U.S U. Beef RFoexport

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1 U.S. Beef Export FOR

2 As owner of American Foods Group, I want to take this opportunity to express my commitment, and the commitment of the employees of American Foods Group, to providing the export marketplace the most consistent and highest quality products. Because we have exported meat products internationally for over 30 years, we have grown to understand the complexities and expectations of the export marketplace. I am very proud of the fact that many of our products set the industry standard for meat from the United States. Our success is based on implementing the highest standards in every aspect of our day-to-day operations. Tom Rosen Concern for food safety drives our success. At American Foods Group, we realize that nothing is more important than producing safe, wholesome meat for our customers worldwide. Safe meat starts with the producers who raise cattle specifically for the export marketplace. We provide products from the farm to the table. We would welcome the opportunity for you to visit our company, to meet our staff and observe first-hand our commitment to food safety and quality products. Thomas Rosen We process and deliver over four million pounds of beef products a day. American Foods Group, LLC was formed in 2005 through the merger of The Rosen Meat Group and American Foods Group, Inc. Both companies were privately held. American Foods Group, Inc. traces its history to the Endlich Packing Company, which started in Green Bay, Wisconsin in At the time of the merger, American Foods Group had grown into one of the country s largest suppliers of ground beef and case ready meat products, as well high quality beef products. The Rosen Meat Group was a part of Rosen Diversified Industries which was founded in Rosen Diversified also includes an extensive farm chemical and fertilizer distribution business. The first meat packing plant was purchased in 1974 in Long Prairie, Minnesota. Over the next 30 years five additional meat packing plants were purchased and eight further processing facilities. American Foods Group remains a privately held family business whose growth in the beef industry has made an efficient partner to all customers.

3 Quality and service comes first at American Foods Group. American Foods Group, LLC is the fifth largest meat packer in the United States, operating five harvest facilities and eight value-added processing facilities (see map). We employ over 4,000 people and have annual sales of approximately 2 billion dollars (US). Further Processing Plants PLANT LOCATIONS Harvest Plants Halal Our harvest capacity exceeds 7,000 head per day. We currently produce boxed beef, ground beef and case ready beef, an assortment of sausage items, hot dogs, sliced liver, portion controlled steaks and a variety of meat snacks and pet food products. Long Prairie, MN Minneapolis, MN S. St. Paul, MN Yankton, SD Green Bay, WI (2) We also offer the services of America s Service Line which operates a fleet of over 250 power units and 150 trailers. The Operating Philosophy of American Foods Group is to understand the unique needs of each customer and then fulfill those needs and requirements every time. Our customers are our partners. Our goal is to do business with the same customer partners every week. Gibbon, NE Omaha, NE (2) Sharonville, OH Martinsville, VA American Foods Group s Microbiology Laboratory Methodology ELISA Immunoassay Multiplex PCR for genetic detection of pathogenic microorganisms Cattle Procurement Selection of high quality Midwest sourced cattle custom fed to our specifications Routine auditing by American Foods Group s cattle procurement staff at feed lots to insure that cattle selected by American Foods Group meet quality standards Tracking of cattle age through birth certificate or dentition/ossification Religious Harvest Harvest facilities located in Long Prairie, Minnesota, South St. Paul, Minnesota, Gibbon, Nebraska and Green Bay, Wisconsin are certified for Halal slaughter. Members of the Muslim faith are on site to ensure that the proper prayers are said and procedures followed. All meat products are supervised and inspected by either the Islamic Society of the Washington Area, Inc. (ISWA) or Islamic Services of America (ISA). Validated Pathogen Interventions To Ensure Food Safety Spinal Cord Removal and SRM Removal Program Post-evisceration thermal pasteurization Post-evisceration organic acid rinse Anti microbial chill cycle rinse Proprietary shank vacuum Proprietary neck vacuum Pre-evisceration thermal pasteurization Pre-evisceration organic acid rinse Pre-fabrication organic acid rinse Pre-packaging anti-microbial spray Multiple steam vacuums Our production employees receive extensive, on-going training on our food safety requirements and operating procedures. We have a state-of-the-art, on-site laboratory with a professional quality assurance staff lead by a Ph.D in Microbiology. Vertical Integration Progressive Efficiency

