EPCIS EDI EDI EDI SML EDI MANUFACTURER EDI WAREHOUSE E-PLATFORM ORACLE SAP E-platform/SAP/Oracle all disparate systems. Require EDI exchange to share data Each EDI exchange requires IT Integration Takes time to develop Global Apparel Branding & Packaging
Cloud Based Data Management Product Flow Data Flow SML VizIt EPC Codes + PO Viz it Cloud Secure Database PO + EPC Codes + ASN Viz It SB Viz It In-Plant E-PLATFORM SML E-Platform Order PO. RETAILER EPC Codes & Order Update WAREHOUSE 3PL ASN GARMENT MANUFACTURER ORACLE CUSTOM SAP GARMENT MANUFACTURER Secure database of EPC serial numbers. Associates EPC codes to the PO Places database into a Cloud Allows access through simple web browser to all parts of the supply chain Global Apparel Branding & Packaging
Access the Cloud From Any Device Viz it Cloud EPC Data Sharing Global Apparel Branding & Packaging
Viz it Data Management Viz it Cloud Secure Database PO + EPC Codes + ASN Removes the need for complex integration. Have the PO or ASN + User Name & Password All parts of the Supply Chain can now communicate through the Cloud. Global Apparel Branding & Packaging
Global Apparel Branding & Packaging Global Apparel Branding & Packaging www.sml.com RFID@sml.com
TAGSYS Background We provide solutions based on innovative and leading edge RFID technology enabling item level value added services required by end users in their processes. We have over 15 years of unique RFID expertise and a true understanding of RFID business processes, specifically in the supply chain, distribution and retail areas. We are a global company with offices in the US, Europe and Asia Pacific
Why RFID and Why now? Retail Supply chains are being stressed and challenged every day: economic uncertainty, omni channel retailing RFID: a powerful technology to improve Apparel Supply chain efficiency Serialization, how to tag and data managment barriers are being addressed Technology has advanced to now address new and exciting application opportunities and Those applications are available to be implemented in a modular, flexible process allowing customers to install and expand WITHOUT risk to their investment
The RFID Enabled Supply Chain i commerce Each consumer is your daily VIP Change the consumer s purchasing experience Interactivity Sales increase from 7 to 12% Connectivity Visibility 50 to 60% improvements in process flow Retail, Point of Sale, Security, Inventory Distribution Centers, Logistics Systems Productivity Production and Service Bureau Sourcing Manufacturing Distribution Retail Value chain
Distribution Centers Suppliers Distribution Centers Retail Label Encoding Receiving Order Preparation Inventory in Logistics Shipping Store Receiving Store Inventory Fitting Room Point of Sale ANTI THEFT 100% validation of incoming and outgoing items 99+% accuracy Increased efficiency of space Real time information Improved inventory availability at the store means increased sales
Store Implementations Suppliers Distribution Centers Retail Label Encoding Receiving Order Preparation Inventory in Logistics Shipping Store Receiving Store Inventory Fitting Room Point of Sale ANTI THEFT Significant reduction in receiving process time at store 7000 items in 20 minutes (GS1) Improved visibility to in stock items: locally and at HQ Results: Increased sales Improved customer satisfaction Lower inventory costs due to improved visibility
Existing EAS (RF, AM) Simple beep on unauthorized passage of items The Future of EAS RFID Loss Prevention Identify, by item, what is passing through the gates No differentiation for single or multiple items No information on what is being removed, just that something was taken If 10 items pass, the system will log all 10 items unique identities Customize alarm events by item Potential for false alarms
Customer Centric Applications RFID ENABLED FITTING ROOMS Valuable information on product conversion Potential to recommend accessories Store system knowledge of where any product is at any given time RFID ENABLED POINT OF SALES Reduction in lines for purchase Increased throughput without increased labor MOBILE REAL TIME INVENTORY INFORMATION Available to associates on the sales floor
RFID Implementation Before How do I tag my items? What do I do with all this data? Which reader/antenna works for my application? Software???? I have a problem who do I call? Is my system expandable? Flexible? How do I manage serialization?
RFID Implementation Today Serialization and tagging Viz it Cloud Secure Database PO + EPC Codes + ASN Cloud or local based platform Application Specific software modules Module Expedition Module Reception Module Inventory Module Fitting Room Module Antitheft Application Stations Complete Scalable end-to-end Solution
TAGSYS Modular Implementation Approach Complete Technology Platform Industry Standard stations designed for specific applications Leverage TAGSYS unique experience with item level RFID implementations Software platform with unique application specific modules (e Connectware) Easy integration with Viz it and ERP software Add/modify new applications easily Unique, Centralized Dashboard Monitor supply chain processes and RFID performance in order to identify chokepoints and improve logistics, receipt, purchasing, and shrink management processes anywhere in the world. e Connectware
e Connectware DATA CONSOLIDATION & AGGREGATION Easily deployment, on a secured, reliable and automated way of an RFID infrastructure Allows to interface and complete existing business software (back office & front office) with RFID specific data. REAL TIME MONITORING Management of the entire RFID infrastructure, in real time, thanks to its central monitoring capabilities. Creation of alarms, management reports, easy to personalize. REMOTE MAINTENANCE Automatic update of firmware's, identification and anticipation MODULAR DESIGN Supports implementation of new applications with minimal effort
Summary RFID systems enable apparel retailers to address many of the supply chain issues they face today. Technology has evolved to the point where the discussion is no longer can it be done, but how to do it. We can tag it, read it and report it. TAGSYS, Impinj and SML have addressed the technical and implementation challenges Source Tagging Distribution Retail Store Customer Improve efficiency Proven Effective solutions Drive customer loyalty Increase Sales