OVERVIEW 1
1.5 million Ugandans are employed in the fishing Industry This Comprises of 12.1% (181,500 ) chronically poor, 47.4% (711,000) poor and 40.5% (607,500) of non poor population. UBOS 2014 2
The problem Fish depleted in lakes Over 1.0million unemployed. Chronic Poverty Great demand-supply gap Socio-economic irresponsibility Fish industries closed. Food insecurity Bad fishing methods Poison 3
Why Cage Fish farming?... Affordable Sustainable, Adoptable and replicable technology Low costs, high profit Alternative source of fish Good quality bulk fish supply Less space,high production Fishing Community Involvement 4
Key Project impact Social Impact: employment of 500 vendors, household income, skills transfer, better social responsibility. Food security: reduction in demand supply, filleting plants reopened, healthy eating of fish. Environmental Impact: reduced fish poisoning, over fishing. 5
Metal cages Key Innovation Cheap metallic, Bamboo & eucalyptus cages Cheap fish feed mill Floating houses for security and storage. Hatchery for Fingerling production. Cheap, adoptable, sustainable and replicable technology Bamboo cages Fish Hatchery 6
Market Opportunity Fish Demand and Supply In Eastern Uganda Customer composition for Table Size Tilapia fish Sales Current supply Our target Market Untapped market Wholesallers Retailers Fish Vendors Fish needed in mrkt: 25 m tons Current supply: 3.5 m ton Our target market: 0.9 m ton Untapped market: 20.6 m ton Wholesalers: 65tons Retailers: 25 ton Fish vendors: 15 ton 7
Target market segment and demand. Tilapia Fish wholesalers and retailers in Eastern Uganda and Western Kenya Eastern region is to consume 25 metric ton of fish per annum- UBOS 2014, we target supplying 900 tons (3.6%)by 2018 Fish Consumption by Species in Uganda 15% 8% 25% 52% Tilapia Nile perch Rastrineobola Others 8
Business Model Sourcing. We purchase cage nets from Suppliers, weld cages, mount in water. Production. Cages are stocked with fingerlings and fed. Routine treatment, grading and sorting is done till maturity Distribution. Harvested Fish is sold to wholesalers, retailers and fish vendors Research. We partner with NAFIRI, Busia Fisheries Dept to improve our products 9
Noteriety Our founder is a Kickstart winner 2014 Building our Brand Demonstrations We demonstrate our products in the marketplaces, community fairs, and in Supermarkets Partnerships We partner with Fisheries Officers, NAFIRI, Fish Markets, Fish wholesalers, Supermarkets & vendors Trademarks We have trademarked AquaNutri feed, and will do the same with future Brands AquaNutri Fillet Bundles We bundle our products, whole fish, fillet, fingerlings and fish feed for consumers and farmers one stop centre Education We educate fishing communities on how fish farming can impact their socio-economic and environment 10
Financial Projections 700000 600000 500000 400000 300000 Revenues (USD) Expenses (USD) 200000 100000 0 2013 2014 2015 2016 2017 11
Competitive Analysis Products Customers Customers Needs & Preferences Competitors Fresh tilapia fish. Vendors, retailers, whole sellers, filleting industries Quality table size fresh low price tilapia SON fish farm, Masese Cage farmers association, Okoko rio fish farm Fish fingerlings Fish farmers in Eastern Uganda and Western Kenya Good quality 2-10cm fingerlings with preference to male tilapia. SON fish farm, Rock Spring fish farm, Salama Fish Farm Fish feeds Fish farmers in Eastern Uganda and Western Kenya High protein feed with high quality and fish growth performance Ugachic, Kajjansi Feed Ltd 12
Our Team Geossy Ltd has a young and vibrant team supported by industry experts. Names Position Qualification Emanu Georwell CEO Med. Ento, BSc. Health Services Management Awor Esther Manager BA. Swasa-Administration, Dip. Admin Law Okalang J. Ben Accountant Dip. UDBS, BA. Commerce-Accounting, MA Financial Management Sabano Leah Muwonge Gilbert Tafuga Yosam Fisheries Technician Fisheries Officer Hatchery Technician Dip. Fisheries and technologies BSc. Fisheries and Aquaculture Dip. Fisheries and technologies 13
Timeline In just over two years, Geossy has made great progress towards realizing its vision of a country with fresh fish supply and fishing communities engaging in fish farming activities to reduce the gap fish between demand and supply Today Construction of 12 cages (completed 2013) Construction of 12 cages, a hatchery, 10 ponds and a fish feed mill (completed 2014) Production of table size fish, fingerlings, feeds and sales Scale up production for Eastern Uganda Scale up production & distribution for export and filleting 14
Funding We are raising funds for: 8 Goal; to Raise $100,000 ($50,000 by 2015/16,$50,000 by 2017/18) Raised $87,500 (100% from equity and sales) Scaling up productionwe have more demand than we can supply Research and developmentto improve the production process and Product. Value addition Seeking a mix of equity, debt, and grants 15
. Poor quality immature fish in the market Good quality fish provided by Geossy 16
Fish farming- The way to fight poverty in Africa 17
Contact Us Emanu Georwell CEO +256703816141 info@geossy.com +256756666115 Geossy Ltd www.geossy.com 18