Campbell Hawkins, Senior Manager, Edison SmartConnect Program Office

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1 Edison SmartConnect AMI Deployments from Around the World Southern California Edison: Edison SmartConnect Campbell Hawkins, Senior Manager, Edison SmartConnect Program Office

2 Southern California Edison An Edison International Company Southern California Edison (SCE), headquartered in Rosemead, California, employs approximately 18,000 people PG&E Serves a population of more than 14 million people in a 50,000 square mile area of Central, Coastal, and Southern California Service territory includes more than 180 cities and communities 9,000 MW of generating capacity from interests in nuclear, hydroelectric, and fossil-fueled power plants SCE Award-winning energy efficiency and demand response customer programs 1,415 MW Industry leader in renewable energy, electric transportation, Smart Grid, and smart metering SDG&E Serving customers for 125 years 1

3 SCE s Smart Metering Program Edison SmartConnect TM 5 million existing electric meters will be replaced with smart meters between 2009 and 2012 $1.6 billion project cost Approved by California Public Utilities Commission in 2008 $1.25 billion in Capital 1,422 employees 2

4 State and Federal Regulatory and Legislative Drivers United States Federal SmartGrid Policy California State SmartGrid Policy California Regulatory SmartGrid Policy 3

5 SCE Smart Grid Vision A cleaner, more diverse generation supply. A smarter and more reliable electricity grid. Serving customers who are using electricity more wisely, and in more ways, than ever before. Hydro Edison SmartConnect meter Natural Gas Natural Gas Nuclear Renewables Plug-in hybrid vehicles Expanded, enhanced transmission Expanded, enhanced transmission Cleaner, more efficient distribution Cleaner, more efficient distribution Copyright 2008, Southern California Edison Energy-storage possibilities Energy-storage for communities, possibilities for homes, communities, and intermittent homes, and resources intermittent resources 4

6 Edison SmartConnect Benefits Rates & Programs Time of Use Rates Summer Advantage Incentive (CPP) Save Power Day Incentive (PTR) Budget Assistant Enabling technology Energy Information Drives Conservation More timely energy usage information Forecasted cost and demand Usage history Reduce peak load by 1,000 MWs Reduce residential energy consumption by 1% (minimum) Reduce GHG by 365,000 tons/yr Automation Self-Service Remote service switch Improve customer experience 5

7 SCE s Customer Experience Will be Pervasive and Tailored to Customer Preferences Customerfriendly Lifestyle plans Web & mobile tools Improved load management through Edison SmartConnect technologies Customer enabled automated response through Smart Energy appliances 6 Energy information drives energy conservation and GHG reductions

8 Transforming Our Business With Edison SmartConnect, SCE will collect more meter reads in a 12-hour period than traditionally collected in an entire year. 7

9 Moving from Concept to Reality Edison SmartConnect is using a multi-phased, multi-staged approach to develop and deploy 5 million smart meters and implement the corresponding systems. Today Phase I: Research Developed use cases and preliminary business case Developed meter requirements and system architecture Completed vendor prototype testing 2007 Phase II: Development Matured project management controls Completed field test with two meter/communication solutions Finalized business case and filed Regulatory Application Completed procurement process with key vendors Phase III: Deployment Implement back office systems and security Deploy 5 million smart meters Empower customers to manage their usage and realize operational benefits 8

10 Edison SmartConnect Meter Technology Meter Features 200A integrated service switch Home Area Network interface Energy & voltage measurement Outage detection & service status Theft/tamper detection Remote firmware upgradability Robust security Multi-Tier Telecom Network Designed for flexibility & security 2-way narrowband 900MHz RF LAN Open standard ZigBee 2.4GHz HAN Cellular based WAN with flexibility for technology changes 9

11 Edison SmartConnect Technology SCE.com Web Presentment Mesh Network Cell Relay Cell Relay Cell Tower Wireless Cellular Network Data Center FIREWALL ENS Event Notification System MDMS Meter Data Management System CSS Customer Service System Data Warehouse 10

12 Edison SmartConnect Customer Experience SCE.com Focus Groups Community Forums Surveys Assessments Employee Information Phone Surveys SCE.com Local Government Briefing Zip code look up Press Releases YouTube Channel Bill Onserts Pre-installation letter Corix Call Center Community Forums How to read your meter Direct Mail & Web Solicitations Targeted program enrollments Enrolls in New Rate New Devices Customer Enrolls Door hanger Meter install Random Meter install survey Corix Call Center Mail: Upcoming Programs Get Connected Social Media Carl & Eddy Movie Trailers Telemarketing Save Power Days & Web Solicitations Targeted program enrollments Direct Mail Budget Assistant Direct Mail Buckslips Community Forums Targeted Campaign Customer Enrolls My Account Telemarketing SCE.com Shared 11 Mail Online Ads Smart Copyright Energy 2012, Get Southern California Edison Experience Connected Social Media

13 Edison SmartConnect Program Status 4 Million Smart Meters Installed 8,900+ Cell Relays Installed Daily Install Average: 8,000+ Installers: 330 Collecting Interval Data for More Than 4 Million Customers Generating Interval Data Bills for More Than 1.7 Million Accounts Performance Metrics Meeting Expectations 12

14 Challenges, Risk and Issues SCE Internal / Industry Large Scope High Complexity New Technology Aggressive Timeline Performance and Scalability Multiple Vendor Integration and Management External / Customer Emerging Issues Customer Concerns Customer Participation & Adoption Dynamic Regulatory Environment 13

15 Keys to Success Customers First Communicate Benefits Technology Solutions and Customer Engagement Think Local Listen Learn - Communicate Be Here Now! 14

16 15

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