Innovation Capability from Intangible Assets
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1 Carita Eklund Innovation Capability from Intangible Assets University of Vaasa & CFA in Aarhus University
2 Innovation Innovation can arise in marketing, organization, product development or in new digital function. Examples: - new pricing method - change in organizational practices - iphone with better battery - online MBA So, what capabilities are needed to be innovative?! This paper examines ways to measure innovative capabilities (or intangible assets) at the firm level. 2/11/17 Vaasan yliopisto Yksikkö Kalvosarjan nimi 2
3 Innovation Capability Zawislak, et al. (2012, pp ) : an overall capability encompassing the ability to absorb, to adapt and to transform a given technology into specific management, operations and transaction routines that can lead one firm to Schumpeterian profits, i.e., innovation. They define 4 blocks: 1) technological development capability 2) operation capability 3) transaction capability 4) management capability 3
4 Intangible assets can act as an indicator for being able to innovate. They measure knowledge stock or innovation capability in the firm, industry or country. 2/11/17 University of Vaasa Aarhus BSS Carita Eklund 4
5 The Rise of Intangibles Noticed in business by Brynjolfsson and Yang (1999, pp. 7-8): investments in computers (tangible assets) converted to ten times their value in the listed stock price. 2/11/17 University of Vaasa Aarhus BSS Carita Eklund 5
6 Intangibles at Macro-Level The first one was introduced by Corrado, Hulten, Sichel (2005), henceforth CHS macro level measure three main categories: computerized information, innovation property, economic competencies data from many sources (like balance sheets, patent stock, national statistics) INTAN-invest project provides a ready data set. 2/11/17 University of Vaasa Aarhus BSS Carita Eklund 6
7 Intangibles at Firm Level A micro level measure was developed in the research projects of Innodrive, published in Görzig, Piekkola, & Riley (2010). Linked employer-employee data Use occupational classifications to proxy innovative competences Research and development capital 2/11/17 Organizational capital University of Vaasa Aarhus BSS Carita Eklund ICT capital (information communication technology) 7
8 Measurement of Intangibles 1/3 2/11/17 8
9 Measurement of intangibles 2/3 Technical and mathema-cal work professionals Science and Engineering Professionals (excluding telecommunica-on engineering) Physical, engineering, and earth science professionals, architects Health professionals (doctors, nurses..) Physical and Engineering Science Technicians, Life Science Technicians and Related Associate Professionals R&D managers RD work 2/11/17 9
10 Measurement of Intangibles 3/3 Managers Business, Finance, Administration, Sales, Marketing Professionals Legal, Social, Cultural and Related Associate profession Otherwise RD work and education field in social sciences and business Organizational work ICT managers, telecommunication engineering ICT professionals & technicians ICT work 2/11/17 10
11 Comparing intangibles with innovation measures from CIS INTANGIBLES BY EMPIRICS 2/11/17 11
12 I combined Danish community innovation survey (CIS) with intangibles from register data. Innovativeness of intangible intensive and nonintangible-intensive firms. Some correlations. 2/11/17 University of Vaasa Aarhus BSS Carita Eklund 12
13 Year Has all intangible types, % has ICT asset, % Has new product, % has new to markets product, % Importer, % Exporter, % Obs More intangibles than industry mean Less intangibles than industry mean /11/17 University of Vaasa Aarhus BSS Carita Eklund 13
14 VA 1 VA sales intangibles RD OA ICT Capital Sales Intangibles RD OA ICT Capital New Product Intangibles= RD+OA+ICT RD=research and development OA=organizational assets ICT=information communication technology 2/11/17 14
15 Organizing: organizational changes or new methods to organize the working place, or negotiated new partnerships Marketing: new sales channels, new media or product promotion, new pricing strategy or a new packet RD=research and development OA=organizational assets ICT=information communication technology Patents: has filed a patent 2/11/17 15
16 Conclusion Intangible capital - measures the innovation competence in firms or industries (or even countries) - can be labelled as innovation capability indicator Intangible intensive firms tend to be more - Innovative - Internationally oriented 2/11/17 University of Vaasa Aarhus BSS Carita Eklund 16
17 Merci Thank You Carita Eklund, Doctoral Student at University of Vaasa, visiting CFA at Aarhus University 2/11/17 17
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