End-to-end solution for smallholder FARMERS. Stephanie Jesselyn . Ph
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1 End-to-end solution for smallholder FARMERS Stephanie Jesselyn . Ph
2 What solution eragano provides? It was 1 st launch on April 2016 Buying Farm Input Supplies Agricultural Production Harvest Off-Taker Agreements Solution - Loan for farm inputs: connecting with Lender (interest 3% per mo) - Customer profiling and selection where FARMERS as debitor - Farm Inputs: connecting with dealer - Guidance on Agriculture: connecting with our Employee Experts (20% up productivity) by Feature Q&A, Farm Schedule - Guidance on after harvest treatment - Loan for machine: connecting with lender (interest 3% per mo) - Market Access: connecting with Industry, Hotel Resto Café (Higher 30% at minimum) Feature 2
3 Why eragano is created? To increase FARMERS welfare Fair Market Access Training for Farming Method Loan Access Training for Financial Literacy Condition is stable and no unfair domination Increased Transparency Increased Quality Increased Productivity Smaller/Fair Interest FARMERS family learn budgeting Reduced Unfair Cut Increased Selling Price Reduces Farmers Cost Productivity is the same or increase The family implemented what they learn Increase Farmers Income Revenue is stable or increased Increased FARMERS saving I N C R E A S E D F A R M E R S W E L F A R E Higher Income and Saving FARMERS do saving and not so consumptive
4 eragano tries to elevate FARMERS poverty from starts in Oct Hunger to FARMERS and their family Social Fairness for FARMERS effort Good Health for Food Produce Elevate FARMERS poverty Sustainable Environment Testimony: Kang Ipit, one of Eragano FARMERS can build a small and simple home for his family and increase his saving for next farming season.
5 What changes we would like to give to FARMERS? FARMERS can have better revenue to increase their wealth by selling to us below are the samples From existing where there are a lot of Tengkulak FARMER Tengkulak Tengkulak Tengkulak Buyer PRICE Rp1900 Rp2500 Rp3500 Rp4100 Rp4600 FARMER revenue Before join us 5 Tonnes x 1900 = 9.5mio IDR FARMERS can have better price because we can cut Unfair Broker/Tengkulak supply chain Becomes (below is Eragano solution) Pendaftaran FARMERS Chief FARMER Group FARMERS fill in harvest crops FARMERS and Chief FARMERS do sorting and grading Delivery to Industry Rp Rp Tonnes x 4000 FARMER revenue After join us = 20mio IDR 5
6 HOW IT WORKS? User Friendly Technology for the efficiency and Financing Scheme is the KEY for innovation eragano s FARMER 1. Guidance on cost analysis and farming method. 2. Real time farmers database and loan approval from Lenders 3. Automatic loan disbursement to farmer virtual account to buy farming supply and for working capital 6. Quality Control and Sales and distribution to eragano s offtakers 5. Farmers Day-to-day guidance system, supported by farming community 4. Farming supply sent according to farming plan, cashless additional transaction inside the app 7. Automatic loan repayment from sales. 8. Farmers earn profit from the transaction. 6
7 TEAM Stephanie Jesselyn CEO Ridwan Padillah CTO Willson Cuaca Commissioner and Investor Fiona Handayani Commissioner and Advisor Summary of experience Several years experience in AIA Insurance, AIA Strategic Planning, BI Specialist at Zalora, and freelance management consulting experience with HoReCa networks Areas of expertise Data Analytics Management Area Strategy Analysis Investment and Product Development Summary of experience Several years experience in IT industry mostly in frontend and backend website, and management of IT team Areas of expertise Database Structuring Understand how to combine software for the system and create the estimated plan Understand the business side and manage in product development Clean architecture standard of IT company Summary of experience Several years experience in startup industry and is an active VC for seed funding with around 70+ startups Areas of expertise Management Business Analysis Strong Networks Big Picture of Product Development Investment and Budgeting Summary of experience Several years experience in FMCG (Unilever) and consulting at McKinsey Areas of expertise Data Analytics Management Area Strategy Analysis Business Analysis Banking, E-Commerce, Consulting IT Industry IT Industry and Investment Consulting and Government 7
8 MARKETING ROADMAP PLAN 1 st FGD Workshop Registration Distribute Tools and Agreement SALES Understanding 1 st Time Condition at the Place Registration for FARMERS and training how to Use App Distribution of Tools and Signing Agreement between FARMERS and eragano SALES of Harvest Crops produce by FARMERS and review to continue do the best for all Parties AREA 2017-June 2018: East, Central and West Java; Kupang; Lombok (Each Month different district) AREA June 2018-Oct 2018: East, Central of Java; Lampung; South Sulawesi 8
9 SOCIAL IMPACT PROJECTION # of Corn FARMERS Impacted per month 16,000 16,000 16,000 10,000 10,000 10,000 4,000 5, Nov-17 Dec-17 Jan-18 Feb-18 Mar-18 Apr-18 May-18 Jun-18 Jul-18 Aug-18 Sep-18 Oct-18 Nov 2017-Dec 2017 Jan 2018-Oct 2018 Scale FARMERS' family served Scale Core FARMERS / Coordinator Impact SGD Gain in FARMERS' Income Impact % Gain in FARMERS' Income 75% 75% Sustainability Average Tonnes per season per Ha 6 Tonnes 7 Tonnes Sustainability % Increase Tonnes per season per Ha 20% 40% 9
10 PURE PARTNERSHIPS 3 RD PARTY ENDORSEMENTS /and PARTNERSHIPS 10
11 TESTIMONY 11
12 CONTACT STEPHANIE JESSELYN
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