4 From America s Heartland to the World Chuck Eye Roll Lip on Rib-eye Chuck Flap Tail Boneless Strip Steaks utility tenderloin The foundation of our operating philosophy is to: Respect Our Partners Do What We Promise Listen and Respond With Urgency Embrace New Ideas

5 Quality Products for Today s export Markets Top Butt center cut top butt Top sirloin cap Boneless Chuck Short Rib Porterhouse Steak Why our customers do business with us: Our ability to meet our customer s needs quickly. Our industry experience. Our understanding of the marketplace. Our quality beef at competitive prices. Our use of the latest technology in operational safety and state-of-the art packaging techniques.

6 While large enough to compete in a world-wide market, we pride ourselves on providing individualized customer service. The American Foods Group promise is to provide the highest quality beef supported with the highest level of service. Prime Rib-Eye Steak USDA Prime cuts from American Foods Group offer tasty, tender, well-marbled beef. By using the latest in packaging technology and applying the highest quality standards every step of the way, we provide prime beef cuts with exceptional freshness and flavor. Choice rib-eye steak Our Top Choice beef cuts come from carefully selected USDA Choice cattle that meet the criteria of Moderate to Modest on the USDA marbling chart. We utilize the highest quality packaging standards. Vacuum bags and reinforced shipping containers provide the greatest care for our products. Brightly colored and guaranteed fresh, American Foods Group Top Choice Beef is the finest on the market. What s more, we back our quality American Foods Group beef with the industry s most conscientious and dependable service. no roll Utility In addition to Prime, Choice and Select USDA Grades, American Foods Group has a complete line of Value Cuts from our No-Roll, No-Roll Angus and Utility programs. We can ensure you the best quality at an affordable price because: All beef is quality fed for an extended period of time, We hand select each cut of meat for size and quality, Our quality assurance personnel check the fat color of every cut of meat. Allowing for various trim specs, we can guarantee that you will get the product you want with increased value and margin. At American Foods Group we supply the highest quality portion cut meats to the most discriminating hotels and restaurants. From Hong Kong to Dubai, our portion cut meats are served around the world. Roy Anderson VP of International Sales, American Foods Group

7 Great American Hamburgers are 100% pure ground beef and ready to enjoy. Each convenient serving is made from hand-selected cuts of premium beef, giving each hamburger sensational flavor. This flavor is locked in with a double-wrap packing system. Great American Hamburgers offers an assortment of sizes and quantities in addition to sirloin and fire roasted onion flavors. Enjoy juicy melt-in-your-mouth flavor at a great value. The best homemade hamburgers you can buy. Rock River Cattle Company is American Foods Group s premium line of steakhouse quality steaks - carefully aged and hand cut to give you a tender bite every time. The same quality served in America s restaurants is now available to the international market. NOTES We process over 1.5 million pounds of fresh ground beef every day.

8 Vertical integration allows us to control all aspects of production. When you order from us, you can be sure that your order will be delivered on time, with quality that goes beyond your expectations. Over 30 Year Member of the U.S. MEF In providing food products for people around the world, American Foods Group operates under the values of: RESPECTING OUR PARTNERS Our partners include customers, employees, suppliers and our communities. LISTENING TO ALL OUR PARTNER S NEEDS AND RESPONDING WITH URGENCY We seek to understand our customers needs and meet those needs quickly. WE DO WHAT WE SAY Integrity and trust are the foundations of a strong business relationship with our customers. WE EMBRACE NEW IDEAS Continuing to meet the changing needs of our customers will continue to make our customers and American Foods Group successful. Contacts Roy Anderson Vice President, International Sales randerson@americanfoodsgroup.com Phone: Fax: Cell: Keith Obermiller International Sales kobermiller@americanfoodsgroup.com 500 S. Washington Street Green Bay, WI Office: Direct: Fax: Cell: Tim Ariss International Sales tariss@americanfoodsgroup.com 500 S. Washington Street Green Bay, WI Office: Direct: Fax: Cell: Green Bay, WI American Foods Group, LLC 1/2009